• Title/Summary/Keyword: Big data Platform

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Factors Influencing Emotion Sharing Intention Among Couple-fans of Movie and TV Drama on Social Media : The Case of China

  • Wu Dan;Tumennast Erdenebold
    • Asia-Pacific Journal of Business
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    • v.15 no.2
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    • pp.1-22
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    • 2024
  • Purpose - The Chinese fan community includes a significant number of young and middle-aged individuals, playing a crucial role in emotional mobilization and social engagement. In recent years, the impact of Celebrity Pairing or Character Pairing (CP) on Weibo has grown notably, partly due to features like Super Topics and Hot Searches. This phenomenon has enhanced fan engagement, resulting in heightened participation in discussions and interactions on the platform. Our study targets CP fans of movies and television dramas on Weibo and aims to identify the factors that drive their emotional sharing. Design/methodology/approach - The research methodology integrates Self-Determination Theory and Social Sharing of Emotion Theory within the EASI (Emotion, Attachment, and Social Integration) model. This approach aims to uncover how CP fans meet their emotional needs via social media and determine the factors influencing their sharing intentions and behaviours. Data were collected through online surveys, yielding 504 valid responses Findings - The analysis, performed with SPSS and Smart PLS software, reveals that self-determination, interpersonal relationships, and social media tolerance significantly affect fans' intentions to share content. Specifically, intrinsic motivation, driven by self-determination, is a critical factor in CP fans' propensity to share content, highlighting the importance of 'inward socialization.' Additionally, the study finds that external factors, like the social media environment, play a more minor role than internal motivators. Research implications or Originality - This research enhances quantitative research methodologies by identifying intrinsic and extrinsic motivations that satisfy the emotional needs of CP fans. It distinguishes between individual, interpersonal, and collective/social factors as motivational elements, providing insights into the emotional and psychological needs of the Chinese movie and TV drama fan community.

An Analysis of the Public Data for Making the Ambient Intelligent Service (공간지능화서비스 구현을 위한 공공데이터 분석)

  • Kim, Mi-Yun;Seo, Dong-Jo
    • Journal of Digital Convergence
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    • v.12 no.12
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    • pp.313-321
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    • 2014
  • In current society, the digital era that makes enormous amount of data, and the diversified city, the smart space, which has characteristics of creating, collecting and representing data, is appeared. After 2012, in the social media environment called hyper-connected society with wide-spread smart phone, people started to get interested in public data and big data by generalized mobile device and SNS. At first, development of forming platform of data was focused, but now, many different idea from diverse area have been suggested about data analysis and usage to visualize the space intellectualization service. To focus on the visualization process to increase the usage of this public data for ordinary people more than specialized people, this research grasps the present condition of open data and public data service from the current public data portal and considers the applicability of them. As the result of research, the analysis and application of data to ordinary people decrease the use of paper documents, and this research will help to develop the application which is fast and accurate about individual behavior and demand to utilize public data service in intellectual space.

A Study on the Impact of the Epidemic Disease on the Number of Books Checked Out of the Public Libraries: Based on the Middle East Respiratory Syndrome Coronavirus (유행성 질병이 공공도서관의 대출책수에 미치는 영향: 메르스 사태를 중심으로)

  • Kim, Wan-Jong
    • Journal of the Korean Society for information Management
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    • v.32 no.4
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    • pp.273-287
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    • 2015
  • This study aimed to investigate the impact of the epidemic disease including Middle East Respiratory Syndrome Coronavirus (MERS) on the usage of public libraries. Such disease yields anxiety throughout the nation and discourages social activities in general. 18,711,453 records from 303 public libraries were examined with "big data retrieval & analysis platform for public libraries" located in Sejong National Library. The results are as follows. First, in 2015, when MERS was prevalent, the daily mean of books checked out was 64,645.05, showing decrease of 6,300 per day compared to that of 2014. Second, in 2014, the daily mean of books checked out from July 5th to August 19th was greater than that of from April 4th to May 19th and that of from May 20th to July 4th, implying the impact of summer vacation on the increase in books checked out in public libraries. Third, in 2015, the daily mean of books checked out from July 5th was greater than during MERS outbreak(from May 20th to July 4th), while it did not show statistically significant difference with that of before the outbreak. Fourth, the daily mean of books checked out did not show statistically significant difference between 2014 and 2015 before and during the outbreak, while it showed statistically significant difference between 2014 and 2015 after the epidemic period. The results indicate that MERS and the anxiety it brought nationwide had an impact on the daily mean of books checked out in public libraries after the epidemic period rather than during the outbreak.

ESG Management, Strategies for corporate sustainable growth : KT's company-wide goals and strategies (ESG 경영, 기업의 지속가능성장을 위한 전략 : KT의 전사적 목표와 전략)

  • Kang, Yoon Ji;Kim, Sanghoon
    • Journal of the Korea Convergence Society
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    • v.13 no.4
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    • pp.233-244
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    • 2022
  • One of the most noteworthy topics in recent corporate management is ESG(Environmental, Social, Governance). Although there are many companies that have declared ESG management, KT has declared full-fledged ESG management in 2021 and is sharing its sustainable management strategy with stakeholders. In addition, KT is strengthening ESG management by issuing ESG bonds for the first time in the domestic ICT industry. At a time when the information technology industry became more important due to COVID-19, this study attempted to examine KT's ESG management goals and strategies by dividing them into environmental, social, and governance areas. KT was aiming to achieve environmental integrity through 'environmental management', 'green competence', 'energy resources', and 'eco-friendly projects' in the environmental field. In addition, in the social field, genuine creating social value was pursued through 'social contribution', 'co-growth', and 'human rights management'. Finally, in the governance area, it was aiming for a transparent corporate management system to pursue economic reliability through 'ethics and compliance' and 'risk management'. In particular, KT was promoting its own ESG management by promoting strategies to solve environmental and social problems using AI and BigData technologies based on the characteristics of a digital platform company. This study aims to derive implications for ESG strategy establishment and ESG management development direction through KT's ESG management case in relation to ESG management, which has emerged as a hot topic.

A Study of the Advanced Strategy for ICT-based Public Compensation Business (ICT 기반 공익사업 보상업무 첨단화 방안 연구)

  • Seo, Myoung Bae
    • Smart Media Journal
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    • v.9 no.1
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    • pp.75-83
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    • 2020
  • Compensation services that are indispensable during large-scale public utilities projects have been gradually increasing with the recent increase in construction, but there are no systematic compensation services due to the complicated procedures and manual work. For this reason, various problems such as construction period delays due to various complaints, corruption in compensation work, and impossible to trace the history of compensation data in the past are emerging. In this paper, in order to solve this problem, in-depth interviews and questionnaires were conducted to find out the problems of each compensation status. Based on this, 3 core technologies and 10 technical needs based on ICT were selected to improve the compensation work by deriving STEEP analysis and Issue Tree. The three core technologies are big data-based decision-making and prediction technology, advanced measurement technology, and open cloud-based compensation platform technology. In order to introduce the derived technologies to the institutions in charge of compensation, the possibility of technology diffusion by project operators was suggested based on the results of the current status of informatization by institution. Based on the core technology derived from this paper, it is necessary to make a prototype that can be advanced in compensation work and apply it to each institution and analyze the effect.

A Study on the Intention to Use Personal Financial Product Recommendation MyData Service (금융상품 비교/추천 마이데이터 서비스 이용 의도에 관한 연구)

  • Sung Hoon Cho;Jung Sook Jin;Joo Seok Park
    • The Journal of Bigdata
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    • v.7 no.2
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    • pp.173-193
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    • 2022
  • With the revision of the Data 3 Act, the financial MyData industry was created newly. MyData services collect the financial customers' data scattered in various financial companies and provide personalized services such as personal financial product recommendation, personal expenditure advice, etc. Although MyData service started in 2022, but the use of the service has not been significantly activated. This study attempted to analyze the factors affecting the use of MyData services from the perspective of financial consumers through VAM, UTAUT2 model. The factors related to the perceived value and intention to use MyData services of financial consumers were verified using benefit and sacrifice variables. Personal Innovativeness was used as a moderating variable. As a result of this study, it was found that personal product recommendation service has an important influence on the use of MyData services, and personal innovativeness has an effect as a modulating variable. It can be said that it is meaningful as a preceding study in terms of timing because it studied the perceived value of consumers less than a year after the MyData service began. From the practical perspectives, it was possible to show the change direction and marketing points of the MyData service. In practice, it was possible to confirm the direction of the service and the marketing point.

Research on Jeon-gyeong Based on Big Data (빅데이터를 기반으로 한 『전경(典經)』 연구)

  • Jang Young-chang;Kim Dug-sam
    • Journal of the Daesoon Academy of Sciences
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    • v.50
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    • pp.69-98
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    • 2024
  • The development of artificial intelligence poses a greater threat to humanity than any other ideology or material phenomenon that has changed human society and culture so far. Based on these changes, the proper direction for research on Daesoon Thought should be determined such that education in the current digital age approached skillfully and the path forward is made more apparent. First, the digitization of Daesoon Thought has accumulated greatly in recent years, and these archives are accessed through data mining which can be activated to find data, specify meanings and patterns, and reveal significance and values. Second, by applying the results of data mining to Daesoon Thought education, the causal, correlational, and response relationships between events, characters, and relics can be studied. Daesoon Thought education that demonstrates imagination should be provided through the 'creation of personal networks,' the 'creation of a timeline of events,' and the 'creation of an electronic cultural map of where those events occurred.' Third, digital archives should not only be focused on structured materials such as newsletters and papers. Ideas about data mining and data visualization should be actively developed and research should be expanded toward data science. In addition, the creation of a common platform for digital Daesoon Thought should be regarded as essential. Through this research, Daesoon Thought can be guided to take on this fundamental challenge in order to emerge as a future leader in this digital age and advent of digital humanities.

A Study on the Applicability of Social Security Platform to Smart City (사회보장플랫폼과 스마트시티에의 적용가능성에 관한 연구)

  • Jang, Bong-Seok
    • Journal of the Korea Convergence Society
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    • v.11 no.11
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    • pp.321-335
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    • 2020
  • Given that with the development of the 4th industry, interest and desire for smart cities are gradually increasing and related technologies are developed as a way to strengthen urban competitiveness by utilizing big data, information and communication technology, IoT, M2M, and AI, the purpose of this study is to find out how to achieve this goal on the premise of the idea of smart well fair city. In other words, the purpose is to devise a smart well-fair city in the care area, such as health care, medical care, and welfare, and see if it is feasible. With this recognition, the paper aimed to review the concept and scope of smart city, the discussions that have been made so far and the issues or limitations on its connection to social security and social welfare, and based on it, come up with the concept of welfare city. As a method of realizing the smart welfare city, the paper reviewed characteristics and features of a social security platform as well as the applicability of smart city, especially care services. Furthermore, the paper developed discussions on the standardization of the city in terms of political and institutional improvements, utilization of personal information and public data as well as ways of institutional improvement centering on social security information system. This paper highlights the importance of implementing the digitally based community care and smart welfare city that our society is seeking to achieve. With regard to the social security platform based on behavioral design and the 7 principles(6W1H method), the present paper has the limitation of dealing only with smart cities in the fields of healthcare, medicine, and welfare. Therefore, further studies are needed to investigate the effects of smart cities in other fields and to consider the application and utilization of technologies in various aspects and the corresponding impact on our society. It is expected that this paper will suggest the future course and vision not only for smart cities but also for the social security and welfare system and thereby make some contribution to improving the quality of people's lives through the requisite adjustments made in each relevant field.

Application and Utilization of Environmental DNA Technology for Biodiversity in Water Ecosystems (수생태계 생물다양성 연구를 위한 환경유전자(environmental DNA) 기술의 적용과 활용)

  • Kwak, Ihn-Sil;Park, Young-Seuk;Chang, Kwang-Hyeon
    • Korean Journal of Ecology and Environment
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    • v.54 no.3
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    • pp.151-155
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    • 2021
  • The application of environmental DNA in the domestic ecosystem is also accelerating, but the processing and analysis of the produced data is limited, and doubts are raised about the reliability of the analyzed and produced biological taxa identification data, and the sample medium (target sample, water, air, sediment, Gastric contents, feces, etc.) and quantification and improvement of analysis methods are also needed. Therefore, in order to secure the reliability and accuracy of biodiversity research using the environmental DNA of the domestic ecosystem, it is a process of actively using the database accumulated through ecological taxonomy and undergoing verification procedures, and experts verifying the resolution of the data increased by gene sequence analysis. This is absolutely necessary. Environmental DNA research cannot be solved only by applying molecular biology technology, and interdisciplinary research cooperation such as ecology-taxa identification-genetics-informatics is important to secure the reliability of the produced data, and researchers dealing with various media can approach it together. It is an area in desperate need of an information sharing platform that can do this, and the speed of development will proceed rapidly, and the accumulated data is expected to grow as big data within a few years.

Mid to Long Term R&D Direction of UAV for Disaster & Public Safety (재난치안용 무인기 중장기 연구개발 방향)

  • Kim, Joune Ho
    • Journal of Aerospace System Engineering
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    • v.14 no.5
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    • pp.83-90
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    • 2020
  • Disasters are causing significant damage to the lives and property of our society and are recognized as social problems that need to be solved nationally and globally. The 4th industrial revolution technologies affecting society as a whole such as the Internet of Things(IoT), Artificial Intelligence(AI), Drones(Unmanned Aerial Vehicles), and Big Data are continuously absorbed into the disaster and safety industries as scientific and technological tools for solving social problems. Very soon, twenty-nine domestic UAV-related organizations/companies will complete the construction of a multicopter type small UAV integrated system ('17~'20) that can be operated at disaster and security sites. The current work considers and proposes the mid-to-long term R&D direction of disaster UAV as a strategic asset of the national disaster response system. First, the trends of disaster and safety industry and policy are analyzed. Subsequently, the development status and future plans of small UAV, securing shortage technology, and strengthening competitiveness are analyzed. Finally, step-by-step R&D direction of disaster UAV in terms of development strategy, specialized mission, platform, communication, and control and operation is proposed.