• Title/Summary/Keyword: BEHAVIOR ANALYSIS

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Study on Health Behavior of Private Security Guards Applying Planned Behavioral Theory (계획된 행동이론을 적용한 민간경비원의 건강행동연구)

  • Kim, Hae-Sun;Gwak, Han-Byeong
    • Korean Security Journal
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    • no.43
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    • pp.99-120
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    • 2015
  • This research aimed at analyzing health behavior of private security guards applying planned behavioral theory. In order to achieve the above purpose, this research conducted purposive sampling on the security guards who live in Seoul Gyeonggi region. Excluding unfaithful response and abnormal outlier, material of 187 persons was used for analysis. As the concrete analysis method, multiple regression analysis and logistic regression analysis to presume exploratory factory analysis(EFA), Polyserial Exploratory Factor Analysis(EFA), Polyserial correlation analysis, and causal relationship between each variable. The result can be summarized as follows. First, attachment, attitude subjective standard on behavior, perceived behavioral control appeared to positively influence affirmative(+) effect on health behavior continuance will. Second, attachment had no meaningful influence attitude toward behavior. Third, attachment had affirmative(+) influence on health behavior continuance will. Fourth, perceived behavioral control had affirmative(+) influence on realization of health behavior, possibility of practising health behavior increased by about 62.9% when perceived behavioral control increased by 1 unit.

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Language network analysis of make-up behavior research (언어 네트워크 분석을 통한 화장행동 연구동향 분석)

  • Baek, Kyoungjin
    • The Research Journal of the Costume Culture
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    • v.27 no.3
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    • pp.274-284
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    • 2019
  • Research on cosmetic behavior has developed significantly since the 2000s. Reviewing cosmetic behavior research can be meaningful because it can grasp trends in the domestic cosmetics market, and it can also illuminate how domestic consumers' interest in makeup has changed over time. The purpose of this study is to investigate the links between major keywords and the keywords which affect makeup behavior of different age groups through network analysis. In this study we analyzed thesis and journal data based on makeup behavior through network analysis using Nodexl. We analyzed 10 years of journals and theses - from 2000 to 2017, and investigated age-related differences in variables related to makeup behavior. Research subjects were divided into age-based groups: 10, 20-40, and over 50. The total number of theses collected was 82. In order to perform network analysis using the Nodexl program, we extracted the frequency of representative words using the KrKwic program. The extracted core words were analyzed for degree centrality, betweenness centrality and eigenvector centrality using Nodexl. The expected result is that the network analysis using keywords will lead to different variables depending on age and the main goal of the cosmetics market, and it is expected to be used as the basis for follow-up research related to cosmetic behavior.

A Study on Health Behavior of Nursing Students (간호학생의 건강행위에 관한 연구)

  • 최미경
    • Korean Journal of Health Education and Promotion
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    • v.15 no.2
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    • pp.185-198
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    • 1998
  • This study was designed to investigate the content of health behavior and to examine factors determining health behavior of nursing students(n=159) in relation to sociodemographic and cognitive variables. Cognitive variables were categorized into saliency of health, susceptibility to illness, and health locus of control. Data analysis prodecure included factor analysis and stepwise multivariate regressions using health behavior as dependent variables. Analysis showed; 1. As a whole, nursing students showed a tendency of lack in positive health behavior, especially in diet-related health behavior. 2. Multiple regression analysis revealed that the factors such as grade, saliency of health, and birth place were to be independently and significantly associated with health behavior: Upper grade students, high level of saliency, urban-born students tend to take health behavior positively. 3. The most influential factor among them was grade, but cognitive inspite of stereotype, poorly impact on health behavior with the exception health. We can guess the effect of education indirectively from these findindgs, but longitudinal studies need to consider the direct effect of education. The results also indicate that the respondents should be encouraged to take health behavior positively. The studies including more other cognitive variables would be conducted for the nursing students in relation to health behavior.

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A Study on e-WOM and Satisfaction of Chinese Online Fashion Product Shoppers in Their 20s (중국 패션상품 소비자들의 인터넷구전과 만족도에 대한 연구)

  • Xu, Chao;Park, Hye Sun
    • Journal of the Korean Society of Clothing and Textiles
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    • v.39 no.5
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    • pp.765-777
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    • 2015
  • This study examined the e-WOM acception and transmission motive of Chinese online fashion product shoppers in their 20s and analyzed the effect of acception and transmission motive factors on acception and transmission behavior. This study investigated the effect of acception and transmission behaviors on purchase satisfaction. Analysis was conducted with data collected from 373 Chinese individuals in their 20s. Data were analyzed with factorial analysis, ANOVA, multiple regression analysis, chi-square test, paired t-test, and Cronbach's ${\alpha}$ using SPSS 18.0. The results were: 1. The factor analysis of e-WOM acception motive extracted two factors: risk reduction and confidence. The factor analysis of e-WOM transmission motive extracted three factors: Compensation/pleasure, advice, and emotion expression. 2. The two motives of e-WOM acception affected acception behavior. Confidence motive affected acception behavior more than risk reduction motive. The three motives of e-WOM transmission motives affected transmission behavior. Transmission behavior affected by advice, compensation/pleasure, and emotion expression in order of significance. 3. e-WOM acceptance behavior affected purchase satisfaction more than transmission behavior.

Impacts of Fashion Products Attributes and Mobile Shopping Mall Attributes on Impulse Buying Behavior and Satisfaction in Mobile Fashion Shopping Mall (모바일 패션 쇼핑몰에서 패션제품 속성과 모바일 쇼핑몰 속성이 충동구매 행동 및 만족에 미치는 영향)

  • Park, Eunjoo;Kang, Eunmi
    • Fashion & Textile Research Journal
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    • v.18 no.2
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    • pp.158-166
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    • 2016
  • This study investigates the impact of fashion product attributes and mobile shopping mall attributes on impulse buying behavior and mobile shopping satisfaction. The findings provide new information to marketers on marketing strategy for mobile shopping malls. We obtained 283 usable questionnaires from college students. Data were analyzed by frequency analysis, correlation analysis, factor analysis using SPSS for Window 21.0 and confirmatory factor analysis and structural equation model analysis by AMOS 21.0. The results were as follows. The utility of fashion products attributes had the greatest impact on impulse buying behavior when buying fashion products in a mobile mall. Utility had a negative effect on impulsive buying behavior and exhibitionistic had a positive effect on impulsive buying behavior. Next, continuous management of mobile shopping mall attributes influenced impulse buying behavior. In addition, impulse buying behavior showed that the positive effect on satisfaction. Fashion product attributes had a greater impact on impulsive buying behavior than mobile mall properties when buying fashion products in the mobile mall; in addition, impulse buying facilitated customer satisfaction.

Behavior on Clothes Care of Female Consumers by Lifestyle Groups (성인여성의 라이프스타일에 따른 의복의 세탁관리행동)

  • 배정숙;조은영;박은희
    • Journal of the Korean Home Economics Association
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    • v.39 no.6
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    • pp.1-14
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    • 2001
  • The purpose of this research is to observe the differences in consumers behavior on clothes care based on their different lifestyles and different demographic characteristics. The research surveyed 267 women of 20 years old or older living in Taegu City. SPSS package was used for data analysis and frequency, percentage, average, standard deviation, factor analysis, cluster analysis, ANOVA(analysis of valiance). and Duncan test were used The results are as follows: 1. Lifestyle factors for the research object were found as 'Consumption-oriented','family-oriented', 'Economic-oriented','Leisure-oriented','conservatism-oriented'. The categories for analysis according to these factors are classified into 5 categories, category 1 is Leisure/Family-oriented group, category 2 Consumption/Leisure avoidance-oriented group, category 3 Economy/Family Apathy-oriented group, category 4 Conservatism-oriented group, and category 5 Consumption/Innovation group. Five factors for behavior on clothes care are found, including washing method, interest in detergent, environmental behavior, washing effectiveness, and management after washing 2. Behavior on clothes care based on lifestyle groups showed a meaningful difference according to the following: Interest in detergent(p<.05 level), environmental behavior(p<.01 level), and washing effectiveness(p< .01 level) 3. In demographic variations (such as age, monthly income, monthly expenditure on clothes), there is a meaningful difference in behavior on clothes care, such as interest in detergent or management after washing, according to different age groups. However, no meaningful difference is found in behavior on clothes care according to other demographic characteristics.

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A Study on the Dangerous Driving Behaviors by Driver Behavior Analysis (운전행동 분석을 통한 위험운전행동에 관한 연구)

  • Seo, So-min;Kim, Myung-soo;Lee, Chang-hee
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.14 no.5
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    • pp.13-22
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    • 2015
  • These days, human behavior (human factor), the main cause of traffic accidents, has drawn more attention. Research on driving behavior based on DBQ(Driver Behavior Questionnaire), the analysis tool of driving behavior, has been conducted actively. In domestic previous studies, their analysis subjects were limited to researchers or military officials, and their analysis methods were based on factor analysis and regression analysis. Therefore, this study tries to find the factors of general drivers' driving behavior that influence risk driving, and to analyze their influential relationship. Regarding study scope, general drivers with driving career were asked to answer DBQ questionnaire, and 300 effective samples were analyzed. In addition, previous studies were investigated to draw the three measurable attributes of DBQ-'Lapse, Mistake, and Violation'-as main factors of traffic accidents, and structural equation model was applied to design risk driving behavior model. To identify the difference between risk driving groups, this study made use of multiple group analysis. The analysis came to the following results: First, according to the examination of the hypothesis that 'Lapse, Mistake, and Violation factors will influence risk driving behavior', all factors were found to be statistically significant. Regarding their level of influence on risk driving behavior, Violation was 0.464, Lapse 0.383, and Mistake 0.158, and thus Violation was analyzed to be the most influential. Secondly, according to the examination of the hypothesis that 'the influence of Lapse, Mistake, and Violation factors on risk driving behavior will be different by risk group', the influence of Lapse on risk driving behavior was found to be different by risk group. It is expected that the study results will be used as a fundamental program to introduce traffic accident prevention program and education that takes violation and lapse into consideration.

Structural behavior of cable-stayed bridges after cable failure

  • Kim, Seungjun;Kang, Young Jong
    • Structural Engineering and Mechanics
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    • v.59 no.6
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    • pp.1095-1120
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    • 2016
  • This paper investigates the change of structural characteristics of steel cable-stayed bridges after cable failure. Cables, considered as the intermediate supports of cable-stayed bridges, can break or fail for several reasons, such as fire, direct vehicle clash accident, extreme weather conditions, and fatigue of cable or anchorage. Also, the replacement of cables can cause temporary disconnection. Because of the structural characteristics with various geometric nonlinearities of cable-stayed bridges, cable failure may cause significant change to the structural state and ultimate behavior. Until now, the characteristics of structural behavior after cable failure have rarely been studied. In this study, rational cable failure analysis is suggested to trace the new equilibrium with structural configuration after the cable failure. Also, the sequence of ultimate analysis for the structure that suffers cable failure is suggested, to study the change of ultimate behavior and load carrying capacity under specific live load conditions. Using these analysis methods, the statical behavior after individual cable failure is studied based on the change of structural configuration, and distribution of internal forces. Also, the change of the ultimate behavior and load carrying capacity under specific live load conditions is investigated, using the proposed analysis method. According to the study, significant change of the statical behavior and ultimate capacity occurs although just one cable fails.

Development of Numerical Analysis Model for the Behavior Analysis of Bolted Connection (볼트 접합부의 거동 해석을 위한 수치해석 모델 개발)

  • Kim, Gwang-Chul
    • Journal of the Korean Wood Science and Technology
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    • v.35 no.3
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    • pp.1-9
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    • 2007
  • To analyze the behavior of multiple bolted connection with analytical method, there was a major problem in terms of the number of bolt as two. Multiple bolted connection is wrong in other way, that is impossible to analyze the behavior of connection with various types. So the numerical analysis model was developed to analyze the behavior of connection with various types, and to overcome the limitation of number of bolt. The optimum values for analysis the behavior of multiple bolted connection with numerical methods were obtained as, r=0.35, Kx=137.5, and Ky=257.4. The numerical analysis method was developed in this study showed high efficiency for the existing methods in the behavior analysis of connection.

The Effect of Clothing Involvement and Loyalty Orientation on the Information Search Behavior (의복관여도와 충성성향이 정보탐색 활동에 미치는 영향)

  • Lim, Kyung-Bock
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.9_10
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    • pp.1396-1407
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    • 2007
  • The purpose of this study was to identify the effect of clothing involvement, store and brand loyalty orientation on the information search behavior. The study subjects comprised 298 females living in Seoul and Kyung-gi area. The data were analyzed with factor analysis, regression, cluster analysis, ANOVA and correlation analysis. Clothing involvement and information search behavior consisted of various factors. Clothing involvement, store and brand loyalty influenced information search behavior. Fashion and clothing involvement was the most important factor which influenced all loyalty and information search behavior(i.e. brand and store loyalty, personal and nonpersonal information search behavior). According to store and brand loyalty factors, female consumers classified into three groups : low loyalty, brand loyalty and store loyalty group. Three groups showed different clothing involvement, information search, clothing purchasing behavior and demographic variables. Therefore, loyalty orientation is the important factor which can describe the consumer behavior more effectively.