• Title/Summary/Keyword: 행위중심전략

Search Result 150, Processing Time 0.024 seconds

The Analysis for Legal Evolution of Affirmative Action in University Admissions in the U. S. A. (대학입학과 관련된 미국 소수집단우대정책 역사적 변화 분석)

  • Lim, Soojin
    • Korean Journal of Comparative Education
    • /
    • v.22 no.4
    • /
    • pp.149-178
    • /
    • 2012
  • The initial purpose of Affirmative Action(AA) in the U. S. was to increase access to, and ensure the equitable distribution of, opportunities for racial minority groups in order to redress past discrimination. Over the last several decades, support for AA has grown and waned as structural, political and social currents have shifted. Most recently, AA in university admissions policy was once again tested as The University of Texas at Austin successfully defended its use of AA in admissions and now faces Supreme Court review concerning the lawsuit. Fisher v. University of Texas at Austin. The purpose of this study is to illustrate the evolution of AA in university admissions reflected on major legal cases for and against it. AA is analyzed from the integrative approach based on the historical institutionalism. l.e., influenced by structure, political dynamics, institutions and critical actors.

Roles of Regional Innovation Agencies and their Performance in Dortmund, Germany (지역혁신 지원기관의 역할과 성과: 독일 도르트문트시를 사례로)

  • Shin, Dong-Ho
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.21 no.4
    • /
    • pp.409-424
    • /
    • 2018
  • Since the 1950s, many of the traditional industrial cities of advanced economies in Europe and North America were affected by a series of de-industrialization. The de-industrialization process, characterized by company shut-downs and massive lay-offs, has resulted in high unemployment rates and massive redundancies in physical infrastructure. Since the 1980s, many of the old industrial cities have attempted to overcome such problems. However, it has been found that not many of the cities are found to be successful. The City of Dortmund, one of the core cities of the large German industrial conurbation of the past, the Ruhr, is found to be an exceptional case demonstrating a clear success in overcoming deindustrialization problems. The City in fact strategically pursued transforming backbone of its economy from steel-making, coal-mining and beer-brewery to high-technology and future-oriented industries, based on microsystems, biomedical, electronic logistics and information technology. This paper attempts to analyse the processes and outcomes of transforming Dortmund beginning from the 1980s to articulate the roles of the agencies contributing to the success.

Factors Associated with COVID-19 Vaccination intention among Nursing Students: Applying the Health Belief Model (간호대학생의 코로나19 예방접종의도 영향요인: 건강신념모델을 중심으로)

  • Han, Me-Ra;Park, So-Yeon;Kim, Young-Me
    • The Journal of the Convergence on Culture Technology
    • /
    • v.7 no.3
    • /
    • pp.343-351
    • /
    • 2021
  • The purpose of this study was to identify the nursing students' COVID-19 vaccination intention based on health belief model. A total of 169 nursing students who were freshman to senior grade from one college participated in this study. An online self-administered questionnaire was used for data collection from April 5 to 16, 2021 and data were analyzed using the SPSS/Window 21.0 program. Multiple regression analysis conducted to verify the factors on COVID-19 vaccination intention. The significant influential factors for COVID-19 vaccination intention were self-efficacy(β=.345, p<.001), cues to action(β=.307, p<.001), perceived benefits(β =.143, p= .034), and knowledge(β=.116, p=.042). The model explained 50.8% of the variance in the COVID-19 vaccination intention. This result points to the importance of fostering nursing student's self-efficacy, cues to action, perceived benefits, and knowledge to promote COVID-19 vaccination uptake.

"Dangerous Media vs. Reliable Childcare Helper" : Discursive Analysis of Infants' Smart Media Use ('위험한 미디어 vs 든든한 육아 도우미' : 영유아 스마트 미디어 이용 담론에 대한 탐구)

  • Choi, Yisook;Kim, Banya
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.8
    • /
    • pp.515-525
    • /
    • 2021
  • The study examines how the discourse on infants' smart media use has been constructed under media-saturated situations. Infants' use of smart media has been regarded as a dangerous activity, rate of overdependence has been increasing. Newspapers during the recent three years (2018-20) were analyzed. The most prominent speakers in the news field were smart media content producers and platform operators. There were negative views and concerns about infants' smart media use by academics, civic groups, and parents. However, the industry went beyond these risk discourses and gave positive meaning: Smart media was redefined as safe media for infants and reliable childcare helpers for parents. Parents were portrayed as those responsible for their children's media use and in need of help for childcare, rather than being blamed for their children's overdependence on smart media. Digital parenting seems to be emerging as an acceptable and practicable way of childcare rather than harmful and incomplete parenting.

The Cinematic Encounters with Future Society in South Korean SF Films -Focusing on and - (한국 SF영화를 통해 본 미래사회와의 조우 방식 -<설국열차>와 <승리호>를 중심으로-)

  • Shin, Jin-Sook
    • The Journal of the Korea Contents Association
    • /
    • v.22 no.2
    • /
    • pp.665-681
    • /
    • 2022
  • This article compared and analyzed the SF films Snowpiercer and Space Sweepers, which embody the imagination of disaster for the future dystopian society. In common, the two films represent the future society as a society with a serious climate crisis and an extremely widening gap between the rich and the poor. Both films use similar narrative strategies: representing a isolated, twisted-willed scientist figure, building a main stage as catastrophic hierarchical capitalist society, and focusing on the conflicts between a dominant group possessing the science-capital-power and a resistant but ordinary subjects. However, there is the different framing on the future society in terms of representing nature, science technology, and human-nonhuman agency. This distinction is shaped by the narrative function of the objects represented by two films.

Factors of Information Overload and Their Associations with News Consumption Patterns: The Roles of Tipping Point (정보과잉 요인과 뉴스 소비 패턴의 관계: 티핑 포인트의 역할을 중심으로)

  • Sun Kyong, Lee;William Howe;Kyun Soo Kim
    • Information Systems Review
    • /
    • v.25 no.3
    • /
    • pp.1-26
    • /
    • 2023
  • A theoretical model of information overload (Jackson and Farzaneh, 2012) with its three influential components (i.e., time, technology, and social networks) was empirically tested in the context of news consumption behavior considered as a communicative outcome. Using a national sample of South Korean adults (N = 1166), data analyses identified perceived information overload and large/diverse social networks positively associated with active and passive news consumption. Findings may imply the existence of individually varying cognitive threshold (i.e., tipping point), if crossed individuals cannot process information any further. News consumers may keep searching and receiving information to verify factuality of news even when they feel overloaded.

The Effect of Wang-Hong Characteristics on Impulse Buying During Live Sale: Based on Women's Clothing Sales in China (왕홍의 판매 생방송 시청이 충동구매에 미치는 영향: 중국 의류 판매를 중심으로)

  • Liu, Xianya;Park, Jee Yun;Lee, Hye Eun
    • The Journal of the Korea Contents Association
    • /
    • v.20 no.4
    • /
    • pp.212-229
    • /
    • 2020
  • 'Live + Sale' is actively promoted in China and 'Wang-Hong', also known as Chinese internet celebrities are dominating this format of marketing strategy recently. They introduce products to consumers through live broadcasts, promote online shopping, and frequently evoke impulsive buying. Under this context, it is worth focusing on what factors influence impulse buying during Wang-Hong's live broadcast. This study investigated the impact of Wang-Hong characteristics on impulse buying behavior when watching live sales. Also, the mediating role of flow experience and viewing satisfaction was explored. Furthermore, we expected that the different live broadcast circumstances could have a different impact on flow experience, viewing satisfaction, and impulse purchase. A total of 242 Chinese women who have experience of viewing live sales were recruited through a Chinese research platform. The results revealed that Wang-Hong's trustworthiness and attractiveness positively affected the viewer's impulse buying directly, and indirectly through flow experience and viewing satisfaction, whereas expertise did not have any impact on impulse purchase. However, there were no significant differences between the two live broadcast circumstances. This research can enhance understanding of the impulse buying process during Wang-Hong's live sale and help brands come up with effective influencer marketing strategies using live sales.

Cross-border Interaction and Cross-border City's Development in North Korea-China Borderland: A Case study of Dandong, Liaoning, China (월경적 상호작용과 북중 접경도시의 발전: 중국 랴오닝성 단둥시를 중심으로)

  • Joh, Young-Kug
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.20 no.3
    • /
    • pp.307-330
    • /
    • 2017
  • This paper attempts to elaborate on features of cross-border interaction conducted on Dan-dong, the main city of China-North Korea trade. Through the deep interview with some trader or firms and also questionnaire survey, this paper can reveal the supremacy of informal or non-market mechanism in the cross-border trade and inter-firm linkages, and also trader and firm's rent-seeking behaviour. These features show the uniqueness of border regime between China and North Korea. Even though it is getting more porous than before, I argue that China keeps the stance toward quite controlled borderland. As the proof of this argument, I show that main tenet of China's bordland policies is the borderland stability rather than the development. The striking one is the 'Prosperous Borders, Wealthy Minorities Program(??富民行???)'. In spite of the program's title, its utmost purpose is to secure the 'borderland stability and territorial integrity' rather than to enhance the border's openness and borderland's development.

A Study of Brand Equity & Performance Diagnosis Model (브랜드자산 및 성과 진단 모델에 관한 실증 연구)

  • Mun, Dal-Ju
    • Journal of Global Scholars of Marketing Science
    • /
    • v.9
    • /
    • pp.77-99
    • /
    • 2002
  • As current business environment is experiencing radical changes, interest in brands has increased theoretically and practically. The growing interest in brands creates the need for brand equity measurement and management models that help companies manage and fortify brands continuously. Given the situation, this study analyzes effects of brand equity on purchasing behavior of consumers. Outcomes of this study can be employed as integrated brand management system in order to satisfy corporate needs for systematic brand management. This model has been developed in an effort to transcend varied limitations of other previous studies and existing models. Consequently, the practical value of this model is highly expected. Beyond the mere concept of brand for establishing differentiated position against competitors, contents of the study cover extended forms of brand equity and brand performance. This model has been tested through practical applications of fifteen brands from three product categories. Despite several disparities among the categories, the study has revealed that the overall market performance of the brands is correlated with the brand power and other factors in the model. As the importance of brands is growing, brand management is an essential step for power branding. And brand management requires extensive brand diagnosis. The practical results of this study indicate that companies should put an emphasis on brand-oriented management as core strategy of their business.

  • PDF

Destination Management Strategy Based on the Importance-Performance Analysis -A Case Study in Kangwon-do Province, Korea- (중요도-성취도 분석을 기초로 한 관광지 관리 방안에 관한 연구 -강원도 소재 관광지를 중심으로-)

  • 김정민
    • Korean Journal of Environment and Ecology
    • /
    • v.17 no.3
    • /
    • pp.276-284
    • /
    • 2003
  • The purpose of this study is to develop effective destination management strategies for three typical tourist destinations in Kangwon province based on the importance-performance analysis. The results show that overall performance levels of 21 management attributes in three destinations is relatively low, compared to the importance levels of the attributes. 6 attributes place in Concentrate Here, 4 attributes in Possible Overkill, 6 attributes in Keep Up Good Work, and 5 attributes in Low Priority. There is no significant difference in the importance level among three destinations, while performance levels are the lowest at Naksan & Kyungpo beaches, and highest at Ganhyun area. Findings of the survey expect to be used as fundamentals in management policy making process for each destinations.