• Title/Summary/Keyword: 테크노경영

Search Result 77, Processing Time 0.022 seconds

The relationship between R&D investment and management performance of small companies: Verification of the role of technological innovation and marketing capabilities (소규모 기업의 R&D투자와 경영성과 간의 관계: 기술혁신과 마케팅역량의 역할 검증)

  • Shin, Jinkyo;Lee, Sangwon;Choi, Jaehyeok;Yeo, Kyunghwan
    • Korean small business review
    • /
    • v.43 no.1
    • /
    • pp.85-105
    • /
    • 2021
  • This study verified how R&D investment affects the management performance of SMEs, whether technology innovation mediates this relationship, and whether marketing competency moderates the relationship between technology innovation and management performance. A longitudinal analysis was conducted using data from the corporate panel survey performed by Daegu Technopark every year since 2013. Data from 349 companies in the Daegu-Gyeongbuk region were mainly used, and the size of 30 to 50 employees in the manufacturing industry was a major analysis target company. The results are as below. First, The results showed that R&D investment had a positive effect on management as well as technology innovation, but technology innovation did not affect management performance. Also, technological innovation did not mediate the relationship between R&D investment and management performance. This shows that in the case of small SMEs, even if technological innovation occurs through R&D investment, the technological innovation does not lead to management performance. Also, the relationship between technological innovation and management performance was not changed by marketing capabilities. This shows that technological innovation in small SMEs is not easy to lead to business performance.

The Effect of Corporate Social Responsibility on Brand Loyalty-The Mediating Effect of Brand Trust and e-WOM (기업의 사회적 책임이(CSR) 브랜드 충성도에 미치는 영향 - 브랜드 신뢰와 e-WOM의 매개효과를 중심으로)

  • Chen, Si-Si;Li, Yan-Nan
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.11
    • /
    • pp.294-306
    • /
    • 2021
  • In the era of brand economy, companies fulfill their social responsibilities to enhance consumers' brand trust, thereby enhancing brand loyalty. On the other hand, the current Covid-19 epidemic has accelerated the pace of digital transformation of enterprises and has also made consumers pay more attention to the online reputation of enterprises. Based on the Chinese consumer market, this paper studies the corporate social responsibility, Internet word-of-mouth, brand trust, and brand loyalty of electronic product companies. To verify the impact of corporate social responsibility on brand loyalty through Internet word-of-mouth and brand trust, this paper issued a questionnaire survey to Chinese consumers. A total of 469 questionnaires were used for empirical analysis, and SPSS21.0 was used to analyze the collected data. The results are summarized as follows: (1) CSR has a positive impact on brand trust. (2) CSR has a positive impact on brand loyalty. (3) Brand trust has a positive impact on brand loyalty. (4) Brand trust and e-WOM play an intermediary role in CSR and brand loyalty.

A Study on the Influence of Ethical Leadership on the Employees' Turnover Intention Jobs with a Focus on the Mediating Effect of Empowerment (윤리적 리더십이 이직의도에 미치는 영향: 임파워먼트의 매개효과를 중심으로)

  • Park, Byoung-Gyu;Won, Sang-Bong
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.20 no.8
    • /
    • pp.548-559
    • /
    • 2019
  • Today, companies are enhancing their management transparency by implementing a variety of methods such as adopting a Code of Business Ethics to achieve sustainable management that enables long-term, stable development in a rapidly changing business environment. Management's ethical leadership is the core competence of human capital to secure competitive advantage in any enterprise. This study examined the effect of ethical leadership on employees' turnover intention and the mediating effect of empowerment in the relationship between ethical leadership and employees' turnover intention. The study data were collected from a survey of 304 employees of Seoul and Gyeonggi-based companies from March 6 to March 27, 2019. SPSS 23.0 and AMOS 23.0 were used for data analysis. From the analysis results, first, the leader's ethical leadership has a statistically significant impact on empowerment. Second, the management's ethical leadership has a significant negative influence on employees' turnover intention. Third, empowerment has a negative effect on employees' turnover intention. Fourth, empowerment has a mediating effect on the relationship between the management's ethical leadership and employees' turnover intention.

The Effect of IT Employee's Technostress on Job Burnout: Coping Strategies as a Mediator (IT 종사자의 테크노스트레스가 직무소진에 미치는 영향: 스트레스 대처의 매개효과를 중심으로)

  • LEE, Sang-Won
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
    • /
    • v.17 no.3
    • /
    • pp.215-227
    • /
    • 2022
  • In the digital transformation paradigm, IT employee work as a key human resource to accept new technologies and to lead their organization to be settled them efficiently. However, due to relatively short term of their job life and high turnover rate, the companies and the organizations are still experiencing problem the lack of IT manpower or turnover. In this study, it attempted to analyze the relationship between IT employee's technostress factors such as techno-overload, techno-complexity, techno-uncertainty, techno-invasion, and techno-insecurity and job burnout through stress coping. To reveal the structural relationship between main variables, the survey was conducted on 318 IT employees. An EFA, CFA, and reliability analysis were performed to confirm reliability and validity, and the structural equation model was conducted to testify research hypotheses. The main results are as follows. First, it was found that techno-uncertainty and techno-insecurity had the significant positive effect on problem focused coping(PFC). And, techno-complexity, techno-uncertainty, and techno-insecurity were found to have a significant positive effect on emotion focused coping(EFC). Second, in the relationship between stress coping and job burnout, it was found that EFC had a significant positive effect on burnout. Third, in the relationship between technostress and burnout, techno-uncertainty and techno-invasion were found to have a significant positive effect on burnout. In addition, it was found that the mediator effect of stress coping between techno-overload and techno-complexity through EFC. Therefore, these outputs are expected to suggest how to motivate IT employees who work as key role in efficient management on IT assets and strengthen competitiveness in digital transformation paradigm.

The Impact of Internal Customer Awareness of ESG Importance on the Organization's ESG Management Needs and ESG Performance Awareness -Focusing on Vocational Training Institutions- (내부고객의 ESG중요도 인식이 조직의 ESG경영 필요성과 ESG성과 인식에 미치는 영향 -공공기관(직업능력개발 조직)을 중심으로 -)

  • Dong-tae Kim;Eun-young Lee;Ji-hwan Park
    • Journal of Practical Engineering Education
    • /
    • v.15 no.3
    • /
    • pp.663-670
    • /
    • 2023
  • Unlike previous studies that have looked at ESG management and ESG performance from a consumer perspective, this study aims to examine the relationship between attitudes toward ESG and ESG performance perception from the perspective of internal customers who are members of the organization. To this end, the impact of internal members' perceptions of the importance of each ESG area on the organization's ESG management necessity and performance perception was summarized into three research questions and the impact was identified using a structural equation model. As a result of the study, internal customers highly recognized the organization's ESG management needs when they recognized the E (environmental) and G (governance) areas as important, but there was no significant relationship with the ESG management needs in the S (social) area (Research Question 1). In addition, the relationship between the perception of importance in each ESG area and the organization's ESG management needs was found to be little different depending on internal customers' interest in ESG, the degree of ESG knowledge, and age (Research Question 2). Finally, it was found that internal customers who highly perceive the organization's ESG management needs were also positively aware of the organization's ESG performance level.

Development of Smart Factory Diagnostic Model Reflecting Manufacturing Characteristics and Customized Application of Small and Medium Enterprises (제조업 특성을 반영한 스마트공장 진단모델 개발 및 중소기업 맞춤형 적용사례)

  • Kim, Hyun-Deuk;Kim, Dong-Min;Lee, Kyung-Geun;Yoon, Je-Whan;Youm, Sekyoung
    • Journal of Korean Society of Industrial and Systems Engineering
    • /
    • v.42 no.3
    • /
    • pp.25-38
    • /
    • 2019
  • This study is to develop a diagnostic model for the effective introduction of smart factories in the manufacturing industry, to diagnose SMEs that have difficulties in building their own smart factory compared to large enterprise, to identify the current level and to present directions for implementation. IT, AT, and OT experts diagnosed 18 SMEs using the "Smart Factory Capacity Diagnosis Tool" developed for smart factory level assessment of companies. They analyzed the results and assessed the level by smart factory diagnosis categories. Companies' smart factory diagnostic mean score is 322 out of 1000 points, between 1 level (check) and 2 level (monitoring). According to diagnosis category, Factory Field Basic, R&D, Production/Logistics/Quality Control, Supply Chain Management and Reference Information Standardization are high but Strategy, Facility Automation, Equipment Control, Data/Information System and Effect Analysis are low. There was little difference in smart factory level depending on whether IT system was built or not. Also, Companies with large sales amount were not necessarily advantageous to smart factories. This study will help SMEs who are interested in smart factory. In order to build smart factory, it is necessary to analyze the market trends, SW/ICT and establish a smart factory strategy suitable for the company considering the characteristics of industry and business environment.

How Smart Workers Cope With Techno-Invasion Stress in Work Domain (스마트워크 사용자의 업무 영역에서 기술침해 스트레스 대응방안에 관한 연구)

  • Kim, Yong-Young
    • Journal of the Korea Convergence Society
    • /
    • v.12 no.3
    • /
    • pp.261-272
    • /
    • 2021
  • With diffusion of Smart Work, a problem has been raised that Smart Work makes the boundary between work and nonwork blur, and may cause technostress. In order to find out whether Smart work copes with techno-invasion stress in work domain, we need to understand the precedence factors influencing on job satisfaction and the role of boundary management strategy which Smart Workers actively choose. This paper developed a research model containing a causal relationship among four factors, nonwork-to-work interference, job autonomy, job commitment, and job satisfaction, and the moderation effect of boundary management strategy. The findings show that overall hypotheses were accepted based on the pooled data, but three hypotheses test on job satisfaction by boundary management strategy type differed. These results suggest that in accordance with the boundary management strategy of Smart Work users, different change management need to be prepared.

A Study on the Development of an Engineering-Management Program for the Revitalization of Science/Engineering Students (이공계 활성화를 위한 공학 경영 교육 프로그램 개발 연구)

  • Oh Kyong-Joo;Park Hee-Jun;Kim Woo-Ju;Leem Choon-Seong
    • Journal of Engineering Education Research
    • /
    • v.9 no.1
    • /
    • pp.20-31
    • /
    • 2006
  • To enhance the competitiveness of the engineering college through cultivating market-oriented engineering students and to overcome the current 'science/engineering evasion' phenomena, this study proposes an engineering-management course and a strategy for its design and operation. Management ability and leadership is now a necessity for engineering students who will lead the society with their innovative science technology, yet such capacities can only be enhanced by providing a well organized engineering-management program. This study intends to introduce and propose development plans for Yonsei University College of Engineering's 'Techno-Yonsei' undergraduate engineering-management program. CEO's with an engineering background are increasing and in a society where cutting-edge technology is regarded as an invaluable asset, and where development and application of such technology is recognized as the key to securing competitiveness, the roles of 'engineering minded' CEO's are becoming indispensable. This study is significant in that it presents both the need and solution for a market-oriented engineering-management program in accordance to the social demands.

Adverse Selection in the Government R&D Support for Venture Business : Evidence from the Managerial Efficiency Comparison of the Recipient and Non-recipient of R&D Grants (정부의 벤처기업 R&D 지원에서의 역선택 가능성에 관한 연구 : 정부 R&D 수혜기업과 비수혜기업 간 경영효율성 비교를 중심으로)

  • Kim, Geun-hee;Kwak, Kiho
    • Journal of Korea Technology Innovation Society
    • /
    • v.21 no.4
    • /
    • pp.1366-1385
    • /
    • 2018
  • Recently, government policy focuses on R&D subsidies for venture firms in the early and medium stage. However, due to the 'asymmetric information' on those firms, a concern about the possibility of adverse selection of government policy, that is, whether the R&D subsidies are offered to the less-growth potential venture firms is on the rise. Therefore, based on the "2015 venture firm's survey" data in Korea, we compared the managerial efficiency of venture firms in manufacturing sectors by dividing them into beneficiary and non-beneficiary groups at government R&D subsidies. We found that the beneficiary groups showed lower managerial efficiency than non-beneficiary groups, even if they are superior to non-beneficiary groups in technological performance. We also observed that the phenomenon involve 'low managerial efficiency in the beneficiary groups' is more relevant in mid-high tech. manufacturing sectors. Our findings provide an exploratory empirical evidence of the concern about adverse selection in the selection of R&D subsidies beneficiary groups. Therefore, the government should consider managerial performance as the key criteria for selecting R&D subsidies beneficiary groups, rather than depending on technological performance solely. Furthermore, the government should develop other complementary policies to support financial performance of the groups. Lastly, the government should make those policies attract venture firms with potential to achieve financial performance.

The study on the policy for the formation of the innovation cluster : Focus on Pangyo Technovalley in Gyeonggi-Province (혁신 클러스터 구축을 위한 정책방향 설정에 관한 연구 : 판교테크노밸리를 중심으로)

  • Im, Jongbin;Cho, Hyeongrye;Chung, Sunyang
    • Journal of Korea Technology Innovation Society
    • /
    • v.15 no.3
    • /
    • pp.675-699
    • /
    • 2012
  • Recently innovation cluster has been emphasized as a valid policy measure for innovation. For suggesting a new model of innovation cluster, we conducted literature review for the theories of regional innovation system(RIS) and innovation clusters. As a result, the success factors of innovation cluster were classified into system measures, physical measures, and social(human resources) measures from the perspective of RIS. The case of Gyeonggi province's innovation cluster policy was examined for an empirical analysis. For an in-depth analysis, a survey for the tenant companies in Pangyo technovalley(PTV) was conducted. As a result, it was found that Gyeonggi province's innovation cluster policy is evolving from 'a government-initiated system' to 'the 3rd-generation convergence RIS' and that PTV is closely related to the system measures of 'support for up-to-date management and technology information' and 'support for academic-research-industry cooperative research and technological cooperation,' physical measures of 'strengthening the function of PTV support division' and 'shared research equipment and other infrastructures,' and social measures of 'legal, financial, and administrative support system' and 'public childcare facilities'. Also, technology sector was divided into IT and non-IT for a validity check to find out that there was no significant difference in all factors, except for the public relations factors. This study is expected to provide resources for other related researches.

  • PDF