• Proceedings of the Korea Database Society Conference
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• 2010.06a
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• pp.99-107
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• 2010

BSC(Balanced Scorecard)는 재무적 성과지표의 한계를 지양하고 고객관점, 내부 프로세스 관점, 학습과 성장 관점, 재무 관점의 다양한 관점에서 성과측정시스템으로 상용 될 수 있을 뿐만 아니라 전략의 해석, 전략적 캐스케이딩(cascading), 전략적 자원분배, 전략적 학습도구를 위한 전략관리시스템으로 또한 의사소통도구로서 사용된다. 분 논문에서는 대학내의 학과들이 각각 개별적인 특성이 존재하고 학과의 제한된 자원과 역량하에서의 효율적인 운영과 이에 대한 조직적인 접근방법이 필요하기 때문에 학과조직에 BSC를 적용하는 방안을 모색하였다. 이러한 학과 BSC는 대학 전체 또는 그 상위조직의 BSC를 위한 토대로 이용될 수 있을 뿐만 아니라 교육에 관련한 다양한 인증 및 평가와 연계할 수 있을 것이다. 또한 본 논문에서는 최소한의 프로그래밍과 이해하기 용이한 수행규칙, 그리고 유연한 개정을 위하여 비즈니스 규칙(Business Rule)으로 이루어지는 BRMS(Business Rule Management System)로 학과 BSC를 설계할 수 있는 방안을 모색하였다.

• Korean Journal of Labor Studies
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• v.14 no.2
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• pp.415-441
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• 2008

본 연구는 자동차부품산업의 구조조정과정에서 나타나는 산업재편과정과 노동조합의 대응을 조직환경론의 세 가지 관점으로 분석해보려고 하는 탐색적 연구이다. 조직환경론은 환경변화에 대응하는 조직의 논리와 전략을 다루는 분야이다. 따라서 조직환경론의 분야는 조직과 환경의 관계를 어떻게 보아야 할 것인가, 그리고 조직이 어떻게 환경변화에 대처하느냐, 나아가 환경의 변화를 유도하기 위하여 어떤 자원과 전략을 활용해야 하는가에 대한 유용한 시사점을 줄 수 있다. 본 연구에서는 환경과의 의존을 회피하는 것이 좋다는 자원의존관점, 오히려 환경에 대한 의존을 높여 성공할 수 있다는 협력 네트워크관점, 조직변화는 불가능하고 적소를 찾아가야 한다는 조직군생태학 관점을 적용하여 기업의 전략을 분석해보고자 하였다. 이에 따라 원청업체 의존을 회피하려는 기업, 협력네트워크관계에 적극적으로 가입하는 기업, 한국이라는 조직군을 떠나 해외로 이전하는 기업을 대상으로 설문을 분석하고 그 영향요인을 살펴보고자하였다. 분석결과 자원의존을 회피하려는 기업은 가격의 변동과 단가인하가 큰 경우 회피하려는 성향을 보였으며, 반대로 협력네트워크에 들어가려고 하는 기업은 매출의존도가 높아 납품안정성을 기하려는 목적이었으며 해외로 이전하는 기업은 장기간의 경험과 규모가 커지며 새로운 장소로 이전하는 것으로 분석되었다. 즉 자동차부품기업은 단가나 가격의 변화가 심하면 의존을 줄이려고 하며, 안정적 납품을 원할 때 의존을 늘리며 이러한 상태가 장기화되면 새로운 적소를 찾아 떠나는 경향이 있는 것으로 이해된다. 또한 노동조합의 대응차원에서 자원의존관점에 의하여 내부적 전략방향의 설정과 공동연대의 필요성을, 협력네트워크관점에 의하여 산별노조 및 연대의 필요성을, 조직군생태학 관점에 의하여 노동자 통제권의 확보문제를 이론적 차원에서 정리하고자 하였으며 실증은 추후의 연구과제로 제시하였다.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.32 no.6D
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• pp.533-538
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• 2012

The purpose of weighting traffic management strategies is to reach strategic goal through intended and balanced implementations. The AHP is commonly used technique to derive perspective and strategic goals, and to give priorities to them in a organization. In this study, perspective and strategic goals are derived through surveys and interviews with staffs of a traffic management agency. And then, priority of perspective and strategic goals is performed through the AHP. In this study, three things were identified. Firstly, it was found weighting perspectives such as values for customers, future, activity, and performances were in sequence performed. The value for customers were ranked the first. Secondly, it was found increasing of customer- centric thinking and values of eco- friendly system are the highest weighting in strategic goal. Third, it was found increasing of customer-centric thinking is the most important in headquarters and regional headquarter. But, Values of eco-friendly system is ranked as the most important in opinion of branch office's staffs. It was also identified that depending on the working places, such as headquater and branch offices, the response differs.

• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.406-414
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• 2020

Exporting plays the important role in reducing dependence on the domestic market by creating the new foreign markets. As a business strategy, exporting contributes to the national growth and provides firms with opportunities which enable economies of scale, economies of scope, and experience curve effects. Because of both the growth limitation of the domestic market and development of information technology, many firms enter in foreign markets by increasing exporting. Using firms located in Taegu, this study examined the factors of firms' exporting with industrial organization theory and strategic perspective. In the empirical results on industrial organization theory, systematic cooperation and governmental supporting positively affect firms' exporting and only systematic cooperation positively affects exporting performance. In the empirical results on strategic perspective, product differentiation foreign exporting network, and foreign entry nation positively affect firms' exporting, and foreign exporting network, and foreign entry nation positively affect exporting performance.

• Management & Information Systems Review
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• v.38 no.2
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• pp.105-118
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• 2019

In order for a strategy established by a company to be implemented efficiently, it must be supported by an appropriate organizational culture. This means that if a firm has an organizational culture suitable for strategy implementation, performance can be enhanced. This study divides competitive strategy into cost leadership strategy and product differentiation strategy, and organizational culture into hierarchical/rational culture and consensual/development culture. Based on 122 questionnaires collected through KOSPI listed manufacturing companies, the results of the empirical analysis on the effect of suitability between competitive strategy and organizational culture on performance by balanced scorecard perspective are summarized as follows. First, it shows that the cost leadership strategy and the hierarchical/rational culture are more fit. Specifically, The high suitability between the cost leadership strategy and the hierarchical/rational culture has a positive effect on the performance of the balanced scorecard perspective(excluding performance by learning and growth perspective). Second, The high suitability between the product differentiation strategy and the consensual/development culture has a positive effect on the performance of the balanced scorecard perspective. The results of this study suggest that it is important to form a corporate culture that can lead to changes in the beliefs and behaviors of organizational members in accordance with the competitive strategy in order to successfully implement the strategies established by the company.

• Proceedings of the Korean Society of Computer Information Conference
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• 2016.01a
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• pp.237-238
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• 2016

본 연구는 스마트폰을 활용한 비면대면 협상 전략을 연구한 것이다. 컴퓨터와 인터넷의 발달로 인해 비즈니스 환경은 급변하고 있다. 전통적인 면대면 협상전략이 주로 오프라인적 관점에서 연구된 것이라면, 스마트폰을 활용한 비면대면 협상전략은 미디어를 활용한 온라인적 관점에서 연구된 것이다. 논의 결과 스마트폰을 활용한 비면대면 협상 전략은 미디어를 활용한 간접적인 협상으로 면대면 협상 전략의 장점을 극대화한 것으로 볼 수 있다.

• Proceedings of the Korea Contents Association Conference
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• 2013.05a
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• pp.165-166
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• 2013

스마트 미디어의 발달로 인한 새로운 미디어 환경은 앱스토어나 안드로이드 마켓, 카카오톡 등의 성공신화를 통해, 플랫폼 시대의 도래를 알리고 있다. 플랫폼 중심의 관점에서 지상파 방송사의 매체전략 변화를 개괄하고, 최근 'pooq'으로 대변되는 지상파 방송사의 플랫폼 전략을 분석해봄과 동시에 전략의 성공조건과 바람직한 플랫폼 생태계를 위한 제언을 제시하고자 하였다.

• Journal of Korea Port Economic Association
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• v.25 no.4
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• pp.299-320
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• 2009

This paper firstly aims to classifying the applicability of the Balanced Scorecard approach to Korean ocean-going shipping firms' management system. The applicability of this approach is from Korean shipping firms using Balanced Scorecard will create more effective and efficient organizational performance with reflecting non-financial indexes and making a balance among missions in organization. Secondly, the paper suggests positive information and theoretical evidences to improve Korean shipping firms' management system examines an availability of the Balanced Scorecard as one method of management tools. So these factors are analysed by structural equation model. This study provides CEO in Korean ocean-going shipping firm the guideline and availability of the Balanced Scorecard as to what kinds of factors should be considered and what is the most critical factor to adopt the BSC into their business.

• The Journal of the Convergence on Culture Technology
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• v.9 no.4
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• pp.303-308
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• 2023

The purpose of this study is to provide a practical guide for establishing BSC that can be practically applied by SMEs. To this end, a case study was conducted to establish a performance evaluation system through a field-required Balanced Scorecard (BSC) for company J, a tent pole manufacturer, and to provide a management strategy system map. As a survey method, the requirements of the ordering organization were organized through a comparison of the BSC-related proposal requests in the first stage. The BSC establishment method was organized through the arrangement of the second stage result report. The 3rd stage BSC derived KPI indicators for SMEs for each of the 4 perspectives. A corporate vision was derived through a 4-step SWOT analysis. A strategy map was developed through 5-step field-required KPI, weight setting, and BSC. The 6-step final strategy system was also drawn up. As a result of the study, the four perspectives of the BSC were reconstructed by department. That is, the financial (financial) perspective is from the executives' perspective, the customer's perspective is from the sales department's perspective, the internal process perspective is from the design department/production quality department's perspective, and the learning/innovation perspective is from the management department's perspective. In addition, a total of 11 CSFs and a total of 49 KPIs of J company were derived. The limitation of the study is that the final strategy system through the company's BSC has only been carried out, and it needs to be linked with the company's compensation system in the future.

• Journal of Digital Convergence
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• v.19 no.10
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• pp.241-246
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• 2021

Although there have been many studies on laws and systems for the proliferation of autonomous vehicles, studies on the activation of autonomous vehicles from a strategic perspective are insufficient. This study examines the issues and problem solving methods of autonomous vehicles. Based on this, plans to activate autonomous vehicles from a strategic point of view are proposed. In order to solve the issues and problems of autonomous vehicles, it is necessary to clearly establish legal and institutional standards based on the reinforcement of the safety of autonomous vehicles. In the event of a traffic accident, who is responsible for the accident and responsibility for compensation should be prioritized. Diffusion strategies are established according to the level of autonomous driving for the activation of autonomous vehicles in strategic perspective. In addition, governmental support policies should be used as triggers for initial activation, and marketing mix strategies should be implemented based on segmentation, targeting, and positioning strategies.