• Journal of the Korean Geographical Society
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• v.41 no.1 s.112
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• pp.39-57
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• 2006

Place marketing strategy is an research or policy field of cultural politics on which various meanings, discourses and practices are deployed, contested and negotiated surrounding the development or destruction of urban cultures. So it is needed to correct and concrete understanding about the cultural significations of place marketing strategy. In that sense, this study aims to establish the concept and methodology of place marketing strategy as urban culture development strategy. At first, the theory of cultural politics of space and cultural political approach to the place marketing strategy are reviewed. And then, basic concept of place marketing strategy and the process of place marketing strategy are established. Finally, with drawing the cultual political factors(named SAUNE factors), the methodology of place marketing strategy is systematized.

• Journal of the Economic Geographical Society of Korea
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• v.13 no.3
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• pp.498-513
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• 2010

This paper aims to critically discuss the place-marketing strategy that has been widely seen as an alternative way of regional development for the last decade in South Korea. In particular, it argues that the place-marketing strategy is highly likely to intensify the inter-local or inter-urban completion and to result in the territorialization of places because it is based on the essentialist notion of place that has been suggested by the humanistic geographers. In order to logically support my argument, I will critically review the essentialist notion of place, and introduce an alternative notion of place, in which the place is seen as socially constructed through complicated power relations and social, political and cultural processes. Also, I will logically demonstrate that the place-marketing can be seen as a strategy for territorializing places by discussing how territory is socially and politically constructed as a particular form of place.

• Journal of the Korean Geographical Society
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• v.35 no.2
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• pp.321-340
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• 2000

삶의 질을 구성하는 사회공간적 요소들은 현실 세계의 각 영역들, 즉 물질적, 생태적, 상징적 영역들에 상응하는 입지. 환경, 장소라는 3가지 개념들로 범주화될 수 있다. 이들은 삶의 질의 구체적 내용들, 즉 기본수요에의 접근, 생태적 안전의 보장, 그리고 공동체적 정체성의 확보와 관련된다. 본 논문은 이와 같이 ‘삶의 질’을 위한 공간을 3가지 영역으로 유형화하고, 이의 구체적 지표들을 설정하여, 대구시민들을 대상으로 설문조사한 결과를 분석하였다. 또한 본 논문은 이러한 3가지 사회공간적 요소들을 종합적으로 고려하는 공동체의 개념을 제시하고, 삶의 질을 고양시키기 위한 공동체적 생활정치를 강조한다.

• Proceedings of the KGS Conference
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• 2004.05a
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• pp.78-78
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• 2004

한국에서 장소마케팅 현상이 등장하고, 그에 대한 학계의 연구와 분석이 본격적으로 시작 된지 5년여 밖에 되지 않았고, 아직도 장소마케팅 전략을 본격적으로 도입한 도시정부는 찾아보기 힘들 정도로 우리에겐 낯선 개념이다. 도시마다 문화도시, 생태도시, 관광도시, 지속 가능한 도시, 기업하기 졸은 도시 둥을 내세우며 관광객과 기업과 외부주민을 유치하려는 각종 정책들을 펴곤 있지만, 그러한 전략들은 장소마케팅 현상의 일부로 해석될 순 있어도 장소마케팅 전략으로 자리 매김 되기엔 부족한 점이 너무나 많다. (중략)

• Journal of the Korean Geographical Society
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• v.44 no.6
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• pp.779-796
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• 2009

Pimat-gil is a bystreet over 600-years old of Jong-no in Seoul that originated in the early Joseon Dynasty. This Study defines Pimat-gol (a street village) that has developed centering around Pimat-gil (alley) as a typical backlane of modern city, traces the origin and landscapes of Pimat-gol through the historical geographies of this place, and tries to name and interpret the placeness of Pimat-gol from the angles of social and cultural geography, particularly on the basis of the concept 'place memory'. As a result, the author extracts the placeness of Pimat-gol in terms of juxtaposition of three-fold layers, ie., 'space of subaltern vs. space of escape', 'space of oblivion vs. space of recollecttion and generation', and 'space of fossil vs. space of living'. In addition, the author examines the place memories which have been sedimented in this place and the contest of the place-memories by investigating these three-fold layers, and makes a proposal which would constructs another spatiality of modern city on the basis of this case.

• Journal of the Korean Geographical Society
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• v.43 no.4
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• pp.599-619
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• 2008

Korean peninsula has a long history and a geopolitical location as a buffer tone, which has provided the conditions for cultural dynamism and diversity across space and time. The changing processes of place names in Korea is considered to be better suited to the study on cultural politics that is interested in the culture wars over the meaning of culture among different social subjects. In order to ensure the legitimacy of cultural politics for the study of place names in Korea, this study attempts to make a theoretical construction based on the concepts of place identity, territorial contestation, and the politics of scale. Cultural and linguistic theories to be best applied to the study of place names in Korea are the theories on Angehm's and Castells' identity, $P{\hat{e}}cheux's$ identification, Hall's decoding, and Voloshinov's ideological sign. Power relations involved in the inclusion and exclusion are necessarily concerned with the process of constructing a place identity or territorial identity by means of a place name, which represents identity and ideology of a social subject. In the examination of this process, it is necessary to take the elements of identity, ideology and power relations into consideration. In this study, therefore, the politics of scale is experimented for its applicability in the study of place name in Korea, which is expected to accommodate concepts of boundary, territory, territoriality and territorialization. In the end, it is suggested in this study that a series of basic and interdisciplinary studies on the cultural politics of place names in a range of area should be undertaken along with the enough theoretical knowledge of cultural politics.

• Journal of the Korean association of regional geographers
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• v.16 no.1
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• pp.76-84
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• 2010

This study is to critically examine a variety of perspectives of seeing the interactions among space, people, and society. According to Tuan, place is a center of meaning constructed by people's experience, and its attributes consist of natural and built-up environments. Entrikin suggests a way of seeing place from a contrary perspective, that is, the subjective and existential sense of place and the objective and naturalistic conception of place. Lefebvre examines the historical transformation of social space through the dialectics among the perceived space, the conceived space, and the lived space. Social space is (re)produced and changed through the conflictual unit of the spatial triad. The project of Foucault's spatial metaphor is to tightly combine three critical concepts, power, knowledge, and space. Those concepts are not objectively existed regardless of specific times and spaces, but they are socially and culturally constructed through the networks of people under particular environments. In the following papers, it is needed to comparatively examine the various perspectives mentioned above to make a new conceptual framework of understanding the interactions among space, people, and society.

• Korean Journal of Labor Studies
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• v.14 no.2
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• pp.201-229
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• 2008

본 논문에서는 노동자문화정치의 관점에서 파업을 새롭게 정의하고, 파업을 비롯한 노동자 문화실천의 정치적 효과를 분석하기 위한 방법론적 요소들을 검토하였다. 여기서 파업은 참여주체들의 다양한 사고와 합리성들을 중심으로 형성되고 확장되는 내재적인 정치의 장인 동시에, 다양한 기표적 실천들이 전개되는 문화정치의 장으로 정의되었다. 파업의 발생과 전개의 각 과정과 국면에 대한 문화정치적 분석 요소로서 장소성, 공간, 시간, 정서, 기호자원, 담론이 고려되었고, 이 요소들에 초점을 두고 민주노조 파업에서 드러나는 문화정치적 제약들을 H사 노조 사례를 통해 검토하였다. 문화정치적 제약들은 노동자 문화의 생산과 수용에서의 제약으로 드러난다. 노동자문화 관련 텍스트들의 분석과 조사 자료를 통해서 볼 때, 그것들은 첫째로 노동자 문화 활동가들의 생산 실천 상의 제약과 관련있고, 둘째로, 노동자 대중의 노동자 문화 수용 혹은 소비에서의 도구성과 시 공간 상의 제약과 관련있는 것을 확인했다. 본 논문은 이러한 제약들이 70년대 이후에서 90년대 전반에 이르는 시기와는 달리, 현 시기 노동운동의 문화적 자원들이 신기술과 사회문화적 변화에 걸맞게 변화 확장되지 못하고 오히려 축소된 데 기인한다고 추론하였다. 따라서 지속적인 운동의 조건과 기반을 능동적으로 조성하기 위해서는, 파업을 비롯한 노동자 문화의 생산과 수용 전반에 걸쳐서 작용하는 재현체계 상의 제약, 특히 기호자원의 한계라는 근본적인 제약을 넘어서기 위한 노동자 문화정치의 필요성이 제안되었으며, 문화실천에 몸담고 있는 문화활동가나 노조활동가들이 파업과 일상 활동 속에서 문화정치적 주제들을 찾아 이론화하고 정책에 반영하는 문화활동 방안이 제안되었다.

• Journal of the Korean association of regional geographers
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• v.18 no.3
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• pp.310-325
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• 2012

Human being has used place names to differentiate one place from another. Place names are the products of collective human cognition in that a place name is chosen when it successfully represents the identity of a place. In addition, place names have been changed by the competition and struggle between social agencies and the political imperatives of hegemonic groups to impose their identity on the places. Recent geographic studies on place names have focused on the social and political processes behind the change of place names. In this vein, the purpose of this study is investigating the debates on the decision of city names in the process of the administrative reorganization in mid 1990s by the lens of political geography. Residents in cities and counties tried to justify their arguments by emphasizing historical backgrounds and popularity of their names. Additionally, economic power and potential were mobilized for the political resources to win over the battle over city names. The result, however, shows that the decision of newly consolidated cities' name was mainly made by the amount of political resources, such as population and number of seats in local assemblies. Several regions tried to use city names to negotiate with counterparts. In sum, the decision of place names is the product of political competitions, and the place name becomes the symbol of territorial identity. Place names have been in the center of disputes in local politics even after the name was decided, which suggest further studies on reasonable solution to mitigate the disputes to be expected when additional reorganization of administrative districts.

• Journal of the Korean association of regional geographers
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• v.16 no.2
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• pp.110-122
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• 2010

This article is to study the characteristics of Chungju geographical names using the concepts which are the place identity, the politics of scale, and the competition of place names' territory for the diverse study methods of geographical names. According to this results, the new name of 'Suanbo-Myun' revealed the place identity, because it has not only the property of 'Suanbo hot spring' but also the three conditions called 'the numerical solitary', 'the qualitative identity', and 'the self-identity' which are the conditions for the place identity. In relation to the politics of scale through place names, the example of scaling up is 'Yian-Myun' which is former name of 'Chungju city Yiru-Myun', and the cases of scaling down are 'the up and down of Chungju Up Ho', the reductional change from 'Chungju-Gun' to 'Chungju-Myun' and the change of Chinese name of the 'Wolak Mountain'. Lastly, the examples of place names' territory change are two types. One is 'Chungju Yongdu-Dong' and 'Yiru-Myune Geumgok-Ri' for the cases that the place name and its territory were changed. The other is 'Dalchon river' that the place name's territory was only changed. In conclusion, this study suggested that place names are useful in order to represent and construct the place identity.