• The Journal of the Korea Contents Association
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• v.12 no.9
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• pp.182-193
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• 2012

Recent growth of ring-tone and ring-back-tone download market as the derived market of cellular phone yields the new trend in music consumption from listening to display. This means that consumer purchase the ring-tone and RBT not for his appreciation but for counterpart's consumption, in a word, conspicuous consumption. Study aims at questions on whether cellular phone user can perceive the ring-tone and RBT's brand personality and how they express their self-image via ring-tone and RBT. Survey was administered for 196 college students who is dominant purchase group of market segment. Hypotheses are such as : congruity of self image and brand personality of ring-tone and RBT. Through the T-test, findings said that user's extrovert self image are not led to ring-tone's extrovert brand personality and user's introvert self image are not led to introvert ring-tone's brand personality of ringtone. same result was applicable to RTB. Cellular phone user's purchase behavior are different from those of product and service.

• Korean Journal of Social Welfare
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• v.64 no.2
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• pp.159-183
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• 2012

This study intends to explore structural characteristics of social networks for female immigrants married to Korean men, and to analyze the relationship between the characteristics and types of social supports provided by their social networks and the differences between support-giving and support-receiving networks. Ego-centered network analysis is used for collecting network data on fifty-three migrant wives selected by a snowball sampling method. Results show that social support receiving and giving networks of female immigrants have similarities rather than differences, which implied that they play roles not only as support receivers, but also as support givers in their social networks. Also the study suggests that there are correlations between networks' characteristics, such as density and effective size of ego network, and types of supports. The result indicates that the less cohesive and less redundant ties female immigrants had, the more diverse and more informational and emotional supports they obtained from their social networks. Due to the sampling method and size, this study has a limitation to generalize the results for the whole population of female immigrants in Korea. However, it provides a basic understanding of female immigrants' social networks.

• Journal of Digital Convergence
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• v.11 no.4
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• pp.293-302
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• 2013

The purpose of this study was to explore relationship among communication with parent, self differentiation, self esteem, life stress in nursing department students. Data were collected from 305 nursing department students and analyzed using descriptive statistics, t-test, ANOVA, Bonferroni's test, Pearson's correlation coefficients and multiple regressions with the SPSS/WIN 18.0 program. Stress frequency differed according to stress importance, self differentiation, self esteem. Hierarchical multiple regression analysis showed stress importance, self differentiation, self esteem explained 38.6% of the total variance in stress frequency. The findings indicate that stress importance, self differentiation, self esteem have an influence on stress frequency. We need to develop and provide nursing intervention programs to decrease college student's stress.

• The Journal of the Korea Contents Association
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• v.14 no.9
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• pp.513-528
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• 2014

This study examined effects of self-esteem, life satisfaction and gender on the sign needs which included self-presentation(presenting true-self and ideal-self) and social interaction (feeling connected and gaining approval) for Facebook use. Due to the significant interaction effects of gender, further statistical analyses were conducted. While there were negative relationships between self-esteem and self-presentation for male respondents, there were positive relationships between self-esteem and social interaction for female respondents. In addition, there were positive relationships between life-satisfaction and self-presentation for male respondents, but there was the only positive relationship between life satisfaction and presenting true-self for female respondents. Based on the study results, the study implications, limitations and future study were discussed.

• Journal of Korean Philosophical Society
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• v.117
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• pp.85-111
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• 2011

Topics with which chis paper deals are as following; (1)Zizek's interpretation of Rothko's painting, (2)Lacan's gaze and picture, (3)the real as object a, (4)primal jouissance and death-drive, (5)a new identity of man-emptiness in Zizek, (6) existential level and existential conflict, (7)a variety of meanings of emptiness, (8)transpecsonal drive and meditation, (9) the different Real-Emptiness, (10)Rochko's painting and transpersonal drive.

• Informatization Policy
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• v.25 no.2
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• pp.67-83
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• 2018

This study explores how social media influences individual's social development and well-being. Social media is discussed as an effective tool when individuals lacking social and psychological resources are trying to expand their social networks. This study focuses on the social media use of North Korean defectors, who, in general, have closed social media networks in the South Korean society. This study tries to analyze empirically the effect of social media use on North Korean defectors' satisfaction with our society. In particular, this study focuses on how the use of social media influences satisfaction with their life in South Korea at different levels of their emotional states. This study explores that the relationship between social media and satisfaction with their life in South Korea varies based upon the degree of self-esteem and anxiety. This study expects that social media might provide greater benefits for those who are experiencing low self-esteem and high anxiety. In addition, this study conducts the same analysis for the general public and then compares its results with the survey on North Korean defectors. According to the results of North Korean defectors' survey, the impact of social media use on satisfaction with their life in South Korea was greater for those with high anxiety than for those with low anxiety. Meanwhile, the impact was greater for those with high self-esteem than for those with low self-esteem.

• Asia Marketing Journal
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• v.9 no.3
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• pp.117-149
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• 2007

It can be explained by congruity theory as a process that consumers engage in a matching process to identify personal community that is congruent with their self-images to find the identification between the self and the personal community. Personal community cues that evoke certain images are viewed as activating similar beliefs about the self (e.g., high status). Individuals prompt a comparison process to determine whether the personal community and self-image are congruent and imagine prototypical users of the personal community and select ones that maximize similarity to their actual or desired self-concept. Identity is devided into personal identity and social identity. Consumers are likely to be influenced by both personal identity and social identity. In this article the influencing factors of the commitment to on-line personal community are explored by the sources of both personal identification and social identification. The results are as follows. The maintenance expression and enhancement expression of personal self influence the level of personal identification positively and the maintenance expression and enhancement expression of social self influence the level of social identification positively. The level of both social and personal identification positively influence the commitment to on-line personal community which gives positive responses to the source enterprise that allows the cyberspace and the other benefits to be used.

• The Research Journal of the Costume Culture
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• v.30 no.5
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• pp.766-778
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• 2022

Image-oriented information is becoming increasingly important on social networking services (SNS); the background of this trend is the popularity of selfies. Currently, camera applications using augmented reality (AR) and artificial intelligence (AI) technologies are gaining traction. An AR camera app is a smartphone application that converts selfies into various interesting forms using filters. In this study, we investigated the change of keywords according to the time flow of selfies in Goolgle News articles through semantic network analysis. Additionally, we examined the effects of using an AR camera app on appearance satisfaction and self-esteem when taking a selfie. Semantic network analysis revealed that in 2013, postings of specific people were the most prominent selfie-related keywords. In 2019, keywords appeared regarding the launch of a new smartphone with a rear-facing camera for selfies; in 2020, keywords related to communication through selfies appeared. As a result of examining the effect of the degree of use of the AR camera app on appearance satisfaction, it was found that the higher the degree of use, the higher the user's interest in appearance. As a result of examining the effect of the degree of use of the AR camera app on self-esteem, it was found that the higher the degree of use, the higher the user's negative self-esteem.

• The Journal of the Korea Contents Association
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• v.16 no.1
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• pp.129-139
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• 2016

The purpose of this study is to examine the influence of factors like self-esteem, social support, empowerment on the life satisfaction of the elderly participating in the senior employment project. As a result, self-esteem, social support, and empowerment show significant effects on the life satisfaction of the elderly participating in the senior employment project. In other words, when the elderly participating in the senior employment project have higher self-esteem, social support, and empowerment, their life satisfaction becomes higher, too. Based on the findings, this author will make political suggestions as follows: first, it is needed to develop and distribute new employment programs to improve their self-esteem. Second, it is necessary to form new social support networks and develop and connect resources. Third, the empowerment approach to provide customized employment suitable for the needs of the elderly is necessary.

• The Journal of the Korea Contents Association
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• v.10 no.8
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• pp.407-416
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• 2010

The purpose of this study was to examine the relationship among women's leisure dance participation, physical image and self-esteem. The subjects in this study were 300 female adults who were selected by cluster sampling from the population that consisted of women who were in their 20s to 50s. In the population, some women got leisure dance at fitness clubs, sport lovers' clubs and dance academies in Seoul and Gyeoggn Province as of 2009, and the others didn't. As for the reliability of the questionnaires used in the study, the Cronbach alpha coefficient of the questionnaires was above .70. The major statistical methods utilized in this study were Frequencies, reliability factor analysis, analysis covariate, regression analysis and path analysis. The findings of the study were as follows: First, the women who got leisuer dance evaluated their own physical image and self-esteem more favorably than the others who didn't. Second, the length of participation affected the body shape, satisfaction level and flexibility, and the intensity of participation impacted on the body shape and muscular power. Third, the length of participation had an impact on self-esteem, and the frequency of participation exerted a negative influence on that. Fourth, the degree of participation had a causal impact on physical image and self-esteem. In other words, the degree of getting leisure dance affected self-esteem in a firsthand manner and exerted a secondhand influence on that through physical image as well. The findings of the study suggested that physical image was one of major parameters to link participation in rhythmic exercise and self-esteem.