• Journal of the Korean Society for Library and Information Science
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• v.48 no.2
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• pp.307-329
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• 2014

The purpose of this study is to explain the benefits of public libraries in Korea. While many studies had focused on measuring the economic value, this study sought to investigate how do user benefits from public library service and how are these benefits associated with major demographic factors. The questionnaire was developed by two question formats, which is open-ended and 5 Likert scale on 'enjoyment indicators' in earlier studies. Total 313 responses data were collected in S public library in Seoul. As a result, respondents most frequently perceived benefits from library services is reading, saving the money and relaxation. Also, user's benefits level had measured based on the 'enjoyment indicators'. According to the analysis, respondents perceived benefits from library for reading (4.31) and saving the money (4.14). The results show the public libraries' benefits differ in age and careers in 'family relations', 'reading of children', 'cultural life', 'career improvement', and 'saving the money'.

• The Journal of the Korea Contents Association
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• v.12 no.10
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• pp.418-429
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• 2012

In this research, we analyzed empirically whether the valuation and compensation factor being moderating variable played the role of adjuster between KMS adoption factor(organizational factor, knowledge Informational factor, user factor) and business performance. The results of this research are as follows. First, The valuation and compensation factor affects the usage of KMS in case of organization's flexibility, trust, suitability of knowledge, degree of functional provision and perceived benefit. But it does not affect the usage of KMS in case of easiness of usage and user expertise. Second, The valuation and compensation factor affects the user's satisfaction of KMS in case of organization's flexibility, trust, degree of functional provision and user expertise. But it does not affect the user's satisfaction of KMS in case of suitability of knowledge, easiness of usage and perceived benefit.

• Journal of the Korean Data and Information Science Society
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• v.20 no.4
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• pp.673-684
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• 2009

Lower Prices are offered through sales by telemarketing. This is to serve our customers by the fastest and most appropriate referral product that is most important to attract insurance. Therefore, Considering the time the customer's preferred products and preferred customer for screening and targeting, depending on what is the difference between the premiums. This study of the logistic regression model using datamining techniques, the life insurance companies in outbound telemarketing to support sales of the effect you want to validate. To join existing life insurance companies for the customer response and sales strategy based on the L segment and by age group, family-love insurance, accident insurance, and cancer insurance were in progress for the modeling. Set model based on the progress of the campaign to existing customers marketing methods and how to extract and run the model results has proven the superiority of the model. In addition, over time, depending on the aging model is set to a decline in operating profit to maximize the profits th update the model which was derived.

• Journal of the Korea Society of Computer and Information
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• v.17 no.4
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• pp.147-153
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• 2012

This paper has investigated the impact of corporate donation expenditure which has recently drawn great attention in Korean society on businessl performance and conducted an empirical analysis on the causal relations. In addition, concurrent effect has been analyzed using cross-sectional data between two variables (corporate donation expenditure and business performance) while sequential effect has been examined using panel data. The result of this study can be summarized as follows: First, corporate donation expenditure had a positive impact on ROA and ROS. However, PER and ROE had no impact on corporate donation expenditure Second, cumulative effcet of corporate cash donation would have a bigger impact on short-term business performance than long-term performance. In the future, The results of this study is expect through cash donations in the social contribution to be more aggressive in carrying out social responsibilities.

• Journal of the Korea Society of Computer and Information
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• v.13 no.4
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• pp.133-140
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• 2008

The cable TV network has delivered downward broadcasting signals from distribution centers to subscribers. Since the traditional coaxial cable has been upgraded by the Hybrid Fiber Coaxial(HFC) cable, the upward channels has expanded broadband services such as Internet. This upward channel is vulnerable to ingress noises. When the noises from the children nodes accumulated in an amplifier exceeds a certain level, that node has to be cut off to prevent the noise propagation. The node selection problem(NSP) is defined to select nodes so that the noise in each node does not exceed the given threshold value and the sum of Profits of selected nodes can be maximized. The NSP has shown to be NP-hard. In this paper, we have proposed heuristics to find the near-optimal solution for NSP. The experimental results show that interval partitioning is better than greedy approach. Our heuristics can be used by the HFC network management system to provide privileged services to the premium subscribers on HFC networks.

• Journal of Digital Convergence
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• v.13 no.3
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• pp.127-135
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• 2015

This study has become a construction company will help you establish a Management Accounting System target model to move forward. Research method was to present the basic concepts and techniques used in managing complex accounting convergence look at the whole construction industry. For the successful deployment of a construction company management accounting system Responsibility Accounting System, Target Profit, Target Cost, and requires a key technique of Performance Evaluation, which the CEO's firm determination and persistence for support, proactive communication in the field and headquarters staff, the goal organizations and institutions to support the model, the standardization is required. This study is based on case studies in the future through the Delphi Method and AHP are needed.

• Journal of the Korea Society of Computer and Information
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• v.11 no.2 s.40
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• pp.303-317
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• 2006

The process of segmenting customers in CRM should take into equal consideration both the companies' and customers' expected value. However, most of the current studies on customer segmentation have focused only on the companies view in terms of profitability. This study focuses on clarifying a problem and proposing a modified view in the customer segmentation step. The authors offer a proposition which is beneficial to both customers and companies, and thus makes the segmentation step more balanced. There is a two-pronged focus on customer segmentation in this study: first, this paper proposes a balanced view considering not only companies' expected value, but also that of the customers'. Secondly, such balanced segmentation will give a more accurate definition of loyal customers for a given company. This new approach can be expected to improve the level of satisfaction and the length of customer retention, and to increase effectiveness in corporate resource allocation for customer target marketing, as well as improve company insight into customer needs and preferences.

• Journal of Korea Society of Industrial Information Systems
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• v.27 no.5
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• pp.145-156
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• 2022

In recent years, as there is growing concern with ESG (Environmental, Social, and Governance), the strategic direction of business management is changing from maximizing shareholders wealth to maximizing stakeholders value. ESG is reshaping a corporation's supply chain management strategies. The purpose of this study is to explore the ESG challenges in supply chain management. As a result of network text analysis and topic modeling analysis on 3226 news articles, 'Suppliers', 'Sustainability', 'Shared Growth' 'Carbon Neutral', 'Safety and Health', 'Responsible Business Alliance', 'Supply Chain Due Diligence Law' were identified as the main issue. Since ESG initiatives in the supply chain are not limited to the efforts of individual firms, future research should focus on figuring out what difficulties and challenges exist in the diffusion of ESG practices along multi-tiered supply chains, and how to overcome them.

• Journal of the Korea Society of Computer and Information
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• v.27 no.12
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• pp.293-301
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• 2022

Based on the VAM model of the consumer behavior research framework, combined with the altruistic variable of environmental awareness, this paper constructs a research model on the impact of perceived value, perceived risk and environmental awareness on purchase intention, and deeply analyzes the driving factors of perceived value and perceived risk. By collecting 612 valid questionnaires, data was analyzed by using SPSS 24.0 and AMOS 24.0, the results were concluded. Perceived usefulness, perceived entertainment, Technicality, and Energy Awareness all have a significant positive impact on the purchase intention of new energy vehicles; Perceived Fee has a negative impact on purchase intention. The results of this study can provide strategies for companies to improve marketing, reduce consumers' perceived risks, provide beneficial supplements to companies in promoting the environmental protection attributes of new energy vehicles and their own environmental protection efforts, and promote the balance of economic and environmental benefits.

• Korean journal of communication and information
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• v.62
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• pp.286-314
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• 2013

The purpose of this paper is to explore the effect of stereotype, public frame, and Twitter remediation on country reputation. Diaoyudao/Senkaku dominium dispute was chosen which has been a lasting territorial problem between Japan and China. According to a survey conducted toward 210 Koreans aged 20 to 40, stereotype of Japan and China has effects on each reputation. Legitimacy-securing frame only affect China's country reputation. While stereotype of Japan and 'attribution to Japan's responsibility' frame significantly interacted with Japan's country reputation, stereotype of Japan and 'attribution to both sides' responsibility' frame also interacted with Japan. Also, Twitter remediation activity categorized into producing, distributing and viewing was examined. Only producing and viewing had effects on Japan's reputation. In terms of interaction, the more opinion leaders do distributing, the more they agree on attribution to both sides' responsibility frame, and recognize China's reputation more positive. Consequently, it was proved that Twitter opinion leaders interpreted public frame and recognized country reputation in a different way compared to the normal Twitterians.