• Title/Summary/Keyword: 욕구만족

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Mediation Effect of Job Satisfaction in the Relationship between Need Satisfaction and Turnover Intention of Clinical Nurses (임상간호사의 욕구만족과 이직의도의 관계에서 직무만족의 매개효과)

  • Kim, Hwa-Jin;Shin, Sun-Hwa
    • Journal of the Korea Convergence Society
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    • v.12 no.11
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    • pp.445-456
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    • 2021
  • In this study, we examine the effects of five needs satisfaction on job satisfaction and turnover intention based on Maslow's hierarchy of needs for clinical nurses. Also, this was a convergence study that confirmed the mediating effect of job satisfaction on the relationship between need satisfaction and turnover intention. The participants were 239 clinical nurses at a general hospital located in Seoul. The collected data were analyzed for mediating effects using hierarchical regression analysis and PROCESS Macro (Model 4). Physiological and safety needs did not have a significant effect on job satisfaction while belongingness, esteem, and self-actualizations need had a significant positive effect on job satisfaction. On the other hand, physiological and esteem needs had a significant negative effect on turnover intention. In addition, the mediating effect of job satisfaction was significant in the relationship between need satisfaction (physiological, safety, belongingness, and self-actualization needs) and turnover intention. We confirm that an increase in the satisfaction of the five needs of clinical nurses can reduce their turnover intention. Therefore, we suggest that it is necessary to effectively manage need satisfaction and job satisfaction in the clinical field.

The Impact of Employee's Perceptions of Organizational Politics and Burnout: Role of Psychological Need Satisfaction and Psychological Capital (조직정치지각이 직무소진에 미치는 영향에 있어 심리적 욕구 만족의 매개효과와 심리적 자본의 조절효과 연구)

  • Seo, Dong-Taek
    • The Journal of the Korea Contents Association
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    • v.16 no.3
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    • pp.305-318
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    • 2016
  • Perceptions of organizational politics(POPs) have stress-based effect as job demand and lead to employee's negative attitudes and behaviors. According to job demand resource model, burnout develops when high job demand deplete employee's resources, which lead employees to low levels of motivation and high levels of cynicism and frustration. Currently, in studying the relationship between POPs and burnout there is a lack of researches on certain settings and conditions. The present study examined a model in which relationship between POPs and burnout was mediated by psychological need satisfaction. And also, this study tested moderating role of psychological capital between POPs and need satisfaction. A total of 220 employees in telco and electronic manufacturing company in South Korea participated in this study. The result of this study showed that need satisfaction works as mediating variable between POPs and burnout and psychological capital had moderating effect between POPs and need satisfaction. This study proposes a new framework of POPs by examining linking mechanism of need satisfaction and psychological capital. The results of this study provide practical insight to HR practitioners and business leaders.

The Influence of Shoppers' Security Need Sufficiency and Customer Satisfaction on the Quality of Security Services in Large Shopping Centres (대형쇼핑몰 보안서비스품질이 고객안전욕구충족 및 고객이용만족에 미치는 영향)

  • Lee, Jong-Hwan;Kang, Kyoung-Soo
    • Korean Security Journal
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    • no.23
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    • pp.41-63
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    • 2010
  • This study aimed to asses the relationship between shoppers' security need sufficiency and customer satisfaction on the quality of security services in Shopping Mall. This study gathered data from 485 citizen in five shopping centres at KyungKi areas. Collected data was analysed by factor analysis, reliability analysis, path analysis and multiple regression analysis with SPSS WIN 16.0. The results of the study yielded the following four perspectives. First, secure equipment and the service quality of security officers in the shopping malls have a decisive effect on customers psychological stability and crime prevention. Second, they are a strong influence upon customer satisfaction and operational security. Especially, the professionalism of the staff has a marked effect. Third, the service quality of security officers and secure equipment in the malls have an effect on operational security services and efficiency of secure services. Finally, this dissertation showed that the quality of secure equipment services and officers' mild In summary, the conclusion of this study is that secure equipment service, officers' mild manner and professionalism of the security officers affect the customer satisfaction measurement directly. They also affect customer satisfaction through psychological stability and the prevention of crime indirectly. In other words, the good quality of security in the shopping centres affects the using of facilities definitely.

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The Effects of Sales Performance on Salesperson's Job Satisfaction, Organizational Commitment and Need for Achievement (영업사원의 직무만족, 조직몰입, 성취욕구가 영업성과에 미치는 영향에 관한 연구)

  • Gu, Ja-Won
    • Management & Information Systems Review
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    • v.37 no.1
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    • pp.1-18
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    • 2018
  • This research performed the empirical test for the effects of sales performance on salesperson's job satisfaction, organizational commitment, and need for achievement using 375 salesperson samples in Korea. Analyzed direct effects among the factors and mediation effects of organizational commitment and need for achievement as well. Results showed that job satisfaction have a significant positive (+) impact on organizational commitment and sales performance, and organizational commitment significant positive influence on need for achievement. However, organizational commitment have no significant effect on sales performance. Need for achievement have a significant direct effect on sales performance positively and have mediation effect between organizational commitment and sales performance. For the mediating effect, organizational commitment have significant result between job performance and need for achievement, but have no significance between job performance and sales performance. This paper suggest that the implications. First, this research exam integrated and detailed analyze for job satisfaction, organizational commitment, need for achievement, and sales performance including the results of verified in precedent study. Second, identify job satisfaction and need for achievement are important factors on salesperson's performance and find out through the empirical test the importance having balance of satisfaction of salesperson's own job and need for achievement in the sales field rather than consider only organizational commitment. Third, in the existing research, high need for achievement increase organizational commitment as a predictor of organizational commitment factor. In this research, claim that organizational commitment also become as a predictor of need for achievement and high organizational commitment make need for achievement higher. Consequently, need for achievement and organizational commitment be interact with each other and significant effect on sales performance of sales force.

판매 촉진과 광고전략

  • 서영준
    • Food Industry
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    • s.13
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    • pp.80-83
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    • 1973
  • 70년대의 소비자패턴은 큰 변모를 갖어 올것이라고 평론가들이 말 하였듯이 이미 모든 분야에 걸쳐서 일대격변의 시대가 찾아왔다고 말하지 않으면 안될것이다. 원인은 여러가지로 생각할수 있겠으나 소득증대, 여가선용, 가치관의 변화라고하는 요인을 들수있을 것이다. 60년대라고하면 소비자에 있어서 생리적욕구와 물리적 욕구를 충족만 시켜주면 되었던 시대였었다. 그리고 이와같은 욕구를 만족시킬 상품이나 서어비스는 비교적 라이프싸이클(生活環)이 길고 안정된 시장이 였었다. 기업측에서 볼것 같으면 물건을 팔기쉬운 시대였다고 말할수 있을것이다. 그러나 70년대라고 하면 소비자가 저차원의 욕구라고 할 기본적인 욕구는 일단 만족되고 자기실현의 욕구와 같은 고차원의 욕구를 구하는 방향으로 이행하고 있는 시대인 것이다.

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Game Use Behaviors Classification of College Students: Focusing on Stress, Satisfaction and Balance of the Basic Psychological Needs (대학생의 게임 이용 행동 군집분류: 스트레스와 기본심리욕구 만족 및 균형을 중심으로)

  • Cho, Uihyeok;Jang, Sungho;Shin, Sungman
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.558-566
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    • 2021
  • This study was conducted to classify college students using games based on the stress, satisfaction and balance of basic psychological needs and to identify how gaming behaviors differ according to the divided clusters. This study used data of 447 college students who used games with the support of JangHoon Scholarship Foundation. As a result, the college students using games were divided into four groups with different characteristics according to stress, satisfaction and balance of basic psychological needs. Also, the level of gaming behavior was different according to the degree of satisfaction of basic psychological needs. The lower the stress and the higher the balance when the level of satisfaction was similar, the lower the level of gaming behaviors was. This study confirmed the importance of satisfactory balance of basic psychological needs as well as satisfaction, and supported the biopsychological perspective by suggesting that there are significant differences in gaming behavior according to clusters.

Effect of Tourism Needs on Tourism Satisfcation (관광객의 관광욕구가 관광만족에 미치는 영향)

  • Park, Ho-Pyo
    • The Journal of the Korea Contents Association
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    • v.13 no.8
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    • pp.443-449
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    • 2013
  • The purpose of this study is to desires of tourists, tourism research explores how they affect tourist satisfaction. It to tourists visited Seoraksan empirical analysis was carried out. The results of the analysis are as follows. First, the tourist desires, depending on age and education, the difference in perception of partially demonstrated. Secondly, the desire was partially affecting tourist satisfaction. These findings could provide new materials to develop a new strategy to satisfy a growing trend in small, individual tourists.

Analysis of Relation between Safety Needs and Life Satisfaction of Security Safety System Users (경비안전시스템 이용자들의 안전욕구와 생활만족에 대한 관계 분석)

  • Choi, Jeong-Il;Jang, Ye-Jin
    • Convergence Security Journal
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    • v.18 no.3
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    • pp.141-148
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    • 2018
  • The purpose of this study is to analyze the safety needs and life satisfaction of users of security system. The contents of the questionnaire consisted of "safety need, use satisfaction, life satisfaction". As a result of the analysis, Chronbach's alpha coefficient was calculated as 0.897 for safety needs, 0.888 for use satisfaction, and 0.887 for life satisfaction. The items were found to have internal consistency. In the validation of discriminant validity, both AVE and CR values were found to be 0.6 or more than the reference value of 0.8. The intuitiveness of the variables used in this study was found to be largely secured. As the hypothesis test result, the standardization factor was calculated as 0.993 for 'safety needs ⇨ use satisfaction' and 0.453 for 'use satisfaction ⇨ life satisfaction', and both hypotheses were positive. As a result of the verification, it was analyzed that the higher the user's safety needs, the higher the use satisfaction, and the higher the use satisfaction, the higher the life satisfaction.

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The Effects of Self-efficacy for Exercise, Psychological Need Satisfaction in Exercise on the Wellness among Adults (성인의 운동 자기효능감, 심리적 욕구만족이 웰니스에 미치는 영향)

  • Han, Sang Mi;Ha, Yeongmi;Lee, Jung Suk
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.279-286
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    • 2019
  • This study was aimed to verify the influencing factors on wellness by examining the relationships between self-efficacy for exercise, psychological need satisfaction in exercise, and wellness. The subjects of this study were self - report questionnaires collected from 88 male and female adults aged between 19 and 60 years during April 6 ~ June 8, 2017. The collected data were analyzed by SPSS/WIN 22.0 program using descriptive statistics, Pearson correlation coefficient analysis, and multiple regression analysis. As results of multiple regression analysis, the factors affecting on the wellness of adults were a relatedness of psychological need satisfaction in exercise(${\beta}=.316$, p=.012) and self-efficacy for exercise(${\beta}=.279$, p=.008). Based on the results of this study, it is necessary to implement and develop a tailored wellness program that improves the psychological need satisfaction in exercise and exercise self-efficacy for adults.

Effects of Security Needs of Citizens Utilizing CCTV on the Life Satisfaction (CCTV를 통한 시민들의 안전욕구충족이 생활만족에 미치는 영향)

  • Park, Young-Man;Kim, Eun-Jung
    • The Journal of the Korea Contents Association
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    • v.11 no.7
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    • pp.437-447
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    • 2011
  • This study will compare and analyze the effect of satisfaction of security needs on life satisfaction according to sociodemographic features and will find the factors of security needs satisfaction and life satisfaction. a total of three humdred questionnaires was distributed to male and female who live in Seoul(Gang-dong, Gang-sue, Songpa-gu and Gand-buk) in Aug. and Sept., 2010 and over nineteen years old. Except making the wrong questionnaires, total questionnaires was sampled from 259 questionnaires using judgment sampling method after selecting. Data analysis be used by SPSSWIN 18.0 Version. The validity and reliability of questionnaires are verified for factorial analysis and reliability analysis and also T test and F test are used for finding for differences of life satisfaction and satisfaction of security needs. And, this study is tested the regression analysis for the effects on the life satisfaction and satisfaction of security. Utilizing CCTV on the Life Satisfaction, this study were drawn the conclusions as following. First, the satisfaction of security needs as demographic characteristics have the part of the difference. the result shows to different psychological needs as educational level at the group less than college graduates. Second, the result of satisfaction of security as demographic characteristics is significantly higher in the male group and life satisfaction as education is significantly higher in more than college graduates. Third, the satisfaction of security needs of citizens through the CCTV effects to life satisfaction. environmental needs and information needs are as high as life satisfaction.