• 복식
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• 제53권1호
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• pp.87-98
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• 2003

The purpose of this study was to investigate body image as attitude toward physical appearance, and appearance-management behavior, and to analyze the relationship between body image and life style which affects consumer behavior. The method of the study was survey research by using questionnaires. Subjects were 323 women in their twenties. Statistical analysis methods were frequency, percentage. factor analysis, discrimination analysis, one-way ANOVA, x 2- test, and Duncan's multiple range test. The results of the study were as follows. As for appearance-management behaviors of woman in her twenties. 60.1% of all respondents experienced in diet. 31.6% experienced in plastic operation, 47.4% experienced in skin care, 44.9% experienced in perfect make up, and 84.8% experienced in hair dyeing. The group with high appearance concern showed high body satisfaction. Life-style factors were analyzed into 5 factors. The group with low appearance concern considered active family-focus life factor importantly, the group with middle appearance concern considered social life factor, and the group with high appearance concern considered self-focus life type and conspicuous consumption life factor. A significant difference was found in body image between groups according to social level and demographic characteristics. The female group in the mid twenties who majors in arts and athletics, resides on southern part of Han river, and belongs to high society was analyzed to show high appearance concern and body satisfaction. and many experiences of appearance-management behaviors.

• 한국의류학회지
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• 제30권11호
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• pp.1538-1549
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• 2006

The purpose of this study was 1) to identify gender differences in appearance management behavior and influencing variables(media involvement, body satisfaction and self-esteem), 2) the effects of influencing variables on appearance management behavior, and 3) to analyze the relationships among influencing variables. The data were collected ken 458 fifth and sixth grade girls and boys of five elementary schools ill Seoul, Korea via self-administered questionnaires, and were analyzed by factor analysis, t-test, and multiple regression analysis. The results of this study were as follows: Regarding the gender differences in research variables, preteen girls showed more interest in clothing/hair style management, weight management, TV involvement and celebrity imitation than preteen boys. Girls showed lower level of satisfaction than boys. Multiple regression analyses were conducted to identify the effects of media involvement, body satisfaction and self-esteem on appearance management behavior. For boy group, clothing/hair style interest was influenced by celebrity imitation, and weight management by TV involvement, body satisfaction and school self-esteem, and height management by celebrity management and school self-esteem. For girl group, clothing/hair style management was influenced by celebrity imitation and general self-esteem, and weight management by body satisfaction, general self-esteem, celebrity imitation and TV involvement, and height management by school self-esteem, TV involvement, time spent watching TV and general self-esteem. From the results of analyzing relationships among influencing variables, it was found that media involvement influenced self-esteem; TV involvement and celebrity imitation influenced school self-esteem; body satisfaction had the effect on all three sub dimensions of self-esteem in boy group. For female group, TV involvement had the effect on body satisfaction, and celebrity imitation on general self-esteem, the family self-esteem and school self-esteem, and body satisfaction on all three sub dimensions of self-esteem.

• 한국치위생학회지
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• 제14권1호
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• pp.75-84
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• 2014

Objectives : The purpose of this study was to investigate the influence of the appearance satisfaction and ego-resilience of dental hygiene students on their employment stress. Methods : A self-reported questionnaire was filled out by 403 female dental hygiene students in five colleges in Chungbuk-do, Gyeongnam-do, and Daejeon. Results : 1. The college students got a mean of $2.78{\pm}0.42$, $3.27{\pm}0.41$ and $2.28{\pm}0.52$ in appearance satisfaction, ego-resilience and job-seeking stress, respectively. 2. Employment stress revealed higher score in poorer financial conditions(p<0.001) and less major satisfaction(p<0.001). 3. Employment stress had a negative correlation to a physical attraction and somatic condition which were the sub-factors of appearance satisfaction. Stress also had a negative correlation to personal relationship and emotional control which were the sub-factors of ego-resilience. 4. Household economy(p=0.023) was identified as a variable that affected job-seeking stress, physical attraction(p=0.048) and somatic condition(p=0.039). Personal relationship(p=0.040) and emotional control(p=0.034) were the influential variables and had 33.2% of explanation power for employment stress. Conclusions : Appearance satisfaction and ego-resilience were the factors affecting job-seeking stress. Therefore counseling and educational programs should be provided for dental hygiene students to look at their own appearance and bodies in a more positive way, to foster their ego-resilience, to relieve and properly cope with employment stress and ultimately to promote their mental health.

• 패션비즈니스
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• 제17권5호
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• pp.14-30
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• 2013

The purpose of this research is to identify the differences in appearance satisfaction, self-esteem and the feeling of happiness according to the demographic variables of teenagers. The conclusion of this research indicate that appearance satisfaction has significant impacts on the self-esteem and the feelings of happiness for adolescence. Teenage students who attend vocational schools get more Allowances than students who attend general high schools, and those who have parents with lower education level also get more Allowances. But the higher the economic standard and grades the students have, the more self-esteem and the feelings of happiness they possess. Thus, the students who attend general high schools have higher self-esteems and feelings of happiness than those in vocational schools. Additionally, the students who have higher economic standards and parents with better'- education levels show more appearance satisfactions for their face, skin and body. Therefore, the level of appearance satisfaction according to the types of school, economic standards, amount of Allowances and parents' education level is an important variable, which can also affect the self-esteem and the feelings of happiness. Teenagers' appearance satisfaction have a significant impact for determining the level of self-esteem and the feeling of happiness.

• 한국생활과학회지
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• 제24권5호
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• pp.663-676
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• 2015

The purpose of this study was to examine whether any differences can be found in body comparison, body satisfaction, and appearance management behaviors according to the MBTI's typology among male and female adolescents in Gwangju and South Jeolla province, South Korea. It was conducted by a self-report survey of 534 male and female high school students in Gwangju and South Jeolla province. The collected survey data were analyzed by Means, Cronbach's ${\alpha}$, Factor analysis, and t-test using the SPSS/PC WIN 19.0 statistical program. The results were as follows: Introversion Type(I) teens tend to think a thinner body is closer to the ideal when compared to Extroversion type(E) students. They spend less time comparing their bodies with their peers. However, they usually have lower levels of body satisfaction and are more likely to be concerned about acne. Intuition Type(N) students tend to have a body figure that is a little plumper than Sensing Type(S) teens. They are inclined to try and lose weight and are concerned about acne. Sensing Type(S) students are more likely to compare their bodies with their peers than Intuition Type(N) teens. However, they are generally less satisfied with their bodies. Feeling Type(F) teens are more concerned with harmony and personal hygiene the Thinking Type(T) students. Judging Type (J) students generally want to be thinner than their current body type when compared with Perceiving Type(P) teens. When Judging Type(J) teens decide they need to be on a diet, they do their best to lose weight even if it means exercising and forgoing their favorite foods. These results indicate that it would be more effective to offer guidance to teens while taking into consideration their differences in terms of appearance management behaviors based on the MBTI Topology of Adolescents.

• 한국의상디자인학회지
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• 제17권4호
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• pp.101-115
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• 2015

The purpose of the study was to investigate differences in self-esteem, appearance satisfaction, and clothing benefit pursuit among middle-aged consumer groups according to the gap between their subjective age and real age. For the study, the questionnaire was developed by the author and distributed to male and female consumers in their forties or fifties on september 1~10, 2014. A total of 470 questionnaires was collected and used for the final analysis. Data were analyzed by frequency analysis, reliability analysis, factor analysis, cluster analysis, ANOVA and Tukey's test, using the SPSS 18.0 Package Program. The findings were summarized as follows. The respondents were clustered in three groups including a group with younger subjective age than real age, a group with same subjective age group to real age, and a group with older subjective age group than real age, The younger subjective age group and same subjective age group showed greater self-esteem and appearance satisfaction than the other group. There were significant differences in four factors of clothing benefit pursuit including pursuit of fashion, pursuit of youth, pursuit of leisure, and pursuit of conformity among these three age groups. The younger subjective age group and same subjective age group showed greater importance on pursuit of fashion, pursuit of youth, and pursuit of leisure, whereas the older subjective age group did on pursuit of conformity.

• 복식
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• 제51권8호
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• pp.51-60
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• 2001

The purpose of this study was to clarify that the obesity and the body cathexis influence on brassiere and girdle attitudes. The data were collected from 263 female college students using questionnaire. The three body types; slim type (37.6%), standard type (55.6%) and obese type (6.8%) were categorized by the obesity. The results could be summarized as follows. 1. The whole body was segmented as 5 parts: leg and hip girths, abdominal & upper arm girth, face & neck, limbs length & stature and breast. The brassiere & girdle attitudes were identified as 4 factors : "avoidance of wearing". "beauty pursuit", "body-making pursuit" and "brand preference". 2. While the body cathexis and appearance interests of the slim type showed highly, those of the obese type showed lowly. 3. While the obesity and appearance interests influenced the brassiere & girdle attitudes excepting "body-making pursuit", the body cathexis: partially influenced them. This study will provide feasible marketing data and implications for activation of foundation garment industries.

• 한국산학기술학회논문지
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• 제18권8호
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• pp.248-256
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• 2017

본 연구는 생활스트레스, 우울, 스마트폰 중독이 대학생의 삶의 질에 미치는 영향을 확인하기 위한 서술적 조사연구이다. 연구대상자는 G시에 소재한 일개 대학교 재학생 194명이며, 수집된 자료는 기술통계와 t-test, one-way ANOVA, Pearson correlation coefficient, Multiple Regression을 실시하여 분석하였다. 본 연구결과는 다음과 같다. 첫째, 연구대상자의 생활스트레스는 평균 $.62{\pm}.33$점, 우울 $.24{\pm}31$점, 스마트폰 중독 $2.59{\pm}.63$점, 삶의 질 $3.48{\pm}.54$점으로 나타났다. 둘째, 대학생의 생활스트레스는 학년에서 통계적으로 유의한 차이가 있었고, 우울은 학년, 대인관계, 음주에서 통계적으로 유의한 차이가 있었다. 또한 대상자들의 스마트폰 중독은 성별, 스마트폰 이용시간, 외모 만족도, 운동, 음주에서 통계적으로 유의한 차이가 있었으며, 삶의 질은 성별, 스마트폰 이용시간, 외모 만족도, 대인관계, 운동 등과 통계적으로 유의한 차이가 있었다. 셋째, 연구대상자의 삶의 질과 생활스트레스, 우울, 스마트폰 중독 간에 통계적으로 유의한 부적 상관관계가 나타났다. 넷째, 연구대상자의 삶의 질에 영향을 미치는 요인은 생활스트레스, 우울, 스마트폰 중독으로 나타났다. 본 연구결과를 토대로 대학생들의 삶의 질 향상 프로그램 개발을 위한 기초자료서 활용되기를 기대한다.

• 한국콘텐츠학회논문지
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• 제9권3호
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• pp.137-151
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• 2009

본 연구는 스포츠 선수들에 대한 섹슈얼리티 구성요소와 섹슈얼리티 요소가 시청만족도에 어떠한 영향을 미치는가를 파악하기 위해 실시되었다. 분석결과 여자 집단에서는 섹슈얼리티 요인이 구성되지 않았다. 전체 집단에서는 '성적감응 유발부위 관련 섹슈얼리티', '신체적 특징 관련 섹슈얼리티', '화장 및 유니폼 관련 섹슈얼리티' 등과 같이 3개의 인자가 구성되었다. 남자집단 분석에서는 '성적감응 유발부위 관련 섹슈얼리티', '몸동작/신체적 특징 관련 섹슈얼리티', '유니폼 관련 섹슈얼리티', '몸단장/신체적 특징 관련 섹슈얼리티', '가슴 관련 섹슈얼리티', '젖은 몸 관련 섹슈얼리티', '외모 관련 섹슈얼리티', '건강 관련 섹슈얼리티' 등과 같이 8개의 요인이 구성되었다. 전체 집단의 3요인 모두는 시청만족도에 영향을 미치지 못하는 것으로 나타난 반면, 남자 집단에서는 '유니폼 관련 섹슈얼리티', 가슴 관련 섹슈얼리티', '건강 관련 섹슈얼리티' 요인 등이 시청만족도에 영향을 미치는 것으로 나타났다. 스포츠 선호도 및 스포츠 프로그램 시청량의 요인은 두 집단 모두에서 섹슈얼리티 요인보다 시청만족도에 미치는 영향력이 더 큰 것으로 나타났다.

• 디지털융복합연구
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• 제19권8호
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• pp.345-350
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• 2021

미용(美容)산업의 폭발적 발전 속에서 피부관리사는 과중한 업무 강도나 무리한 근무시간으로 인해 건강과 직무(職務) 태도에 부정적 영향을 받게 됨에 따라 근무 환경이나 직무 심리에 대한 시급한 연구가 필요하다. 이에 가설을 설정하여 매뉴얼 테크닉과 연계한 피부관리사의 직무 효능감과 직무만족도에 미치는 주요 영향에 대해 분석하였다. 연구 결과 피부미용 매뉴얼 테크닉이 피부관리사의 직무 효능감에 미치는 영향에서는 강찰법이 많은 영향을 미쳤으며 직무만족도를 유발하는 영향에서는 유연법, 고타법, 진동법이 유의적 영향을 미쳤다. 피부관리실에서 고객의 시술 목적과 적용 범위에 따른 심화된 매뉴얼 테크닉의 연구와 개발은 피부관리사의 직무 효능감과 직무만족도뿐만 아니라 고객 만족을 위하여 필요하기 때문에 본 연구는 피부관리사의 직무심리의 후속 연구에 기초자료로 활용되리라 사료한다.