• CRM연구
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• v.3 no.2
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• pp.1-20
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• 2010

Due to the nature of teenage students' common tendency of being drawn to consumption conformity engendered by popular trends, and further expanding their unique collectivist culture, this study presumes that middle and high school female students as well have an influential factor that creates their distinctive trait. This study is intended to investigate the students' personal characteristics and effects of social reference groups, and further scrutinize how these influences transcends to deviant make-up behaviors. A total of 297 subjects, middle and high school female students, participated in a survey, using questionnaires focused primarily on the degrees of color makeup and the influences imposed by classmates. The findings of the study are as follows. First, regarding makeup behavior displayed by middle and high school female students, social self-esteem had positive influence on innovation and peer pressure. Second, perceived visibility conversely had negative impacts on innovation and peer pressure. This indicates that if perceived visibility is at a salient level, this already signifies lack of innovation. Third, makeup innovation and peer pressure demonstrated by middle and high school students all showed positive influence on their makeup behaviors. Additionally, peer pressure, in comparison to innovation, had greater influence on makeup behaviors, which indicates that peer pressure play a great role in makeup behavior of middle and high school students. Fourth, makeup behaviors showed strong impacts on makeup satisfaction and rendering deviant behaviors, which indicates that a new direction and perspective regarding middle and high school students' makeup behavior is critical.

• Proceedings of the KSCN Conference
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• 2001.12a
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• pp.960.1-960
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• 2001

• Journal of the Korean Academy of Child and Adolescent Psychiatry
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• v.16 no.2
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• pp.231-238
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• 2005

Objectives : This study was done to figure out the incidence of Korean adolescents with gender identity problem and homosexual tendency. Self esteem and sexual liberality were also checked to evaluate the relation with these problems. Method : Subjects were 1,748 adolescents (359 middle school boys, 452 middle school girls, 483 high school boys, and 454 high school girls). DSM-IV-TR gender identity disorder criteria, Kinsey's sexual orientation scale, Hudson's short form sexual liberality scale, and Halter's Self-perception profile for children were applied to them. Result : 1) $15\%$ of the middle school boys, $16.7\%$ of the high school boys, $39.4\%$ of the middle school girls, and $40.5\%$ high school girls showed gender identity problem. Incidence of mild problem was more frequent in girls, however severe problem that suggested gender identity disorder was more frequent in boys, especially in high school boys. 2) Gender identity problem group showed lower self esteem than no problem group, especially in the middle school boys (p=0.033) and high school girls (p=0.020). 3) $17\%$ of the middle school boys, $5.4\%$ of the high school boys, $17.7\%$ of the middle school girls, and $12\%$ of the high school girls showed homosexual tendency. The order of more vivid homosexual orientation incidence was as follows ; $3.3\%$ in the middle school girls, $3.1\%$ in the middle school boys, $2.1\%$ in the high school girls, and $1.7\%$ in the high school boys. 4) There was no difference in the score of sexual liberality according to homosexual tendency. In high school girl, self esteem score was lower in homosexual tendency group than that of heterosexual group (p=0.039). 5) Gender identity problem group showed higher incidence of homosexual tendency than that of gender identity formation group (p=0.001). 6) The incidence of sexual identity problem was not changed by age, but homosexual tendency was decreased with age, especially in boys. Conclusion : Adolescents with gender identity problem or homosexual tendency showed low self esteem. Therefore, more attention on systemic evaluation for early detection in school based mental health and psychiatric management for them are needed.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.4
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• pp.517-529
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• 2008

The education status of the body make-up foundations for teenage girls was evaluated and their purchase & wearing behaviors and the level of satisfaction were studied to analyze the relationship between education level and wearing satisfaction. The research was conducted for 728 middle and high school girls in Seoul and Incheon area, by the questionnaire method. The collected data was analyzed by SPSS. Frequency, percentage, average, standard deviation, $X^2$-test, t-test, and ANOVA were performed. Among various foundation education contents learned in home economics class, most students were aware of the kind of underwear, the fiber content & management methods, laundry methods, and the kind and function of foundations. While more than 80% of all respondents didn't know about the size of foundations. As a results, most of students realized the influence of foundation wearing on the human body, selection methods for brassiere and girdle according to form and age, and matters to be attended to wear brassiere and girdle. The education standard, practical use, and awareness degree on the side effects, and the need for foundation education were positively related each other. Therefore, it is very important to educate teenage girls in the fast growth period the right selection of foundation and its effect on body health, in order to provide normal growth and healthy body.

• Journal of Fashion Business
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• v.4 no.3
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• pp.141-155
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• 2000

The purpose of this study is to offer basic data to adolescents' cosmetic culture by investigating and analysing the choices made by female students who have been becoming principle consumers of cosmetics these days. Firstly, social and cultural backgrounds and concepts of N generation, and then characteristics and influencing powers of female students were reviewed. And this study also included questionnaire surveys of 500 female students in middle and high schools located in Seoul. Data were processed using a SPSS$^+$ program and analyzed by using frequency, percentage and the $X^2$-test. The major findings run as follows: Female students have the effects of spreading their words quickly and abilities of making a decision what to buy. And they accept consuming behaviors itself as a part of cultural lives. Therefore, industries have acknowledged them as new principal consumers with a powerful influence in the market. They also play an important role in active consumer as emotional generation who has distinct personalities and prefer fashion trends, changes and innovations. They show conformities with their peer groups and they also want to identify themselves with characters or stars. The cosmetic behaviors of female students relating to demographic characteristics showed a significant relation to grades, majors, school groups and places of residence. Female students have a lot of interest and knowledge about cosmetics. And they use various cosmetic products. This study demonstrated the age for using make-up for the first time has been becoming younger more and more. Recently, female adolescents tend to use face powder, lip gloss, mascara and eye shadow. It is assumed that cosmetic purchases of female students can be considered as an impulsive aspects. However, before purchases, the proportion of students having any particular cosmetic brand in mind previously has been increasing. They take into consideration skin safety, the quality of product and color, when purchasing cosmetic products.

• Journal of the Korean Society of Costume
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• v.58 no.4
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• pp.128-138
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• 2008

The purposes of this study were to identify the effects of body satisfaction and self-esteem on the make-up degree of middle and high school girls. Self-administered questionnaire was used for data collection from 432 students. The results were as follows: 1) Most of middle and high school girls were in height of 161-165cm and weight of 56-60kg. Satisfaction level of middle and high school girls with their eyes was the highest and that of weight was the lowest. They showed strong intention to modify their appearances and were dissatisfied with their body. 2) Middle and high school girls' satisfaction level of home life self-esteem was the highest, but that of school life was the lowest. 3) Middle and high school girls used cosmetics to protect their skins and paid much attention to their skins. They collected cosmetics informations from their friends or family members, and began to use point make-ups from their middle school years. They purchased cosmetics at cosmetic specialty store or internet shopping mall frequently. Most of them spent less than 10,000 won monthly for cosmetics, and used lip gloss and ultraviolet rays interceptors over their face with basic cosmetics. 4) Expenditures for cosmetics, self-esteem on their appearances, and pocket money affected on make-up degree. Middle and high school girls who spent more money for cosmetics and more pocket money with higher self~esteem on their appearances showed higher degree of make-ups.

• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.3
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• pp.1-15
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• 2009

The purpose of this study was to provide Apparel Industries producing the school uniform with the information on manufacturing the school uniform, and the students with the information of reasonable life of garments. Differences of reforming condition and satisfaction of the school uniform have been researched. The data were collected from 764 middle and high school girl students living in Daegu. Except for psychological aspect of wearing the uniform, most of satisfaction of wearing the uniform in the survey has been studied as lower ones. in line with these, overall improvement of aesthetic, economic, handling, class symbolic, movable aspects are requested to meet the needs of the students. A majority response of reforming the school the uniform once have come from middle school students, and another response of reforming the uniform twice coming from high school students are as follows : fitness of the uniform, trend, movability, expression of personality, and those of high school students are fitness of the uniform, expression of personality, trend, movability. Opportunities to have an education on how to wear school uniform appropriately have not been offered to students, and a number of the students in the survey have replied that they need to have adequate school uniform wearing education.

• Journal of Fashion Business
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• v.4 no.4
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• pp.107-121
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• 2000

The purpose of this study is to offer basic data to adolescents' cosmetic culture by investigating and analysing the choices made by female students who have been becoming principle consumers of cosmetics these days. Firstly, social and cultural backgrounds and concepts of N generation, and then characteristics and influencing powers of female students were reviewed. And this study also included questionnaire surveys of 500 female students in middle and high schools located in Seoul. Data were processed using a SPSS$^+$ program and analyzed by using frequency, percentage and the $X^2$-test. The major findings run as follows: Female students have the effects of spreading their words quickly and abilities of making a decision what to buy. And they accept consuming behaviors itself as a part of cultural lives. Therefore, industries have acknowledged them as new principal consumers with a powerful influence in the market. They also play an important role in active consumer as emotional generation who has distinct personalities and prefer fashion trends, changes and innovations. They show conformities with their peer groups and they also want to identify themselves with characters or stars. The cosmetic behaviors of female students relating to demographic characteristics showed a significant relation to grades, majors, school groups and places of residence. Female students have a lot of interest and knowledge about cosmetics. And they use various cosmetic products. This study demonstrated the age for using make-up for the first time has been becoming younger more and more. Recently, female adolescents tend to use face powder, lip gloss, mascara and eye shadow. It is assumed that cosmetic purchases of female students can be considered as an impulsive aspects. However, before purchases, the proportion of students having any particular cosmetic brand in mind previously has been increasing. They take into consideration skin safety, the quality of product and color, when purchasing cosmetic products.

• Journal of Fashion Business
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• v.19 no.4
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• pp.168-182
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• 2015

The purpose of this study is to classify students' attitudes towards uniform modification and analyze their subjective experience regarding appearance, and body satisfaction. Questionnaires were administered to 369 middle and high school girls living in Deagu Metropolitan City. Frequency, factor analysis, reliability analysis, correlation analysis, ${\chi}^2$-test, and t-test are all used for data analysis. Our findings are as follows. Two hundred thirty students (62.3%) agreed to modify their school uniforms to express their personalities and follow fashion trends. Motives for uniform modification had to do with social life, physical attractiveness, and practicality. Attitudes toward appearance are found to be shaped by appearance internalization, active management of appearance, appearance needs, social recognition, and conformity. The motives for uniform modification reveal a significant correlation with attitudes toward appearance. Uniform modification satisfaction differed depending on sub-variables of attitude toward appearance(active management of appearance, personalized appearance needs, social recognition, and body satisfaction, such as satisfaction with height and BMI). There was a significant difference in expression of intention for future plastic surgery depending on body image.

• Journal of Nutrition and Health
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• v.42 no.2
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• pp.135-145
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• 2009

This study was performed to investigate added sugar intakes from processed food-snacks and participation behaviors of special event days sharing sweet foods among adolescents in Korea. Questionnaire survey (n = 959), dietary survey (n = 71) by food record method for 3 days, and snack survey (n = 230) for 3 days were carried out, and subjects were overlapped among three surveys. As a result, middle school students (MS) preferred milks and fermented milks while high school students (HS) preferred breads and fast foods as a snack (p < 0.01). MS and HS took snacks three to six times a week, and HS took snacks more frequently than MS (p < 0.05). Most subjects participated in special event days sharing sweet foods such as friend's birthday (68.4%), Peppro's day (61.5%) and Valentine's day (42.6%). As for merits of these events, MS said ‘they could get along with their friends' and ‘relieve stress', while HS said ‘they could enjoy their own events' and ‘confess their affection to whom they like' (p < 0.01). A group of cookies, biscuits, breads and, cakes was major source of added sugars followed by beverages, sweet jellies of red bean, chocolates and candies for subjects. For MS and HS, daily total added sugar intakes from whole processed food-snacks were $30.5{\pm}23.5g/d$ (3.0-137.9 g/d) and $31.7{\pm}23.2g/d$ (1.2-126.1 g/d), and ratios of daily total energy taken from added sugars of whole processed food-snacks in proportion to daily total energy taken from diet (energy percent of added sugars from snacks) were $6.3{\pm}4.7%$ (0.6-26.1%) and $6.3{\pm}4.4%$ (0.3-23.9%), respectively. These results showed that subjects frequently participated in special event days sharing sweet foods. In addition, energy percent of added sugars from snacks was more than the UL suggested by WHO/FAO for some subjects. Therefore, it is highly critical to monitor adolescents' sugar intakes on a long-term basis and to take nutritional management on their high sugar intakes.