• International Commerce and Information Review
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• v.16 no.4
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• pp.3-34
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• 2014

Nowadays to thrive on the intensively competitive environments based on drastic and rapid technical evolutions, exporting manufacturing companies need to keep very stable relationship with suppliers. Thus, analyzing key factors of strengthening relationship with suppliers in a B2B environment is important. In this regard, this study develops a research model to deeply understand key antecedents of relationship strength between B2B companies. Relationship quality was considered as the key factor affecting to the relationship strength. This study considers relationship satisfaction, trust, and relationship commitment as the factors of relationship quality. Moreover, technical service quality and relational service quality were considered to be the antecedents of relationship satisfaction, while communication and information exchange, relationship policies and practices, and opportunistic behavior were regarded as the antecedents of trust. The PLS method was applied for the empirical analysis of 107 companies data. The results indicated that the relationship commitment has a significant impact on relationship strength. Moreover, relationship satisfaction and trust had indirectly impact on relationship strength through relationship commitment. Although the quality of technical service quality had a significant impact on relationship satisfaction, relational service quality did not have a significant impact. While communication and information exchange, relationship policies, and practices had positively significant impacts, opportunistic behavior had a negative impact.

• International Commerce and Information Review
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• v.16 no.1
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• pp.69-88
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• 2014

According to the previous study, after 2000s, factors of the Chinese government's trade policy changes would be a significant burden on the company. However, many previous studies were limited to the response strategy by judicial analysis. Therefore, this study aims to analyze the factors that affect the export performance of Korean manufacturing companies in China. Also, by using that result, I would like to provide advises for entered the korean companies in Chinese market As the results, I knew that export performance are most heavily influenced by labor policy factor and the fallowing is exchange rate policy factor. Eventually, Most of our country companies entering in china were affected changes in the exchange rate policy factor, but many company were manufacturing-type businesses to economize labor costs. Therefore, corporate and governmental response strategies are needed for that's companies.

• International Commerce and Information Review
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• v.14 no.3
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• pp.3-30
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• 2012

In the development process, small and medium-sized enterprises in China have shown their unique features and regularities which are closely related to China's national condition and economic characteristics. But in 2008, because of the global financial crisis which started in the USA, the rate of Chinese export and the rate of economic growth has evidently slowed. Due to shortage of funds, foreign orders fell, increase the value of RMB, lack of talented factors, Chinese SMEs are facing bankruptcy. In this context, the purpose of this study is to examine the effects of domestic and international market environment, the government assistance for entering overseas market, entrepreneur characteristics, etc. on the global performance. Based on these, a research model and some hypotheses were set up and tested by the multiple regression analysis with total 317 effective survey data. The results of this paper are as follows. First, a positive effect relation on the financial performance was shown for the companies with high domestic and international market environment in the aspect of market environment. According to such analysis result, it was found that the market environment in which SMEs belong to is a very important factor. Second, in the aspect of government export assistance related to overseas, market development showed a positive effect relation on the both financial and non-financial performance. However, the direct financial assistance showed a positive effect relation only on the non-financial performance. Overall, it was found that the government assistance program on entering overseas market is having significant effects on SMEs, but direct financial assistance have not achieved the desired results. Third, the innovative-ness and progressiveness of entrepreneur showed a positive effect relation on the global market performance. However, the risk-taking of entrepreneur only showed a negative effect relation on the non-financial performance. Overall, it was found that the entrepreneurship of SMEs is an important and influential factor. This is a result implying that the propensity of taking too much risk is not desirable based on the uncertainty of the global environment market. To sum up, this study confirmed that the market environment, the government assistance and entrepreneur characteristics, which are the major prerequisites of global performance, have effects on global performance.

• Korea Trade Review
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• v.42 no.2
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• pp.175-203
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• 2017

This study examined the casual relationships among SMEs' market orientation, brand orientation, firm capabilities-technology and marketing capabilities, competitive advantage and financial performance in export markets based on the resource-based view. The data were collected from 286 cases of exporting SMEs. The results of path analysis indicated that market orientation of exporting SMEs increased technology and marketing capabilities. Market orientation directly increased both competitive advantage and financial performance in export markets. Brand orientation influenced technological capability and had indirect effects on both competitive advantage and financial performance through the firm capabilities. Based on the results, managerial implications and future research directions for exporting SMEs were provided.

• Economic Analysis
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• v.26 no.4
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• pp.65-97
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• 2020

The purpose of this paper is to analyze the effects of exports on Korea's employment and to decompose driving factors of change in Korea's employment embodied in exports (EEX). This study uses a multi-regional input-output (MRIO) and structural decomposition analysis (SDA) for empirical analysis, and uses a dataset of World Input-Output Tables (WIOTs) and Socio-Economic Accounts (SEAs) from the World Input-Output Database (WIOD). The main findings of the empirical results are summarized as follows. First, Korea's EEX continues to increase and Korea's share of EEX compared to total employment shows an upward trend. However, Korea's employment inducement coefficient of value-added exports showed a downward trend during the 2000-2014 period. Second, final demand from three countries (China, the United States, and the Rest of the World (RoW)) has affected a significant portion of Korea's EEX. Finally, from the results of the SDA, the effect of changes in final demand was the most important driving factor for the increase in Korea's EEX. Based on the results of this empirical analysis, this study discusses useful policy implications that could increase domestic employment in Korea.

• International Commerce and Information Review
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• v.14 no.3
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• pp.113-138
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• 2012

This study examined the determinants of export performance of small and medium sized manufacturing companies in Korea. Depending on the existing research, taking entrepreneurship and product differentiation capabilities as antecedents of export performance. In addition, the product differentiation capabilities examined whether the role of the mediating effects between entrepreneurship and export performance. Thus, the purpose of the study is look at the integrated model of entrepreneurship, product differentiation capabilities and export performance building and their relationship. On 152 domestic companies, empirical analysis was performed. Empirical analysis was conducted using the PLS(Partial Least Square). And analysis tools were used SmartPLS2.0. In the results of the analysis, risk tolerance and innovativeness of small and medium sized manufacturing businesses, entrepreneurs and product differentiation competence have positive impact export performance in both. Product differentiation capabilities also confirmed that it have a positive impact on the export performance of small manufacturing export enterprises. In analysis of the mediated effect in product differentiation capacity showed a significant mediated effect between innovativeness and export performance. But mediated effects did not indicate a significant risk tolerance. these results suggests the need to actively pursue innovation that more product differentiation capabilities required in export companies to small and medium-sized manufacturing. In other words, when attempting to highlight product differentiation, based on innovation, rather than risk tolerance. In terms of analyzing the mediated role of product differentiation capabilities, this study has theoretical implications for the future research to look at the antecedents of export performance from the perspective of dynamic capabilities and competitive advantage. Also, practical implications in this regard as the innovativeness and taking risks to all important to CEO of small manufacturing enterprises but, stranger in the foreign market competition environment, the role of innovation product is required on raising product differentiation capabilities are presented.

• Proceedings of the Korean Nuclear Society Conference
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• 1997.05b
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• pp.636-642
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• 1997

원자력 수출시 적용되어야 할 여러 가지 통제지침을 분석하고 원자력 수출제도상의 문제점을 살펴보았다. 한국 표준형 원자력 발전소의 해외진출에는 외적요인으로 제3국에 재 이전시 원공급국의 사전동의권과 원자력관련 국제협약이나 제도상 부과된 공급조건의 이행보장을 당사국으로부터 받아야 하는 점이다. 이에 대한 최선의 해결책은 공급국과 수입국 사이에 원자력협력협정을 체결하는 것이다. 국내 원자력 수출체제의 개선점으로는 원자력 전용품목에 대한 수출허가 절차의 개선과 원자력 통제품목의 재 이전에 대한 대비책이다. 원자력해외진출에 기존 원자력 선진국의 영향을 최소화시키기 위해서는 국제적인 원자력 통제지침의 이행을 통하여 대외 신뢰도를 구축해 나아감과 동시에 해외공동 진출을 모색하는 것이 최선이라고 사료된다.

• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.406-414
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• 2020

Exporting plays the important role in reducing dependence on the domestic market by creating the new foreign markets. As a business strategy, exporting contributes to the national growth and provides firms with opportunities which enable economies of scale, economies of scope, and experience curve effects. Because of both the growth limitation of the domestic market and development of information technology, many firms enter in foreign markets by increasing exporting. Using firms located in Taegu, this study examined the factors of firms' exporting with industrial organization theory and strategic perspective. In the empirical results on industrial organization theory, systematic cooperation and governmental supporting positively affect firms' exporting and only systematic cooperation positively affects exporting performance. In the empirical results on strategic perspective, product differentiation foreign exporting network, and foreign entry nation positively affect firms' exporting, and foreign exporting network, and foreign entry nation positively affect exporting performance.

• Journal of Digital Convergence
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• v.18 no.10
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• pp.119-128
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• 2020

The rapid changes in the industrial environment are providing crises and opportunities for small and medium-sized export enterprises. This study focused on overseas marketing support projects, especially effective consulting support for online marketing, in response to changes in the role of SMEs. Through a survey on companies participating in the online export support project, it was analyzed that both the consultant's competence and service quality had a significant effect on satisfaction, and that satisfaction had a significant effect on corporate performance. Also, satisfaction showed some significant mediating effects. In order to achieve business results, the competence of the consultant and the quality of service must be achieved together. This study presents the criteria for determining substantive factors necessary for the improvement of export support projects, and further studies on capacity-building measures for each factor should be conducted in the future.

• International Commerce and Information Review
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• v.15 no.3
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• pp.111-133
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• 2013

The purpose of this study is to evaluate the effect that the utilization motivation of SNS (Social Network Service) marketing affects on the export performance of medium small sized exporting enterprises (MSEE) directly and indirectly. This study is to investigate the effects of the export marketing environment of MSEE onto the motivation of SNS application and then it proposes a model which evaluates the performance of SNS marketing. In this study, for data collection and analysis questionnaire, survey was conducted for MSEE participated in trade exhibitions sponsored by COEX and used TradeSOS consulting services of Korea International Trade Association. The results showed that MSEE utilized SNS for cost reduction.