• Asia Marketing Journal
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• v.4 no.2
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• pp.55-78
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• 2002

본 연구는 시장지향성이 사업성과에 영향을 미치는데 있어서 시장지향성의 관점에서 사업성과와의 관계를 조명 해보고, 시장지향성과 사업성과간의 관계 연구에서 통합적 매개변수들의 역할을 연구하였다. 기존 선행연구에서 매개변수로 사용한 종업원 만족, 차별화 전략, 벤치마킹, 혁신, 경쟁전략, 시장지향성, 직무만족, 조직몰입, 조직간 정보공유 둥을 통합하여 변수들의 중복을 피하고, 상호 독립성이 유지되는 변수들만을 채택하여 종업원만족, 혁신, 경쟁전략의 선택과 실행 등 3개의 변수를 도출하였으며, 여기에다 국내 선행연구에선 아직 사용하지 않은 조직학습을 신규 매개변수로 추가하여 기업역량변수로 설정하였다. 또한 고객만족, 서비스품질, 서비스충성도(애호도), 서비스이미지, 기업이미지, 등을 통합하여 고객만족, 서비스품질, 충성도 등 3개의 변수로 도출하였으며 신규 매개변수로써 기업과 고객간 정보공유를 채택하여 고객반응으로 명명하였다. 여기에서, 각각 4개씩 도출된 변수들은 각각 하나의 차원으로 통합하였으며, 두 차원의 통합적 매개변수들이 어떠한 인과적 역할을 하는지 보다 깊이 연구하였다. 연구가설은 6개의 가설 중 시장지향성과 사업성과 간 기업역량과 고객반응의 통합적 매개변수들의 간접효과가 지지되어 4개의 가설이 채택되었다. 그러나, 시장지향성과 사업성과 간의 직접효과와 기업역량과 고객반응의 중복매개는 기각되었다. 본 연구에서는 이러한 연구결과를 바탕으로 이론적 실무적 공헌을 제안하였으며, 끝으로 본 연구의 한계점과 향후 연구방향을 제언하였다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.4
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• pp.1923-1931
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• 2014

A value creation is understood as important business strategy these days in both academics and industry. But this phenomenon is not fully understood based on systematized framework. In this paper, we summarized value research trend based on exploratory research and inductive reasoning by exploring both international and domestic journals. And we built a research framework that can analyze value creation between supplier and customer. Value research prior to 2004 is primarily divided into values of goods or services and relationship values. After 2004, service-dominant (SD) logic has been outlined. There are other research trends to see the relationship value in terms of relationship benefits and relationship in the network or supply chain. 4 critical resource types (financial resource, knowledge resource, efficiency resource, and intellectual resource) and 5 competence types (relational capability, collaboration capability, innovation capability, managing capability) are constructed as principal factors for value creation from inductive reasoning based upon a resource-based view (RBV) and a competence-based view (CBV). The research framework was built based on 4 resources and 4 competences.

• Journal of The Korean Association For Science Education
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• v.38 no.6
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• pp.781-792
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• 2018

In modern society, as technology develops and industry diversifies, students can choose from a variety of career paths. Since science, technology, engineering, and mathematics require a longer education and experience than other fields, it is important to design science education policies based on the competencies required for science, technology, engineering, and mathematics (STEM) occupations. This study explores the definition of science and technology manpower and STEM occupations and identifies core competencies of STEM occupations using standard job information operated and maintained by the US Department of Labor ($O^*NET$). We specially analyzed ratings of the importance of skills (35 ratings), knowledge (33 ratings), and work activities (41 ratings) conducting descriptive analysis and principal component analysis (PCA). As a result, core competencies of STEM occupations consist of STEM problem-solving competency, Management competency, Technical competency, Social service competency, Teaching competency, Design competency, Bio-chemistry competency, and Public service competency, which accounts for 70% of the total variance. This study can be a reference for setting the curriculum and educational goals in secondary and college education by showing the diversity of science and technology occupations and the competencies required for STEM occupations.

• Asia Marketing Journal
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• v.8 no.1
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• pp.105-132
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• 2006

The major purpose of this study is to investigate the impact of environmental uncertainties and logistics resources capabilities mediated by relational norms and logistics services on logistics performance in the industrial products. The 272 data were collected from the key informants who were working at the logistics-related departments in the H Heavy Industries & Construction and HSD Engine. The following results were verified using structural equation modeling. First, environmental uncertainties such as dynamism and heterogeneity unexpectedly had insignificant effects on relational norms such as information exchange and flexibility and logistics services such as product availability and on-time delivery. Second, logistics resource capabilities showed unique effects based upon its component's characteristics. For example, Logistics Information Systems did not have direct impact on logistics services but had indirect effect on logistics services via relational norms. On the other hand, logistics resources such as logistics specific assets and transportation service competencies had direct impact on logistics services but not on relational norms. Third, relational norms between transaction partners significantly affected logistics services but had insignificant effects on logistics performance such as logistics costs reduction and delivery qualities. Fourth, consistent with several studies, excellent logistics services between industrial purchaser and suppliers based upon relational norms did have significant effect on logistics performance such as delivery consistency and delivery qualities. Finally, the empirical results in this study could be strategic logistics management guidelines based upon the theoretical relationships among the environmental uncertainties, logistics information systems, logistics resources, relational norms, logistics services, and logistics performance.

• Informatization Policy
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• v.27 no.3
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• pp.56-81
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• 2020

The purpose of this research is to empirically examine the effects of motivation and skill for digital devices and the Internet on the use of online services in the severely disabled people. In addition to the general effect of digital divide, particularly for the case of severely disabled people, the effects of physical and mental inconvenience of individuals were taken into account and the moderating effect was confirmed by classifying the groups that need help with online activities and those that do not. The 2018 Digital Divide Survey data of the National Information Society Agency was used for the study. As a research method, path analysis and multi-group analysis using a sequence access model to Internet use were performed. As a result, it was confirmed that even in the case of the disabled, the motivational factor affects the skill for digital device operation and Internet use, and this access skill sequentially affects the use of online services. In particular, it was found that the effect of strategic and technical skill for internet use is the most important for the use of online services for the disabled rather than the motivation or a simple operational skill for digital devices. In addition, it was found that even in the disabled group, those requiring help in using the Internet was more passive in using the online service than the rest in the group. The results of this study suggest the need for stronger capacity for physical access as well as support in building strategic and technical skills that enhance responsibilities and protect from risks in using the Internet among the people with disabilities.

• Korea Trade Review
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• v.43 no.1
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• pp.69-90
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• 2018

Customer demand is rising as services competition becomes more intense among logistics companies. Some large companies provide total logistics services, but most logistics companies provide total logistics services in cooperation with other companies. Therefore, supply chain competition is becoming more important than competition among logistics providers. The purpose of this study is to verify the effects of logistics cooperation and supply chain competence on logistics performance. In this study, we conducted a literature review to identify the key factors that logistics companies consider important, and establish a conceptual research model. A survey was conducted on 286 logistics companies in Korea, and hypotheses were verified based on the structural equation model. The hypotheses test results are as follows. First, logistics cooperation had a significant effect on supply chain competence and logistics performance. Second, logistics performance improves when supply chain competence is strengthened. Third, higher level logistics expertise resulted in greater logistics cooperation effects on logistics performance.

• The monthly packaging world
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• s.17
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• pp.97-97
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• 1994

• Korea Trade Review
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• v.48 no.4
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• pp.233-262
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• 2023

Recently, as customer demand for cold chain products increases, cold chain companies are constantly required to improve logistics service quality and seek new competitive advantages in order to improve customer satisfaction. This study aims to indentify the factors that impact customer satisfaction in cold chain logistics and to analyze the relationship between the factors. A research model was established through the investigation of the previous studies. A survey was conducted targeting customers with cold chain logistics service experience, and the hypotheses were tested through structural equation modeling using AMOS 26.0. As a result, cold chain capability, including resource, logistics infrastructure, and partnership, has a significant impact on logistics service quality. The improvement of logistics service quality has a significant impact on customer satisfaction. Resource and logistics infrastructure, excluding partnership, had a significant impact on customer satisfaction. Consequently, cold chain companies need to secure various types of resources, technology levels, and infrastructure to improve logistics service quality, which can meet customer expectations and needs.

• Journal of Service Research and Studies
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• v.6 no.4
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• pp.101-118
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• 2016

With regards to CSR, Proactive CSR has been less researched in small & medium enterprises(SMEs). This research examines empirically the relation between SME's organizational capabilities, proactive CSR and corporate performance as well as a mediating role of proactive CSR between capabilities and corporate performance. Using quantitative data collected from 485 SMEs in Korea, we find that all specified capabilities are positively related with adoption of proactive CSR by SMEs and that proactive CSR is, in turn, associated with an improvement in corporate performance. In addition, we also find a mediating role of proactive CSR on the relationship between organizational capabilities and performance. The study is likely to contribute to both SMEs CSR strategy and RBV research.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.9 no.5
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• pp.1428-1445
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• 2008

This study focuses on examination a) of impacts of entrepreneurs' psychological characteristics on business performance (need fur achievement and risk-taking propensity), b) of impacts of entrepreneur's competency characteristics(vision, opportunity recognition, social deftness, frequency of networking and reliability) on business performance, and c) of controlling impacts of business incubator on the relationship between entrepreneurs' characteristics (psychological characteristics and competency) and business performance. According to a study, among entrepreneurs' psychological characteristics, need for achievement has a significant impact on business performance, whereas risk-taking propensity is found to have no significant impact on business performance. In addition, among entrepreneurs' competency characteristics, vision, social deftness, and network reliability have no impact on business performance, whereas opportunity recognition and frequency of network have an impact on business performance. On the other hand, need for achievement has a negative impact on controlling business incubator services. Business incubator services have a significant impact on the relationship between vision, network reliability and business performance.