• 제목/요약/키워드: 서비스 디자인

검색결과 1,291건 처리시간 0.026초

Theoretical Study on Industrial Design Data (디자인 산업데이터에 관한 이론적 고찰)

  • Ahn, Jinho
    • Journal of Service Research and Studies
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    • 제11권3호
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    • pp.31-42
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    • 2021
  • This study is a study on theoretical considerations on industrial design data in the era of data economy. This study aims to illuminate the value of industrial design data, interpret the meaning of the transition from design management to the design data era, and highlight the importance of literacy to interpret data for designers. The scope of research approaches the R&D capability dimension of a company to explore the industrial value of design. It limits the scope of research from an industrial point of view rather than the humanistic basis and aesthetic value of design. As a result of the study, it was found that the value of industrial design data is not in ex post evaluation, but in customer-oriented market prediction, and that the design industry data-led strategy is important. The key point is that the industrial design data issues of large companies and SMEs are different, the direction of industrial design data should be to support customer-centered decision making in the product/service development of companies, and the core competency is the amount of data or tools and technologies to handle it. No, it should be in data literals. Lastly, if the use of industrial design data is to be strengthened, management of the public level rather than the personal level of data management should be preceded.

A Study on the Effect of Personal Innovativeness on a Combined Book Store's Service Design Factor & User's Word of Mouth (개인의 혁신성이 복합서점의 서비스 디자인 요인과 이용자의 구전에 미치는 영향요인 연구)

  • Park, Sang-Byong;Kwon, Man-Woo;Lee, Sang-Ho
    • Journal of the Korea Convergence Society
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    • 제11권7호
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    • pp.193-206
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    • 2020
  • Despite recent changes in life style, the content called bookstore has steadily stood by our side, changing its shape. In this environment, This manuscript is a quantitatively empirical study that individual innovation affects a combined bookstore's service design factors and the user's intention to word of mouth. Researchers believed that individual innovation would affect a combined bookstore's service design factors. It was also assumed that there would be considerable causality between the combined bookstore's service design factors deduced through prior study. Furthermore, the assumption that these parameters would affect internal variables, perceived ease of use, perceived usefulness and satisfaction, word of mouth intentions was presented, and verified using An Integrated Model of Extended Technology Acceptance Model and Post Acceptance Model. Researchers expect that this research will contribute significantly in that it is a developer's approach to the combined bookstore that are seen as major tenants in large retail facilities.

Research on Usability of Seoul Bike based on Seoul Universal Guideline -Focusing on seoul citizens over-50s (서울시 유니버설디자인 통합 가이드라인을 기반으로 한 서울자전거 '따릉이' 사용성 연구 -50대 이상 서울시민을 대상으로-)

  • Kim, Tae-Hee;Kim, Boyeun
    • Journal of Digital Convergence
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    • 제17권1호
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    • pp.287-293
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    • 2019
  • The purpose of this study is to research on usability of Seoul Bike focusing on seoul citizens over-50s. Before the test, I researched Seoul Universal Design Guideline's background, purpose, principle and range through literature review. Then I did two tests based on re-establishment of the existing principle to fit the public service. First, I have noticed that using the service through an application was difficult for seoul citizens over-50s even if they have NEEDS for using Seoul Bike according to the survey. Next, I drew the result from User Task Evaluation Analysis. Due to the low app usability(the main point of the service) and accessibility and usability status was rate low, but the overall service process was comfortable and convenience. I expect this study will be a good resouce for public service design.

Interface Design Guideline for Personalization of Interactive TV Service - Focusing on SkyLife's SkyTouch Service - (쌍방향TV 서비스의 개인화를 위한 인터페이스 디자인 가이드라인 -스카이라이프의 스카이터치 서비스를 중심으로 -)

  • Goo, Min-Jung;Lee, Tae-Il
    • Archives of design research
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    • 제20권3호
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    • pp.129-140
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    • 2007
  • This study attempts to investigate the personalized schemes of interface for the interactive TV sonics enhancing the satisfaction of users from the standpoints of the user and to suggest designing guidelines. In the preface, firstly, the purpose as well as structure of the study were described, the characteristics of the interactive TV and the personalization were defined. Also, it was attempted to understand the development directions of the basic media for services. In addition, the data and elements that became the ground for this study were arranged, including the elements for designing interface, the appraisal method of usability to evaluate the requirements of users, etc. Then, the interfaces of "SkyTouch", an interactive TV sonics by Skylife having the number of users reaching one million at the moment, that is the representative runner in the interactive TV, were analyzed. Then the needs central to the navigation structure and layout for the convenience of users through the evaluation of usability were examined and arranged. In addition, the designing directions of personalized interfaces were studied in the interactive TV by analyzing the web portal sites which were being carried out prior to the personalized services. Based on the data investigated and analyzed previously, the guidelines for the interface design for the personalization of the interactive TV were suggested by classifying the navigation structure and layout, and the personalized interface design was proposed according to the suggested guidelines by applying them directly to "SkyTouch" that is currently carrying out the interactive sonics although it provides limited services in an independent style.

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A study on the User Experience in SNS shopping service -Focused on Instagram- (SNS 쇼핑 서비스의 사용자 경험 연구 -인스타그램을 중심으로-)

  • Kim, Go-Eun;Kim, Seung-In
    • Journal of Digital Convergence
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    • 제17권8호
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    • pp.407-413
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    • 2019
  • The purpose of this study is to measure the shopping experience of a more specific SNS shopping service, limited to shopping through the Instagram of the Millennial Generation. Based on the AISAS purchasing phase, a qualitative study was conducted on the user experience of SNS shopping services in parallel with the survey and in-depth interviews. As a result of the study, the aesthetic experience appeared mainly in the Attention stage and the Interest stage, the emotional experience in the Action stage and the Share stage, and the cognitive experience in the Search stage. While there have been many empirical studies on the impact of SNS on consumer behavior to date, this study is meaningful in that it has led to a contextual study of the user experience on SNS shopping services. The research is expected to help establish a brand and service strategy differentiated from existing mobile shopping services when providing SNS shopping services in the future.

Social Network based Sensibility Design Recommendation using {User - Associative Design} Matrix (소셜 네트워크 기반의 {사용자 - 연관 디자인} 행렬을 이용한 감성 디자인 추천)

  • Jung, Eun-Jin;Kim, Joo-Chang;Jung, Hoill;Chung, Kyungyong
    • Journal of Digital Convergence
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    • 제14권8호
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    • pp.313-318
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    • 2016
  • The recommendation service is changing from client-server based internet service to social networking. Especially in recent years, it is serving recommendations with personalization to users through crowdsourcing and social networking. The social networking based systems can be classified depending on methods of providing recommendation services and purposes by using memory and model based collaborative filtering. In this study, we proposed the social network based sensibility design recommendation using associative user. The proposed method makes {user - associative design} matrix through the social network and recommends sensibility design using the memory based collaborative filtering. For the performance evaluation of the proposed method, recall and precision verification are conducted. F-measure based on recommendation of social networking is used for the verification of accuracy.

A Study on the Design of Sustainable App Services for Medication Management and Disposal of Waste Drugs (약 복용 관리와 폐의약품 처리를 위한 지속 가능한 앱 서비스 디자인 연구)

  • Lee, Ri-Na;Hwang, Jeong-Un;Shin, Ji-Yoon;Hwang, Jin-Do
    • Journal of Service Research and Studies
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    • 제14권2호
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    • pp.48-68
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    • 2024
  • Due to the global pandemic aftermath of the coronavirus, the importance of health care is being emphasized more socially. Due to the influence of these changes, domestic pharmaceutical companies have introduced regular drug delivery services, that is, drug and health functional food subscription services. Currently, this market is continuously growing. However, these regular services are causing new environmental problems in which the number of waste drugs increases due to the presence of unused drugs. Therefore, this study proposes a service that not only promotes health management through regular medication adherence to reduce the amount of pharmaceutical waste but also aims to improve awareness and practices regarding proper medication disposal. As a preliminary survey for service design, a preliminary survey was conducted on 51 adults to confirm their perception of drug use habits and waste drug collection. Based on the Honey Comb model, a guideline for service design was created, and a prototype was produced by specifying the service using the preliminary survey results and service design methodology. In order to verify the effectiveness of the prototype, a first user task survey was conducted to identify the problems of the prototype, and after improving this, a second usability test was conducted on 49 adults to confirm the versatility of the service. Usability verification was conducted using SPSS Mac version 29.0. For the evaluation results of the questionnaire, Spearmann Correlation Analysis was conducted to confirm the relationship between frequency analysis and evaluation items. This study presents specific solutions to the problem of waste drugs due to the spread of drug subscription services.

Service Design for Using the Drones in the Early Stages Fires of Dense Residential Areas (주택가 밀집지역 화재발생 초기 드론 활용 서비스디자인 연구)

  • Youn, Gyo-Hee
    • The Journal of the Korea Contents Association
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    • 제19권11호
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    • pp.111-121
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    • 2019
  • Recently, through the services that use drones at fire sites to deliver on-site and road conditions into the situation room and life-saving activities or the deliveries of first aid outfits at the accident scenes that are inaccessible to humans, there are more and more cases of dealing with emergency situations. Therefore, by studying the service design using drones in the initial stage of response to fires in dense residential areas, this study was intended to reify the service design area of the response stage, including the dispatch of fire sites and the fire suppression. To do this, through literature researches, research directions were explored by examining the concept and process review of service design, and by analyzing the application cases using service design. In order examine the validity of this study, a one-on-one interview was conducted to identify the use and problems of drones among incumbent firefighters, and identified the applicability of drones to fire sites by targeting drone experts. Field research was conducted to identify the location and distance of road conditions, site conditions, and 119 safety centers, by making Yongsan-gu, the most vulnerable area to fire in Seoul, as a research sample. And, among the methodologies of service design, Persona and Customer Journey Map were prepared and Insight was derived, by using virtual scenarios for the experience values and behavior analyses of the interested parties. Through these processes, this researcher intended to present the fire-response service design and help establish the direction of service design in the initial stages of fire in Korea.

Design of A Security Framework for Collaborative System (협력시스템에서의 보안 프레임워크 설계)

  • 정연일;이승룡
    • Proceedings of the Korean Information Science Society Conference
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    • 한국정보과학회 2001년도 가을 학술발표논문집 Vol.28 No.2 (1)
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    • pp.616-618
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    • 2001
  • 협력 시스템은 분산 시스템 환경에서 호스트들이 네트워크를 통하여 상호 연결되어 있으며 다양한 사용자가 여러 자원들 공동으로 활용한다. 협력 시스템 발전 및 정보 보안의 중요성에 대한 인식 증가로 인하여, 개방형 분산 협력 시스템 환경에서도 정보 통신 시스템의 자원을 보호하기 위한 여러 가지의 보안 서비스에 대한 연구가 진행되고 있다. 하지만 기존의 일반적인 보안 서비스로는 협력 시스템에 특징과 구조에 맞는 서비스를 제공하기 어려운 점이 있다. 본 논문에서는 저자가 개발한 산업 디자인 협력 시스템에서의 보안 프레임워크를 제안한다. 제안된 프레임워크는 인증, 암호와 정잭, 접근제어, 보안 정보 관리의 네 가지로 구분하며 각각의 서비스가 상호 보완적으로 구성되어 있다. 또한, 특정 협력 시스템에 맞도록 구성되었지만 다른 협력 시스템에도 응용할 수 있도록 표준화를 따랐으며, 사용자의 요구에 따라 다른 비밀성과 투결성을 지원하기 위한 QoP(Quality of Protection) 서비스도 고려하여 설계하였다. 제안된 보안 프레임워크는 접근제어 요소를 협력 시스템의 구성에 맞도록 재구성하여 기존 정책의 단점인 복합적인 상황에서 확실한 보안을 할 수 있었으며 접근 정의에 따라 다른 알고리즘을 사용함으로 보안 프레임워크가 포함된 후에도 빠른 협력 작업이 가능했다. 또한 디자인 협력 시스템의 동시성 제어 정책을 기반으로 접근 제어 정책을 결정하였기 때문에 시스템 성능에 향상을 가지고 왔다.

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A Study on Improving User Experience of content recommendation function of OTT service - Focusing on Netflix and Watcha Play- (OTT서비스의 콘텐츠 추천 기능 사용자경험 개선 연구 - 넷플릭스(Netflix)와 왓챠(Watcha)를 중심으로 -)

  • Son, bo-ram;Choe, jong-hoon
    • Proceedings of the Korea Contents Association Conference
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    • 한국콘텐츠학회 2019년도 춘계종합학술대회
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    • pp.309-310
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    • 2019
  • 최근 들어 빅데이터 기반의 추천 방식과 개인화 시스템을 활용하여 맞춤형 콘텐츠를 추천해주는 서비스가 주목받고 있다. 이는 단순히 OTT 서비스뿐만 아니라 상품추천이나 음악 추천, 친구 추천, 뉴스 추천 등 여러 분야에서도 널리 사용 중이다. 본 연구는 OTT 서비스의 맞춤형 콘텐츠를 지속해서 이용하는 경우 정보 탐색 과정의 사용 경험과 이용만족도에 대해 알아보고자 시작되었다. OTT 서비스 중 사용자가 가장 많고 콘텐츠 추천 기능이 강점인 넷플릭스와 왓챠플레이를 중심으로 사용자 인터뷰를 진행하여 사용자들의 추천 기능 이용 패턴을 파악하고 그 과정에서의 특이사항이나 어려움을 파악하려 하였다. 이를 바탕으로 콘텐츠 추천 및 탐색 과정의 UX를 개선할 수 있는 방안을 제시하고자 하였다.

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