• Title/Summary/Keyword: 사회적 연결망 분석

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A Study of Intangible Cultural Heritage Communities through a Social Network Analysis - Focused on the Item of Jeongseon Arirang - (소셜 네트워크 분석을 통한 무형문화유산 공동체 지식연결망 연구 - 정선아리랑을 중심으로 -)

  • Oh, Jung-shim
    • Korean Journal of Heritage: History & Science
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    • v.52 no.3
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    • pp.172-187
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    • 2019
  • Knowledge of intangible cultural heritage is usually disseminated through word-of-mouth and actions rather than written records. Thus, people assemble to teach others about it and form communities. Accordingly, to understand and spread information about intangible cultural heritage properly, it is necessary to understand not only their attributes but also a community's relational characteristics. Community members include specialized transmitters who work under the auspices of institutions, and general transmitters who enjoy intangible cultural heritage in their daily lives. They converse about intangible cultural heritage in close relationships. However, to date, research has focused only on professionals. Thus, this study focused on the roles of general transmitters of intangible cultural heritage information by investigating intangible cultural heritage communities centering around Jeongseon Arirang; a social network analysis was performed. Regarding the research objectives presented in the introduction, the main findings of the study are summarized as follows. First, there were 197 links between 74 members of the Jeongseon Arirang Transmission Community. One individual had connections with 2.7 persons on average, and all were connected through two steps in the community. However, the density and the clustering coefficient were low, 0.036 and 0.32, respectively; therefore, the cohesiveness of this community was low, and the relationships between the members were not strong. Second, 'Young-ran Yu', 'Nam-gi Kim' and 'Gil-ja Kim' were found to be the prominent figures of the Jeongseon Arirang Transmission Community, and the central structure of the network was concentrated around these three individuals. Being located in the central structure of the network indicates that a person is popular and ranked high. Also, it means that a person has an advantage in terms of the speed and quantity of the acquisition of information and resources, and is in a relatively superior position in terms of bargaining power. Third, to understand the replaceability of the roles of Young-ran Yu, Nam-gi Kim, and Gil-ja Kim, who were found to be the major figures through an analysis of the central structure, structural equivalence was profiled. The results of the analysis showed that the positions and roles of Young-ran Yu, Nam-gi Kim, and Gil-ja Kim were unrivaled and irreplaceable in the Jeongseon Arirang Transmission Community. However, considering that these three members were in their 60s and 70s, it seemed that it would be necessary to prepare measures for the smooth maintenance and operation of the community. Fourth, to examine the subgroup hidden in the network of the Jeongseon Arirang Transmission Community, an analysis of communities was conducted. A community refers to a subgroup clearly differentiated based on modularity. The results of the analysis identified the existence of four communities. Furthermore, the results of an analysis of the central structure showed that the communities were formed and centered around Young-ran Yu, Hyung-jo Kim, Nam-gi Kim, and Gil-ja Kim. Most of the transmission TAs recommended by those members, students who completed a course, transmission scholarship holders, and the general members taught in the transmission classes of the Jeongseon Arirang Preservation Society were included as members of the communities. Through these findings, it was discovered that it is possible to maintain the transmission genealogy, making an exchange with the general members by employing the present method for the transmission of Jeongseon Arirang, the joint transmission method. It is worth paying attention to the joint transmission method as it overcomes the demerits of the existing closed one-on-one apprentice method and provides members with an opportunity to learn their masters' various singing styles. This study is significant for the following reasons: First, by collecting and examining data using a social network analysis method, this study analyzed phenomena that had been difficult to investigate using existing statistical analyses. Second, by adopting a different approach to the previous method in which the genealogy was understood, looking at oral data, this study analyzed the structures of the transmitters' relationships with objective and quantitative data. Third, this study visualized and presented the abstract structures of the relationships among the transmitters of intangible cultural heritage information on a 2D spring map. The results of this study can be utilized as a baseline for the development of community-centered policies for the protection of intangible cultural heritage specified in the UNESCO Convention for the Safeguarding of Intangible Cultural Heritage. To achieve this, it would be necessary to supplement this study through case studies and follow-up studies on more aspects in the future.

A Study on the Factors Affecting Continuous Use of AI Speaker Using SNA (SNA를 이용한 AI 스피커 지속적 사용에 영향을 미치는 요인 분석 연구: 아마존 에코 리뷰 중심으로)

  • Kim, Young Bum;Cha, Kyung Jin
    • The Journal of Society for e-Business Studies
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    • v.26 no.4
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    • pp.95-118
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    • 2021
  • As the AI speaker business has risen significantly in recent years, the potential for numerous uses of AI speakers has gotten a lot of attention. Consumers have created an environment in which they can express and share their experiences with products through various channels, resulting in a large number of reviews that leave consumers with a variety of candid opinions about their experiences, which can be said to be very useful in analyzing consumers' thoughts. Using this review data, this study aimed to examine the factors driving the continued use of AI speakers. Above all, it was determined whether the seven characteristics associated with the intention to adopt AI identified in prior studies appear in consumer reviews. Based on customer review data on Amazon.com, text mining and social network analysis were utilized to examine Amazon eco-products. CONCOR analysis was used to classify words with similar connectivity locations, and Connection centrality analysis was used to classify the factors influencing the continuous use of AI speakers, focusing on the connectivity between words derived by classifying review data into positive and negative reviews. Consumers regarded personality and closeness as the most essential characteristics impacting the continued usage of AI speakers as a result of the favorable review survey. These two parameters had a strong correlation with other variables, and connectedness, in addition to the components established from prior studies, was a significant factor. Furthermore, additional negative review research revealed that recognition failures and compatibility are important problems that deter consumers from utilizing AI speakers. This study will give specific solutions for consumers to continue to utilize Amazon eco products based on the findings of the research.

Science and Technology Policy Studies, Society, and the State : An Analysis of a Co-evolution Among Social Issue, Governmental Policy, and Academic Research in Science and Technology (과학기술정책 연구와 사회, 정부 : 과학기술의 사회이슈, 정부정책, 학술연구의 공진화 분석)

  • Kwon, Ki-Seok;Jeong, Seohwa;Yi, Chan-Goo
    • Journal of Korea Technology Innovation Society
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    • v.21 no.1
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    • pp.64-91
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    • 2018
  • This study explores the interactive pattern among social issue, academic research, and governmental policy on science and technology during the last 20 years. In particular, we try understand wether the science and technology policy research and governmental policy meets social needs appropriately. In order to do this, we have collected text data from news articles, papers, and governmental documents. Based on these data, social network analysis and cluster analysis has been carried out. According to the results, we have found that science and technology policy researches tend to focus on fragmented technological innovation meeting urgent practical needs at the initial stage. However, recently, the main characteristics of science and technology policy research shows co-evolutionary patterns responding to society. Furthermore, time lag also has been observed in the process of interaction among the three bodies. Based on these results, we put forward some suggestions for upcoming researches in science and technology policy. Firstly, analysis levels are needed to be shifted from micro level to mezo or macro level. Secondly, more research efforts are required to be focused on policy process in science technology and its public management. Finally, we have to enhance the sensitiveness to social issues through studies on agenda setting in science and technology policy.

An Analysis on the Relation between Network Structure and Research Performance of Joint Researches in Accordance with the Matter of Supporting Research Funds: Focusing on the CT Area (연구비 지원 여부에 따른 공동연구의 네트워크구조와 연구성과 관계 분석: CT분야를 중심으로)

  • Kim, Minki;Kim, Donghyun;Cho, Keuntae
    • Journal of Technology Innovation
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    • v.23 no.4
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    • pp.63-87
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    • 2015
  • As the important factors to improve research performance, the researchers' capacity and the input of resources like research funds have been pointed out. As joint researches are recently vitalized, however, the scientific knowledge is produced by forming continuous mutual relations through the structural characteristics between researchers. Since the support of research funds becomes a foothold to perform researches as multiple institutions cooperate with each other, it can be considered to have influence on research performance. In other words, it can be estimated that the support of research funds has influence on research performance by generating differences in the connecting structure of joint researches. In the results of analyzing the relation between network structure and research performance in accordance with the matter of supporting research funds, targeting the joint research theses in the culture technology(CT) area for five years from 2009 to 2013 in SCIE DB, when multiple research institutes are connected to each other, the number of thesis is increased. When the betweenness centrality is increased, the number of thesis is decreased. Also, the matter of supporting research funds has influence on network structure and research performance.

Global Technical Knowledge Flow Analysis in Intelligent Information Technology : Focusing on South Korea (지능정보기술 분야에서의 글로벌 기술 지식 경쟁력 분석 : 한국을 중심으로)

  • Kwak, Gihyun;Yoon, Jungsub
    • The Journal of the Korea Contents Association
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    • v.21 no.1
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    • pp.24-38
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    • 2021
  • This study aims to measure Korea's global competitiveness in intelligent information technology, which is the core technology of the 4th industrial revolution. For analysis, we collect patents of each field and prior patents cited by them, which are applied at the U.S. Patent Office (USPTO) between 2010 and 2018 from PATSTAT Online. A global knowledge transfer network was established by grouping citing- and cited-relationships at a national level. The in-degree centrality is used to evaluate technology acceptance, which indicates the process of absorbing existing technological knowledge to create new knowledge in each field. Second, to evaluate the impact of existing technological knowledge on the creation of new one, the out-degree centrality is investigated. Third, we apply the PageRank algorithm to qualitatively and quantitatively investigate the importance of the relationships between countries. As a result, it is confirmed through all the indicators that the AI sector is currently the least competitive.

Diachronic Network Analysis on Variable Factors for enhancing the Values of Apparel Industry in South Korea -Focused on Fashion Newspaper Articles- (한국 어패럴 산업의 가치 제고를 위한 변수 요인의 통시적 연결구조 분석 -패션 신문 기사를 중심으로-)

  • Kim, Jang-Hyeon;Lee, Ji-Yeon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.2
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    • pp.551-564
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    • 2020
  • The fashion industry in Korea has grown into a core sector that contributes to the development of national industries, but it has shown negative growth due to the advent of a low-growth era. This study aims to explore core texts related to variable factors affecting the apparel industry in Korea (and the environmental change factors of apparel companies) by using network analysis from a diachronic point of view. In addition, we discuss the implications of enhancing the value of fashion industries in Korea based on articles in fashion newspapers over five years. The conclusion of this study is as follows. First, as a suggestion for political and economic aspects, the government should minimize the damage caused by political influence by presenting new policies, or by communicating about the practical aspects of geopolitical issues and changes linked to the fashion industry. Second, as a suggestion of socio-cultural aspects, it is necessary to reduce uncertainty about the future by establishing a strategic system through cooperation with institutions that can predict future directions. Third, as a suggestion for management changes in the apparel industry, apparel companies in Korea should recognize the importance of consciousness of promoting development for a better society from coexistence, rather than corporate profit.

Network Analysis using Cross-citation Frequency of Clothing & Textiles -Related Journals (의류 관련 학술지의 상호인용 빈도를 이용한 네트워크 분석)

  • Choi, Kyoung-Ho;Choi, Jin-Hee
    • Journal of Digital Convergence
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    • v.12 no.6
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    • pp.637-643
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    • 2014
  • The purpose of this study was twofold: 1) to analyze the impact factor of clothing and textile-related journals by utilizing the average number of cross-citation that evaluates the relative importance of an academic journal and 2) to provide a list of journals with higher impact factor by analyzing closeness and betweenness among individual journals through graph networks. To fulfill this, a total of 10 clothing and textile-related journals, which are accredited by National Research Foundation of Korea, were analyzed. For analysis of the average number of cross-citation, the targeted research papers were limited to those published between 2008 and 2011 and they were derived from the Korea Citation Index. The software used for network analysis was R ver. 2.15. The results of the study were as follow: First, 'The Korean Society of Knit Design' was indicated as the highest rate of self-citation, followed by 'Journal of the Korean Fashion & Costume Design Association.' Secondly, the average impact power of clothing & textile-related journals was relatively lower (0.681) compared to that (1.00) of 23 journals under the human ecology discipline. 'Korean Journal of Human Ecology' was found to have impact factor of 1.24, which was higher than the average impact factor of human ecology-related journals. Lastly, together with 'Journal of the Korean Society of Clothing and Textiles.'

Characteristics of Korean Blogosphere over Time (한국 블로그 공간의 시간의 흐름에 따른 특성 변화)

  • Ha, Ji-Woon;Bae, Duck-Ho;Kim, Sang-Wook
    • Journal of the Institute of Electronics Engineers of Korea CI
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    • v.48 no.6
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    • pp.81-87
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    • 2011
  • As blogs become an important medium through which to communicate and exchange information on the World Wide Web, phenomena in the blogosphere are treated as important social phenomena. The advent of the blogosphere may provide opportunities for establishing new business models targeting online world. The blogosphere changes over time. To establish successful business policies in the blogosphere, the changes in the characteristics of the blogosphere should be understood. In this paper, focusing on the influence of convenient features of the Korean blogosphere, we analyze the changes of the characteristics of the Korean blogosphere over time. We expect that the results of these analyses would be helpful in developing effective algorithms and in establishing new business models.

An Analysis for Deriving New Convergent Service of Mobile Learning: The Case of Social Network Analysis and Association Rule (모바일 러닝에서의 신규 융합서비스 도출을 위한 분석: 사회연결망 분석과 연관성 분석 사례)

  • Baek, Heon;Kim, Jin Hwa;Kim, Yong Jin
    • Information Systems Review
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    • v.15 no.3
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    • pp.1-37
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    • 2013
  • This study is conducted to explore the possibility of service convergence to promote mobile learning. This study has attempted to identify how mobile learning service is provided, which services among them are considered most popular, and which services are highly demanded by users. This study has also investigated the potential opportunities for service convergence of mobile service and e-learning. This research is then extended to examine the possibility of active convergence of common services in mobile services and e-learning. Important variables have been identified from related web pages of portal sites using social network analysis (SNA) and association rules. Due to the differences in number and type of variables on different web pages, SNA was used to deal with the difficulties of identifying the degree of complex connection. Association analysis has been used to identify association rules among variables. The study has revealed that most frequent services among common services of mobile services and e-learning were Games and SNS followed by Payment, Advertising, Mail, Event, Animation, Cloud, e-Book, Augmented Reality and Jobs. This study has also found that Search, News, GPS in mobile services were turned out to be very highly demanded while Simulation, Culture, Public Education were highly demanded in e-learning. In addition, It has been found that variables involving with high service convergence based on common variables of mobile and e-learning services were Games and SNS, Games and Sports, SNS and Advertising, Games and Event, SNS and e-Book, Games and Community in mobile services while Games, Animation, Counseling, e-Book, being preceding services Simulation, Speaking, Public Education, Attendance Management were turned out be highly convergent in e-learning services. Finally, this study has attempted to predict possibility of active service convergence focusing on Games, SNS, e-Book which were highly demanded common services in mobile and e-learning services. It is expected that this study can be used to suggest a strategic direction to promote mobile learning by converging mobile services and e-learning.

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Factor Analysis of Negative SNS Behaviors using Association Rules (연관규칙을 이용한 SNS에서의 부정적 행동 요인 분석)

  • Lee, Soojung
    • The Journal of Korean Association of Computer Education
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    • v.16 no.2
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    • pp.61-68
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    • 2013
  • SNS is a social networking service that helps people to have a two-way communication, manage their personal relationships and share information. The domestic and international SNS markets have attained a steady growth, and their growth is being more accelerated recently. Under these circumstances, immature students are more likely to show negative cyber behavior. This study attempted to analyze the relationship between the use of SNS, motives of SNS use, the use of active SNS functions, SNS-dependency and views in SNS and negative SNS behaviors among elementary and middle school students. For this, negative cycber behaviors are classified into four stages depending on the severity, for each of which distribution of factors is investigated and the combination of factors to determine each stage is obtained through association rule analysis. As a result, it is found that 85% of the students rarely show negative cyber behaviors, stealing personal information and contacting with strangers are the most frequent negative behaviors, and students with a great dependency on SNS are highly probable to show negative behaviors.

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