• Title/Summary/Keyword: 방문경험

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Study on Museum Visitor Characteristics and Implications for Effective Management Reflecting on Visitor's Feedback (미술관의 방문자 특성과 방문 후 평가에 따른 효율적 경영에의 시사점)

  • Jung, Hyung-Shik;Kim, Young-Shim;Jeong, Kyeo-Woon
    • CRM연구
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    • v.3 no.1
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    • pp.29-47
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    • 2010
  • This study is intended to examine the effect of characteristics of museum visitors and visit type on perceived relative status, aesthetic responses, and perceived visit benefits, which in turn affect visitor satisfaction and personal and social participatory behaviors. Research was held for four weeks. A total of 308 questionnaires were collected out of 315 distributed. However, additional 15 were excluded due to inadequate responses. The findings of the study are as follows: While museum visitor characteristics yielded significant effects on the perceived relative status and perceived visit benefit, it did not have significant effects on aesthetic responses. Additionally, while visit types showed considerable impact on perceived relative status, it did not yield significant effect on aesthetic responses or the perceived visit benefit. Perceived relative status of a museum had positive effects on aesthetic responses, but not on the perceived visit benefit. Furthermore, while perceived relative status did not have significant effect on visitor satisfaction, it did have evident effects on the aesthetic response and the perceived visit benefit. Lastly, greater visitor satisfaction was confirmed to contribute to greater participatory behavior in various prospective programs and events offered by museums. Hence, it would be imperative for museums to gear their attention to encourage internal participatory behaviors such as visitor education, donation and charity events, which would consequently transcend to viewing museums more as a public space shared by the general public.

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Restorative Quality of Traditional Landscape and Visiting Experience - Based on the Assessment of Visitors of An-Ap-Ji in Kyong Ju - (전통경관의 치유특질과 방문경험 - 경주 안압지 방문자의 평가를 중심으로 -)

  • Yi, Young-Kyoung
    • Journal of the Korean Institute of Landscape Architecture
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    • v.41 no.4
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    • pp.68-76
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    • 2013
  • Effortful directed attention becomes fatigued if it is demanded by environment. Kaplan and Kaplan's Attention Restoration Theory (ART) proposes that the fatigued directed attention can be restored by a restorative landscape. The four restorative components are being away, fascination, extent, and compatibility. The restorative effect of landscape has been mainly investigated in terms of nature vs. urban dichotomy, although ART acknowledges that various types of landscapes can induce restorative effect. The purpose of this study is to examine whether sense of place of landscape has an influence on the restorative effect, and how the effect relates to the visiting experience. This study was performed in An-Ap-Ji with 200 Korean visitors who participated in the questionnaire survey. Hartig et al.'s PRS (Perceived Restorativeness Scale) was used as the research instrument to measure the restorative quality. The Analysis results are summarized as: 1) PRS was a very reliable measurement for Koreans' assessment of traditional landscape. Especially, the factor analysis produced four restorative components which fully supported ART. 2) The sense of place of landscape was found to have a positive influence on the restorative effect. 3) Landscape beauty was also discovered to be influential in the restoration even though the effect of beauty was lower than that of the sense of place. 4) Among the four restorative components, three components (fascination, escape, compatibility) influenced both visiting satisfaction and revisit intention, where the order of the relevant importance was fascination, escape, and compatibility. Based on the results, it was suggested that PRS should be used in landscape restoration research in Korea in order to re-examine its' reliability. It was also proposed that more research should be directed to investigate the relationship between the sense of place and the restorative effect of landscape.

Understanding Factors Associated with Unmet Need for Outreach Community Health Service among Older Adults in Seoul (노인 방문건강관리 서비스 미충족 영향요인: 서울시 찾아가는 동주민센터 사업을 중심으로)

  • Shon, Changwoo;Lee, Seungjae;Hwang, Jongnam
    • 한국노년학
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    • v.39 no.2
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    • pp.213-229
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    • 2019
  • The purpose of this study was to examine various factors influencing the needs of Seoul's newly implemented outreach community services for older adults, and to suggest the direction of the outreach community health services in Seoul. A multi-level regression was conducted using data collected by face-to-face interviews from 1,000 individuals aged 65 and 70 in 17 districts, where participated in the Seoul's outreach community services. The results demonstrated that socioeconomic status (higher income and living alone), health status (having multiple chronic conditions and depression, lower health literacy), limited experience of the outreach community services, and low government trust at the individual level were associated with higher unmet need for the community outreach services. In addition, shorter participation period of the outreach services and financial independency at the district level were associated with higher unmet need for the services. The findings from this study implies the need for improving the quality of services by focusing on vulnerable groups such as individuals with lower income and worse health status. In addition, the outreach community health services may need to target individuals aged 66 to increasing efficiency of the services through utilizing results of life-cycle health checkup by the National Health Insurance Corporation.

Study on the Experience of Unbelief in the Process of Providing Home Visiting Care Service: Focusing on the perspective of the Facility Director (재가방문요양 서비스 제공과정에서 겪는 불신경험에 관한 연구: 시설운영자 관점을 중심으로)

  • Jun-Suk Kim;Ji-Hye Kim;Jung-Mi Kim;Mi-Young Park;Byung Woo Lim
    • Journal of Industrial Convergence
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    • v.21 no.10
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    • pp.65-80
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    • 2023
  • Through inductive content analysis, this study sought to examine the crisis experienced by the institution, the quality of service, and the distrust of the system and institution based on the experience of distrust in the home-visiting care service of bbeneficiary and guardians. FGI was conducted on five managers of institutions that provide home-visiting care services. As a result, the central phenomenon was found: deterioration of service quality, distrust of systems and institutions, and difficulties in opera-ting long-term care institutions. In order to improve the quality of home-visited care services and build trust in care workers and institutions, first, home-based associations or operating corporations should develop new education program plans and manuals to strengthen the capabilities of care workers and social workers. Second, the NHIS's monitoring system and the professional management system of care workers should be established. Third, it is necessary to improve awareness of the role, expertise, and rights of care workers, and fourth, improvement measures are required to reduce the turnover rate of care workers, which is the cause of the deterioration of the quality of long-term care services.

GM, 전기자동차 개발

  • Park, Seung-Seo
    • The tire
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    • s.190
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    • pp.47-50
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    • 1997
  • 이 글은 ‘97년 4월 8일부터 15일까지 GM의 초청을 받아 미국 GM 본사와 기술연구소 등을 방문했을 때 가졌던 EV1 시승경험과 GM측이 제공한 자료에 근거해 작성했다. 필자 주

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Tourism Experience Sharing of Long-term Living Chinese in South Korea: Case of Xiaohongshu App (RED) (한국 장기체류 중국인 관광앱 사용경험: 샤오홍슈(Xiaohongshu) 앱 사례)

  • Tian Zhang;Jialing Zhang;Chulmo Koo
    • Information Systems Review
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    • v.25 no.2
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    • pp.1-30
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    • 2023
  • This study analyzes and examines the travel behavior of Chinese people in Korea through a questionnaire survey of Chinese people who are long-term residents in Korea using Xiaohongshu App (RED). In this study, we add some variables to the MTEs (Memorable Tourism Experiences) model to analyze the travel behavior of Chinese people who are in Korea for a long period of time. We also chose to survey the users of Xiaohongshu App (RED), a popular software in recent years, and found the following findings in 240 valid questionnaires: (1) Scenery, Entertainment, and Informativeness have positive effects on people sharing travel experiences, while interaction does not. (2) Sharing travel experiences had a positive effect on travel satisfaction and the intention to go to other destinations, and travel satisfaction had a positive effect on the intention to go to other destinations. This paper extends the literature on tourism by combining MTEs and UGC (User-Generated Content) models, and also provides relevant suggestions for further research on the travel behavior of foreigners in Korea.

An Exploration of the Experience and Difficulties of Science Teachers' Participation in Overseas Educational Voluntary Activity (과학교사의 해외 교육봉사활동 참여 의의와 어려움 탐색)

  • Han, JaeYoung;Song, Nayoon
    • Korean Educational Research Journal
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    • v.43 no.1
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    • pp.153-182
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    • 2022
  • This study explored the experiences and difficulties of science teachers who participated in overseas educational voluntary activities. Seven science teachers who had visited Timor-Leste participated in the study. All collected data including the teacher interview were analyzed. As a result, teachers visited Timor-Leste to fulfill social roles and to meet the expectations of others. After returning from Timor-Leste, the teachers regained their passion for teaching and gained confidence in taking on new challenges. Teachers had difficulties in conducting seminars due to the unstable social situation and lack of awareness of Timor-Leste teachers, and experienced communication limitations due to language barriers. Nevertheless, teachers cooperate with local priest to improve these limitations. In addition, teachers supplemented the limitations caused by the non-establishment of the curriculum through the evaluation meeting. In order to improve teaching expertise and promote active participation of Timor-Leste teachers, the seminar method was modified. The experience of volunteering in Timor-Leste made teachers think about the importance of cooperation and the necessity of education. Based on the above results, we discussed ways to activate voluntary service.

Surveying Visitors′ Behavior in Chuwangsan National Park (주왕산국립공원의 이용자 행태조사)

  • 김용근;최성식
    • Korean Journal of Environment and Ecology
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    • v.8 no.2
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    • pp.160-166
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    • 1995
  • Visitors to Chuwangsan National Park were survayed from August 3 to 5 n 1994. During this time, 346 visitors were contacted. Of those individuals, 65% were males. 63% of respondents reported that they had gone as far as college. 48% were 20 years of age. 97% of the survey respondents had experience to visit other national parks. The largest percentage of respondents were reported that they visited Chuwangsan Nat'1 Park for enjoying natural landscape. In group type, 50% were traveling with their family and 36% with their friends. In activity characteristics, 51% were day-time visitors, and 18% mentioned carrying in their on food. Generally most respondents were very interested in the environmental problem in national parks. The majority of visitors perceived that the environment of Chuwangsan Nat'1 Park were good enough. In six types of normative violations, the major reasons of littering were unintentional violation and releaser-cue violation. Most respondents were not likely to intervene to stop other visitors' depreciative behavior (Bystander intervention behavior). In two dilemmas, the more likely the intention to obey a regulation the less likely the intention to disobey a regulation, and vice-versa.

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The Effect of eCRM Features on Website Visit and Purchase (eCRM 기능이 고객의 웹사이트 방문과 구매에 미치는 영향)

  • Min, Dai-Hwan;Park, Jae-Hong;Park, Cheol
    • Information Systems Review
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    • v.4 no.2
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    • pp.155-168
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    • 2002
  • This paper examines whether the functions of eCRM solutions affect the site visit and purchase by customers. The functions of eCRM solutions are extracted and classified into three categories of c-marketing, e-sales, and e-service. E-marketing includes campaign/event marketing, e-mail marketing, and questionnaire marketing; e-sales consists of recommendation system and incentive/discount promotion.; e-service is composed of e-mail call center and web call center. From the online survey, 146 responses are collected and analyzed. The analysis shows that the level of experience in campaign/event marketing, e-mail marketing, e-mail call center, and web call center significantly affect the website visit by customers and that the level of experience in all eCRM functions except e-mail marketing significantly affect the purchase by customers. The effects of those functions in eCRM on the website visit are moderate, while the effects of the functions on the purchase are low. The results from this study imply that eCRM needs to strengthen the effect on the purchase with more thorough analysis of the customer profile.

The effects of consumers' regulatory focus on the relationship between visiting intention and VMD benefits (VMD혜택이 방문의도에 미치는 영향에 있어 소비자의 조절초점 역할 연구)

  • Suh, Yong-Han
    • Management & Information Systems Review
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    • v.33 no.1
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    • pp.263-278
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    • 2014
  • The purpose of our research was to understand the effect of consumers' regulatory focus (i.e., promotion focused vs. prevention focused) on their evaluation of clothing store's VMD and store visiting intention. The results showed that the hedonic and utilitarian benefits of store VMD have significantly a positive impact on visiting intentions. In addition, the relationship between perceived hedonic benefits and store visiting intention was significantly different for PO and PE groups; hedonic benefits explained significantly more of the variance in store visiting intention for promotion-focused group than prevention-focused group. Conversely, utilitarian benefits explained significantly more of the variance in store visiting intention for PE than PO group. These results supported both hypotheses and showed that consumers with a promotion focus have stronger visiting intention toward the VMD with hedonic benefits compared with VMD with utilitarian benefits. Conversely, consumers with a prevention focus have stronger visiting intention toward the VMD with utilitarian benefits compared with VMD with hedonic benefits.

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