• Title/Summary/Keyword: 몰입경험이론

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Flow Experiences in Goal-Directed and Experiential Activities (목표지향적 행위와 경험지향적 행위 시의 플로우(Flow) 경험에 대한 연구)

  • Jang, Phil-Sik
    • Journal of the Korea Society of Computer and Information
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    • v.12 no.2 s.46
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    • pp.341-348
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    • 2007
  • The focus of this study was to investigate whether flow occurs during both goal-directed and experiential activities, if experiential and foal-directed flow states differ in terms of various measures and dimensions. Fifty male and eighteen female subjects were participated in controlled, comparative experiment between goal-directed and experiential activities in problem-solving tasks. The findings indicate that subjects experience more curiosity and involvement(focus) in problem solving tasks with experiential activities. However, the results showed subjects experience more enjoyment in tasks with goal-directed activities. Findings of this study suggested that more sophisticated and quantitative measures in various dimensions should be constructed and verified in order to apply flow theory to human-computer interaction.

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Effect of Fast Food Restaurant User's Trust and Commitment on Customer Satisfaction (패스트푸드 레스토랑에 대한 신뢰와 몰입이 고객만족에 미치는 영향)

  • Sohn, Il-Nak
    • The Journal of the Korea Contents Association
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    • v.7 no.12
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    • pp.179-190
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    • 2007
  • This paper examines fast food restaurant users consequent attitude and customer satisfaction. For this purpose, fast food restaurant user's trust and commitment is proposed to influence customer satisfaction. This study, which used data from customers of fast food restaurant, showed satisfactory data fit the proposed model and supported three of the three research hypotheses. The empirical results indicated that trust and commitment take significant effect on customer satisfaction, and the trust and commitment in turn have strong indirected influence on customer satisfaction. It was confirmed that commitment variables are effective mediator linking fast food restaurant user's customer satisfaction.

The Career Plateau and Organizational Commitment of R&D Professionals : Focusing on the Moderating Role of Age and Creative Behavior (R&D인력의 경력정체와 조직몰입의 관계 : 연령과 창의적 행동의 조절효과를 중심으로)

  • Cha, Jong-Seok;Park, O-Won
    • Journal of Technology Innovation
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    • v.26 no.4
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    • pp.122-145
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    • 2018
  • This paper investigates the relationship between R&D professionals' career plateau and organizational commitment in which career plateau's sub-dimensions consist of structural and job-content plateau. Further, it aims to examine the moderating effect of age and creative behavior of R&D professionals on the relationship between career plateau and organizational commitment. Empirical data were collected from 418 R&D professionals who work for Government sponsored research institutions. The results showed that the relationship between structural plateau and organizational commitment is differently related depending on age level. That is, the negative relationship between structural plateau and organizational commitment is stronger for junior R&D professionals. Furthermore, the relationship between job-content plateau and organizational commitment is negatively related, and differs in the strength depending on the creative behavior level of R&D professionals. For one with stronger characteristics of creative behavior, job-content plateau is more negatively related to organizational commitment. Based on the results, some implications are suggested on the career plateau issues of R&D professionals who work for government sponsored research institutions. Finally, it is discussed on the limitations of this study and further research directions.

An Experiment of User Experience and Neurophysiological Patterns during Watching and Playing a Video Game (게임콘텐츠의 시청행위와 게임행위의 사용자 경험과 뇌파반응특성)

  • Jang, Han-Jin;Kim, Si-Sung;Noh, Ghee-Young
    • Journal of Korea Game Society
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    • v.15 no.2
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    • pp.19-32
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    • 2015
  • Presence, flow, and arousal are interesting user experiences provided by video and people's demand for media which responds to personal interest is getting strong. This research compares video watching and game play by conducting a survey and measuring brain wave to find out the difference of those user experiences in the two media. As a result, all the three user experiences were proved to be significantly higher in game play than video watching. And those EEG frequencies which are known to be related to the state of flow were also measured higher scalp distribution of the game play group. Finally, presence, arousal, and EEG(${\alpha}$, ${\beta}$, ${\delta}$) were found to have influence on the flow state in game play. This research is intended to prove above relations by experiment and make a contribution to the theoretical and methodological improvement in the related area.

Impact of Unmet Expectations on Manager's Job Burnout: Examination of the mediating role of Overcommitment (관리자의 기대불일치가 직무소진에 미치는 영향 : 과다몰입의 매개효과 검증)

  • Shin, Eung-Kyun;Oh, Sang-Jin
    • The Journal of the Korea Contents Association
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    • v.17 no.1
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    • pp.611-633
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    • 2017
  • This research was designed to verify the causal relationships between organization managers' unmet expectations and job burnout and the mediating effects of overcommitment based on the effort-rewards imbalance theory. It was also intended to evaluate the moderating effect of LMXSC on the relationship between overcommitment and job burnout. 172 branch managers working at commercial bank were selected as the target research group. This study was validated by The SPSS 24.0, the reliability was justified through the factor analysis, and the casual relationship was confirmed through the three-step regression. As a result, unmet expectations had a strong positive correlation with job burnout and overcommitment. Overcommitment had a strong positive correlation with the mediating effect between unmet expectations and job burnout. Moderating effects of LMXSC were not significant. This study showed the practical implication between unmet expectations, overcommitment, and job burnout. Additionally it exhibited the job design and management practice in manager groups where the importance of their role has been expanded. Lastly, we found the interdisciplinary implication from making an effort to elaborate the antecedent of variables.

The Effect of Partner Selection on the Performance of International Strategic Alliances: The Examination of Moderating Process of Previous Experience (제휴파트너 선정성향이 제휴성과에 미치는 영향에 관한 연구: 제휴경험의 조절효과를 중심으로)

  • Ahn, Sun Yub;Hyun, Jae Hoon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.12
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    • pp.6204-6210
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    • 2013
  • This study examined adomestic firm's perspective on how their choice of partner selection criteria affects the mediating variables and the performance of international strategic alliances with particular reference to previous experience as a moderating variable. The findings of this study showed that the task-related and partner-related criteria are both positively related to trust and commitment but the results concerning the partner-related criteria repudiates the existing practices that domestic firms select foreign partners based on the partners' attributes because this weaken the commitment of the partnership. This study suggests that firms should revise their partner selection criteria, which will eventually lead to the more desirable performance of international strategic alliances.

Juvenile Offenders' Experience of Music Therapy within the Framework of Self-determination: A Modified Grounded Theory Study (조건부 기소유예 판결을 받은 학교폭력 가해 청소년의 음악치료 경험에 관한 연구: 자기결정성을 중심으로)

  • Yun, Juri
    • Journal of Music and Human Behavior
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    • v.11 no.1
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    • pp.63-82
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    • 2014
  • This qualitative study investigated how a music therapy program was experienced by juvenile offenders of school violence who were under a conditional suspension of indictment. Six adolescents participated in 12 consecutive weeks of group music therapy sessions, and were interviewed individually based on open-ended questions addressing key constructs of self-determination theory, which are autonomy, competence and relatedness. Using this framework, data was deductively analyzed using a modified grounded theory. The analysis also investigated how such impact of music therapy transferred or expanded to their everyday life. The analysis revealed that the properties of autonomy included making choices of songs and instruments, deciding how to play, and expressing opinions about music. Competence was associated with developing skills on musical instruments, creating own music, concentrating on their own project, and demonstrating their abilities. Relatedness were related to collaborating, exchanging opinions, and playing a part in musical projects. In addition, it was found that they also experienced shifts in consciousness and behavior, expanded self-awareness, and mutual exchange and group support. Lastly, it was revealed that the positive emotional and behavioral changes they experienced in music also appeared in their school life.

An Empirical Study Applying the Self-Determination Factors to Flow and Satisfaction of SmartPhone (자기결정성 요인이 스마트폰 몰입과 만족에 미치는 영향)

  • Kwon, Do-Soon;Kim, Jin-Hwa;Yu, Cheol-Ha;Kim, Say-June
    • The Journal of Society for e-Business Studies
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    • v.16 no.4
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    • pp.197-220
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    • 2011
  • The smartphone is simply beyond the means of communication equipment, to line up the turning point of mobile convergence, is recognized as a service tool of new concept the camera, game, multimedia function, digital multimedia broadcasting, mobile internet etc, that use of smartphone is working toward developed a variety and new business models. The study is empirically studied casualties that self-determination influences flow and satisfaction which is intrinsic motivation of smartphone. There are many studies on flow, is intrinsic motivation, influencing satisfaction and Loyalty, but there are little studies which variables influences flow. this study is explore causality of autonomy, competence, relatedness which are major variables of self-determination theory that studied factors effecting intrinsic motivation influencing flow and satisfaction. This study developed a research model to explain the use of smartphone, and collected 670 survey responses from the office workers of seoul S company who had experiences with such smartphone. To prove the validity of the proposed research model, SEM analysis is applied with valid 670 questionnaires. The results, firstly, autonomy positively influences flow. secondly, competence significantly influences flow. thirdly, relatedness significantly influenced flow. also, upper above results shows that flow influences satisfaction.

Immersion Power Decomposition of Multimedia Games with Ontology (온톨러지를 활용한 멀티미디어 게임 몰입력 분해)

  • Yang Jae-Gun;Bae Jae-Hak;Lee Jong-Hyeok
    • Korean Journal of Cognitive Science
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    • v.15 no.3
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    • pp.45-55
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    • 2004
  • Immersion means the state of total devotion to what one is involved in. The typical form of this immersion experience happens when one is engaging in computer games. We analyze how the users became immersed in computer games. There are 22 elements of immersion involved in cognitive and emotional fun based cm the flow theory. After analyzing these elements with respect to flow dimension and game mechanics, we find that there are differences in the degree of their immersion in games. There are 7 elements that may be considered preferentially in designing computer games: unity, stimulation, gambling, virtual reality, fantasy, satisfaction accomplishment. We match these elements to Roget's categories and search for new categories with heading information and reference information. As a result 22 immersion elements are subdivided into 229 factors in the concrete. With these factors, we can design a multimedia game which has mon powerful immersion.

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The Effect of Social Workers' Job Stress on Organizational Effectiveness and the Moderating Role of Organizational Commitment (사회복지사의 직무스트레스가 조직유효성에 미치는 영향과 조직몰입의 조절역할)

  • Han, Kyung-Hae;Lim, Wang-Kyu
    • Journal of Digital Convergence
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    • v.15 no.7
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    • pp.65-80
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    • 2017
  • The purpose of this study was to investigate the effects of job stress on organizational effectiveness and the moderating role of organizational commitment among social workers. For this study, date were collected from 236 social workers employed at social welfare institutions in the Metropolitan area with structured questionnaires and analyzed using hierarchical regression analysis technique. This study found that three job stress variables(role ambiguity, role conflict and workload) had negative effects on social workers' job satisfaction and organizational citizenship behavior, whereas they positively impacted on their intent to stay, and that organizational commitment buffered the deleterious effects on job stress on organizational effectiveness.