• Title/Summary/Keyword: 경쟁력분석

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The Effect of Trust in Suppliers of Business Services on Buyers' Sourcing Strategies (비즈니스서비스 공급자에 대한 신뢰가 조직구매자의 소싱전략에 미치는 영향)

  • Noh, Jeon-Pyo
    • Korean Business Review
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    • v.16
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    • pp.1-21
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    • 2003
  • Trust affects marketing practices and purchasing performance in the context of buying and selling business services. Despite the importance the previous studies on business services have not fully investigated the role of trust and the effects of trust on buying and selling strategies. Additionally in-depth studies exploring the links between trust-strategies-performance have not systematically performed both in domestic and international markets. This study, in the context of purchasing business services, investigates the effect on trust of suppliers' characteristics and relational characteristics between sellers and buyers. This study also explores the effect of trust toward sellers and buyers on purchasing performance. The results of this study should contribute the understanding on the role of trust in purchasing and selling business services. Building and maintaining trust must be one of the major key success factors in the relationship between sellers and buyers of business servies.

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Global Trade Networks of Agro-Food and the Status and Prospects in Korea (농식품 무역의 글로벌 네트워크와 한국의 위상)

  • Hyun, Kisoon;Lee, Junyeop
    • Journal of the Economic Geographical Society of Korea
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    • v.20 no.2
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    • pp.121-136
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    • 2017
  • In this paper, using trade data of 57 HS 4 digit based agricultural and food(agro-food) products among 47 countries during 2005 to 2014, the international competitiveness and trade structure have been analyzed from the context of global networks employing the methods of social network analysis. Firstly, the differences in the network structure by agricultural products have been revealed. The number of disconnected groups was significantly lager in order of vegetables, fruits and processed foods. Secondly, the differences in the community structure by agricultural and food products have been also revealed. That is to say, for some commodities, the community structure has been changed dynamically, on the other hand, there are some agricultural products that have not changed its community structure despite the increasing trends of trade volume. Thirdly, even though the international competitiveness of Korea's agricultural products was still very limited in the sense that only 26 items have been included in the top3 network of 57 agricultural products, there has been possibilities of the increasing patterns of the competitiveness.

A Study on the Activities Priority and its Effects for Green Port Construction (그린포트 구축을 위한 활동 순위 및 효과분석에 관한 연구)

  • Kim, Hwan-Seong;Jo, Min-Ji;Wang, Liru
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2011.06a
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    • pp.415-416
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    • 2011
  • As the has been brought out in 1997, many ports pay attention to greenhouse gas emission reduction and try to develop the port as an Green Port. The purpose of this paper is to establish the activities priority for Green Port construction and analysis its efficiency for the port competition. First of all, the activities for Green Port is introduced and showed its characteristics. To analysis these effectiveness for Green Port, the questionnaire survey is done by considering the opinion of port specialists. And by using AHP analysis method, the priority between the port activities is obtained and its effect for Green Port is taken by considering port competitiveness.

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Survey Analysis for Strengthening the Employment Competitiveness of Mechanical, Civil, and Computer Science Engineering Students - The University of Suwon - (기계, 토목, 컴퓨터 전공 공대생의 취업경쟁력 강화를 위한 설문조사 분석 -수원대학교 중심으로-)

  • Chang, Yoon-Sang;Lee, Chae-Young;Cho, Young-Im;Jun, Byung-Uk;Choi, Jae-Won;Chun, Byoung-Chul
    • Journal of Engineering Education Research
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    • v.12 no.3
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    • pp.50-58
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    • 2009
  • A survey was conducted and analyzed for strengthening the employment competitiveness of engineering students. Questionnaires were conducted to students and graduates majoring in mechanical, civil engineering and computer science as well as to small and medium sized industries. It includes the level of satisfaction and requirement to recognize the situation of the students in metropolitan Seoul area. Survey results indicate that for undergraduates and graduates, knowledge of their own majors is most important. However, for industry, the most important factor is the ability of analysis and application, and their personalities. With the results of this survey, it is expected that these discrepancies between industries and students are reduced and the competitiveness of students is strengthened.

Study on Enhancement of Membrane Technology Competitiveness through NTIS (National Science & Technology Information Service) Data (NTIS (National Science & Technology Information Service) Data를 이용한 분리막 소재산업 경쟁력 향상 및 국가 연구비 지원 효율화에 관한 연구)

  • Woo, Chang Hwa
    • Membrane Journal
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    • v.30 no.2
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    • pp.124-130
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    • 2020
  • Climate change is getting worse in the 21st century. So, water shortages are expanding worldwide. Carbon dioxide generated from the use of fossil fuels is 80% of the total green house gas. Because it occupies, it has become a factor of global warming. Therefore, the importance of water treatment membrane, gas separation membrane, and secondary battery separation membrane is increasing, but it occupies technology in developed countries such as the United States, Japan, and Germany. Therefore, the advancement of membrane technology is urgently required. So, although the country supports a lot of research budgets, We will analyze the results using NTIS data. As a result of the analysis used, it is supported mainly for short-term tasks, and the research budget is small compared to other technical fields, so the basic material field technology is weak. Therefore, when we invest a lot of long-term tasks, with a lot of budget, and universities, membrane technology has been improved and competitiveness has been strengthened.

Marketing service activation strategies for the floral market products in the cyber shopping mall environment (사이버 쇼핑몰 환경에서 꽃시장 상품의 마케팅 활성화를 위한 서비스 전략)

  • Shin, Seong-Yoon;Lee, Hyun-Chang
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.8
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    • pp.149-156
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    • 2013
  • TAmong various forms of online shopping with the development of online shopping and the rapid growth of IT technology, the intense competition also more deepen. The strategies for differentiated marketing and features for competitiveness of businesses in the online and offline shopping areas are required that our marketing target be settled the flower marketing by analyzing. In case of the flower market, the movement of the market from offline market to online market has been occurred and processed concurrently. Market entry and competitiveness of small companies is becoming very difficult because larger companies have been formed national market networks. Therefore, in this research, we suggest ways to enhance flower delivery service to the market from the top ranked site analysis, market situation analysis and service strategy plan for the activation of the online flower market. Also, we describe how to realize the above mentioned strategies through a site building. We can expect to strengthen flower market activation and competitiveness through the flower delivery service enhancement.

Competitiveness Enhancement for Local Commercial Banks in Vietnam (베트남 일반은행의 경쟁력 제고에 관한 연구)

  • Dinh, Nguyen Yen Chi;Kim, Jung-Ho
    • International Area Studies Review
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    • v.21 no.2
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    • pp.171-196
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    • 2017
  • This study employed the Analytical Hierarchy Process (AHP) methodology with the enhancement of the competitiveness of Vietnamese commercial banks set as the overall goal of the model. Analysis of the survey questionnaire based on pair-wise comparisons and collected from experts in the field of banking led to three significant findings. First, banking safety is the most important evaluation criteria for the competitiveness of local commercial banks in Vietnam, followed by operating efficiency, intangible values and large scale. Second, in order to achieve the overall goal of enhancing competitiveness for local banks, securing healthy financial conditions should be made the priority. Effective management systems, strategic human resource planning and high-quality products and services all show strong connections to achieving the evaluation criteria. Third, the study found that bad debt settlement is essential in obtaining healthy financial conditions. In order to introduce effective management systems as well as high-quality products and services, technological advances are very important. Improving the quality of executives and staff is imperative for strategic human resource planning purposes.

A Study of the Demands for Improvements in Speciality Construction Technology (전문건설 업종별 기술 개선을 위한 수요 분석에 관한 연구)

  • Cho, Jaeyong;Lee, Baul
    • Korean Journal of Construction Engineering and Management
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    • v.23 no.2
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    • pp.24-32
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    • 2022
  • In Korea, the productivity of the construction industry is evaluated at a very low level, and the utilization of the elemental technology of the Fourth Industrial Revolution is also very low compared to other industries. In order to solve this problematic situation, it is necessary to identify the demand for technology improvement in the specialty construction industry that is directly in charge of construction in projects. Therefore, this study aims to investigate improving construction competitiveness and the demand for technology improvement in Korea's specialty construction industry. First, the concept and status of classification of the specialized construction industry were identified, and a questionnaire was organized. Second, a survey was conducted on experts construction experts, and the demand for technical improvement of the specialty construction industry was derived by applying AHP and cluster analysis. The results of this study will serve as a practical reference for policy development, R&D direction, and technology development roadmap to enhance construction competitiveness in the future, and ultimately will help to present directions to improve the construction competitiveness of the construction industry.

Changes in Industrial Structure and Competitiveness of Manufacturing Crisis Region: Focusing on Gunsan City (제조업 위기지역의 산업구조 및 경쟁력 변화: 군산시를 사례로)

  • Song, Juyoun
    • Journal of the Economic Geographical Society of Korea
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    • v.25 no.3
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    • pp.299-319
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    • 2022
  • Since 2010, there have been phenomena that the recession of key industries has spreaded into a regional crisis, affecting the overall regional economy in Korea. The purpose of this study is to analyze how the regional industrial structure and manufacturing competitiveness has been changed in Gunsan, which is in crisis due to the decline of the shipbuilding and automobile industries. As a result, the pace of change in industrial structure of Gunsan has accelerated, and this is because the mass employment released from the key industries has been absorbed into other industries, but there were no manufacturing fields that could replace the recession of the key industries. Among the manufacturing of Gunsan, the degree of specialization of the basic industries has been gradually weakened, and in addtion, the weakening of location competitiveness has brought a negative impact on the growth rate differential of the manufacturing. It is necessary to closely examine changes in characteristics of regional industrial structure for Gusan to find an alternative direction in order to respond to the manufacturing crisis.

A Study on the Business of the Korean OTT in North American Market : Focusing on scenario analysis based on cash flow estimation (국내 OTT 사업자의 해외시장 진출의 사업성 연구 : 현금흐름 추정에 의한 시나리오 분석을 중심으로)

  • Byun, Sangkyu;Park, Chun-il;Wee, Kyeong Woo
    • The Journal of the Korea Contents Association
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    • v.22 no.8
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    • pp.274-287
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    • 2022
  • Competition in the broadcasting market is intensifying as OTT services are spreading. And Korea is positioned as a competent international contents supply base. This can be helpful for the domestic contents production industry. However, it can result in being incorporated as a subcontractor in the global video industry. Therefore, it is necessary for Korean OTT operators to expand their market upto overseas and maintain competitiveness by linking content competitiveness to the sales expansion. This study was conducted to reduce the risk and encourage implementation through feasibility analysis of overseas business of domestic OTT operators. The North American market was selected as a region with high potential through in-depth interviews with experts and literatures review. And it was confirmed that the partnership with local platform is effective. Then, the sales and input costs were estimated, and business was evaluated using the net present value method. Totally 18 scenarios were created using multiple estimates for copyright cost, subscribers, and rate, which are highly uncertain. From the analyses, 8 scenarios were found to be acceptable. And copyright cost has the greatest impact on business success, followed by rates and subscribers.