• 유통과학연구
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• 제20권2호
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• pp.1-9
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• 2022

Purpose: The online distribution channel has attracted the attention of retailers by potential impact on consumers' purchase intention. The objectives of this study are to provide an insight into how to encourage consumers' impulse buying behavior on commercial website as well as attempts to reveal factors that influence consumers' impulsive buying behavior in the online shopping environment. Research design, data and methodology: The research framework is based on the stimulus-organism-response (S-O-R) framework. The Meta-analysis method carried out the research, gathering data from 37 published studies. Results: The research findings suggest that intrinsic motivations such as perceived ease of use, perceived enjoyment, and online flow experience play a significant role in boosting consumers' hedonic value when buying and online. In addition, these findings help online retailers use appropriate marketing stimuli such as offering pricing incentives, promotion tactics, and improved communication effectiveness. Also, obtaining a better grasp of how to build a website to improve the consumer experience generally helps consumers feel the urge to buy impulsively and act without hesitation. Conclusions: This research confirms a direct positive relationship between marketing stimuli and hedonic shopping value, which may support an applied theoretical framework for future research and provide managerial implications for retailers in online distribution channels.

• 대한산업공학회지
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• 제41권6호
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• pp.530-539
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• 2015

A business model (BM) can be developed based on a business model framework (BMF) consisting of key components such as value proposition, customers, and resources. To systematically generate and analyze emerging BMs such as healthcare BM, an integration of diverse BMF components is needed. The present study is to establish a comprehensive BMF and evaluate its applicability to healthcare BMs. Based on a review of eight BMF studies, ten BMF components were identified and classified into five major components (value proposition, resources, organizing model, customers, and revenue model) and five minor components (technology, service platform, delivery, competitive strategy, and growth/exit) by analyses of frequency and functional importance. Lastly, the BMs of three emerging healthcare companies (WellDoc, Inc., CFW Shops, and Aravind Eye Care System) were analyzed and compared in terms of the proposed BMF components. The comprehensive BMF components presented in the study can be of help for developing new BMs and analyzing the strengths and weaknesses of BMs.

• Journal of information and communication convergence engineering
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• 제7권3호
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• pp.253-257
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• 2009

As the value of B2B integration gets more importance and the business process becomes more complex, BPEL4WS standard has been focused for the solution of the problems which is based on web service technology. Many vendors implement the standard in their systems to integrate B2B and web service based inner-Enterprise Application(EA)s. But there is no way to use the standard to integrate non-web service based EAs, because the standard is designed only for Service Oriented Architecture (SOA) over web services. This paper proposes Hybrid Service Orchestration Framework to participate web services and also non-web service based EAs in the business process as a partner using BPEL4WS standard. The framework introduces Hybrid Service Architecture to represent non-web service based EAs as a service, so BPEL4WS could be used to integrate web services and non-web service based EAs. And the framework also introduces Hybrid Service Toolkit to support software level facilities. The paper also introduces Hybrid Orchestration System that is based on Hybrid Service Orchestration Framework.

• International Journal of Contents
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• 제6권3호
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• pp.47-52
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• 2010

This paper examines the casual relations among service quality, perceived value and satisfaction from the perspective of Job Fair attendees. Numerous studies have been conducted in the field of perceived value and satisfaction. This work would be the mere contribution in the literature development but surely contribute to the better development of service providing sector to create better quality, value and satisfaction. A framework suggested that personal service, touristic attractiveness and physical environments were turned out to affect positively on the perceived value and satisfaction. The service providers should concentrate on developing the issues.

• 디자인학연구
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• 제18권2호
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• pp.315-324
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• 2005

본 연구는 정책적으로 법적 구속력이 있는 건축물의 환경조형물을 대상으로 도시환경의 질적 수준을 향상시킬 수 있는 평가 및 심의방법 개선방향을 고찰하고 제시하는데 그 목적이 있다. 이를 위해서 도시환경조형물의 개념을 정립하고 환경조형물의 인지과정 및 도시환경과 불특정다수의 관람자를 포함한 사회적인 상황과 요인을 분석하였다. 본 연구에서는 환경조형물의 미술장식제도에 관한 고찰과 현행제도의 문제점을 분석하고 이를 토대로 개선된 방안을 제시하고자 한다. 대상 주요도시는 서울시를 비롯한 중부권의 대전시, 영남권의 부산시, 호남권의 광주시의 주요 4대도시의 공공미술제도와 심의방식을 분석하였다. 환경조형물의 설치는 건축주와 작가만의 문제가 아닌 도시문화환경 창출이라는 인간 심성의 질적 가치를 제고하는 방안을 고찰하여 제안하는 것이 주요 목적이다. 미술장식제도가 갖는 사회문화적 가치를 재확인하고 도시문화환경개선의 관점에서 보다 효과적인 방향으로 운영상의 문제점과 원인을 개선하여 공공미술심의제도의 수준을 높이고 이를 토대로 인간과 환경을 위한 심의방식 및 평가방법의 개념의 틀을 추출하고자 한다.

• 한국항해항만학회지
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• 제27권4호
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• pp.389-395
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• 2003

본 연구는 산업계 구조변화와 그에 따른 새로운 비즈니스 형태를 체계적으로 분류하고 해석하기 위한 이론과 개념을 수립하고 그것을 토대로 e-business를 포함한 새로운 비즈니스의 분류 프레임워크를 제안하는 것을 목적으로 한다. 제안한 모델은 비즈니스의 계층성에 주목한 비즈니스 계층(BL)의 개념, 업계를 연계하는 가치사슬(VC)의 개념, 그리고 실세계(혹은 실 주체)와 가상공간 세계(혹은 가상주체)의 개념을 상징 하는 R/V(Real/Virtual)의 개념을 기본 프레임으로 하여 구성되었으며, 이러한 BL-VC-R/V의 조합을 통해 이론상 해당업계에서 존재할 수 있는 모든 비즈니스의 분류가 가능하다는 점을 보였다. 한편, 본 연구에서는 제안된 프레임워크의 개념을 토대로 e-business의 새로운 정의를 제시하였고, 산업에 본 모델을 적용하여 공간시장화에 따른 구조변화와 그에 따른 비즈니스 분류를 행하였다. 그리고, 비즈니스차원의 관점에서 최근에 거론되고 있는 e-Logistics를 새롭게 정의하였다.

• Journal of Information Technology Applications and Management
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• 제22권3호
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• pp.1-18
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• 2015

Financial markets are characterized by large numbers of complex and interacting factors which are ill-understood and frequently difficult to measure. Mathematical models developed in finance are precise formulations of theories of how these factors interact to produce the market value of financial asset. While these models are quite good at predicting these market values, because these forces and their interactions are not precisely understood, the model value nevertheless deviates to some extent from the observable market value. In this paper we propose a framework for augmenting the predictive capabilities of mathematical model with a learning component which is primed with an initial set of historical data and then adjusts its behavior after the event of prediction.

• 한국IT서비스학회지
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• 제11권3호
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• pp.287-304
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• 2012

Cloud computing, which means a new way of deploying information technology(IT) in organizations as a service and charging per use, has a deep impact on organizations' IT accessibility, agility and efficiency of its usage. More than that, the emergence of cloud computing surpasses a mere technological innovation, making business model innovation possible. We call this innovation realized by could computing a cloud business model. This study develops a comprehensive framework of business model, first, and then defines and analyzes the cloud business model through this framework. This study also examines the case of M-Pesa mobile payment as a cloud business model in which a new value creation and profit realization schemes have been realized and industry value network has changed. Finally, this study discusses the business implications from this new business model.

• International Journal of Advanced Culture Technology
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• 제10권1호
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• pp.67-74
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• 2022

In this study, the core competencies of 7-Eleven, Japan's representative convenience store, were derived through a qualitative analysis method using VRIO (value, rarity, Imitability, and organization) framework, a management strategy model based on Resource-Based View (RBV). As a result of VRIO analysis, the value can be based on the scale that 7-Eleven ranks first in the Japanese convenience store industry in terms of the number of stores and market share that it has developed based on capital. The rarity is based on the fact that raw material procurement, the main activity of a company, is establishing the nation's largest distribution channel in the entire process, from producers to logisticians and franchisees. The difficulty for Imitability is based on a dominant strategy and has secured a competitive advantage by opening stores in a specific area, improving awareness, and raising barriers to entry. As the largest company in the convenience store industry, it is confirmed that 7-Eleven is the result of organizational power that has built stores not only in Korea but also in 16 countries around the world.

• Spatial Information Research
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• 제22권2호
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• pp.73-87
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• 2014

일반적으로 공급중심의 공간정보 데이터 구축 및 서비스 개발은 정보의 최신성, 다양성, 활용성의 한계를 수반한다. 최근 이러한 한계점을 극복하기 위하여 공간정보 웹서비스에 사용자 경험과 참여기반의 공간정보(VGI: Volunteered Geographic Information)를 활용하려는 노력들이 이루어지고 있다. 본 연구는 선행연구를 검토하여 VGI를 지원하는 공간정보 웹서비스의 10C 프레임워크를 제안하였다. 또한 10C 프레임워크를 기반으로, 사용자 참여를 통하여 VGI를 생산하는 23개 공간정보 웹서비스의 가치사슬체계를 분석하였다. 가치사슬 분석결과를 바탕으로 VGI의 생산, 수집, 전달, 이용 측면에서 공공 공간정보의 가치증진을 위한 시사점을 도출하였다.