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http://dx.doi.org/10.5392/IJoC.2010.6.3.047

Service Quality, Value and Satisfaction in University Job Fair  

Kim, Jung-Yoon (Change Management Center, NICE Group)
Kim, Keum-Lim (Dongkuk university)
Publication Information
International Journal of Contents / v.6, no.3, 2010 , pp. 47-52 More about this Journal
Abstract
This paper examines the casual relations among service quality, perceived value and satisfaction from the perspective of Job Fair attendees. Numerous studies have been conducted in the field of perceived value and satisfaction. This work would be the mere contribution in the literature development but surely contribute to the better development of service providing sector to create better quality, value and satisfaction. A framework suggested that personal service, touristic attractiveness and physical environments were turned out to affect positively on the perceived value and satisfaction. The service providers should concentrate on developing the issues.
Keywords
SERVQUAL; Perceived Value; Satisfaction; Job Fair;
Citations & Related Records
Times Cited By KSCI : 1  (Citation Analysis)
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