• Title/Summary/Keyword: usefulness

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Factors Affecting Perceived Usefulness of Google Scholar by University Students: An Empirical Study from Vietnam

  • LE, Tran Gia Thanh;NGUYEN, Trong Luan
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.5
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    • pp.431-441
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    • 2022
  • Many new challenges in different sectors have emerged due to societal growth, and researchers are needed to help solve them; and Google Scholar is a tool to assist researchers in doing so. The goal of this study is to figure out what characteristics influence how effective the Google Scholar tool is for Vietnamese university students. The study focuses on analyzing and explaining the interplay between the independent variables Perceived of Google Scholar, Perceived ease of use, Comprehensiveness and subjective norm, Perceived Satisfaction for the dependent variable Perception of usefulness. The study was carried out using quantitative and qualitative methods with 280 data points collected online through the survey link. The methods used to test the scale such as Cronbach alpha, CFA, SEM, One sample T-test, Independent Sample T-test, and One-way Anova are used to find the correlation between factors such as gender, Age, and Majors that affect the students' perception of the usefulness of google scholar. The results show that all the factors suggested in the model have a significant impact on the perceived usefulness of Google scholar. Furthermore, research shows that Google Scholar is an important academic search engine for Vietnamese students.

Research on Characteristics of Platforms for Purchasing Airline Tickets - Focusing on Air Ticket Distribution in Korea

  • Seonhee, KO
    • Journal of Distribution Science
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    • v.21 no.2
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    • pp.119-129
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    • 2023
  • Purpose: This study intended to examine the effects of the characteristics of platforms for purchasing airline tickets on perceived ease of use, usefulness, and e-loyalty, applying the technology acceptance model. Research design, data and methodology: A research model was established based on previous studies, and data were collected from consumers with experience in the airline ticket purchasing platform. 175 valid samples were used and analyzed using SEM. Results: Characteristics of the ticket purchase platform were classified into sub-factors of accessibility, functionality and information reliability through theoretical consideration. The established hypotheses for the research were partially accepted. Conclusions: First, functionality and information reliability were found to have significant positive effects on perceived ease of use, while accessibility did not have such effect. Second, accessibility did not affect the perceived usefulness, and both functionality and information reliability had a significant positive effect on perceived usefulness. Third, it was found that the perceived ease of use had a positive effect on perceived usefulness. Finally, it was found that perceived ease of use did not affect e-loyalty of the ticket purchasing platform, only perceived usefulness affected e-loyalty. This study had important academic and practical implications in the context of air ticket distribution.

The Causal Linkage Between Perceived E-Learning Usefulness and Student Learning Performance: An Empirical Study from Vietnam

  • HUYNH, Quang Linh
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.5
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    • pp.455-463
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    • 2022
  • The current study adds to the body of knowledge about the mediation in the causal link between students' perceptions of the utility of eLearning and their learning performance. The data was collected from 500 questionnaires that were delivered to the students at the Vietnam National University of Ho Chi Minh City. Only 422 finished questionnaires were usable for analyses, indicating a responding rate of 84.4%. Multiple regressions were used to investigate causal correlations, whereas Goodman's (1960) techniques were used to investigate mediating relationships. The major findings reveal that both the utility and adoption of eLearning have an impact on students' learning performance, with usefulness being a crucial determinant of eLearning adoption for study. More meaningfully, statistical evidence on the mediation of adopting eLearning for study in the causal linkage from the usefulness of eLearning perceived by students to their learning performance was provided. The relevance of using eLearning for study is stressed in this study, where it is not only one of the key antecedents of their learning performance, but also acts as a mediator between the usefulness of eLearning and learning performance in the research model.

A Study on the Continuance Intention of Size Recommendation Services -Focusing on the Application of Expectation-Confirmation Model and the Moderating Effect of Familiarity- (사이즈 추천 서비스의 지속사용의도에 관한 연구 -기대일치모형의 적용과 친숙성의 조절효과를 중심으로-)

  • Sangwoo Seo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.48 no.2
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    • pp.350-366
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    • 2024
  • This study aimed to clarify the continuance intention of users of size recommendation services. The expectation-confirmation model framed the analysis of the 180 data points collected. The analysis determined the mediating effects of perceived usefulness and satisfaction on the relationship between expectation-confirmation and continuance intention. The moderated mediation effect of familiarity was also analyzed, and a path analysis was conducted using PROCESS macro. Results showed that expectation-confirmation had a significant effect on perceived usefulness, satisfaction, and continuance intention. Findings indicated that perceived usefulness affected satisfaction and continuance intention and confirmed that satisfaction affected continuance intention. In the relationship between expectation-confirmation and continuance intention, mediation analysis verified the mediation and double mediation of perceived usefulness and satisfaction. In the group with an above-average familiarity value, moderation analysis confirmed a moderating effect between perceived usefulness and satisfaction. Above-average familiarity values also confirmed that the moderating effect on continuance intention was significant.

A Study of Comparison between Internet Banking and Mobile Banking by Extending the TAM (기술수용모형을 이용한 인터넷 뱅킹과 모바일 뱅킹 이용의 차이에 관한 연구)

  • Lee Dong-Hyun;Kwak Soo-Hwan;Hwang Kyu-Seung
    • Journal of Technology Innovation
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    • v.14 no.1
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    • pp.201-225
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    • 2006
  • Technology Acceptance Model (TAM) considers perceived ease of use and perceived usefulness as the important determinants of user behavior regarding information technology. As an extension of TAM, this research examines perceived security as an additional determining variable to explain an individual's acceptance and use of mobile banking as well as internet banking. The results show that perceived ease of use does not affect the individual's attitude toward the use of mobile or internet banking, while perceived usefulness does. Furthermore, perceived security affects perceived usefulness in mobile banking, but not in internet banking. In addition, in mobile banking, perceived security is positively related to perceived usefulness, though perceived security is negatively related to attitude. Finally, the average scores of surveyed data for Internet banking are higher and significantly different than those for mobile banking.

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Trust and Perceived Usefulness : Re-conceptualizing Theoretical Relationships among Related Variables (신뢰와 지각된 유용성 : 이론적 관련성에 대한 재개념화)

  • Kim, Gimun;Kim, Kijoo
    • Journal of Information Technology Applications and Management
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    • v.21 no.4
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    • pp.247-261
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    • 2014
  • Trust and perceived usefulness have been variables frequently used by IS researchers to explain consumers' online transaction intention. A group of prior studies have incorporated the two variables simultaneously to build better models to capture the phenomenon. However, the studies have largely ignored the role of trust by replacing trust with trustworthiness. The purpose of this study is to fill this gap. To do this, the study conceptualizes and tests relationships between trust, perceived usefulness and related variables. Based on the study results, the study discusses that trust and trustworthiness are distinct and have causal relationships, the dimensions (ability, integrity, and benevolence) of trustworthiness are related but theoretically distinct, and trust performs a mediating role within its nomological network.

Key Success Factors of the Internet Shopping Mall of Marine Products : Linkages Between Traceability Information and Perceived Quality (수산물 전문 쇼핑몰 핵심성공요인 : 생산이력추적정보와 지각된 품질의 연계)

  • Park, Sang-Cheol;Kim, Jong-Uk;Pak, Myong-Sop
    • Korean Management Science Review
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    • v.23 no.3
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    • pp.95-118
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    • 2006
  • This study developed the traceability information for tracing fishery products from the production step to the consumption step in the distribution channel of fishery products. Based on it, we further presented the theoretical linkage between traceability information and perceived qualities of internet shopping malls, and then investigated how traceability information affected trust and perceived usefulness in the internet shopping mall to find the key success factors of internet shopping malls of fishery products. We collected 194 responses from internet consumers who had prior experience on purchasing fishery products. This survey data was used to empirically test the ten research model hypotheses by using PLS. The PLS results indicated that traceability information had significant impact on trust and perceived usefulness. Finally, trust, perceived usefulness and perceived ease of use were found to be related to online consumers' intention to purchase fishery products.

Determinants of using internet shopping malls (인터넷쇼핑몰 이용에 영향을 미치는 요인에 관한 연구)

  • 신기영;추교완;박동진
    • The Journal of Information Systems
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    • v.10 no.1
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    • pp.279-301
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    • 2001
  • This study was examined empirically the relationship between exogenous and endogenous variables to use internet shopping malls. Exogenous variables in our model are retrieval simpleness, quality of order treatment, web reputation, update and system quality and endogenous variables are perceived usefulness, perceived ease of use and intention of using internet shopping malls. The results of the path analysis are shown as follows. All exogenous variables have a direct effect on perceived ease of use while both retrieval simpleness and update has a direct effect on perceived usefulness. The perceived ease of use has a direct effect on the intention of using internet shopping malls and has a indirect effect on the intention through perceived usefulness. Especially, web reputation among the exogenous variables has the strongest impact on the perceived ease of use and retrieval has the strongest impact on the perceived usefulness.

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An Exploratory Study on Maximizing Tendency and Continuance Intention of Web Sites

  • Lee, Gyu-Dong;Lee, Jae-Eun;Sanford, Clive
    • Asia pacific journal of information systems
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    • v.20 no.3
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    • pp.73-90
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    • 2010
  • Although research on acceptance of information systems provides useful insights in understanding users' behavior, we need to further understand factors that cause long-term or continued use. This article therefore examines the role of users' maximizing tendency (i.e., individual differences in pursuing the best option) in continuance intention of Web sites. By controlling for disconfirmation, ease of use, and product involvement, we empirically investigate the relationships between satisfaction, usefulness, and continuance intention to online bookstore Web sites. As suggested by the information technology continuance model, the effects of satisfaction to and perceived usefulness on continuance intention to Web sites are positive for individuals with low maximizing tendency (i.e., satisficers). Satisfaction and usefulness, however, are not associated with continuance intention for individuals with a high maximizing tendency (i.e., maximizers). The implications for both researchers and practitioners are discussed.

The Effect of Self-Efficacy and Service Quality on Ease of Use and Usefulness of an e-Loaming System (자기효능감과 서비스 품질이 e-학습 시스템의 사용용이성과 유용성에 미치는 영향)

  • Lee Ung Gyu;Lee Jong Gi
    • The Journal of Information Systems
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    • v.12 no.2
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    • pp.41-56
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    • 2003
  • The objective of this study is to explore the effects of e-teaming users' self-efficacy and perceived service quality for e-teaming staffs such as instructors or teaching assistants on two main perceptions for e-learning systems in a view of information technology - perceived ease of use and perceived usefulness which have been considered as important antecedents for acceptance of information technology so called in Technology Acceptance Model. For this purpose, we suggest a research model and test it empirically by sampling in students of virtual universities. In result, all hypotheses except the relationship between academic self-efficacy and perceived usefulness are accepted. This result implies that self-efficacy for computers and service quality for staffs such as instructors or teaching assistants should be considered as important ones for success of e-learning systems in addition to those related with information technology.

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