• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.9 no.4
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• pp.68-79
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• 2010

Weather like rain, strong wind or snowfall may make the road condition deteriorated and sometimes induce traffic accidents, which lead to severe traffic congestion, thereby travelers may change their destinations elsewhere. Although origin-destination trip information is required to analyze transportation planning in urban area, there are little researches on the relationship between weather condition and travel patterns. This paper investigates the characteristics of travel patterns on expressway in snowing days of 1998-2008. We compare the normal travel patterns with those of snowing days by the travel distance for each vehicle type. Results show that traffic volume and travel distance have been reduced in snowing days as we expect, and also show different travel patterns for weekday and weekend.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.2 no.1 s.2
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• pp.101-108
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• 2003

When drivers encounter multiple available routes, they may evaluate the utility of each route. Two important factors in the evaluation are travel time and travel cost. Without hewing the current travel time of each route, drivers' decisions are not necessarily optimum. It is called 'transparency issue' that drivers are blinded to choose the optimum route among the others because of the limited travel time information. As a result of this, competing route travel times tend to fluctuate. This case study to utilize the data of Namsan traffic information system confirms that this travel time fluctuation can be lessened as real time traffic information is provided.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.7 no.4
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• pp.33-40
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• 2012

The major purpose of this study is to examine the moderating role of affect intensity, an important individual difference variable, upon affect formation based upon PAD framework from the experience of some dimensions of tavel aency or company. Research findings from the analysis of empirical data are as follow. First of all, four factors of customer's experience of travel agency(Resposiveness; Courtesy; Competency; Differentiation) are related to three affect represented by PAD framework(Pleasure; Arousal; Dominance). Moreover factors of experiences have differential influence upon formation of affective responses. Secondly, customers' Affect Intensity has moderating effects upon the formation of affects by the experience from dimensions of travel agency. The third finding is that the affect induced by travel agency has differential influence upon the formation of attitude toward travel agency and the formation of intention of repurchase of the travel service from that agency.

• Journal of the Korean Geophysical Society
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• v.5 no.2
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• pp.87-97
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• 2002

P wave travel-time delays have been analyzed and average travel-time anomalies due to lateral variation of the crustal structure have been calculated at the broad-band earthquake observatories of Korea Meteorology Administration (KMA) using the teleseismic deata collected during the period from 2000 to 2001. Maximum variation in the relative travel-time residuals is almost 1.5 seconds Azimuthal variation in the travel-time residuals is observed to indicate the existence of lateral P velocity heterogeneity beneath the stations with velocity contrasts of -4~4%. The estimated average travel-time delays are ranging from 0.05 to 0.3 seconds at the stations including Seoul, Chuncheon, Kanneung, Uljin, and Ulleung Island showing slow velocity contrasts of 0~4% P through the crust. Faster velocity contrasts of 0~4% have been observed at the stations including Seosan, Taejeon, Daegu, Seoguipo, and Busan showing average travel-time delays ranging from -0.05 to -0.3 seconds.

• Journal of Korean Society of Transportation
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• v.28 no.4
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• pp.107-118
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• 2010

Wireless communication technologies including vehicle-to-vehicle (V2V) and vehicle-to-infrastructure (V2I) enable the development of more sophisticated and effective traffic information systems. This study presents a method to estimate vehicular travel times in a vehicular ad hoc network (VANET) environment. A novel feature of the proposed method is estimating individual vehicle travel times through advanced on-board units in each vehicle, referred to as self-estimated travel time in this study. The method uses travel information including vehicle position and speed at each given time step transmitted through the V2V and V2I communications. Vehicle trajectory data obtained from the VISSIM simulator is used for evaluating the accuracy of estimated travel times. Relevant technical issues for successful field implementation are also discussed.

• Journal of Korean Society of Transportation
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• v.26 no.6
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• pp.7-15
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• 2008

Due to the limitations in the statistical data, the existing studies adopted rough methodologies with strong assumptions in the estimation of international passenger travel demand forecast in the ASEAN region. This study aims to develop international passenger travel demand models using scientific methodologies. This study proposes a direct demand model using the immigration and emigration data between countries in the region. This is because of the difficulty of estimating trip generation and trip distribution separately due to the data limitation in the region. As there does not exist the mode choice model for the region, this study estimates a mode choice model using the Stated Preference technique. The mode choice model is separated into three categories of models according to the range of distance between the origin and destination of travel; this is to reflect the different behavior in mode choice according to the travel distance. The result of model estimations suggests that the estimated models produce resonable results statistically. It is expected that the proposed models are useful for the future travel demand estimation in the ASEAN region.

• Journal of Korean Society of Transportation
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• v.26 no.6
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• pp.133-142
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• 2008

The term, travel time reliability, refers to variations in journey time that travelers cannot predict. This issue has been one of the main research topics in transport studies. This paper, especially, investigates the value of travel time reliability. The marginal substitution rate method is suggested as the way for the valuation and travelers' stated preference data are collected based on a choice experiment. A mode choice model is estimated using the data surveyed. The parameters of travel costs and travel time reliability from the model are used to calculate the marginal substitution rate that is interpreted as the value of travel time reliability. The value is arranged by travel areas of intercity and urban trips and by journey purposes of working and non-working types. The result of this research is expected to be helpful of conducting more cautious economic feasibility studies of transport schemes.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.21 no.4
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• pp.77-89
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• 2013

The purpose of this study is to anticipate the air travel demands over the period of 164 months, from January 1997 to August 2010 using ARIMA-Intervention modeling on the selected sample data. The sample data is composed of the number of the passengers who in the domestic route for Jeju route. In the analysis work of this study, the past events which are assumed to have affected the demands for the air travel routes to Jeju in different periods were used as the intervention variables. The impacts of such variables were reflected in the presupposed demand. The intervention variables used in this study are, respectively, the World Cup event in 2002 (from May to June), 2003 SARS outbreak (from April to May), Tsunami in January 2005, and the influenza outbreak from October to December 2009. The result of the above mentioned analysis revealed that the negative intervention events, like a global outbreak of an epidemic did have negative impact on the air travel demands in a risk aversion by the users of the aviation services. However, in case of the negative intervention events in limited area, where there are possible substituting destinations for the tourists, the impact was positive in terms of the air travel demands for substituting destinations due to the rational expectation of the users as they searched for other options. Also in this study, it was discovered that there is not a binding correlation between a nation wide mega-event, such as the World Cup games in 2002, and the increased air travel demands over a short-term period.

• The Journal of the Korea Contents Association
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• v.11 no.5
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• pp.424-432
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• 2011

Today's wide-spread Internet technology allowed consumers to access much Word-of-Mouth information through an online board. As communication and exchanging information between travelers becomes easier and faster, e-WOM (Electronic Word-of-Mouth) is recognized as one of the most influencing communication methods in today's society. This new trend implies a significant impact to travel industry. This study focuses on interaction between Credibility on e-WOM, brand attitude, WOM acceptance, WOM activity and purchasing intention of travel product. The result of this study suggests: (1) Credibility in e-WOM provides positive effect in brand attitude, (2) Brand Attitude gives positive effect on WOM acceptance, WOM activity and purchasing intention of travel product, (3) WOM acceptance gives positive effect on WOM activity, but it is not effective on purchasing intention of travel product. Regarding e-WOM management of travel agencies through its website or online community, authors would like to argue that travel agencies need to build positive brand attitude based on Credibility in brand, which would lead consumers to positively acknowledge its brand and spread words out to other consumers.

• The Journal of the Korea institute of electronic communication sciences
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• v.13 no.1
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• pp.119-126
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• 2018

The purpose of this study is to understand the important factor of internet travel product purchase according to the characteristics of SNS tourism information. The characteristics of SNS tourism information perceived by travel product consumers are investigated as four major dimensions; reliability, interest, interaction, and usefulness. 17 items of online travel product purchase are adopted and produced four factors namely; safety, price & cost, customer service and convenience. We confirm that consumer have high importance on reliability consider convenience as most important factor of online travel product purchase. Interest of SNS tourism information have significant relation with price & cost, and Usefulness and Interaction of SNS tourism information have significant relation with customer service of online travel product purchase.