• 복식문화연구
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• 제27권2호
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• pp.109-122
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• 2019

With the greater importance of lifestyle shops and experience marketing, research is needed for the effective experience marketing of lifestyle shops by fashion product type. This study establishes effective and differentiated experience marketing strategies for fashion lifestyle shops by examining the effect of the experience marketing satisfaction with lifestyle shops on purchase intention and loyalty. This study categorizes lifestyle shops by fashion product types into a suit-oriented lifestyle shop, a casual/leisure/sportswear-oriented lifestyle shop and a home fashion lifestyle shop, Then a survey was conducted on participants who had visited lifestyle shop. As an analysis method, factor analysis, reliability analysis and regression analysis were conducted. In this study, we identified the experience marketing factors of fashion lifestyle shops. This study found that the satisfaction from experience marketing factors of fashion lifestyle shops by fashion product types affected purchase intention and loyalty differently. Considering the results of this study, it will be able to increase not only purchase intention and loyalty but also brand sustainability by establishing, applying, and executing a differentiated strategy considering the detailed factors of experience marketing for each fashion product type when planning and operating a fashion lifestyle shop. Through this study, effective marketing of fashion lifestyle shops by fashion product type will be implemented.

• 무역학회지
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• 제45권2호
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• pp.121-135
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• 2020

This study was to identify the effects of four types of e-Lifestyle(life-friendly lifestyle, development-oriented lifestyle, sociality-oriented lifestyle, information-oriented lifestyle) on sustainable behavior (usage and satisfaction) of Kiosk service. The study was based on convenience sampling of 222 consumers, who have at least three months experience of kiosk system use. Results showed that all of the four types of e-Lifestyle had not significant effect on ease of use. However, development-oriented lifestyle and sociality-oriented lifestyle had a positive effects on usefulness of Kiosk service. Results also indicated that e-Lifestyle had significant and positive effects on customer satisfaction and recommendation. In particular, life-friendly lifestyle had an effect on customer satisfaction, and sociality-oriented lifestyle and information-oriented lifestyle had statistically significant effects on recommendation. Since e-lifestyle could potentially influence sustainable behavior for using Kiosk, this study investigated the distribution of usage and consumer satisfaction for every lifestyle type, so as to understand the attitudinal and behavioral evaluation as sustainable behavior in the use of kiosk services. These findings allow researchers and marketers to identify the needs and expectations of specific types of kiosk users.

• 보건교육건강증진학회지
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• 제33권1호
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• pp.1-12
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• 2016

Objectives: This study was to examine by gender the clustering patterns and correlates of healthy lifestyle clusters and the relationships between healthy lifestyle clusters and depressive symptoms in middle-aged and older adults. Methods: The observed/expected ratio of physical activity, smoking, and alcohol consumption were calculated to analyze clustering effects. The correlates of those healthy lifestyle clusters were evaluated using logistic regression models, and the relationship between those healthy lifestyle clusters and depressive symptoms was investigated using multiple regressions by gender. Results: Based on the guidelines this study adopted, we obtained three healthy lifestyle clusters: active healthy lifestyle; passive healthy lifestyle; and unhealthy lifestyle. All three clusters were found in men, but two in women, who did not have an unhealthy lifestyle cluster. High socio-economic status was positively related to healthy lifestyle clusters. Social participation and residence location (in men) and marital status (in women) were significant factors. Having an active or a passive healthy lifestyle was negatively associated with depressive symptoms in women, but such a relationship was not observed in men. Conclusions: The study findings imply that health promotion programs for middle-aged and older adults in Korea should be comprehensive and integrated, considering healthy lifestyle clusters and gender differences.

• 한국주거학회논문집
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• 제17권5호
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• pp.147-157
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• 2006

A study on Composing Unit Spaces of Apartment Houses according to the Differentiation in Lifestyle by survey on preferences. The purpose of this study is to propose composition models of unit spaces for 85m2 net area apartment houses by lifestyle types. This study set up a hypothesis that there is a critical divergence of preferences in composition types of unit spaces according to lifestyle. To prove the hypothesis, investigation on variable floor plans of apartments to extract spatial composition types of units and questionnaire survey on lifestyleand preferences for composition types were implemented. To extract several factors regarding, characteristics of lifestyle, factor analysis, was implemented for each variable. Cluster analysis was conducted to cluster interviewees by similarity of lifestyle. To identify and define how each factor reacts, ANOVA and cross tabulation analysis between factors and clusters were used. The type of spatial composition was analyzed by plane characteristic, spatial relation and spatial usability on the basis of apartment plate type. As a result, lifestyle was divided into three types: reasonable lifestyle, trend-seeking lifestyle and conservative lifestyle. As, the result of investigating characteristics for the type of spatial composition according to the type of lifestyle, preferred types and main districts were different. Therefore, the hypothesis was proved.

• 한국의류산업학회지
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• 제19권4호
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• pp.448-467
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• 2017

Attention to living lifestyle shops covering with the wide product range including household items, interior decoration, and bedding have recently increased since consumers have been improving their standard of living and income levels and they are getting more interested in up-to-date trends of global living lifestyles. The purpose of this study is first, to analyze the market situation of living lifestyle shops using the case study method and second, to investigate consumer's store usage behavior, product purchase motives, and attitudes to the living lifestyle shops using the empirical study method. For an empirical study, the survey was conducted with 20s to 50s female respondents who have visited living lifestyle shops and a total of 227 responses were analyzed using SPSS 18.0. The results of this study were as follows. The most frequently visit store was MUJI and most of respondents tended to visit the store once a month and their interest and purchase items were household items. Only impulsive purchase motives among other motives of living lifestyle shops, such as others-oriented, situational, and reasonable motives, significantly had a positive effect on store attitudes toward living lifestyle shops. There were differences in purchasing items at living lifestyle shops depending on marriage status and occupation. Purchase motives of living lifestyle products were statistically influenced by demographic factors such as age, marriage status and income level, however store attitudes were not. The managerial implications for living lifestyle shops are discussed limitations and areas for future research as well.

• 대한간호학회지
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• 제33권6호
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• pp.762-771
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• 2003

Purpose: This study was undertaken in order to determine factors affecting health promoting lifestyle of elderly women. Method: The subjects were 299 elderly community residing women over the age 65 living in 2 large cities. The instruments used for this study were a survey of general characteristics, health promoting lifestyle(47items), perceived health status(6 items), self-efficacy(l7 items), and social support(18 items). The data was analyzed using descriptive statistics, t-test, ANOVA, Pearson correlation coefficients, and Stepwise Multiple Regression. Result: The result of the study are as follows: The average item score for the health promoting lifestyle was 2.46, the highest score on the subscale was interpersonal support(M=2.83). A significant difference between age, education level, income, experience of smoking, alcohol, exercise, and health promoting lifestyle were found. Stepwise multiple regression analysis revealed that the most powerful predictor of health promoting lifestyle was social support(55%). Conclusion: Social support accounted for 54% of the variance in health promoting lifestyle in the elderly women. Therefore, health promoting programs that increase social support should be developed to promote a healthy lifestyle of the elderly women.

• Journal of Preventive Medicine and Public Health
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• 제31권1호
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• pp.72-81
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• 1998

The purpose of this study was to investigate the relation between health behavior patterns and demographic, socio-economic characteristics, health status, health information in Korea. The quantification method through canonical correlation analysis was conducted to the data from Korea National Health Survey in 1995, which consisted of 5,805 persons. The health lifestyle patterns were quantified as good diet lifestyle, passive lifestyle to the negative direction and drinker lifestyle, smoker lifestyle, hedonic lifestyle and fitness lifestyle to the positive direction. The covariate were related to health lifestyle patterns in the order of sex, age, marital status, occupation, health information, economic status, level of physical labour and health status. Characteristics of male, age below 50, married, blue colored worker, no health information, low in economic status, heavy level of physical labour, and poor in health status were positively related to drinker lifestyle, smoker lifestyle, hedonic lifestyle, fitness lifestyle sequentially.

• 한국생활과학회지
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• 제21권3호
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• pp.489-503
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• 2012

Consumers' interest in health is increasing, and health-seeking consumption lifestyles, including comprehensive consumption behaviors related to physical health, mental health, and a healthy dietary lifestyle are becoming increasingly important to many people. The purpose of this study was to develop a health-seeking consumption lifestyle scale that could aid in determining effects of social status, perceived health status, and socio-demographical variables on health-seeking consumption lifestyles. Data were collected via an on-line survey of 500 respondents, all of whom were married women 20 year of age or older. The data were analyzed in terms of frequency, percentage, mean, standard deviation, factor analysis, t-test, one-way ANOVA, Pearson's correlation analysis, and multiple regression analysis. The results of this study are as following: First, health-seeking consumption lifestyle demonstrated three main factors: physical health-seeking consumption lifestyle, mental health-seeking consumption lifestyle and healthy dietary life seeking consumption lifestyle. Second, most respondents identified themselves with the middle class and perceived their health status positively. Third, health-seeking consumption lifestyle demonstrated significant differences based on socio-demographical variables. Fourth, health-seeking consumption lifestyle was significantly affected by social class, age, and health status comparisons within similar age groups.

• 한국학교보건학회지
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• 제17권2호
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• pp.97-105
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• 2004

Purpose: This study was undertaken in order to examine the relationships of control, perceived health status, self-efficacy, social support, and demographic characteristics for a health promoting lifestyle in college women, and to determine the factors affecting a health promoting lifestyle of women in the early stage of adulthood. Method: There were 161 students from one university in K city. The instruments used for this study were a survey of general characteristics, a health promoting lifestyle (47 items), control (8 items), perceived health status (6 items), self-efficacy (17 items), and social support (18 items). The data analysis was done by use of mean, percentage, t-test, ANOVA, Pearson Correlation coefficients and stepwise regression with the SPSS Win (Version 10.0) program. Results: The results of this study are as follows : 1) The average item score for the health promoting lifestyle was low at 2.39. In the sub-categories, the highest degree of performance was interpersonal support (2.97), and the lowest degree was health responsibility (1.76). 2) In the relationship between social demographics and a health promoting lifestyle, there were significant differences in age, disease experience, and the family's disease experience. 3) Social support revealed only significant correlations with a health promoting lifestyle. 4) Social support was the highest factor that predicted a health promoting lifestyle in college women (15%). Social support, age and disease experience accounted for 20% in a health promoting lifestyle of college women.

• 한국임상보건과학회지
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• 제4권2호
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• pp.556-565
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• 2016

Purpose. This study pourpose to fashion lifestyle and color interests in accordance with group university students' lifestyle focused on students in health and nursing fields. Methods. This study administered a structured questionnaire to 321 random subjects who currently major in health and nursing fields and who reside in Daegu city. For the collected data, using the SPSS 18.0, the following analyses were implemented: frequency analysis, factor analysis, K-means clustering analysis, t-test, and ${\chi}^2$-test. Result. In terms of lifestyle, seniors had shown more active groups than passive groups in comparison to their juniors. The active group in terms of lifestyle has shown higher interest in the importance of apparel and fashion leadership in comparison to the passive group. The active group in terms of lifestyle has also shown higher interest in color in comparison to the passive group. Conclusion. A fashion leader leading by examining the fashion life style and color interest in accordance with the lifestyle to target college students to investigate a variety of consumption patterns made according to personal preference consists of a smooth communication between businesses and consumers needed for product development.