• Title/Summary/Keyword: strategic location

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Location of Strategic Military Base Minimally Connecting Three Frontlines (세 개 지점을 최단거리로 연결하는 전략기지의 위치선정)

  • Lee, Sang-Joong
    • Journal of the Korea Institute of Military Science and Technology
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    • v.16 no.3
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    • pp.250-254
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    • 2013
  • Faster and cheaper transportation of the war supplies to the frontlines is essential for winning a war. This paper proposes a method to select the optimal location of the strategic military base, e.g., the Quartermaster Corps, that minimally connects three frontlines using the optimization technique. The results are also compared to the Steiner Tree theoty.

Location Selection Factors for International Distribution Center in Port Hinterland - A Review of Busan New Port Hinterland from User's Perspective -

  • Kim, Si Hyun;Shin, Gun Hoon
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.64
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    • pp.187-210
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    • 2014
  • As port functions change to act as an economic catalyst and take on a central position in industries engaged in international trade, port hinterland has become a significant component in international shipping. The success of port hinterland as a strategic base of logistic activities critically depends on location selection factor for international distribution center that links elements of global supply chain management. By examining multi-measurement items empirically, this paper analyzed location selection factor for international logistics distribution center in port hinterland, and evaluated Busan new port hinterland from the user's perspective. Employing exploratory factor analysis, the results revealed that the model structured around five factors incorporating geo-location and accessibility, availability, political supports, cost factors, and quality of business environment is valid and reliable in the context of the location selection factors for logistics distribution center in the context of port hinterland operations. The evaluation of Busan new port hinterland provides useful insights for strategic improvement to accommodate the users' expectation. Further, the model offers both a descriptive and diagnostic strategic management tool for port hinterland development and operations, to guide future improvement.

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The Influence of Experiential Marketing and Location on Customer Loyalty

  • SOLIHA, Euis;AQUINIA, Ajeng;HAYUNINGTIAS, Kristina Anindita;RAMADHAN, Kartiko Rizkika
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.3
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    • pp.1327-1338
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    • 2021
  • This study aims to examine how experiential marketing and location influence customer loyalty mediated by customer satisfaction. This study's population was Cafe Excelso Rinjani customers in Semarang, Indonesia. The sampling employed a purposive sampling technique, with the following criteria: customers who visited and enjoyed Cafe Excelso Rinjani and aged more than 17 years. Data analysis used multiple regression analysis, and a single test was utilized to test for mediation. The results revealed that experiential marketing positively and significantly affected customers satisfaction. It showed that the better the experiential marketing was done, the more customer satisfaction would be. Location positively and significantly influenced customer satisfaction. It indicated that the more strategic the location, the more customer satisfaction increased. Meanwhile, experiential marketing had no impact on customer loyalty. Location positively and significantly affected customer loyalty at Cafe Excelso Rinjani Semarang. It denoted that the more strategic the location, the more customer loyalty increased. Besides, customer satisfaction had a positive and significant effect on customer loyalty. It signified that, when customer satisfaction increased, customer loyalty would increase. Finally, customer satisfaction perfectly mediated the influence of experiential marketing on customer loyalty, and customer satisfaction mediated the effect of location on customer loyalty.

A Study on Location Selection Elements of Distribution Center in Korea (국내 보관형 물류창고의 입지선정 요소에 관한 연구)

  • Park, Woo-Seok;Park, Jin-Hee
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2016.05a
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    • pp.217-218
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    • 2016
  • Domestic distribution warehouse has been developed as a strategic strategic point for inventory management and shipping of goods for companies. Warehouse is classified as distribution center, transport center, complex center depending on the role. Currently, at the same time it is considering the price factor such as rent price or land price and and logistical capabilities when considering the location of domestic warehouses. The price evaluation factors has specific methods for the evaluation but logistical elements is not currently clear. In this study, we have studied location selection of distribution center considering the logistical elements through expert surveys.

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An experimental study of the optimum location and spatial characteristics of photosensor for the improvement of daylight responsive dimming system performance (광센서 조광제어시스템의 성능향상을 위한 광센서의 방향성에 관한 실험적 연구)

  • 정봉근;최안섭
    • Proceedings of the Korean Institute of IIIuminating and Electrical Installation Engineers Conference
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    • 2002.11a
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    • pp.87-90
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    • 2002
  • Daylight responsive dimming system, which is always able to automatically maintain the target illuminance, is a energy strategic system. It is importance note that the photosensor depends how to be precisely indicated workplane illuminance at any location of indoor. Therefore, the purpose of this paper is to find out the optimum location and spatial characteristics of photosensor by considering the correlation for the correct calibration of workplane illuminance and photosensor signal.

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Demand Response Effect on Market Power with Transmission Congestion in Electricity Market (전략적 수요반응이 송전선 혼잡의 시장지배력에 미치는 영향)

  • Lee, Kwang-Ho
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.66 no.12
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    • pp.1705-1711
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    • 2017
  • This paper analyzes the impact of DRA (Demand Response Aggregator) on market power when competing with power generation companies (Gencos) in the electricity market. If congestion occurs in the transmission line, the strategic choice of the power generation company increases exercise of market power. DRA's strategic reduction of power load impacts the strategy of Gencos, which in turn affects the outcome of the load reduction. As the strategy of Gencos changes according to the location of the congested transmission line, the impact on the market depends on the relative location of the congested line and the DRA.

A Study on Complexity Theory of e-Business Domain - A Focused on Strategic Alliance Modeling Using Social Network - (e비즈니스 분야에서의 복잡계론 접목에 관한 연구 -사회연결망을 활용한 전략적 제휴모형을 중심으로-)

  • Park, Ki-Nam;Lee, Moon-Noh
    • The Journal of Information Systems
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    • v.18 no.3
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    • pp.47-70
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    • 2009
  • Social network is one of the representative analytical method of the complexity theory and this research analyzed various and unique strategic alliance model of e-business domain using social network technique. A lot of small and medium firms of e-business field had developed many useful type of strategic alliances for the firms tried to maximize the effect of advertisement, marketing and to make up for their weak points and to compete with huge company with capital strength long before. But it is too rare to analyze the structure of the firm networks and to study the evolution and extension of business model considered the role of each company in the network. Social network analysis helps each firm's network easily visualized and completely modelized. Additionally, this paper cries to analyze the relationship between the role of hub and broke in the firm networks for strategic alliance, and financial performance. We demonstrate the firm with finer business model to the business environment can make higher financial performance. This implies that the firm that can create new finer business model, will lead the network of e-business firms and evolve the industry of e-business.

A Study on Relations Between Alliance Forms and Firm's Characteristics in Korean Semiconductor Industry to Prevent Trade Disputes (통상 마찰에 대응하기 위한 한국 반도체산업의 제휴형태와 기업특성의 관계에 관한 연구)

  • Jeong, Jong-Sik
    • International Commerce and Information Review
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    • v.10 no.3
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    • pp.369-389
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    • 2008
  • The purpose of this paper is to study on relations between alliance types and firm's characteristics in Korean semiconductor industry to prevent trade disputes. The recognition of firms' business strategies tend to be subjective and there is a limitation to use the guiding principles due to subjectivity. If there are additional guiding principles which view strategic alliances in relation to more objective characteristics associated with firms, such as their size, function, scope, and location, they will be useful tools for executives and managers in their business practices. We analyze strategic alliances how firms; external characteristics become decision factors for selecting appropriate forms of strategic alliances. Previous research works with focus on alliance forms are reviewed, then an analytical framework is described with certain categorization of firms' characteristics and alliance forms.

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A Multi-stage Multi-criteria Transshipment Model for Optimal Selection of Transshipment Nodes - Case of Train Ferry-

  • Kim, Dong-Jin;Kim, Sang-Youl
    • Journal of Navigation and Port Research
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    • v.33 no.4
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    • pp.271-275
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    • 2009
  • A strategic decision making on location selection for product transportation includes many tangible and untangible factors. To choose the best locations is a difficult job in the sense that objectives usually conflict with each other. In this paper, we consider a multi stage multi criteria transshipment problem with different types of items to be transported from the sources to the destination points. For the optimization of the problem, a goal programming formulation will be presented in which the location selection for each product type will be determined under the multi objective criteria. In the study, we generalize the transshipment model with a variety of product types and finite number of different intermediate nodes between origins and destinations. For the selection of the criteria we selected the costs(fixed cost and transportation cost), location numbers, and unsatisfied demand for each type of products in multi stage transportation, which are the main goals in transshipment modelling problems. The related conditions are also modelled through linear formats.

Management Strategy of Hospitals in Korea (우리나라 병원의 경영전략 실태)

  • Moon, Ok-Ryun;Lee, Key-Hyo
    • Korea Journal of Hospital Management
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    • v.1 no.1
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    • pp.108-135
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    • 1996
  • This paper investigates the current feature of management strategy of hospitals in Korea, and examines the relationships between adoption of a particular strategic orientation and the hospitals environmental and organizational characteristics, strategic behaviors and management improvement activities, and financial performance. Data were collected from CEOs of 88 hospitals among 650 hospitals for a 13.5% response rate using the self-administered questionnaire by mail survey. The major findings that obtained are as follows: 1. Only 37.2% of response hospitals carried out strategic planning, Most of these hospitals established the first strategic planning in 1991(81.3%) and renovated strategic planning by 4 or 5 years(56.3%), and modified strategic planning with flexibility(59.4%). Most strategic plans were documented, but informalized(68.8%). And only 29.0% of these hospitals had independent planning division. 2. Hospital services that CEOs assessed rank ordered for their impact on profitability are as follows: i)diagnostic ultrasound facility, computerized tomography scanner, obstetric inpatient unit, therapeutic X-ray, and physical therapy at present. ii)diagnostic ultrasound facility, physical therapy, computerized tomography scanner, emergency department, and health screening at future. And the services rank ordered that CEOs hoped to introduce are as follows: emergency department, physical therapy, health screening, volunteer services, and computerized tomography scanner. 3. Using a typology developed by Miles and Snow(l978), the strategic orientation of response hospitals are shifting significantly from defenders in the past to analyzers in the present, and to prospectors in the future(p<.01). 4. With regard to hospital environmental and organizational characteristics such as ownership, physician training, location, bed size, and hospital management training career and specialty of CEOs, the four strategic orientation archetypes varied not significantly. But, hospitals with a analyser orientation in the present and a reactor orientation in the future perceived competition significantly higher than the other three archetypes(p<.05). 5. The four archetypes rank ordered in terms of appling strategic behaviors and management improvement activities are as follows: prospector, analyzer, reactor, and defender. 6. The four archetypes differed significantly in terms of their financial performance using revenue per bed(p<.05). Reactors and prospectors in terms of total revenue per bed, prospectors in terms of outpatient revenue per bed, and reactors and prospectors in terms of inpatient revenue per bed had the best performance.

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