• Title/Summary/Keyword: strategic implications

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Deduction for Key Uncertainty Factors for the Next-generation Convergence Service (차세대 컨버전스서비스 핵심불확실성요인 도출에 관한 분석)

  • Sawng, Yeong-Wha;Park, Sun-Young;Lee, Jung-Mann
    • Journal of Korea Technology Innovation Society
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    • v.12 no.1
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    • pp.212-236
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    • 2009
  • This study is an attempt to deduct environmental uncertainties facing next-generation convergence services, in four areas including customer, technology, service provider and regulation. We assess the level of residual uncertainty with regard to key environmental uncertainty factors, and conduct a scenario planning analysis. Based on the results of this analysis, we provide suggestions on market entry strategy for providers of this next-generation convergence service. The strategic assessment of six scenarios developed in this study, each with two levels of residual uncertainty (alternate futures and a range of futures) resulted in two key success factors (KSF), namely, customer demand trends and easing of advertising restrictions. Four types of strategic scenarios were then discerned, for each of which we present response capabilities that may be required of service providers, along with strategic suggestions. The results of this study are rich in implications for both policy-makers and regulators seeking ways to create and stimulate a convergence service market and prospective providers of next-generation convergence services, as they provide concrete tips related to market entry strategy, including efficient resource allocation, types of market entry and time-frames for entry.

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Entrepreneurs' Competencies and Business Performance: A Meta-Analysis (창업가의 역량이 기업성과에 미치는 영향에 대한 메타분석)

  • Lee, Hye Young;Kim, Jin Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.5
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    • pp.13-24
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    • 2019
  • The purpose of this study is to provide a theoretical basis for future studies by systematically integrating existing empirical studies that examine the relationship between the entrepreneurs' competencies and business performance. As the results of empirical studies examining the relationship between the entrepreneurs' competencies and business performance are mixed, this study tries to derive different results from individual studies through meta-analysis into standardized statistics(effect sizes). To accomplish the purpose, this study developed hypotheses about the positive effects of the entrepreneurial competencies including opportunity recognition competency, managerial competency, technical-functional competency, strategic competency, and relationship competencies on the business performance through theoretical reviews of the literature. Also, this study conducted meta-analysis with 15 sample data using open source based statistical program 'R'. The results of this study are as follows. The opportunity recognition competency, managerial competency, technical-functional competency, strategic competency, and relationship competency were found to significantly affect financial business performance. Also, each of the factors had a moderate effect size on the performance. Among these competencies, the most effective factor was the strategic competency, followed by the opportunity recognition competency, technical-functional competency, and relationship competency. There is still no study using meta-analysis on the relationship between the entrepreneurs' competencies and business performance in South Korea. Therefore, the results of this study are expected to provide implications for developing the theoretical basis of future studies.

Exploring Changes in Organizational Culture after Firm-Wide Institutionalization of Smart Work: Case of a Service Company 'H' (스마트워크 후 조직 문화 변화 연구: 서비스 대기업 'H사' 사례)

  • Jang, Minje;Nam, Eunwoo;Lee, Jungwoo
    • Knowledge Management Research
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    • v.22 no.1
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    • pp.85-103
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    • 2021
  • While there is a rapid transition to smart work due to COVID-19, not many studies have measured the changes in organizational culture after firm-wide institutionalization of smart work. Through a questionnaire and a series of stakeholder interviews, this study examined how and to what extent employees' perception of organizational culture changed after the introduction of smart work in a large leisure service company H in South Korea. The working culture of the organization is measured as the changes in the organizational members' perception on seven dimensions: strategic innovativeness, organizational flexibility, fair human resource management, rational decision making processes, organizational vitality, trustful collaboration, proactive leadership. The results demonstrated that, after the introduction of smart work, the organizational members' perception on strategic innovativeness, organizational flexibility, organizational vitality, trustful collaboration have declined significantly while the changes in fair human resource management, rational decision making processes, and proactive leadership are insignificant. Though found to be insignificant, follow up interviews revealed that participants think that the role of management leadership is very critical for the smart work systems to be institutionalized successfully. While the smart work may have different effects depending upon industry or organizational characteristics, this study present a case for changes in organizational culture after institutionalizing smart work. Implications are discussed with further research issues at the end.

The Return of Great Power Competition to the Arctic (북극해 일대에서 본격화되기 시작한 강대국 경쟁)

  • Hong, Kyu-dok;Song, Seongjong;Kwon, Tae-hwan;JUNG, Jaeho
    • Maritime Security
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    • v.2 no.1
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    • pp.151-184
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    • 2021
  • Global warming due to climate change is one of the biggest challenges in the 21st century. Global warming is not only a disaster that threatens the global ecosystem but also an opportunity to reduce logistics costs and develop mineral resources by commercializing Arctic routes. The Arctic paradox, in which ecological and environmental threats and new economic opportunities coexist, is expected to have a profound impact on the global environment. As the glaciers disappear, routes through the Arctic Ocean without passing through the Suez and Panama Canals emerged as the 'third route.' This can reduce the distance of existing routes by 30%. Global warming has also brought about changes in the geopolitical paradigm. As Arctic ice begins to melt, the Arctic is no longer a 'constant' but is emerging as the largest geopolitical 'variable' in the 21st century. Accordingly, the Arctic, which was recognized as a 'space of peace and cooperation' in the post-Cold War era, is now facing a new strategic environment in which military and security aspects are emphasized. After the Cold War, the Arctic used to be a place for cooperation centered on environmental protection, but it is once again changing into a stage of competition and confrontation between superpowers, heralding 'Cold War 2.0.' The purpose of this study is to evaluate the strategic value of the Arctic Ocean from geopolitical and geoeconomic perspectives and derive strategic implications by analyzing the dynamics of the New Cold War taking place in the Arctic region.

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The Effect of the Innovation Capability and the Absorptive Capacity on Market Orientation, Technology Orientation, and Business Performance of IT-BPO Firms (IT-BPO 기업의 혁신역량과 흡수역량 요인이 시장지향성, 기술지향성 및 경영성과에 미치는 영향)

  • Kim, Wan-kang;Lee, So-young
    • Journal of Venture Innovation
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    • v.6 no.1
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    • pp.115-137
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    • 2023
  • This study analyzed the relationship between organizational innovative capability and absorptive capacity, market and technology orientations, and their impact on business performance for IT-BPO companies that are required to absorb new technologies from a leading perspective in the digital transformation era. To achieve this, an online specialized research company and offline surveys were conducted on 291 domestic IT-BPO companies, and SPSS 23 was used for descriptive statistics and reliability analysis while AMOS 23 was used for hypothesis testing including validity and mediating effects. The main findings were as follows: First, in the relationship between innovation and absorptive capabilities and Market Orientation Strategic(MOS), learning capability and knowledge network capability were found to have a statistically significant positive (+) effect on MOS. In the relationship between innovation and absorptive capabilities and Technology Orientation Strategic(TOS), R&D capability, potential absorptive capacity, and realized absorptive capacity had a statistically significant positive (+) effect on TOS. Second, in the relationship between innovation and absorptive capabilities and BP, only R&D capability was found to have a significant effect on BP. Third, both market orientation and technology orientation were found to have a significant positive (+) effect on BP. These findings suggest that effective competency factors can be identified according to the market and technology orientations pursued by IT-BPO companies to increase their growth and value creation, and provide implications for developing differentiated competency enhancement strategies based on strategic objectives.

An Empirical Study and Policy Implications Regarding Correlations of Korean Small Businessman's Perception of Systematization Using Cluster Analysis (한국 소상공인의 조직화 인식도 상호관계에 관한 실증적 연구와 정책적 시사점 : 군집분석을 이용한 접근)

  • Suh, Geun-Ha;Lee, Kwang-No;Yoon, Sung-Wook
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.3
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    • pp.1157-1164
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    • 2011
  • In this study, association of small business is divided into four groups: Franchise, Joint Brand, Industry Association and Registered Retailer. Cluster analysis is taken to find what kind of strategic considerations associated small businesses choose when they set up new strategies. The results show that there are some differences in the perception of association, effects of association and final performance of management by gender, academic background, and age. The data also find three clusters: price competitive, marketing competitive and neither group. Implications of this study is that government should focus more on not only improving infrastructures of self-businesses but also associating small businesses, modernizing managerial systems in the future.

A Study on Technology Standardization Method Using Network Analysis: Focused on Wireless Communication Technology Layer of Internet of Things (네트워크 분석을 이용한 기술 표준화 방법론 연구: 사물인터넷 무선 통신 기술 계층을 중심으로)

  • Kim, Keungoui;Jung, Sungdo;Hwang, Junseok
    • Journal of Technology Innovation
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    • v.23 no.3
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    • pp.43-65
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    • 2015
  • Technology standard continues to exist as an social agreement throughout all industry. With development of Information and Communication, it is recently considered as a strategic factor for enhancing interoperability and increasing market dominance. Hence, technology standard research(standardization research) have a significance in analyzing the process of standard adoption and its economic effect and deriving theoretical and policy implications. However, as existing relative researches are lack in consideration on indigenous value of technology and its interoperability, there exists limitation in drawing the result of technology centered analysis. The goal of this study is to suggest new technology centered standard method by implying function of technology differentiation rate and technology preference that are deduced by technology network analysis into two stage game theory. As an example of empirical case, we selected wireless pan technology of Internet of Things, and derive its technological structure and implications related to standard.

The Effects of Affordance System Use on Agility and Performance (서비스기업의 변화준비성을 통한 행동유도시스템 활용이 접점직원의 민첩성 및 성과에 미치는 영향)

  • Joung, Hyun Suk;Hong, Kwan Soo
    • Journal of Korea Society of Industrial Information Systems
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    • v.23 no.1
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    • pp.123-142
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    • 2018
  • This study defined the concepts of change-readiness, affordance system, agility, and performance, which are becoming increasingly important and necessary in service industry. Also, by verifying the relationship among these factors based on theoretical and empirical researches, it proposed strategic implications for service firms to reinforce their competitiveness. The results of the analysis in this study are as follows. First, the factors of technology, organization, and environment had significant effects on affordance system. Second, affordance system had significant effects on both agility and performance. Third, agility had a significant effect on performance. Fourth, job uncertainty moderated the relationship between affordance system and agility, but not between affordance system and performance. The results suggest that affordance system is a highly effective method of improving agility of the frontline employees. To maximize the utility of affordance system, sufficient change-readiness in technological, organizational, and environmental factors are required. Reasons and implications of these observed relationships are discussed.

An Exploratory Study on the Application Method of Social Franchising by Franchisee's Characteristics (가맹점주 특성에 따른 Social Franchising 개념의 적용 방식에 대한 연구)

  • Kim, Hyunsoon;Park, Ju-Young
    • Journal of Distribution Research
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    • v.17 no.5
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    • pp.25-38
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    • 2012
  • In general, commercial franchisors prefer franchisees with high entrepreneurship and business capability. However, these entrepreneurial franchisees with high capability tend to depend less on franchisors. Although franchisees with less entrepreneurship and low capability need intensive care from franchisors, some of them result in business failure due to improper supports from incapable franchisors. This paper suggests several propositions regarding social franchising's role in supporting the low-income urban people on the premise that social franchising or micro-franchising provides implications for franchisor strategic orientations for franchisees with little capital. Through literature review about social franchising and micro franchising, some implications are drawn. Many social enterprises use franchising to get growth and sustainability, because franchising allow social enterprise to expand its scale and to achieve economies of scale despite of its non-commercial and social purpose. And continuous support and training undertake the most important role to achieve its social purpose. In commercial franchising, especially small business format franchising sector, franchisor have to consider not only commercial purpose but also social responsibility because of low capability and less entrepreneurship of franchisee. If franchisor pursue only own profit, this can increase the conflict and franchise system failure. So far many franchisors are concerned with own profit and external growth. But it is necessary to consider symbiotic relationship, social responsibility and sustainability more for the sake of desirable industrial growth in the future.

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Analysis of Hotel Customer Complaint and Recovery Strategy Using Critical Incident Technique (결정적 사건기법을 이용한 호텔 고객불평과 복구전략 분석)

  • Yoon, Sung-Wook;Seo, Mi-Ok
    • Journal of Global Scholars of Marketing Science
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    • v.15 no.1
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    • pp.61-79
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    • 2005
  • A critical incident technique(CIT) was employed to show the results of empirical findings regarding hotel services. The major purpose of this study was to describe and analyze service failures from the customers' point of view and thus suggest strategic implications for hotel service providers. Four-hundred sixteen service failure anecdotes from hotel customers were classified using Hoffman et al.'s(1995) approach. The CIT data showed the three major categories and eleven sub-categories and revealed that, in general, tangible recovery(e.g., upgrade, free meal, discount) was more effective than intangible one(e.g., explanation, canned apology, manager's apology). Interestingly, however, sincere apology seemed to be a better recovery strategy than other types of tangible recovery. Furthermore, the results showed that severity of service failure had its own impact on customers' perception regarding hotel's service recovery efforts. In particular, irrespective of service recovery, severity of service problem was negatively related to intention to repurchase. Managerial implications and future research agenda was also discussed.

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