• Title/Summary/Keyword: startup experience

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An Exploratory Case Study of a Successful Online Start-up Fashion Shopping Store: Focusing on the Entrepreneurial Process of a Soho Shopping Mall (온라인 패션쇼핑몰의 성공적 창업에 대한 탐색적 사례연구: 소호쇼핑몰의 기업가적 과정을 중심으로)

  • Son, Mi Young
    • Science of Emotion and Sensibility
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    • v.25 no.3
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    • pp.91-106
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    • 2022
  • This study targets four Soho fashion shopping malls that are operating successfully in the online fashion market. This study analyzed the entrepreneurship process by dividing it into three stages. The results of the case study are as follows. In the case of Company S, the founder, who had little work experience, started an e-commerce business with a sense of fashion and entrepreneurship. It is a contemporary, casual brand with competitive prices, design power, and diverse product assortment, and the business performance was achieved through data management and analysis and the diversification of distribution channels. In the case of Company B, the founder, who had little work experience, started a manufacturing and e-commerce business by leveraging their SNS network capabilities and entrepreneurial spirit. It is a contemporary fashion brand with product competitiveness of specific items and start-up characteristics, and performance was achieved through the establishment of brand identity and market expansion. Third, Company M and Company C are examples of Soho fashion shopping malls where the founders with more extensive work experience at the time of founding their respective start-ups focused on brand recognition as their core competitiveness. In the case of Company M, the apparel brand was launched with a wealth of experience and design spirit. It is a fashion designer brand that stands out for its sensibility, and the owner has achieved performance through various entrepreneurial activities that broaden the corporate horizon. Company C is a manufacturing and e-commerce brand that was started with design capabilities and an entrepreneurial spirit. It is a luxury fashion brand that focuses on emotional expression, and the outcomes, such as brand recognition and sales, were achieved through active customer management. The results of this study can be used as basic data in education for and research of Soho shopping malls and the prospective founders.

Analysis on Factors Influencing the Achievement of Break-even Point among the Creativity and Skill-based Sole Proprietors (1인 창조기업의 손익분기점 도달 영향요인 분석)

  • Kim, Sun-Young;Lee, Byung-heon
    • Asia-Pacific Journal of Business
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    • v.12 no.1
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    • pp.151-163
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    • 2021
  • Purpose - The break-even point refers to the point where total profit and total cost coincide, and from this point on, the entrepreneur's decision-making takes a different route. Strategic decisions can be made for more efficient operation and eventually for more likelihood for growth and sustainability if a startup figures out when it recoups the investment and switches to a net profit. Design/methodology/approach - 748 creativity and skill-based sole proprietors in manufacturing industry were examined to demonstrate the effect of the entrepreneur's entrepreneurial experience and education level, the business launch preparation time, or the self-financing on the achievement of break-even point. Findings - While the business launch preparation time lowered the likelihood of reaching a break-even point, self-financing increased the likelihood. As a result of further analysis by subdividing into subgroups according to skill level, only the business launch preparation time was statistically significant in the highly skilled industries. In the low skilled industries, in addition to the business launch preparation time, the CEO's education level and the self-financing were statistically significant. Research implications or Originality - The longer the business launch preparation time, the higher the start-up cost, which increases the burden of initial cost recovery, and the agile response to market changes is thereby delayed, resulting in the business idea losing its appeal. Self-financing not only provides stability and strong motivation for the business operation but also promotes careful spending which contributes to the achievement of break-even point. In particular, it is found that practical experience is more useful than theoretical knowledge in low skilled industries. Due to the limitation of secondary data based on the recollection, the time required to reach a break-even point, percentage of financing sources, etc. may include cognitive errors. In addition, variables are not included that explain the characteristics of creativity and skill-based sole proprietorship, so it is necessary to exercise caution with the actual application.

Operational Process and Success Factors of Corporate Venture in a Chinese Company: A Case Study of Haier (중국기업의 사내벤처 운영과정과 성공요인: 하이얼(Haier) 중심으로)

  • Yu-Rou Hou;Yuan-Jing Jin;Moon-Gu Huh
    • Asia-Pacific Journal of Business
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    • v.14 no.4
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    • pp.87-113
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    • 2023
  • Purpose - Focusing on Haier, a successful corporate venture in China, we analyse the operating mechanism and success factors of corporate venture, and reveal the necessary factors for the successful implementation of corporate venture. Design/methodology/approach - This study is a single case study centred on Haier, a successful corporate venture in China. Findings - The operational process of Haier's corporate venture includes six key aspects: project selection, team building, resource allocation and support, project implementation, risk control measures, performance evaluation and rewards. In terms of success factors, the support of top management with leadership capability of value creation and sharing is very important for the success of corporate venture. Secondly, a multi reward mechanism can be introduced to motivate employees and improve performance. Thirdly, it is important to integrate corporate culture into the operating mechanism of an corporate venture. Fourthly, flexible operations that break down rigid organisational boundaries and transform the organisation into a more open platform for entrepreneurship can increase the likelihood of success. Finally, empowering employees with operational discretion can also have a positive impact on the success of an Corporate Venture. Research implications or Originality - This study contributes to theory and practice by analysing the success conditions of corporate venture, providing new understanding and drawing new perspectives, especially from the experience of Haier. The results suggest strategies and flexibility for successfully pursuing corporate venture, and provide important experience for international companies to help them gain competitive advantage in global competition. It also helps corporate leaders to promote new directions and innovations and improve their strategies to respond to dynamic environments.

A study on the demands of dental hygiene students on extracurricular programs, according to learning style (치위생과 재학생의 학습유형에 따른 비교과 교육에 대한 수요 비교)

  • Kim, Myung-Eun;Kim, Hee-Kyoung
    • Journal of Korean society of Dental Hygiene
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    • v.19 no.6
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    • pp.1047-1058
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    • 2019
  • Objectives: The aim of this study is to investigate extracurricular program needs according to the learning styles of dental hygiene students, and to develop and organize non-subject programs that strengthen student competencies. Methods: The subjects in this study were dental hygiene students from three colleges located in Chungbuk, Chungnam, and Ulsan, respectively. The survey tools were composed of learning style, a non-subject field, and non-subject teaching and learning methods. Lastly, 313 data points were analyzed. Results: Learning styles of subjects were as follows: assimilators, divergers, convergers, and accommodators, at 44.6%, 33.0%, 16.0%, and 6.4%, respectively. Preference of the non-subject field, according to learning style, showed that accommodators were higher than divergers on startup, and the difference was found to be statistically significant (p<0.05). Preference of non-subject teaching and learning methods, according to learning style, shows that both divergers and convergers prefer special lectures, while assimilators prefer tours, and convergers prefer experience/exercise. The results had achieved statistical significance (p<0.05). Conclusions: This study shows that dental hygiene students had different learning styles, and their learning methods varied depending on learning style. Therefore, a method should be identified to develop and run non-subject programs suitable for each learning style.

Reactor Power Cutback System Test Experience at YGN 4

  • Chi, Sung-Goo;Kim, Se-Chang;Seo, Jong-Tae;Eom, Young-Meen;Wook, Jeong-Dae;Park, Young-Boo
    • Proceedings of the Korean Nuclear Society Conference
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    • 1995.10a
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    • pp.235-241
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    • 1995
  • YGN 3 and 4 are the nuclear power plants having System 80 characteristics with a rated thermal output of 2815 MWth and a nominal net electrical output of 1040 MWe. YGN 3 achieved commercial operation on March 31, 1995 and YGN 4 completed Power Ascension Test (PAT) at 20%, 50%, 80% and 100% power by September 23, 1995. YGN 3 and 4 design incorporates the Reactor Power Cutback System (RPCS) which reduces plant trips caused by Loss of Load (LOL)/Turbine Trip and Loss of One Main Feedwater Pump (LOMFWP). The key design objective of the RPCS is to improve overall plant availability and performance, while minimizing challenges to the plant safety systems. The RPCS is designed to rapidly reduce reactor power by dropping preselected Control Element Assemblies (CEAs) while other NSSS control systems maintain process parameters within acceptable ranges. Extensive RPCS related tests performed during the initial startup of YGN 4 demonstrated that the RPCS can maintain the reactor on-line without opening primary or secondary safety valves and without actuating the Engineered Safety Features Actuation System (ESFAS). It is expected that use of the RPCS at YGN will increase the overall availability of the units and reduce the number of challenges to plant safety systems.

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A Case Study on Startup Practice of Entrepreneurship Education at a University in Anhui Province, China (중국 안휘성 소속 대학교 창업교육의 창업 실천 사례연구)

  • Wang, Jinling;Fu, Ting;Yang, Man
    • Journal of the International Relations & Interdisciplinary Education
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    • v.1 no.2
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    • pp.91-101
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    • 2021
  • With the rapid development of the Chinese economy, it is particularly important to strengthen the development of start-up innovation among Chinese university students, that is, public innovation is no longer a slogan.College student start-ups can promote the constant development of society, provide more jobs to society, diversify college students' experiences, and help college students gain experience.However, currently, there are problems such as an imbalance in economic and educational development in China, which affects the aggressiveness of college student start-ups. This study aims to contribute to the development of innovative start-ups in Chinese university students by analyzing the influencing factors of innovative start-ups for college students and presenting solutions.

A Study on the Failure Experiences of Online Fashion Shopping Mall Startups -Applying Text Mining and Grounded Theory- (온라인 패션 쇼핑몰 창업의 실패 경험에 관한 연구 -텍스트 마이닝과 근거이론을 적용하여-)

  • Min Jeong Seo
    • Journal of the Korean Society of Clothing and Textiles
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    • v.47 no.6
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    • pp.1096-1112
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    • 2023
  • Many entrepreneurs who launched online fashion shopping malls faced failure compared to those who achieved success. Recognizing the importance of research that reflects reality, this study explores entrepreneurs' experiences during the failure process of online fashion shopping malls. Two studies utilized YouTube videos documenting such online fashion shopping malls' failure. Study 1 employed text mining techniques, including high-frequency analysis and topic modeling, while Study 2 used a qualitative research method, specifically grounded theory. Study 1 identified the prominent experiences of operating online fashion shopping malls, while Study 2 provided a holistic perspective on the failure processes. The integrated findings from both studies highlight that entrepreneurs' passion for fashion motivates them to establish online fashion shopping malls, yet they encounter numerous challenges during the operational process. Insufficient business preparation and operational capabilities contribute to their failure to achieve financial goals. Despite efforts to boost sales and profit, entrepreneurs often close their businesses due to inadequate funds and waning motivation. The outcomes of this study can inform us about the operational challenges faced by online fashion shopping malls and offer valuable insights for developing new strategies to sustain and improve them.

A Study on BI's Plan to Achieve the Performance of Start-up Companies (BI의 창업기업 성과달성 방안에 관한 연구)

  • Hwang, Kyoo-il
    • Journal of Venture Innovation
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    • v.5 no.1
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    • pp.75-90
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    • 2022
  • Start-up is a very important task for the development of the country as well as individuals for entrepreneurs with novel ideas, experiences, and know-how. Most of the new start-ups often have no start-up experience, and the government and universities operate start-up incubator centers so that start-up companies can grow and develop. The goal is to improve the success rate of technology-based start-ups. It supports various needs of start-up companies and supports start-up companies to succeed by enabling them to maximize their potential. The expected effect of the start-up incubator center can be said to be a contribution to the development of the national economy through the revitalization of start-ups. This study aims to consider ways to achieve performance through the efficient operation of domestic start-up incubator centers.

Possibilities of reinforcement learning for nuclear power plants: Evidence on current applications and beyond

  • Aicheng Gong;Yangkun Chen;Junjie Zhang;Xiu Li
    • Nuclear Engineering and Technology
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    • v.56 no.6
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    • pp.1959-1974
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    • 2024
  • Nuclear energy plays a crucial role in energy supply in the 21st century, and more and more Nuclear Power Plants (NPPs) will be in operation to contribute to the development of human society. However, as a typical complex system engineering, the operation and development of NPPs require efficient and stable control methods to ensure the safety and efficiency of nuclear power generation. Reinforcement learning (RL) aims at learning optimal control policies via maximizing discounted long-term rewards. The reward-oriented learning paradigm has witnessed remarkable success in many complex systems, such as wind power systems, electric power systems, coal fire power plants, robotics, etc. In this work, we try to present a systematic review of the applications of RL on these complex systems, from which we believe NPPs can borrow experience and insights. We then conduct a block-by-block investigation on the application scenarios of specific tasks in NPPs and carried out algorithmic research for different situations such as power startup, collaborative control, and emergency handling. Moreover, we discuss the possibilities of further application of RL methods on NPPs and detail the challenges when applying RL methods on NPPs. We hope this work can boost the realization of intelligent NPPs, and contribute to more and more research on how to better integrate RL algorithms into NPPs.

Priority Analysis of the Determining Factors of Faculty Startups in Medical Schools (의과대학 교원 창업 결정요인 우선순위 분석)

  • Sung Jin Chung;Dae Geun Kim
    • Korea Journal of Hospital Management
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    • v.29 no.3
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    • pp.11-25
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    • 2024
  • Purpose: This study investigates the factors influencing medical school faculty's entrepreneurial decisions and prioritizes these factors. Methodology: The study examines the determinants of entrepreneurial decisions among medical school faculty by reviewing prior studies. These determinants were categorized into four perspectives: resource-based, industrial organization, entrepreneur characteristics, and other. Using the Analytic Hierarchy Process(AHP), the study analyzed the relative priorities of 27 specific indicators. Surveys were conducted with medical school faculty with startup experience, professors with relevant expertise, and organizational leaders involved in entrepreneurship. A total of 33 responses were validated for consistency, and an empirical analysis identified the priority of factors influencing medical school faculty startups. Findings: The findings reveal that 'entrepreneur characteristics' and 'institutional and organizational support' are the highest priority factors for medical school faculty. Key resource-based factors include the 'leave of absence' or 'concurrent employment policy,' availability of 'professional human resources,' and 'organizational support' specializing in startups. An integrated analysis shows that while intellectual resources such as research publications, patents, and physical space are necessary, the highest priority is given to leave policies, professional human resources, and organizational support. Practical Implication: Medical school faculty are recognized as key innovation agents in the bio-health industry. The results provide crucial insights for policymakers and stakeholders at governmental, institutional, and organizational levels. Strengthening self-competence, increasing entrepreneurship opportunities, and establishing professional human resources and organizational support within medical universities or hospitals are critical for facilitating medical school faculty startups.

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