• Title/Summary/Keyword: sports event management

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Design of Ontology based Knowledge Service for Sports Events Management System (온톨로지 기반 스포츠 이벤트 운영지원 지식서비스 시스템 설계)

  • Choi, Jae Sung;Ahn, Jae Hyun;Kim, Hyun Duk
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2015.10a
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    • pp.985-987
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    • 2015
  • In this study, we propose an ontology based knowledge service system for efficient and sustainable sports events management with information and communication technology. For delivering personalized information and knowledge which relate on sports event operation and management, we analyze the core operations and suggest structure of sport event life-cycle process. Also, we design ontology based knowledge service as proposed in this study to apply on a golf tournament event management system.

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A Recording Strategy Proposal for the Post-Management of the Pyeongchang Winter Olympics (평창동계올림픽 사후관리를 위한 기록화전략 제안)

  • Cheon, hojun;Yang, Wol-Oun;Choi, Tae-Suk
    • Journal of Korean Society of Archives and Records Management
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    • v.18 no.4
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    • pp.205-229
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    • 2018
  • The purpose of this study is to present a plan to collect records for the post-management of the Pyeongchang Winter Olympics, which was held in February 2018. To achieve the research objectives, the value and types of records of the 2018 Winter Olympics follow-up records were identified, and the cases of mega sports event follow-up were selected and analyzed. Based on this, the following three measures were presented to collect records related to the Pyeongchang Winter Olympics. First, records were collected based on collection methods over time. Second, records were collected based on the object and subject of recording. Third, records were collected based on subjects related to the Pyeongchang Winter Olympics. The study's result can be used to establish a Pyeongchang Winter Olympics memorial hall and to prepare a collection plan for follow-up management after holding a domestic mega sports event.

Implementation of Fuzzy Comprehensive Evaluation System for Multi-level Decision Making (다층 의사결정을 위한 퍼지 포괄 평가 시스템 구축)

  • Park, Yong Kuk;Lee, Min Goo;Jung, Kyung Kwon;Won, Young-Jin
    • Journal of the Institute of Electronics and Information Engineers
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    • v.52 no.7
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    • pp.169-177
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    • 2015
  • This paper described a fuzzy comprehensive evaluation method and implemented assessment system for multi-layer decision making. The proposed method is a assessment before bidding through the key questions using fuzzy comprehensive evaluation method and the entropy weights. The key questions are given by the wider investigation of major sports event organizers. The paper carried out evaluation of single factor and fuzzy comprehensive evaluation from low layer to high layer step by step. In order to verify the effectiveness of proposed method, we built the sports event management service platform (SEMSP) for assessment of applicant city. This method represents a unified one of the quantitative results and the qualitative results based on the judgment of experts.

A Study on Attitudinal Constructs Influencing on Olympic Sponsorship (올림픽마케팅에서의 스폰서십 효과에 관한 연구)

  • Chun Myung-Hwan;Kim Woo-Hui
    • Management & Information Systems Review
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    • v.9
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    • pp.139-163
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    • 2002
  • While the corporate practice of sponsoring major events has existed since the turn of the century, it has only recently become one of the fastest growing areas of advertising and promotion. Despite its long history and recent growth, however, event sponsorship has yet to receive the same kinds of rigorous theoretical and methodological attention that marketing researchers have devoted to other areas of advertising and promotion. Also, the recent Olympic Games in Sydney serve as excellent showcase of the sponsorship phenomenon. On the hand it becomes very clear that an event of such magnitude cannot take place without the commercial support of the sponsors. At the same time, there is a growing concern that the Olympic Games are losing their spirit and are over-commercialized because of the excessive sponsorship-linked marketing activities. At the centre of the debate is the impact and the reaction of the consumers to the growing use of sponsorship to stage major events. While the Olympic Games might be an extreme example of the growth and impact of sponsorship, the proliferation of the phenomenon is widespread across other sports events as well as other cultural and community based events. But a comprehensive model of sponsorship is not currently available in the literature. This research is the aim of the current research to investigate consumer attitude constructs towards sponsorship such as sport involvement, attitude towards the event, attitude towards commercialization. The results still have potentially significant applied and theoretical implication. First, This investigation is the first known effort, grounded in consumer behavior theory, to model antecedent variables believed to influence consumer response to event sponsorship in Korea. Second, these findings are in line with previous research, as sports involvement attitude towards the event, and attitude towards commercialization are found to be significant influences on respondents' ability, motivation and opportunity to process sponsorship information, as well as directly and indirectly impacting emotional response.

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A Study on the Sentence Length of Sports News in the Era of the Convergency (융복합 시대에서 스포츠기사의 문장길이에 관한 연구)

  • Yoo, Byong Cher;Lee, Jong Young
    • Journal of Digital Convergence
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    • v.15 no.6
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    • pp.505-511
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    • 2017
  • The purpose of this study is to identify the characteristic of the length of sentence of sports news articles compared with other sections, other newspaper and sports events. In order to achieve this purpose, 4 daily newspapers(Chosun Ilbo, Dong-A Ilbo, Kyunghyang Shinmun and MKsports) were selected as research sources. The length of sentence of collected articles was analyzed by One way ANOVA and Scheffe as post-hoc. The results of these analyses are summarized into three as follows: First, the length of sentence of news articles has significant difference by sections. To put it concretely, the sentences in politics section were the longest, and then economy, editorials comes. The sports section has the shortest sentences. Second, the length of sports articles has significant difference by newspapers. In particular, MK sports which is a sports-oriented newspaper has the shortest in the length of sentence of sports articles than other newspapers such as Chosun, Dong-A and Kyunghyang. Third, the length of sentence of sports articles has significant differences by the sports events. More specifically golf is the longest, and then basketball, soccer and baseball follows.

A Study of Improving Safety Management in Taekwondo Events (태권도 이벤트의 안전관리 개선 방안)

  • Cho, Hyun-Joo;Kim, Doo-Han
    • Korean Security Journal
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    • no.53
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    • pp.231-251
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    • 2017
  • Taekwondo has developed into a global sport that sports 80 million people from 208 countries around the world. Korea is the mother country of Taekwondo, and there are many international Taekwondo events in Korea. As important as the image of Taekwondo contents, it will be operation plan and management for event facilities. In particular, safety management for participants is more important than anything else. In case of Taekwondo where there are many national events, there are many foreign visitors, so safety management in facilities and running programs needs to be important. In this study, we conducted in - depth interviews with experts with a career in Taekwondo events. Based on the in - depth interviews, we analyzed the safety management problems of the international Taekwondo events and suggested improvement directions to overcome them. Based on the results of these researches, the improvement direction of Taekwondo event safety management proposed in the first category is a demand for improving safety and injury related system construction. The second category, the safety improvement of visitors, is to secure professional manpower and secure budgets. Also, what is important in the third category, facility safety area, is the proposal to introduce facility safety certification system.

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University Students' Awareness of the Changes in Mega Sports Events (대학생들의 메가 스포츠이벤트에 대한 의식변화)

  • Kim, Kyung-Ho;Lee, Jae-Hyung
    • Journal of Navigation and Port Research
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    • v.36 no.3
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    • pp.245-252
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    • 2012
  • This research aims to observe the alteration of consciousness that the mega sports event reaches on the university students. In order to attain the purpose of this research, direct and indirect participants in the Daegu World Championship in Athletics, including 228 male and female university students, were surveyed. T-test analysis, one-way Anova analysis, and regression analysis were performed for data processing and the research conclusions are as follows. First and foremost, there is an attentive difference within the group in the degree of participant passion in terms of degree of participation, the advantage of perception, perceived expenses, support as well as sustainability. Additionally, the university students' attachment and the degree of participation did not appear to be high and the economical part was sensitively perceived when taking into consideration of the degree of participation, the advantage of perception, perceived expenses, support as well as sustainability. The competition support as well as its continuity appeared to positively support the opening. Furthermore, the degree of participation, the advantage of perception, perceived expenses, support as well as sustainability appeared to be higher for the group with participating experience compared with the group with no participating experience.

A Study on Participation Motivation, Participation Experience and Identity Negotiation between Generations of Overseas Koreans in the Korean National Sports Festival (전국체육대회에 참가하는 재외동포의 세대 간 참가동기, 참가경험 및 정체성교섭에 관한 연구)

  • Lee, Young-Ik
    • Journal of Digital Convergence
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    • v.18 no.5
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    • pp.513-520
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    • 2020
  • This research aims to examine the difference in participation motivation, participation experience and identity negotiation between generations of overseas Koreans in the National Sports Festival(NSF). The subjects for this study were 360 overseas Koreans who took part in the 100th NSF held in Seoul in 2019. The results are as follows; First, while the first generation participated in the NSF because of visiting family and maintaining Korean identity, the second generation took part in the event for self-realization. Second, the second generation had more negative experiences than the second generation during the NSF. Third, while the first generation negotiated more identity with origin, the second generation had more identity with settlement.

A Seach for Methods of Development of Marine Leisure Sport through the SWOT Analysis (SWOT분석을 통한 해양레저스포츠 발전 방안 모색)

  • Suh, Dong-Hwan;Kang, Myung-Goo;Lee, Sheng-Yen
    • Journal of Digital Convergence
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    • v.15 no.1
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    • pp.537-546
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    • 2017
  • This study is for a search for methods of development of marine leisure sports. As worldwide trend of marine leisure sports is developing rapidly and people more concern about their quality of life and leisure in Korea, the ear of marine leisure sports should be coming in Korea soon. This study is for a search for methods of development though the SWOT analysis. The results of the study are as below. First, the Strength of enlargement of the base in Korea are elation of concern of government and local governments, expanding local event of marine leisure sports with existing facilities and various programs. Second, the weakness of enlargement of the base in Korea are lack of awareness of marine leisure sports, frequent accident occurrence and lack of experts of marine leisure sports. Third, the Opportunity of enlargement of the base in Korea are more budget due to elation of concern of government and local governments and more preference of people in Korea. Fourth, the Threaten of enlargement of the base in Korea are low efficiency of high cost investment construction from government and local governments, huge fee of using facilities due to high cost investment construction and requiring treatment improvement of instructors of leisure sports facilities.

A study on the improvement of safety management for large-scale of event site - on the focus of the improvement of security company's role - (대규모 공연장의 안전관리 개선방안 - 민간경비업체의 역할 개선을 중심으로 -)

  • Lee, Sun-Ki
    • Korean Security Journal
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    • no.33
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    • pp.163-195
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    • 2012
  • Various kinds of performances and events have been held by local governments along with the worldwide popularity of K-pop, and there is a growing concern about possible accidents. Actually, a large-scale of accident took place during the MBC pop song concert in Sangju Sports Stadium in October 3, 2005. And another great safety accident occurred during an open event in the Lotte World in Seoul in March 26, 2006. The purpose of this study is to propose improvement of security company that carry out security activity through the analysis of the cases of accidents and common causes in the event sites. The improvement of safety management for large-scale event site by the study are as followings; First, institutional measures should be taken to extend the size of private security companies. Second, more education and training should be provided for security personnels who work for the event. Third, private security companies should prepare for the security measures more thoroughly in advance. Fourth, private security companies should make every possible effort to maintain order in the event site. Fifth, private security companies should bolster their collaboration with relevant organizations. Sixth, security companies should take actions to make themselves completely ready for any possible unexpected situations.

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