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http://dx.doi.org/10.5394/KINPR.2012.36.3.245

University Students' Awareness of the Changes in Mega Sports Events  

Kim, Kyung-Ho (Department of management & Sports management, Univ of New haven)
Lee, Jae-Hyung (Department of Ocean Physical Education, National Korea Maritime University)
Publication Information
Journal of Navigation and Port Research / v.36, no.3, 2012 , pp. 245-252 More about this Journal
Abstract
This research aims to observe the alteration of consciousness that the mega sports event reaches on the university students. In order to attain the purpose of this research, direct and indirect participants in the Daegu World Championship in Athletics, including 228 male and female university students, were surveyed. T-test analysis, one-way Anova analysis, and regression analysis were performed for data processing and the research conclusions are as follows. First and foremost, there is an attentive difference within the group in the degree of participant passion in terms of degree of participation, the advantage of perception, perceived expenses, support as well as sustainability. Additionally, the university students' attachment and the degree of participation did not appear to be high and the economical part was sensitively perceived when taking into consideration of the degree of participation, the advantage of perception, perceived expenses, support as well as sustainability. The competition support as well as its continuity appeared to positively support the opening. Furthermore, the degree of participation, the advantage of perception, perceived expenses, support as well as sustainability appeared to be higher for the group with participating experience compared with the group with no participating experience.
Keywords
mega sports event; participant passion; degree of participation; advantage of perception; perceived expenses;
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