• Journal of Digital Convergence
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• v.18 no.6
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• pp.197-208
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• 2020

Social enterprises are entities to pursue solving societal problems with maintaining commercial viability. In order for a social enterprise to achieve commercial viability, it must be able to provide products that consumers can satisfy, to make social enterprise trustable, and to establish a lasting relationship with customers. This study suggests that perception of value congruence, price fairness and service quality will affect customer performance such as trust, satisfaction and customer loyalty. And this structural relationship was confirmed through structural equation modelling. The empirical results show that customer trust and satisfaction can be improved when the value congruence is high and service quality is high. Meanwhile, the perception of price fairness has a negative effect on customer trust. However, considering the influence of price fairness on customer satisfaction, the total effect of price fairness on trust is not significant. This result implies that customers are less sensitive to social enterprise product prices than general companies. And customer satisfaction for the social enterprise is positively affecting trust and loyalty, and customer trust is also positively affecting customer loyalty. After the empirical analysis, this study suggests implications for social enterprises to improve customer performance and secure commercial viability.

• The Journal of the Korea Contents Association
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• v.12 no.1
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• pp.308-317
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• 2012

In this study, we searched for ways of the demand, the building up of strategic, collaborative networks plan activation of the local area network status by the current social enterprise and the direction of the future resources rinks, conducted by a case study of the (preliminary) social enterprise network-building activities based in Gwangju Metropolitan City and Jeju Special Self-Governing Province. By the study findings, local resources that the two regions social enterprise wants to connect are the most numerous in enterprise, public agencies and local media, followed by professionals' pro bo no, private organizations, volunteer groups. Hope for Information in conjunction is revealed in order by purchasing items, labor and financial support, public relations, purchasing service, marketing and a joint venture. For the conjunction, participating related events, the assistance of government agencies and related organizations joined, the role of chief engineer are emerged in order while they are performing work. By the findings, for the activation of local resources links of the social enterprises, it is necessary to impelled cooperation system between activating local profit companies, universities and one company ; a social enterprise and to uncovered volunteer activities of the community. Also, sparking, solidarity and building trust for social enterprises are derived as a ethical and alternative consumer movement.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.10 no.8
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• pp.3972-3985
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• 2016

Organizations have been implementing mobile applications that actually connect to their backend enterprise applications (e.g. ERP, SCM, etc.) in order to increase the enterprise mobility. However, most of the organizations are still struggling to fully satisfy their mobile application users with the enterprise mobility. Even though it has been regarded as the right direction that the traditional enterprise system should move on, the studies on the success model for mobile enterprise applications in user's acceptance perspective can hardly be found. Thus, this study focused not only to redefine the success of the mobile enterprise application in user's acceptance persepective, but also to find the impacts of the factors on user's usage behavior of the mobile enterprise applications. In order to achieve this, we adopted the Technology Acceptance Model 2 (TAM2) as a model to figure out the user's behavior on mobile applications. Among various mobile enterprise applications, this study chose mobile ERP since it is the most representing enterprise applications that many organizations have implemented in their backend. This study found that not all the constructs defined by Davis in TAM2 have a significant influence on user's behavior of the mobile-ERP applications. However, it is also found that most social influence processes of TAM2 influence user's perception of the degree of interaction by mobile-ERP applications.

• Korean Journal of Social Welfare
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• v.68 no.4
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• pp.25-51
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• 2016

The purpose of this study was to explore the social enterprises work experience of marriage immigrant women. In-depth interviews with 10marriage immigrant women who were work at social enterprises in 'C' city were performed and analyzed by grounded theory method to configured 113 concepts and classified into 28 sub-categories 13 categories. The Central phenomenon was 'The resurgence of existence'and the Core category was 'Through the encounters of the institutional opportunities of social enterprise, experiencing a resurgence of existence and extending their presence as a Korean'. Also, Work experience of immigrant women working in social enterprises has been classified as a piggyback type, self-expandable type, co-prosperity type and situational model was presented. Based on the result, practical and policy proposal for marriage immigrant women's social enterprise employment were suggested.

• Knowledge Management Research
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• v.15 no.4
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• pp.189-206
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• 2014

Knowledge management is considered an important factor for competitive advantage and sustainability for firms. As many knowledge management systems failed to achieve the desired results, enterprise social media (ESM) has received considerable attention as an alternative solution for knowledge sharing within a firm. This paper attempts to investigate the influence of various aspects of ESM on knowledge sharing. While previous literature mainly focused on structural aspects of ESM, this study focuses on social psychological aspects, such as social connectedness, social awareness, and social presence, along with reputational aspects (such as self-presentation). Further, in order to clarify knowledge sharing behavior, this study classifies knowledge sharing behavior into two categories, knowledge contribution and knowledge acquisition. The data used in this study was collected from 179 individuals who have experience in their own ESM. The results show that both social connectedness and self-presentation positively influence the two types of knowledge sharing behavior, i.e., acquisition and contribution. Meanwhile, social awareness turns out to be a significant determinant of knowledge contribution only. Contrary to our expectations, however, social presence does not significantly influence knowledge sharing behavior.

• The Journal of the Korea Contents Association
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• v.16 no.5
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• pp.229-241
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• 2016

This research has its purpose to seek, among the CEOs of social enterprises, the influence of job stress on business performance, social support inbetween them, and adjusting role of government-supported policies. CEO of social enterprise, which is established to realize its social purposes, receives the job stress due to business ethics, profitability, identity crisis, management challenges and etc. We would like to set the foundation for the enterprises to constantly conduct social purposes within the local society by raising the business performances of social enterprises through seeking the measures to resolve such job stresses of the CEOs by expressing them. This research applied the ISR Job Stress Model theroy as its main ground of theoretical background. We would like to analyze the inter-significance by setting the job stress causes and job stress influences as independent variables, business achievements as a dependent variable, and social support, government-supported policies as moderating variables. For the methods of the research, we collected, using structuralized questionnaire, from 223 social enterprise CEOs located within Korea. Data analysis used IBM SPSS Statristics 20.0 programme, and through general characteristic of sample, confidence testing, factorial analysis, correlation analysis and research hypothesis testing, drew the following results. First, job stress factor and influence were analyzed to have negative impacts on business performance. Second, social support was found to lower job stress factor and influence, and raise business performance. Third, government-supported policy was analyzed to lower job stress factor and influence, and raise business performance.

• Korean Journal of Social Welfare
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• v.64 no.3
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• pp.29-50
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• 2012

Recently, social enterprises are expanded quantitatively and continuously, so it is timely to suggest effective management for sustainability of social enterprises. Therefore, this study was conducted to explore various organizational factors which influence on social enterprises' economic and social outcomes. This study investigated the effects of strategic factors, management system, external environment and organizational culture on the outcomes. Strategic factors emerged as the most critical factors for both outcomes. Human resource management and innovative organizational culture affected economic outcomes. Among external environment, community support has significant effect on social outcomes. Based on the results, implications were suggested for effective management and further research.

• Journal of Information Science Theory and Practice
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• v.12 no.1
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• pp.1-20
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• 2024

This research aims to study and confirm enabling factors affecting the knowledge transfer and business process of community enterprise groups in Pattani province, Thailand. Key informants were community enterprise entrepreneurs; 30 people were selected purposively with criteria. This study used a mixed-methods approach and conducted semi-structured interviews to collect data. Qualitative data were analyzed using content analysis and classification, while quantitative data were analyzed using descriptive statistics with frequency, percentage, mean, and standard deviation. Moreover, inferential statistics chi-square value, Phi Cramer's V, and multiple regression analysis with the R program for statistical computing were employed to analyze the relationship between the variables, test the research hypothesis, and create forecasting equations. The research results revealed that the overview of enabling factors had a very high relationship (Cramer's V=0.965). Regarding community enterprise, it was found that enabling factors related to the knowledge transfer and business process consisted of four factors: regulations and administrative guidelines, business plan, reinforcement, and brainstorming. Reinforcement was the factor with the highest degree of correlation (Cramer's V=0.873) and predictor of influence on the knowledge transfer and business process (R₂=0.670, p<0.05). This study's findings can lead to the developing of guidelines for promoting community enterprises properly and timely. These guidelines are expected to be used to develop knowledge about business models for community enterprises, which will help to improve their competency and competitiveness.

• Asia Marketing Journal
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• v.11 no.2
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• pp.1-20
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• 2009

Feng Shui practice is very popular in East Asia and has been rapidly adopted by the population of the West. As Feng Shui involves knowledge of object placement, it opens opportunities to market Feng Shui knowledge and products. This paper presents an analysis of a successful Feng Shui enterprise, World of Feng Shui (WOFS), that has been established by a well-known Feng Shui expert Lillian Too and her daughter Jennifer Too. The enterprise's marketing strategies and tactics are tied to the theoretical concept of social influence, widely researched in the consumer behavior literature. The three types of social influence (informational, utilitarian, and value-expressive) are examined in relation to WOFS' marketing strategies using secondary data material. The main results indicate that the strategies of WOFS enterprise address all three types of social influence. The articles generated on-and off-line can be mostly associated with the informational influence. The off- line activities such as events, courses/workshops, and TV shows are also informational in nature. The Q & A sections/postings can be considered as representative of the utilitarian influence. They give experts (e.g., Lillian Too) the opportunity to provide individuals with problem-specific recommendations. Mega-mall website provides the value-expressive influence as purchase and consumption of the Feng Shui products is most susceptible to this type of influence. In terms of implications, WOFS enterprise strategies are suitable not only for consumes but also for business executives in Asia and in the West as architects, designers, and homeowners across continents use Feng Shui practices for building placements and decoration of dwellings and workplaces. Feng Shui practice has some limitations such as conflicting opinions of experts and increased complexity when the dimension of time is taken into consideration. Still, Feng Shui as a practice is growing globally adjusting itself to regional and cultural challenges.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.37 no.4
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• pp.168-176
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• 2014

The enterprise life cycle derived from the product life cycle consists of introduction, growth, maturity and decline. The enterprise tries to reach the growth stage early and stay at the maturity stage stably through expanding its businesses and investing for the new technology. The public enterprise is not different but its life cycle is more prone to be affected by the national development and policy. A typical example can be found in the case of the quasi market SOC public enterprise which spends massive amount of fund to provide social infrastructure. After the fulfillment of its mandated mission it is exposed to the pressure of a merger or a closure usually because large portion of the debt is directly linked to the national financial stability and credit ratings. This research is focused on the variables that influence the life cycle of the quasi market SOC public Enterprise for its future competitiveness is in connection with its normalization, advancement and rationalization. In this respect, categorical variables system centering on public characteristics and profitability drew eight categorical variables such as policy outcomes, public benefit, finance and business values etc.