• 한국의류산업학회지
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• 제22권5호
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• pp.570-583
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• 2020

The fashion industry is accountable for labor and environment-related issues. With such issues raised, consumers' social responsibility for environmental and labor issues has become an important factor that shapes the perception of companies. This study investigates the relationship between consumer values, concerns regarding social issues, and willingness to pay a premium for ethical fashion products. This study included two exogenous variables of altruistic value and egocentric value. In the conceptual model, consumers' social responsibility was conceptualized as two constructs of environmental consciousness and labor-issue consciousness. It was then analyzed as mediating variables. Willingness to pay a premium for ethical fashion products was the endogenous variable. Data was collected and analyzed with PLS-SEM from 600 consumers. The assessment of discriminant validity and construct validity using CFA were conducted before analyzing the model. Structural equation modeling results revealed that altruistic value directly influenced environmental consciousness and labor-issue consciousness. However, egocentric value was directly and significantly influenced only by labor-issue consciousness. Both environmental and labor issue consciousness directly influenced customers' willingness to pay a premium, but did not significantly change their willingness to pay a premium. Two-stage serial mediation analysis results indicated that the constructs did not have a significant mediation effect on the exogenous variables (altruistic value and egocentric value) and the endogenous variable (willingness to pay a premium) for ethical fashion products. This study found the influence of consumer's personal values on their willingness to pay a higher price for ethical fashion products.

• 산업융합연구
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• 제21권3호
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• pp.149-157
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• 2023

본 연구의 목적은 사회복지사의 윤리의식이 직무만족에 미치는 영향에서 자기효능감의 매개효과를 검증하는 것이다. 연구대상은 2020년 한국 사회복지사 통계연감의 비율을 기반으로 서울 사회복지시설에 근무하는 사회복지사 512명에게 온라인 설문을 실시하여 연구했다. 연구는 IRB 승인으로 진행되었다. 본 연구의 분석과 통계는 SPSS & AMOS 25.0를 활용했다. 사회복지사의 윤리의식이 직무만족에 미치는 영향에서 자기효능감의 매개효과 검증은 부트스트랩핑을 활용하였다. 연구결과 사회복지사의 윤리의식이 자기효능감과 직무만족에 정(+)적인 영향을 검증하였다. 또한 사회복지사의 윤리의식이 직무만족에 미치는 사이에서 자기효능감의 정(+)적인 매개효과를 검증했다. 연구결과 사회복지사의 직무만족 증진을 위한 윤리의식에 관한 역량강화 지원 및 자기효능감을 도모할 수 있도록 돕는 제도와 실천이 중요함을 시사한다.

• 패션비즈니스
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• 제19권1호
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• pp.106-121
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• 2015

The purpose of this study is to classify the attitudes toward fast fashion into groups and analyze the differences of the self-consciousness, and make-up behavior by groups. Questionnaires are being administered from 179 high school girls living in Deagu metropolitan City. Frequency, factor analysis, reliability analysis, cluster analysis, ANOVA, Duncant-test, and ${\chi}^2$-test are all used for data analysis. Our findings are as follows. The attitude toward fast fashion shows a significant correlation with the sub-variable self-consciousness and make-up behavior. Attitude toward fast fashion is being categorized into convenience focus, fashion focus, design focus, and season focus. Self-consciousness is social self-consciousness, social anxiety, private self-consciousness, and private anxiety. Make-up behavior is positive effect, fashion leader, and conformity. Attitude toward fast fashion is classified into three groups: disposability, fashionability, and low interest of fashion. The groups show a significant difference in the self-consciousness, and make-up behavior. Groups display no distinctions between the sub-variables in the actual conditions of cosmetics such as a first time for make-up and frequence of visit.

• 한국생활과학회지
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• 제22권2호
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• pp.283-300
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• 2013

As one of the most popular forms of social commerce, on-line social commerce can provide many benefits for consumers, such as lower prices, information sharing, and so on. This research attempted to compare the differences of social commerce participation behavior between Korean consumers and Chinese consumers. The paper also studied the effect of demographic factors and individual propensities on consumer's participation behavior, such as the need for cognition, innovativeness, interactivity, reliability, groupism, and price consciousness. The results and conclusions of this research are as follows. First, consumer's individual propensities are different between China and Korea. In general, Korean participants have a higher level of innovativeness and price consciousness and a lower level of groupism than Chinese participants. Second, the influential factors of social commerce website visiting frequency and the participation in social commerce are different between the two countries. In Korea, consumer's age, innovativeness, and price consciousness have evident effects on the visiting frequency of social commerce websites. While in China, consumer's education, job, innovativeness, and groupism are significant.

• 한국의류학회지
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• 제35권11호
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• pp.1333-1345
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• 2011

This study establishes public self-consciousness, sociocultural attitudes toward appearance, and objectified body consciousness as causal variables to identify their direct or indirect effects. This study is an aggregate analysis of existing studies that reveals the relations of how these factors turn to be the image management behaviors. A survey was conducted on 962 women from the ages of 20 to 59 who live in the Daegu and Gyeongbuk areas. The data analysis was performed through programs such as AMOS 16.0 and SPSS 18.0 for Windows. The findings are as follows: first, public self-consciousness had a direct effect on the sociocultural attitudes toward appearance and on objectified body consciousness, whereas it affected image management behaviors directly or indirectly. This means that as women become aware of others' attention, they recognize the social importance of appearance, internalize ideal social standards, and observe and evaluate their own bodies from a third person's viewpoint regarding the standards for a body required by society; in addition, these procedures lead them to manage their image behaviors. Second, the sociocultural attitudes toward appearance had a direct influence on objectified body consciousness; however, they had an indirect effect on image management behaviors. This demonstrates that body consciousness plays a role as a mediator between the sociocultural attitudes toward appearance and the image management behaviors. Third, it appeared that objectified body consciousness directly affected image management behaviors. Objectified body consciousness was identified as a causal variable that exerts immediate influence on image management behaviors where the more objectified body consciousness women objectified themselves as the body standards that created further image management behaviors.

• 한국아동복지학
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• 제58호
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• pp.141-170
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• 2017

본 연구는 전국적으로 아동에 대한 방임 및 학대와 같은 아동인권침해 문제가 대두됨에 따라 저소득 빈곤가정 지역아동센터 아동이 인식한 부모의 방임과 학대가 아동의 인권의식에 미치는 부정적 영향과 그 영향관계에서 자아존중감의 매개역할을 살펴보는 목적을 가지고 시행되었다. 지역아동센터 이용아동 중 지역아동센터 아동패널 2015년 조사에 참여한 초등학교 5학년(2기 패널) 총 630명의 자료를 활용하여 구조방정식 모형분석을 실시한 연구결과는 다음과 같다. 방임과 학대는 각각 아동의 자아존중감과 인권의식에 직접적인 부의 영향을 미치고 있었으며, 자아존중감은 인권의식에 직접적인 정의 영향을 미치고 있었다. 자아존중감의 매개효과 검증결과, 자아존중감은 방임과 인권의식 간의 관계에서 부분매개효과를, 학대와 인권의식 간의 관계에서 완전매개효과를 가지고 있었다. 이러한 결과를 토대로 지역아동센터 아동들의 인권의식을 증진시킬 수 있는 지역사회 인권친화적 양육환경 조성방안에 대하여 논의하였다.

• The Journal of Asian Finance, Economics and Business
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• 제7권4호
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• pp.205-211
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• 2020

The study aims to assess factors affecting intention to purchase green products in Vietnam. The study employs samples from customers who have actually experienced green consumption in Vietnam. The samples were collected by convenient sampling methods. The survey obtained 206 responses with full information. The survey was conducted from October 2019 to January 2020. The measurement scale was a 5-point scale with 1- completely disagree and 5- strongly agree. This study employs factor analysis and structural equation modelling analysis. The results showed that the social and environment sustainability awareness have positive effects on altruism of customers who are interested in green consumption. Altruism also has the same direction on green purchase intention. Besides, the attitude toward buying green and health consciousness affects green purchase intention. At the same time, the altruism and attitude towards buying green products also influence positively on green purchase intention. Besides, the health consciousness positively affects attitude towards buying green products. The results show that the health consciousness has a negative impact on intention to purchase green products. The findings suggest that it is necessary to raise customers' health consciousness, customers' altruism from disseminating knowledge about environmental protection as well as society to enhance the green consumption in Vietnam.

• 한국산학기술학회논문지
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• 제22권3호
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• pp.453-459
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• 2021

본 연구의 목적은 예술심리치료사의 일터영성, 사회적지지, 대인관계의 관계를 파악하는데 있다. 연구대상은 U시 예술심리치료사 114명을 대상으로 실시하였다. 분석방법은 SPSS 22.0 프로그램을 사용하여 빈도분석, 신뢰도분석, 상관관계분석, 다중회귀분석을 실시하였다. 연구결과 첫째, 예술심리치료사의 일터영성이 대인관계에 미치는 영향을 살펴본 결과 일터영성의 하위요인인 소명의식, 내면의식, 공감의식은 대인관계에 긍정적으로 유의미한 영향을 미치는 것으로 나타났다. 반면 일터영성의 하위요인인 공동체의식, 초월의식은 대인관계에 유의미한 영향을 미치지 않는 것으로 나타났다. 둘째, 예술심리치료사의 사회적지지가 대인관계에 미치는 영향을 살펴본 결과 사회적지지의 하위요인인 평가적지지, 물질적지지는 대인관계에 긍정적으로 유의미한 영향을 미치는 것으로 나타났다. 반면 사회적지지의 하위요인인 정서적지지, 정보적지지는 대인관계에 유의미한 영향을 미치지 않는 것으로 나타났다. 이는 예술심리치료사의 소명의식, 내면의식, 공감의식, 평가적지지, 물질적지지 요인이 높을수록 대인관계가 높아진다는 것을 의미하는 것이다. 본 연구의 시사점은 예술심리치료사들의 긍정적인 대인관계 증진을 위한 방안 마련의 기초자료가 될 것으로 사료된다.

• Journal of Information Technology Applications and Management
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• 제27권1호
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• pp.15-47
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• 2020

The purpose of this study is to investigate the effect of prep-entrepreneurs psychological characteristics and entrepreneurial intention. For this purpose, this study established Positive psychological capital and Public self-consciousness as variables of psychological characteristics based on Social Identity Theory and, as factors affecting Positive psychological capital and Public self-consciousness, established Narcissism, Self-compassion and Career ambition as independent variables based on self-affirmation Theory. In order to verify research hypotheses, 358 questionnaires collected from prep-entrepreneurs were used for the empirical analysis. The results of the analysis are as follows. First, narcissism and self-compassion has a positive effect on positive psychological capital. Second, career ambition has a positive effect on public self-consciousness. Third, positive psychological capital and public self-consciousness has a positive effect on entrepreneurial intention. As the outcome of Mediating effect positive psychological capital and public self-consciousness has a Mediating effect on the relationship between narcissism, self-compassion, career ambition and entrepreneurial intention. This study has a meaning in that it confirmed the influential relationship between the prep-entrepreneurs' psychological characteristics and entrepreneurial intentions. In addition, this study suggested its implications, limitations, and future research directions based on the study results.

• 한국조리학회지
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• 제22권4호
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• pp.114-127
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• 2016

본 연구에서는 소셜커머스를 이용하는 외식소비자들을 대상으로 재이용의도에 영향을 미치는 요인으로 지각된 위험과 상품구매 시 가격을 고려하는 정도인 가격의식성을 제시하여 영향관계를 검증해 보고자 한다. 이러한 검증결과를 통해 외식소비자들의 소셜커머스에 대한 행동의도를 파악하여 외식소셜커머스 관련 업체들의 마케팅전략 수립 시 활용할 수 있는 유용한 실무적 시사점을 제공하는데 본 연구의 목적을 두고자 한다. 연구의 공간적 범위와 조사대상은 소셜커머스에서 외식상품을 구매한 경험이 있는 전국의 20세 이상 남녀 내국인 거주자로 하였으며, 표본추출을 위한 소셜커머스 업체는 연간 방문자 수 기준으로 2014년 쇼핑 앱 순위에서 1위를 차지한 쿠팡으로 선정하였다. 조사대상자 중에서 쿠팡을 이용해 외식상품을 구매한 경험이 있는 지를 사전질문을 통해 파악한 후 경험이 있다고 응답한 사람을 대상으로 설문조사를 실시하였다. 연구결과, 정보위험과 개인보안위험, 심리적 위험, 시간손실위험은 재이용의도에 부정적인 영향이 있는 것으로 나타났으나 사회적 위험과 재무적 위험은 아무런 영향을 미치지 않는 것으로 나타났다. 가격의식성은 재이용의도에 긍정적인 영향을 미치는 것으로 나타났다. 외식소비자들의 지속적인 소셜커머스 이용에 영향을 미치는 요인으로 지각된 위험과 가격의식성의 중요성을 규명하였다.