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http://dx.doi.org/10.21219/jitam.2020.27.1.015

The Effects of Nascent Entrepreneurs' Positive Psychological Capital and Public Self-Consciousness on Entrepreneurial Intentions  

Choi, Jinsook (Graduate School of Industrial and Entrepreneurial Management, Chung-Ang University)
Hwang, Kumju (School of Business Administration, Chung-Ang University)
Publication Information
Journal of Information Technology Applications and Management / v.27, no.1, 2020 , pp. 15-47 More about this Journal
Abstract
The purpose of this study is to investigate the effect of prep-entrepreneurs psychological characteristics and entrepreneurial intention. For this purpose, this study established Positive psychological capital and Public self-consciousness as variables of psychological characteristics based on Social Identity Theory and, as factors affecting Positive psychological capital and Public self-consciousness, established Narcissism, Self-compassion and Career ambition as independent variables based on self-affirmation Theory. In order to verify research hypotheses, 358 questionnaires collected from prep-entrepreneurs were used for the empirical analysis. The results of the analysis are as follows. First, narcissism and self-compassion has a positive effect on positive psychological capital. Second, career ambition has a positive effect on public self-consciousness. Third, positive psychological capital and public self-consciousness has a positive effect on entrepreneurial intention. As the outcome of Mediating effect positive psychological capital and public self-consciousness has a Mediating effect on the relationship between narcissism, self-compassion, career ambition and entrepreneurial intention. This study has a meaning in that it confirmed the influential relationship between the prep-entrepreneurs' psychological characteristics and entrepreneurial intentions. In addition, this study suggested its implications, limitations, and future research directions based on the study results.
Keywords
Narcissism; Self-Compassion; Career Ambition; Positive Psychological Capital; Public Self-Consciousness; Entrepreneurial Intention; Social Identity Theory; Self-Affirmation Theory;
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