• 제목/요약/키워드: self-image satisfaction

검색결과 215건 처리시간 0.024초

A study on the image design PBL class that can be used for e-Digital contents production

  • Ahn, In-Soo
    • 한국컴퓨터정보학회논문지
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    • 제23권2호
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    • pp.77-82
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    • 2018
  • In this paper, we propose an improvement plan to increase the learning effect and satisfaction through the PBL - related video design class. PBL To prepare for the Fourth Industrial Revolution era, we must acquire diverse knowledge and skills to discover problems and solve them creatively. Therefore, various learning methods are being studied, and one of them is PBL learning. PBL is a learner-centered education that explores problems that may arise from specific topics other than existing curriculum-based education methods and finds solutions to problems. In this study, two lectures on video design related to video contents and image contents were taught in PBL class, and PBL class problem was analyzed and the improvement plan was studied.

외모향상추구행동에 관한 질적 연구 (A Qualitative Approach of Appearance-Enhancement Seeking Behavior)

  • 이수경;고애란
    • 한국의류학회지
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    • 제30권1호
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    • pp.59-70
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    • 2006
  • This study has analyzed females' motives and psychological experiences related to appearance-enhancement seeking behavior(weight control practice and cosmetic surgery). In this study, in-depth interviews were carried out to 11 females who had experienced weight control practices and cosmetic surgery in June 2001. There is social standard in ideal body image. One perceive a physical idea and own body through society(mass media, reference group), others and clothing, and recognize the ideal body and internalize the social standard as own worth. The discrepancies between ideal body image internalized as standards of own worth and real body image became a setup for body dissatisfaction. Increasing in body dissatisfaction, rejection of own body grow, furthermore body is perceived with distortion. In order to remove a negative body image and to reach ideal body image, appearance-enhancement seeking behavior such as weight control and cosmetic surgery is made. By appearance enhancing, one come to closer to ideal image of which one pursuit oneself. Therefore body satisfaction feeling increase, self·esteem rise, manner of life and character change to with affirmation. Otherwise, strengthening of appearance-concern and of appearance enhancement seeking desire has the possibility of developing into bulimia and cosmetic surgery addiction. Also, the standard of beauty in appearance rise by degrees, and that produces motives of appearance-enhancement seeking behavior.

브랜드이미지가 구매태도에 미치는 영향 (Effects of Brand Image on the Purchasing Attitude of Customer)

  • 정서란;이진호
    • 디자인학연구
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    • 제18권1호
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    • pp.59-68
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    • 2005
  • 시대변화에 따라 제품에 대한 소비자의 구매 결정기준과 제품 공급방법은 끊임없는 변화가 거듭되었다. 디지털기술을 응용한 on-line 시스템이 상품에 대한 정보를 전달하고 생산과 구매가 동시적으로 일어나는 시장체제가 형성하게 되었다. 그 결과 소비자 중심의 브랜드 구축이 중요한 과제가 되고 있다. 따라서 실증조사를 통하여 경제 사회 환경 변화에 따른 소비자의 의식구조를 파악하고, 이 변화에 따른 소비자의 구매결정 기준을 이해하고자 한다. 소비자의 구매태도를 만족, 선호, 재구입, 추천으로 기준을 설정하고, 이들 4개의 기준에 미칠 수 있는 브랜드 이미지의 요인들의 영향을 파악하였다. 브랜드 이미지의 효율적 형성을 위하여서 생성되는 소비자(고객) 중심의 브랜드 가치는 실증분석을 통하여 얻어진 결과를 보면 사회생활가치, 정서가치, 개성적가치 수용하여 브랜드이미지에 적용하는 것이 효과적인 것으로 나타났다. 연구결과에서 도출된 브랜드 이미지의 공통적 요인으로는 차별성가 고객 중심의 일관성 및 개성적, 감성적 요인들을 부각 시를 수 있는 행태로 브랜드 이미지화를 도모할 필요가 있다는 결과가 나타났다. 따라서 본 연구는 미래 지향적이고, 소비자에게 인지 연상되는 기능을 보다 효과적으로 증대시킬 수 있도록 고객 중심의 브랜드 창출을 위한 가이드라인을 제시하였다.

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문화환경에 따른 소비자 가치, 욕구 그리고 구매행동 (Cross Cultural Consumer Values, Needs, and Purchase Behavior)

  • Kim, Jai-Ok
    • 복식문화학회:학술대회논문집
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    • 복식문화학회 2003년도 동계 세미나 및 논문 디자인 콘테스트 시상 수상작품 전시회
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    • pp.1-20
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    • 2003
  • ■ Both countries’ samples rated the self-directed values more important. ■ Among female consumers in China, clothing is regarded as asymbolic medium to demonstrate one’s social status/image, while in Korea, clothing is more an important medium to fulfill one’s desire for change, newness or emotional expression. ■ Korean female consumers seem more demanding (product quality & emotional satisfaction). ■ Experiential needs were a strong, more universally common motivator for apparel purchase. (omitted)

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소비자 욕구충족성과 스타 속성이 스타브랜드 애착과 후원브랜드에 대한 소비자반응에 미치는 영향 (The Influence of Consumer Need Satisfaction and Star Traits on Consumer Attachment to Star Brand and Consumer Response to Product Brand Sponsored by Star Brand)

  • 안광호;이재환
    • Asia Marketing Journal
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    • 제12권1호
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    • pp.51-79
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    • 2010
  • 본 연구는 매스미디어를 통해 흔히 접할 수 있는 스타를 마케팅 커뮤니케이션을 통해 자산적 가치를 구축하려는 브랜드의 한 유형으로 보고, 소비자가 스타브랜드와 관계를 구축/유지하는 과정에서 나타나는 정서적 애착의 선행요인과 그 효과를 분석하는데 그 목적이 있다. 스타브랜드 애착의 영향요인으로 소비자 욕구와 스타의 특성을 제시하고, 이들이 스타브랜드 애착에 미치는 영향력을 살펴보고 스타브랜드에 대한 소비자의 애착이 후원브랜드에 대한 반응에 미치는 효과와 그 과정에서 스타브랜드와 제품의 이미지적합성 정도에 따라 소비자의 반응이 어떻게 조절되는가를 알아보았다. 스타특성으로는 전문성, 진실성, 호감성, 유사성을 제시하고, 소비자 욕구충족성의 유형으로는 자율성(autonomy) 욕구충족성, 관계성(relatedness) 욕구충족성, 능력(competence) 욕구충족성을 사용하였다. 실증분석 결과 스타특성요인에서는 진실성과 호감성이, 소비자 욕구충족성에서는 자율성 욕구충족성과 관계성 욕구충족성이 스타브랜드에 대한 애착에 정(+)의 영향을 미치는 것으로 나타났다. 스타브랜드 애착은 후원브랜드에 대한 소비자의 호의적 태도에 정(+)의 영향을 미치는 것으로 나타났고, 스타브랜드와 후원브랜드 제품 간의 적합성 정도가 소비자의 태도형성에 조절적 효과를 갖는 것을 확인하였다. 본 연구는 스타브랜드 애착의 원인을 규명하고 스타브랜드가 후원하는 제품브랜드에 대한 소비자반응을 이해함으로써 강력한 소비자-브랜드 관계를 형성/강화하는데 효과적인 접근방법을 제공했다는데 의의를 찾을 수 있다.

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비만 초등학생의 토요 영양 교실의 운영 효과 평가 (Evaluation of Saturday Nutrition Classes for Obese Elementary Students in Chungnam Province)

  • 박진희;이용숙;김완수;배윤정;이지은;최윤희;전예숙;최미경
    • 동아시아식생활학회지
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    • 제17권1호
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    • pp.11-19
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    • 2007
  • This study was designed to evaluate Saturday nutrition classes for obese elementary students in Chungnam Province. Obesity index, nutrient intake, nutrition knowledge, nutrition attitude, and self-satisfaction of 36 obese elementary students were compared before and after attending nutrition classes every other Saturday for 3 months. The average age, height, weight, body fat, % body fat, and obesity index were 11.9 years, 145.5 cm, 53.3 kg, 24.5 kg, 45.7%, and 32.4%, respectively. Most of the subjects(94.5%) viewed themselves as fat. Sixty-three percent of children were discontent with their body-image. All answered that they have experience with weight control. The major methods of weight control were exercise and reduction of snacks. The mean serum cholesterol, blood glucose, GOT/GPT, and hemoglobin were 177.4 mg/dL, 90.4 mg/dL, 25.8/25.5 IU/L, 14.5 g/dL, respectively. After attending nutrition classes, the daily intakes of energy, plant protein, plant fat, carbohydrate, crude fiber, and cholesterol increased significantly. The scores for nutrition knowledge, nutrition attitude, and self-satisfaction also increased after nutrition classes, but there were no significant differences. Percent body fat decreased significantly after nutrition classes. In conclusion, nutrition education for elementary students is effective for the prevention and control of obesity. Further research is needed to develop a systematic program of nutrition education for obese children.

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패션 명품에 대한 의식 및 구매 태도 -대전지역 대학생을 중심으로- (Consciousness and Purchasing Attitude of Fashion Luxury -Focused on the College Students in Daejeon -)

  • 이선영;김정화;이정순
    • 한국생활과학회지
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    • 제13권6호
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    • pp.927-934
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    • 2004
  • The purpose of this study is to examine consciousness of purchasing fashion luxury and to investigate the extent of post-purchase satisfaction among young college students. 400 consumers living in Daejeon were surveyed for the purpose. We used, for a data analysis, descriptive statistics, frequency and ANOVA. The results are as follows: 1) There were significant differences in consciousness of purchasing fashion luxury by demographic variables, such as sex, age, and major. Females with a clothing & textiles major marked higher scores in both interest and preference for fashion luxury. They regarded it as the goods with high price, high brand, and high quality. 2) One of the best items of fashion luxury goods was a watch for the students. Cosmetics was also one of them. Yet, the students were unsatisfied with shoes, bags, apparels, sunglasses, cosmetics, and accessories. 3) Most of college students were willing to purchase bags. The purchasing motives of fashion luxury were to be self conspicuousness, self satisfaction and fashion brand image. 4) Well-known luxury brands were Channel, Gucci, Louis Vuitton, Burburry and Prada. They were also preferred.

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신세대 대학생의 사회의식 조사 연구 (A Study on the New Generation Undergraduate Students' Perceptions toward the Society)

  • 김진화;최창욱
    • 농촌지도와개발
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    • 제4권2호
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    • pp.453-466
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    • 1997
  • The purpose of this study was to analyze the social perceptions toward the society from the new generation undergraduate students. The questionnaire consisted of the general backgrounds to respondents, the satisfaction on their living domain, the characteristics of new generation students, the attitude for the life and the occupation, the perspectives of life achievement, the viewpoint of the society, and the attitude toward the religion, the selected self, and 7 items for the social common opinion. The validity and the reliability of questionnaire were accepted to considerable extent through pre-test. The data obtained from the students of the selected universities were analyzed by SPSSWIN 6.0, and the statistical techniques used for this study were ANOVA, $Crosstabs(x^2\;test)$, t-test, frequencies, and percentage. The results were as follows : 1) The new generation undergraduate students had the higher satisfaction on the family and the relationship of friends than on the campus life, the self, and the society. 2) There was some negative image on the old generations and the new generations by the respondents. 3) Their objectives of the life were not obtaining the reputation and the higher positions but get the economic wealth for enjoying their life.

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1형 당뇨병 청소년의 섭식장애 예측요인 (Predictors of Eating Disorders in Adolescents with Type 1 Diabetes)

  • 박혜련;주현옥;유재호
    • Child Health Nursing Research
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    • 제25권4호
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    • pp.449-457
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    • 2019
  • Purpose: The purpose of this study was to identify predictors of eating disorders in adolescents with type 1 diabetes, with the goal of providing data in support of nursing interventions to improve their health. Methods: A total of 136 adolescents aged 13-18 years with type 1 diabetes completed the Diabetes Eating Problem Survey-Revised, Rosenberg Self-Esteem Scale, and the Beck Depression Inventory-II, using structured self-reported questionnaires. The collected data were analyzed using the t-test, $x^2$ test, and binominal logistic regression with SPSS version 23.0 for Windows. Results: The prevalence of eating disorders in adolescents with type 1 diabetes was 39%. Four significant predictors of eating disorders were identified; absence of body satisfaction (odds ratio [OR]=3.87, 95% confidence interval [CI]=1.55~9.65), depression (OR=2.87, 95% CI=1.13~7.28), female gender (OR=2.67, 95% CI=1.09~6.54), and glycosylated hemoglobin type A1c levels (OR=1.47, 95% CI=1.10~1.97). Conclusion: In order to prevent eating disorders among adolescents with type 1 diabetes, programs for managing adolescents' depression and improving their body satisfaction should be developed. Futhermore, more attention should be directed towards programs aiming to prevent eating disorders in female adolescents.

일부 여대생들의 체중조절행위에 영향을 미치는 요인 (Factors affecting Body Weight Control Behavior of Female College Students)

  • 정윤경;태영숙
    • 성인간호학회지
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    • 제16권4호
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    • pp.545-555
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    • 2004
  • Purpose: the purposes of this study were: to contribute to maintaining and promoting health for female college students by identifying their body weight control behaviors and the Affecting factors; and, to serve as a basis for the development of weight control programs to orient their weight management to a desirable direction specifically for those who have low or normal body weight but still practice body weight control in a way that is neither useful nor desirable. Method: The data were analyzed by the SPSS/PC 10.0 statistical program using frequency, percentage, mean, standard deviation, t-test, ANOVA, Pearson's correlation coefficient, and the Stepwise multiple regression. Result: The main predictive factors affecting body weight control was 'between - meal snack', 'family support', 'satisfaction with their diet', 'possession of secret method for weight loss', 'body image', 'satisfaction with university life', and 'interest in weight control'. Conclusion: It may be necessary to develope educational programs on weight control for female collegians in consideration of affecting body weight control behavior.

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