• 제목/요약/키워드: reliability and validity

검색결과 3,303건 처리시간 0.036초

A Study on Obstacle Factors of Global Start-up Promotion (글로벌 스타트업 육성에 따른 장애요인 분석)

  • Lee, Seol-Bin
    • Journal of the Korea Academia-Industrial cooperation Society
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    • 제20권3호
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    • pp.338-352
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    • 2019
  • This study was empirically intended to determine obstacle factors of the global start-up promotion for the international inroad of global start-up companies. The statistical analysis of reliability and validity was conducted through the AMOS structural equation model after surveying 300 companies over 5 years old into start-up in metropolitan cities across the country. The findings are as follows. The global start-up growth had a very close relationship with capital, product development period, quality and human resources. And capital as a start-up obstacle factor was insignificant, but development period, quality and human resources had a close relationship with industrial competitiveness. Even in the mediating effect of start-up obstacle factors on industrial competitiveness, capital was rejected, while quality, development period and human resources were adopted, having a positive mediating effect. These results demonstrate that capital is not a big obstacle to the management because of the continuous support of the government due to the nature of start-up companies, but growth is in a remote future as long as there is no independent product competitiveness to maintain the quality of products at a certain level and support of professional workforce to develop and commercialize them.

An Empirical Study on the Management Performances of Korean Tourism Firms : Focusing on the Economic Effects caused by FTA (FTA의 경제적 효과가 한국 관광기업의 경영성과에 미치는 영향에 관한 연구)

  • Shin, Kwang-Ha;Park, Myung-Chan
    • International Area Studies Review
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    • 제14권1호
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    • pp.221-254
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    • 2010
  • This study is for analyzing the mgmt performances of Korean tourism firms, operating as preparing strategically against FTA, one of the most importantly external environment in int'l mgmt since in the mid of 1990s. The main purpose can be mentioned to test empirically some relations between the mgmt performances of Korean tourism ones and the economic effects originated from FTA. The dependent variables of mgmt performances are classified with sales, profits and mgmt satisfaction, while the independent one regarding with economic effects from FTA are sorted based on the previous studies with the 2 following factors like direct with inbound/outbound and indirect effects. This study is conducted in two stages. Firstly, the research model is designed by the reviewing relevant theories and previous studies. Secondly, the survey of Korean tourism firms engaging in mgmt activities is implemented by collecting questionnaires. And for testing the hypothesis, the analyzing tools are used for correlation, reliability, validity and multi-regression on SPSS 12.0 and the path analysis of structural equation modeling is activated with AMOS 11.0.

Analysis of Model of Intentions of University Students to Watch Mega Sports Events with People with Disabilities Based on the Theory of Planned Behavior (계획행동이론을 적용한 장애인 메가 스포츠 이벤트에 대한 대학생의 관람 의도 모형 분석)

  • Kim, Kyungjin;Kim, Jaehwa
    • Journal of the Korea Convergence Society
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    • 제13권4호
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    • pp.433-439
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    • 2022
  • The purpose of the study was to determine the suitability of the research model on the intentions of university students to watch mega sports events for people with disabilities to which the theory of planned behavior was applied, and to examine the influence relationship between variables. Based on the items of sub-variables derived from the previous research, the questionnaire was optimally constructed through expert meetings, validity, and reliability verification. For data analysis, Cronbach's 𝛼 and exploratory factor analysis were performed using SPSS 21.0, and structural equation model analysis (SEM) and confirmatory factor analysis (CFA) were performed using AMOS 18.0. The results were as follows; first, as a result of verification of the research model of intentions of university students to watch mega sports events with people with disabilities to which the theory of planned behavior was applied, the evaluation indices of CFI, NFI, and IFI met the acceptance criteria, indicating that this research model was well suited. Second, as a result of examining the influence relationship of the research model on the intentions of university students to watch mega sports event for people with disabilities, it was found that the behavioral beliefs and normative beliefs of university students had a significantly positive (+) influence to intentions. However, it was found that there was a significantly negative (-) influence on the control beliefs to intentions.

A Study on the Impacts of Shipping Service Firm's Perceived Relational Benefits on Switching Barriers and Customer Loyalty -Focusing on Tug Boat Service- (해운기업의 지각된 관계 혜택과 전환장벽 및 고객 충성도의 관계에 관한 실증연구 -예인서비스를 중심으로-)

  • Kim, Ikseong;Kim, Hyundeok
    • Journal of Korea Port Economic Association
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    • 제37권4호
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    • pp.89-102
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    • 2021
  • The purpose of this paper is to study the impact of shipping service firm's perceived relational benefits on switching barriers and loyalty focusing on tug boat service. To achieve the purpose of the research, literature survey on existing literature, thesis, research report is performed and also reliability analysis, validity test and multiple regression analysis using SPSSWIN 18.0 is used in this research. To verify a research model and hypothesis, a questionnaire survey among employees of shipping companies and shipping agencies was executed. 76 copies of total 200 copies of questionnaires were collected and the number of questionnaire used for empirical analysis was 76 copies. The main results of the study are summarized as below. First, Hypothesis 1 "shipping service firm's perceived relational benefits has a positive impact on the switching barrier" was supported by this study. Second, Hypothesis 2 "shipping service firm's perceived relational benefits has a positive impact on the loyalty" was supported in this research. Finally, Hypothesis 3 "switching barrier has a positive impact on the customer's loyalty" was also supported. Further research can be extended by adding more questionnaires including more shipping service firms all over the nation.

Exploratory Research on the Success Factors of YouTube Music Cover Channel Based on the Post Acceptance Model(PAM) and Flow Theory (후기기술수용모형(PAM)과 플로우(Flow)이론을 기반으로 한 유튜브 커버음악 채널의 성공 요인에 대한 탐색적 연구)

  • Lee, Jin-Hyung;Chae, Myung-Sin;Jang, Jun-Geun
    • Journal of Korea Entertainment Industry Association
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    • 제14권6호
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    • pp.91-107
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    • 2020
  • The purpose of this study is to explore quantitatively the success factors of YouTube's music cover channel. Along the process, constructing and testing the measurement for music cover channel's characteristics. The research constructed the measurement items based on results of qualitative studies. To perform the purposes the study suggest a research model which integrated the Post Acceptance Model with five music cover channel's characteristics based on the recent case studies. The five characteristics were contents, video, creator, interactivity, and publicity. The characteristics were integrated with Post Acceptance Model. After testing reliability and validity the research model was revised then, the research hypothesis was tested. The research results show: first, it was found that the content characteristics did not meet the expected value of users. Second, among the five factors of channel characteristics presented in creator's characteristics have the largest effect on user's value perception Third, in the factor analysis process, the content factor and the video were loaded on the same factor thus integrated as one factor. Fourth, satisfaction and intention for continual usage were also loaded on the same factor thus integrated as one factor. The research results suggest that music cover channel operators need to enhance the creator's attraction, communication with user, and publicity in various ways.

Effects on lifestyle and life satisfaction of active Senior's mobile app usage level (액티브 시니어의 모바일 앱 사용 수준이 라이프스타일과 삶의 만족도에 미치는 영향)

  • Huh, Wonwhoil;Choi, Jeongil
    • Journal of the Korea Convergence Society
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    • 제13권5호
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    • pp.229-236
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    • 2022
  • The goal of this research is to understand the extent to which active seniors' mobile app usage level affects their lifestyle and life satisfaction. For this, we surveyed for 15 days in early December 2021 targeting about 150 users nationwide. As the questionnaire content, the independent variable was "mobile app usage level", the parameter was "lifestyle", and the dependent variable was "life satisfaction". As a result of empirical analysis, reliability and exploratory factors between each variable were verified, and it was confirmed that internal consistency was secured. It was investigated that the concentration validity of each item was generally well confirmed. As a result of hypothesis testing by the structural equation, 'App usage level ⇨ Lifestyle' was 0.244, 'Lifestyle ⇨ Life satisfaction' 0.707, and 'App usage level ⇨ Life satisfaction 0.141' was adopted. This study shows that the higher the level of mobile app usage of active seniors, the higher the lifestyle. Also, the better the lifestyle, the better the quality of life. It is analyzed that life satisfaction will improve as the level of mobile app use increases. Therefore, in order to improve life satisfaction, it seems necessary to increase the level of app use and lifestyle.

A Study on the Effect of Traditional Market Revitalization Factors on Management Performance (전통시장 활성화 요인이 경영성과에 미치는 영향)

  • Se-Yong Kwon;Mi-Rye Kang;Hyung-Ho Kim
    • The Journal of the Convergence on Culture Technology
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    • 제10권1호
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    • pp.307-317
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    • 2024
  • The purpose of this study is to analyze the impact of merchants' perceptions of service quality, youth mall creation, and traditional market revitalization on management performance to derive factors that can improve the self-sustainability of the traditional market. In particular, it was intended to predict the practical effect of the youth mall creation project by including merchants' perceptions of the rapidly emerging youth mall to revitalize the traditional market. In this study, 430 small business owners from five private traditional markets in Iksan were surveyed, the research model was verified by analyzing the technical statistics, reliability, and validity of the data collected using the SPSS 21.0 program, and the hypothesis was verified through correlation and regression analysis. Although youth malls are actively promoted at the government level to revitalize traditional markets and improve management performance, this study confirmed that the creation of youth malls in traditional markets does not directly affect traditional market revitalization and management performance, confirming that policies to create youth malls that can actually help revitalize traditional markets and improve management performance in the future need to be promoted.

Development of checklist questions to measure AI core competencies of middle school students (중학생의 AI 핵심역량 측정을 위한 체크리스트 문항 개발)

  • Eun Chul Lee;JungSoo Han
    • Journal of Internet of Things and Convergence
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    • 제10권3호
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    • pp.49-55
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    • 2024
  • This study was conducted with the purpose of developing a checklist of questions to measure middle school students' AI capabilities. To achieve the goal of the study, literature analysis and question development Delphi survey were used. For literature analysis, two domestic studies, five international studies, and the Ministry of Education's curriculum report were collected through a search. The collected data was analyzed to construct core competency measurement elements. The core competency measurement elements are understanding of artificial intelligence (5 elements), artificial intelligence thinking (5 elements), utilization of artificial intelligence (4 elements), artificial intelligence ethics (6 elements), and artificial intelligence social-emotion (6 elements). elements). Considering the knowledge, skills, and attitudes of the constructed measurement elements, 31 questions were developed. The developed questions were verified through the first Delphi survey, and 10 questions were revised according to the revision opinions. The validity of 31 questions was verified through the second Delphi survey. The checklist items developed in this study are measured by teacher evaluation based on performance and behavioral observations rather than a self-report questionnaire. This has the implication that the level of reliability of measurement results increases.

Effect of Service Convenience on the Relationship Performance in B2B Markets: Mediating Effect of Relationship Factors (B2B 시장에서의 서비스 편의성이 관계성과에 미치는 영향 : 관계적 요인의 매개효과 분석)

  • Han, Sang-Lin;Lee, Seong-Ho
    • Journal of Distribution Research
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    • 제16권4호
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    • pp.65-93
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    • 2011
  • As relationship between buyer and seller has been brought closer and long-term relationship has been more important in B2B markets, the importance of service and service convenience increases as well as product. In homogeneous markets, where service offerings are similar and therefore not key competitive differentiator, providing greater convenience may enable a competitive advantage. Service convenience, as conceptualized by Berry et al. (2002), is defined as the consumers' time and effort perceptions related to buying or using a service. For this reason, B2B customers are interested in how fast the service is provided and how much save non-monetary cost like time or effort by the service convenience along with service quality. Therefore, this study attempts to investigate the impact of service convenience on relationship factors such as relationship satisfaction, relationship commitment, and relationship performance. The purpose of this study is to find out whether service convenience can be a new antecedent of relationship quality and relationship performance. In addition, this study tries to examine how five-dimensional service convenience constructs (decision convenience, access convenience, transaction convenience, benefit convenience, post-benefit convenience) affect customers' relationship satisfaction, relationship commitment, and relationship performance. The service convenience comprises five fundamental components - decision convenience (the perceived time and effort costs associated with service purchase or use decisions), access convenience(the perceived time and effort costs associated with initiating service delivery), transaction convenience(the perceived time and effort costs associated with finalizing the transaction), benefit convenience(the perceived time and effort costs associated with experiencing the core benefits of the offering) and post-benefit convenience (the perceived time and effort costs associated with reestablishing subsequent contact with the firm). Earlier studies of perceived service convenience in the industrial market are none. The conventional studies that have dealt with service convenience have usually been made in the consumer market, or they have dealt with convenience aspects in the service process. This service convenience measure for consumer market can be useful tool to estimate service quality in B2B market. The conceptualization developed by Berry et al. (2002) reflects a multistage, experiential consumption process in which evaluations of convenience vary at each stage. For this reason, the service convenience measure is good for B2B service environment which has complex processes and various types. Especially when categorizing B2B service as sequential stage of service delivery like Kumar and Kumar (2004), the Berry's service convenience measure which reflect sequential flow of service deliveries suitable to establish B2B service convenience. For this study, data were gathered from respondents who often buy business service and analyzed by structural equation modeling. The sample size in the present study is 119. Composite reliability values and average variance extracted values were examined for each variable to have reliability. We determine whether the measurement model supports the convergent validity by CFA, and discriminant validity was assessed by examining the correlation matrix of the constructs. For each pair of constructs, the square root of the average variance extracted exceeded their correlations, thus supporting the discriminant validity of the constructs. Hypotheses were tested using the Smart PLS 2.0 and we calculated the PLS path values and followed with a bootstrap re-sampling method to test the hypotheses. Among the five dimensional service convenience constructs, four constructs (decision convenience, transaction convenience, benefit convenience, post-benefit convenience) affected customers' positive relationship satisfaction, relationship commitment, and relationship performance. This result means that service convenience is important cue to improve relationship between buyer and seller. One of the five service convenience dimensions, access convenience, does not affect relationship quality and performance, which implies that the dimension of service convenience is not important factor of cumulative satisfaction. The Cumulative satisfaction can be distinguished from transaction-specific customer satisfaction, which is an immediate post-purchase evaluative judgment or an affective reaction to the most recent transactional experience with the firm. Because access convenience minimizes the physical effort associated with initiating an exchange, the effect on relationship satisfaction similar to cumulative satisfaction may be relatively low in terms of importance than transaction-specific customer satisfaction. Also, B2B firms focus on service quality, price, benefit, follow-up service and so on than convenience of time or place in service because it is relatively difficult to change existing transaction partners in B2B market compared to consumer market. In addition, this study using partial least squares methods reveals that customers' satisfaction and commitment toward relationship has mediating role between the service convenience and relationship performance. The result shows that management and investment to improve service convenience make customers' positive relationship satisfaction, and then the positive relationship satisfaction can enhance the relationship commitment and relationship performance. And to conclude, service convenience management is an important part of successful relationship performance management, and the service convenience is an important antecedent of relationship between buyer and seller such as the relationship commitment and relationship performance. Therefore, it has more important to improve relationship performance that service providers enhance service convenience although competitive service development or service quality improvement is important. Given the pressure to provide increased convenience, it is not surprising that organizations have made significant investments in enhancing the convenience aspect of their product and service offering.

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Development of Science Academic Emotion Scale for Elementary Students (초등학생 과학 학습정서 검사 도구 개발)

  • Kim, Dong-Hyun;Kim, Hyo-Nam
    • Journal of The Korean Association For Science Education
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    • 제33권7호
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    • pp.1367-1384
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    • 2013
  • The purpose of this study was to develop a Science Academic Emotion Scale for Elementary Students. To make a scale, authors extract a core of 14 emotions related to science learning situations from Kim & Kim (2013) and literature review. Items on the scale consisted of 14 emotions and science learning situations. The first preliminary scale had 174 items on it. The number of 174 items was reduced and elaborated on by three science educators. Authors verified the scale using exploratory factor analysis, confirmatory factor analysis, inter-item consistency and concurrent validity. The second preliminary scale consisted of 141 items. The preliminary scale was reduced to seven factors and 56 items by applying exploratory factor analysis twice. The seven factors include: enjoyment contentment interest, boredom, shame, discontent, anger, anxiety, and laziness. The 56 items were elaborated on by five science educators. The scale with 56 items was fixed with seven factors and 35 items to get the final scale by applying confirmatory factor analysis twice. Except for Chi-square and GFI (Goodness of Fit Index), other various goodness of fit characteristics of the seven factors and 35 items model showed good estimated figures. The Cronbach of the scale was 0.85. The Cronbach of seven factors are 0.95 in enjoyment contentment interest, 0.81 in boredom, 0.87 in shame, 0.82 in discontent, 0.87 in anger, 0.77 in anxiety, 0.81 in laziness. The correlation coefficient was 0.59 in enjoyment contentment interest, 0.54 in anxiety, 0.42 in shame, and 0.28 in boredom, which were estimated using the Science Academic Emotion Scale and National Assessment System of Science-Related Affective Domain (Kim et al., 1998). Based on the results, authors judged that the Science Academic Emotion Scale for Elementary Students achieved an acceptable validity and reliability.