• Title/Summary/Keyword: purchasing pattern

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Attitudes and Behaviors Related to Fruit and Vegetables among Housewives in the Small City (소도시 주부의 과일과 채소에 관련된 행동과 태도에 관한 연구)

  • Jin, Young-Hee
    • Journal of the Korean Society of Food Culture
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    • v.15 no.3
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    • pp.175-188
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    • 2000
  • This study was to investigate the consumption pattern, behaviors, and motivational attitudes related to fruit and vegetables. Data were collected from 344 mothers whose children were attending an elementary school and a middle school in Kimcheon. The average vegetable expenses were under 10,000 won per week. The frequency of purchasing vegetables was 2-3 times a week. Housewives usually bought the vegetables at local markets and grand shopping centers. As for buying vegetables, housewives considered the organic vegetables, preference, price, and nutrition in order. In the family, the vegetables were favored by husbands most and by sons least. The average fruit expenses were under 10,000 won per week. The frequency of purchasing fruit was 2-3 times a week. Housewives usually bought the fruit at local markets and grand shopping centers. As for buying fruit, housewives considered preference, price, and nutrition in order. The fruit were favored by all members most and by husbands least. Housewives identified barriers to increasing vegetables and fruit consumption, including preference for other foods, lack of availability, cost, and time and effort to prepare. Several implications for nutrition interventions were suggested. First, a key motivation for these women was eating healthy food when they are pregnant, suggesting a persuasive appeal to use in interventions. Second, review of the women's current behaviors led to an identification of four specific behaviors that had the most potential for increasing overall consumption. Finally, the findings suggested ways in which nutrition interventions could address each of the barriers identified.

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The Experience of Health Food Usage for Adults in Seoul (서울지역 성인들의 건강보조식품 섭취실태에 관한 연구)

  • 유양자;홍완수;윤선주;최영심
    • Korean journal of food and cookery science
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    • v.18 no.2
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    • pp.136-146
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    • 2002
  • This study was performed to find out the patterns of health food usage among the adults residing in Seoul. The majority of respondents were female (72.2%), who were 40∼49 years old (42.2%), and 53.4% had college education or over. Of the 618 respondents surveyed, more than half (56.3%) was found to take health food. The respondents responded that the most important factors for maintaining healthy body were proper eating habit (4.38 out of 5), and good rest and enough sleep (4.38). Depending on the general characteristics and the age of the subject, there were significant differences in the usage and the kind of health food, respectively Probiotic beverage was the most frequently used by the age group of 20's due to its affordable price. The most popular health food items were ginseng, herbal medicine, and animal protein. The main reasons for taking health food were to maintain health (49.7%) and to recover from the fatigue (22.6%). When selecting health food, they considered side effect, effectiveness, cleanliness, reliability of company and price. The motivation for purchasing health food came from family members and relatives (45%), subjects themselves (27%), and commercial advertisement (10%). Pharmacy and health food store were the popular places for purchasing them.

Down jumpers using Ultra-light Fiber Materials about to Product Evaluation (초경량 섬유 소재를 사용한 다운점퍼에 대한 제품 평가)

  • Ryu, Sin A;Park, Kil Soon
    • Korean Journal of Human Ecology
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    • v.24 no.5
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    • pp.677-686
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    • 2015
  • This study is to survey the concept of ultralight down jumpers examine customers' knowledge about ultralight down jumpers, factor effect when purchasing them, and satisfaction level. The research method is to examine a survey of consumer evaluation about ultralight down jumpers using a questionnaire targeting 240 men and women in their 30s and 40s. The results of the study are as follows. The knowledge Customers have about ultralight down jumpers appeared low scores in most items; 62.1%9(2.28)) answered 'does not know' in the item of 'knows about the mixed composition rate of filler', 54.6%(2.49) answered 'does not know' in the item of 'knows about ultralight materials', and 52.5%(2.56) answered 'does not know' in the item of 'knows about filling rate'. The important factors to consider when purchasing were 'size and pattern'(4.34), 'color'(4.32), 'design and price'(4.30). About satisfaction, 66.7%(3.69) answered 'most satisfied' in the item of 'well-fitting(wearing) sensation' and 60.0%(3.63) answers 'satisfied' in the item of 'activity and easy-to-wear'.

A Study of Fashion and Makeup Style based on Image -focusing on Daejeon and Gyeonggi University Students- (이미지에 따른 패션 및 메이크업 스타일 연구 - 대전과 경기지역 대학생을 중심으로-)

  • Cha, Su-Joung
    • Journal of Fashion Business
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    • v.20 no.4
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    • pp.96-109
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    • 2016
  • This objectives of this research was to look into the actual state of fashion wearing purchase and makeup purchase to recognize the interrelationship between fashion and makeup styles by selecting words used for fashion image and cosmetic style. Such study can offer basic materials for choice of makeup style by each fashion style. Most information on fashion and cosmetics were obtained through the internet. However, a lot of information on cosmetics were also obtained through TV. Therefore, if fashion companies use both internet and TV for advertising, more effect on purchasing might be obtained. The design and color are important standards for selecting clothes. However, the quality and price of clothes are essential standards for purchasing cosmetics. Therefore, for fashion companies, they need to pay more attention to design and color. However, for cosmetic companies, they need to take notice of quality and price. When image words were extracted, fashion images showed the following words: natural, romantic, elegance, casual, and avant-garde, while makeup images showed romantic-casual, elegance, avant-garde, and natural. Regarding the interrelationship between fashion style and makeup style, natural and casual fashion style were harmonized with natural makeup while romantic fashion style was associated with romantic makeup. The fashion style of elegance and avant- garde was associated with elegance makeup. Therefore, similar images were found between fashion and makeup styles.

A Study on Clothing Design Preference and Purchase associated with Gender of the Aging (노인의 성에 따른 의복 디자인 선호 및 구매에 관한 연구)

  • 유경숙
    • Journal of the Korean Society of Costume
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    • v.50 no.7
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    • pp.155-163
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    • 2000
  • The objectives of this study were to examine how clothing design preference and clothing attitude vary according to gender of the aging. Using the data collected through interview with 200 subjects who were 60years of age and older residing at Kunsan city area in Korea. These data were analyzed by frequency and $\chi$$^2$-test. The tendency of the gender on jacket stymie preference showed that men liked the soutien collar jacket, two button sing1e Jacket, and four button double jacket, women liked two button single jacket, three button single Jacket and four button double jacket. The general preference did allot depend on the practical purchasing. Men preferred more the soutien collar jacket than the women. On the shirts pattern preference, men liked thick horizon and plaid pattern, while the women liked polk dots pattern and small flowered one. The practical clothing purchase was done by themselves directly. The important criteria depended on the appearance style like simple and smart. For the main complaining factor to purchase the clothes, men considered the color, and women complained not to have suitable shopping stores. The most of all complaining was the expensive prices.

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Comparative Pattern Analysis and the Fitness Evaluation of Brassieres (국내.외 브래지어의 패턴비교분석 및 착의평가 연구)

  • Suh, Chu-Yeon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.4
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    • pp.673-685
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    • 2010
  • This study evaluates the fitness of brassieres through size measurement, comparative pattern analysis, cross section map analysis, 3-D shape analysis number, and fitness evaluation with a focus on domestic and overseas brands. Experimental brassieres were selected as mold brassieres of 3/4 cup in 75A size that is considered a popular design. Brands of selected brassiere were 2 domestic brands (A, B), 1 licensed brand (C), and 2 overseas brands (D, E). Subjects were 8 women in their early 20's. Data were analyzed by descriptive statistics, analysis of variance, reliability analysis, and factor analysis. The results were as follows; the size and pattern of brassieres showed a difference by each brand even though brassieres are the same design. In the wearing effect of brassieres, overseas brand brassieres played a major role in the breast-up effect, but they were not appropriate for the somatotype of Korean women. Domestic brand brassieres showed the volume-up effect, that was confirmed by the increasing bust circumference, bust depth when subjects wore it. In addition, the licensed brand brassieres showed the correction effect of body shape. Therefore, when purchasing a brassiere, the most important condition is to consider the individual characteristics of the somatotype. The results of factor analysis through a functional evaluation show that wearing satisfaction, size satisfaction, and the position of the bust point were important factors for fitness satisfaction and purchase.

A study on the Wearing Pattern and Design Preference of Shoes for Men (직장남성들의 구두착용실태와 디자인 선호도 분석)

  • Koo, In-Sook
    • Journal of Fashion Business
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    • v.13 no.5
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    • pp.121-134
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    • 2009
  • The purpose of this study was to analyze the wearing pattern and design preference of shoes for men, and to develop the possibility and strategy of the shoes market for the shoes marketers and manufacturers. In this study, the data obtained from 285 respondents were analyzed by the descriptive statistics. The results from the data were as follows : The most frequent brand among the 45 shoes brand by 285 respondents described in free style was 'Esquire'. The 268 respondents possessed two shoes or more, the most frequent shoes' color was black, and the most preferred brand was 'Kumkang'. The 195 respondents indicated the discomfort of ready-made shoes, The 198 respondents discarded their shoes 'on the reason of worn-out', the 98 respondents indicated that the most important thing in the purchasing point was 'the comfort of shoes' The respondents preferred shoes with 'slip-on type', 'cow leather', 'semi-rounded toe', 'no-metal ornaments', 'moccasin tip', 'leather-sole', and '3cm heel'. Finally, this study proposed that the best strategy for shoes marketers and manufacturers was to upgrade the comfort of shoes by design(line) and the material with functional textures.

Demand Forecast of Spare Parts for Low Consumption with Unclear Pattern (적은 소모량과 불분명한 소모패턴을 가진 수리부속의 수요예측)

  • Park, Min-Kyu;Baek, Jun-Geol
    • Journal of the Korea Institute of Military Science and Technology
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    • v.21 no.4
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    • pp.529-540
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    • 2018
  • As the equipment of the military has recently become more sophisticated and expensive, the cost of purchasing spare parts is also steadily increasing. Therefore, demand forecast accuracy is also becoming an issue for the effective execution of the spare parts budget. This study predicts the demand by using the data of spare parts consumption of the KF-16C fighter which is being operated in the Republic of Korea Air Force. In this paper, SARIMA(Seasonal Autoregressive Integrated Moving Average) is applied to seasonal data after dividing the spare parts consumptions into seasonal data and non-seasonal data. Proposing new methods, Majority Voting and Hybrid Method, to the non-seasonal data which consists of spare parts of low consumption with unclear pattern, We want to prove that the demand forecast accuracy of spare parts improves.

A study on health-functional foods intake pattern of consumers in Busan and Gyeongnam region (부산.경남 지역 소비자의 건강기능식품 섭취실태에 관한 연구)

  • Kim, Hyo-Chung;Kim, Mee-Ra
    • Korean Journal of Human Ecology
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    • v.15 no.2
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    • pp.341-352
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    • 2006
  • This study examined health-functional foods intake pattern of consumers and their recognition of it to prepare a guide for the foods. The data were collected from the adults living in Busan and Gyeongnam through a self-administered questionnaire from September sixth to September thirteenth, 2005. The results of this study were as follows: Most respondents have taken one health-functional food, mainly on purpose to maintain and improve overall health condition. The average of monthly cost to purchase the foods was 79,933 Korean won, and drugstores were the main purchasing place. The value perception about health-functional foods was at the middle, and the recognition level of Health Functional Foods Act established in 2002 was very low. The most important source of information regarding health-functional foods was family, relatives and friends, and two-fifths respondents had difficulties in obtaining information. These results imply that consumers should consult with experts before they take health-functional foods and that public information regarding Health Functional Foods Act should be given to consumers.

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The Effects of Selective Attributes for PB Food of Convenience Store on Purchase and Mouth-to-mouth Intention

  • Kim, Ki-Pyeong
    • The Korean Journal of Food & Health Convergence
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    • v.3 no.1
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    • pp.1-7
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    • 2017
  • The study has made theoretical system by thesis journals at home and abroad, material of the Association of Convenience Store Industry of Korea, materials of Statistics Korea and reference books. First, the study examined convenience store's brand image, cognized value, quality level, reliability upon brand, structural relation of purchasing intention, and designed models and theses. Second, the first questionnaire consisted of test items of precedent study, and inspected in advance to inspect reliability and appropriateness, and made correction and supplemented problems. Third, SPSS and AMOS statistics were used to conduct empirical analysis and to find out conclusion and implications. In this study, the subject was consumers who visited local convenience stores such as GS25, Seven Eleven and CU last 3 months to buy PB food. Consumers' consumption pattern and culture made change to be reasonable and practical owing to aging society, nuclear family, women's entering into the society, one person household consumer, and convenient and prompt buying to make different consumption pattern and to make change of commodity distribution pattern. Convenience store took action against change of the trend to expand business area by new distribution channels to get another growth source. Private brand (PB) food that was distributor's brand was expanded. The PB product has been competitiveness of food service industry.