• Title/Summary/Keyword: project effectiveness

Search Result 853, Processing Time 0.028 seconds

An Analysis of the Effect of Public Advertisement on Smoking Prevention Education (공익광고를 통한 금연교육 효과 분석)

  • 서미경
    • Korean Journal of Health Education and Promotion
    • /
    • v.17 no.2
    • /
    • pp.151-163
    • /
    • 2000
  • Adopting the theory of enter-educate, this study was conducted to prevent the smoking by middle school students who had not started smoking yet. A famous pop music singer with high popularity among teenagers was cast on the public sponsored advertisement (PSA) on smoking prevention. This PSA was televised through major TV stations for two months. The effectiveness of this project was evaluated seven times. The effectiveness of the PSA, the role of the cast singer, the rate of seeing the PSA, and the impression about the PSA were evaluated. The viewer survey since the second period of the PSA revealed that most of the middle school students (79~94 percent) watched it. Among TV stations, MBC recorded the highest viewer rate as 69.6~72.0 percent of the middle school students watched the PSA at least once from this station. Also, the viewer rates of such cable TV stations as Mnet and OCN were quite high for their advertisement prices. The overall impression about the PSA was favorable. The contribution of the singer to this positive outcome was 60 percent and over. The effect of smoking prevention was also high as 93.7 percent of the middle school students replied that they would not start smoking. However, since this study dealt with the general public, it was not possible to control the effect of other factors systematically. Also, we could not measure the differences bewteen the pre-PSA and the post-PSA periods, so that the interpretation of the results has some limitation.

  • PDF

A Risk Management Framework for New Product Development: A Case Study

  • Kasemset, Chompoonoot;Wannagoat, Jaruwan;Wattanutchariya, Wassanai;Tippayawong, Korrakot Y.
    • Industrial Engineering and Management Systems
    • /
    • v.13 no.2
    • /
    • pp.203-209
    • /
    • 2014
  • This research designed and implemented a supply chain risk management platform and applied it to a case study of reduced-fat Lanna pork sausage as a new product development project. The proposed framework has three stages: risk identification, risk assessment, and risk mitigation. Seventeen risk agents with 17 risk events were identified based on SWOT analysis and the Porter Five Forces concept through the process of planning, sourcing, making and delivering, partially captured from the supply chain operations reference model in the first stage. In the second stage, an house of risk (HOR) framework was applied to present the impacts of each risk agent. In the third stage, eight risk agents with high impact were selected to design 21 preventive actions. Finally, three preventive actions with the highest effectiveness to difficulty ratio scores-'sales evaluation of familiar products', 'increasing distribution channels and promotions to improve sales', and 'work flow improvement for work safety'-were then recommended for this new product development.

A Study on the Remodeling effectiveness of old low-rise residential areas for Senior Living (노후 저층주거지역 리모델링을 통한 노령인구 거주환경 개선효과에 관한 연구)

  • Kwon, Soon Jung;Jeong, Da Woon
    • Journal of The Korea Institute of Healthcare Architecture
    • /
    • v.25 no.3
    • /
    • pp.85-97
    • /
    • 2019
  • Purpose : The purpose of this study is to evaluate the remodeling effectiveness on old town in Songpa-Gu, Macheon-Dong in the point of elderly living. Methods : Main research method is interview with older residents living in Macheon-Dong. The surveyed district of old town is divided into two groups, one is experimental group and the other is control group. The interviews have been conducted two times; before the remodeling(September, 2017) and after the remodeling(May, 2019). Total number of questionnaire is about 400. Correlation analysis, T-test, regression analysis have been used for the interpretation of collected data. Results : The number of accident and road confusion of older residents in experimental group have been decreased after remodeling. Most preferred space is resting area, and older residents considers convenience and practicality as more important. 47.7% of respondents have evaluated dwelling site as good after remodeling. Implication : This study sends a meaningful message in that remodeling effect of old town has been analyzed quantitatively and dwelling area regeneration project of old town is positive for the improvement of dwelling environment.

Development and Effectiveness of an AI Thinking-based Education Program for Enhancing AI Literacy (인공지능 리터러시 신장을 위한 인공지능 사고 기반 교육 프로그램 개발 및 효과)

  • Lee, Jooyoung;Won, Yongho;Shin, Yoonhee
    • Journal of Engineering Education Research
    • /
    • v.26 no.3
    • /
    • pp.12-19
    • /
    • 2023
  • The purpose of this study is to develop the Artificial Intelligence thinking-based education program for improving AI literacy and verify its effectiveness for beginner. This program consists of 17 sessions, was designed according to the "ABCDE" model and is a project-based program. This program was conducted on 51 first-year middle school students and 36 respondents excluding missing values were analyzed in R language. The effect of this program on ethics, understanding, social competency, execution plan, data literacy, and problem solving of AI literacy is statistically significant and has very large practical significance. According to the result of this study, this program provided learners experiencing Artificial Intelligence education for the first time with Artificial Intelligence concepts and principles, collection and analysis of information, and problem-solving processes through application in real life, and served as an opportunity to enhance AI literacy. In addition, education program to enhance AI literacy should be designed based on AI thinking.

A Study on the Effect of Supervisor's Coaching Leadership on Positive Psychological Capital and Organizational Commitment of Organizational Members (상사의 코칭리더십이 조직구성원의 긍정심리자본과 조직몰입에 미치는 영향에 관한 연구)

  • Kim, Mi Jeong;Park, Jong Woo
    • Journal of Korean Society for Quality Management
    • /
    • v.50 no.1
    • /
    • pp.91-104
    • /
    • 2022
  • Purpose: The purpose of this study is to analyze the effects of supervisor's coaching leadership on positive psychological capital and organizational commitment of organizational members in order to investigate the effect of supervisor's coaching leadership on organizational effectiveness in modern organizations. Methods: In this study, a survey was conducted on members of the organization in the company, and the hypothesis was verified using statistical analysis methods. Results: The results of this study are as follows. First, it was found that promotion and guide as coaching leadership of supervisors had a positive effect on positive psychological capital. Second, it was found that the supervisor's guide had a positive effect on the employee's organizational commitment. Third, it was found that positive psychological capital had a positive effect on organizational commitment. Finally, it was found that the guide had a significant effect on organizational commitment through positive psychological capital. Conclusion: This study suggested that it is necessary to enhance organizational effectiveness by effectively demonstrating the coaching leadership of superiors at the organizational level.

An AI-Based Prevention Program to Protect Youth from Cybergrooming

  • Kee Jeong Kim;Lifu Huang;Jin-Hee Cho
    • Journal of Internet Computing and Services
    • /
    • v.24 no.5
    • /
    • pp.67-73
    • /
    • 2023
  • The Digital Age calls for improvement of information literacy particularly among children and youth who are vulnerable to cybergrooming. Taking an interdisciplinary approach by leveraging our team's expertise including child and adolescent development, data analytics, and cybersecurity, this study proposes an interactive artificial intelligence (AI)-based preventive simulation program that raises youth knowledge and awareness about the risk of cybergrooming as well as increases resilient self-efficacy in their cybersecurity-relevant skills. The primary purpose of this project is to evaluate the effectiveness of the simulation program on preventing cybergrooming. More specifically, this study is designed to examine developmental changes in self-efficacy of cybersecurity-relevant skills among youth participants as a function of the preventive simulation program. Further, this study will identify risk and protective factors that explain interindividual differences in the ability of children and youth either to fall victim to advances from a cyber predator or to recognize and deter such threats. The preliminary data will help improve the effectiveness of the preventive simulation program as well as the methods of implementation to large groups of youth. The findings from the proposed study will contribute to making specific recommendations to parents, educators, practitioners, and policy makers for the prevention of cybergrooming.

R&D Funding and R&D Performance : The Moderating Effect of Indirect R&D Cost Ratio (연구비 재원과 연구개발성과 : 간접비 비율의 조절효과를 중심으로)

  • Lee, Joonbeom
    • Journal of Korea Technology Innovation Society
    • /
    • v.21 no.1
    • /
    • pp.420-453
    • /
    • 2018
  • In the growth of the government's investment in national R&D project and the abuse of research expense, an effective control and management mechanism is strongly demanded. However, an excessive regulation might hinder the R&D performance, which also endangers the underlying objective of R&D policy. Especially, an excessive regulation on the R&D expenditure may damage the SMEs (Small and Medium sized Enterprises) where securing an adequate level of R&D funding is vital. This study investigates the R&D funding and R&D performance of SMEs participating in the national R&D project by using fixed effect panel model. As a result, this paper reveals the effectiveness of 'Government R&D subsidy'. However, that of 'private R&D fund' is not supported strongly. Also, this paper empirically demonstrates the efficiency of both 'Government R&D subsidy' and 'Private R&D fund' as the R&D costs are spent discretionarily (as the degree of 'Indirect Cost Ratio' increases). Especially, the effectiveness of 'Private R&D fund' can be moderated by 'Indirect Cost Ratio'. On the basis of the conclusions, this paper draws an implication that can increase R&D performance of SMEs through the interactions of manifold administrative values (i.e. effectiveness, efficiency and responsibility).

Development Stages and Characteristics of Place-Based Industry-Academic Cooperation Projects: The Case of Universities Participating in the LINC+ Project (대학-지역 연계형 산학협력 사업의 발전단계와 특성: LINC+사업 참여대학을 중심으로)

  • Lee, Jong-Ho;Jang, Hoo-Eun
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.22 no.1
    • /
    • pp.96-109
    • /
    • 2019
  • As the role of universities as a civic university contributing to regional development has been emphasized, industry-academic cooperation projects are increasingly focused on quadruple helix interactions of university, government, business and civic society. Drawing upon focus group interviews, we divided place-based industry-academic cooperation projects into four different types and stages of development, according to two indicators of network participation and network strength. Although the proportion of projects that were in the early stages of development was overwhelmingly high, some universities developed a close cooperative system with the local community to enhance the effectiveness of the industry-academic cooperation projects and to implement them in an advanced stage. These findings suggest that the LINC+ project, which has been criticized for its policy effectiveness, will not only contribute to enhancing policy effectiveness through place-based projects but also enhance the role of universities as the main body of regional innovation.

Development and Application of an Informal Elementary Science Education Program Emphasizing 'Participation and Action' ('참여와 실천' 차원을 강조한 비형식 초등 과학교육 프로그램의 개발 및 적용)

  • Kim, Hyunguk;Shin, Chaeyeon;Park, Jiwon;Song, Jinwoong
    • Journal of Korean Elementary Science Education
    • /
    • v.43 no.2
    • /
    • pp.337-352
    • /
    • 2024
  • This study develops an informal science education program based on a creative design for the promotion of participation and action and explores the validity and effectiveness of the program. The program consists of three mini-projects, namely, The Martian: Surviving from the Mars, So Good to Have Seonjeongneung, and Designing a Sunshine Restaurant, with distinct topics focusing on the localization and contextualization of the region in which the program was implemented to encourage students' participation and action. The researchers selected three topics for each mini-project through discussions and revisions. The program is designed for 42 lessons across the three mini-projects and offers a presentation session in which students present their learnings from the program, constructed to facilitate personal contextualization. Participants included 15 elementary school students from Grades 5 and 6 who took surveys before and after the program. The pre-post surveys comprised two dimensions, 'Participation and Action' and 'Positive Experience about Science,' to examine the effectiveness of the program. At the end of the survey, we added a self-descriptive question that allows students to freely write down their feelings and thoughts. We checked the students' thoughts. The effectiveness of the program was illustrated by the largest increase in the "safe society" category, whereas there was little increase in other categories under the 'participation and Action' dimension in the Korean Science Education Standards. 'Science-related Self-concept' exhibited the largest increase, whereas the other categories displayed little increase from the 'Positive Experience about Science' dimension category.

The Effect of Science Creative Problem Solving Ability and Science Process Skills Using Free Inquiry Method (자유탐구 기법을 활용한 수업이 과학 창의적 문제해결력 및 과학적 탐구능력에 미치는 효과)

  • Lee, Yong-Seob;Kim, Soon-Shik;Lee, Sang-Gyun
    • Journal of the Korean Society of Earth Science Education
    • /
    • v.4 no.2
    • /
    • pp.116-125
    • /
    • 2011
  • The purpose of this study is to make a Result analysis on the Free Inquiry Method of Elementary school student. Also, this study investigates how free inquiry activities effect the science creative problem solving ability and science process skills of Elementary school student. For this study 150, third year, elementary School students from Busan City were selected. The Inquiry examined the effectiveness of each of the following free inquiry methods: the Program Based Learning method, the Project method, the Independent Investigation Method, the Small Group Inquiry Method, and the Science Notebooks Method. The students were divided into groups in which they incorporated the respective methods into their practice. Test showed the following results: First, the Science Notebooks Method activities proved to be much more effective than the Program Based Learning method, the Project method, the Independent Investigation Method, the Small Group Inquiry Method, and the Science Notebooks Method in terms of developing on science creative problem solving ability. Second, the Project method activities proved to be much more effective than the Program Based Learning method, the Independent Investigation Method, the Small Group Inquiry Method, the Science Notebooks Method in terms of developing on science process skills.