• Journal of the Korean association of regional geographers
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• v.13 no.6
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• pp.712-723
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• 2007

The objective of this paper is to search the factors inducing the visitors to revisit in Bangeo Festival of Jeju region. To get this objective, this study analyzed the data with the Multinomial Logit Model applied dependent variable to intention of revisit. As a result, 'festival program' factor is the most important thing and if the factor increases by 1 unit, the probability of 'revisit' can be increased by 5.255 times than the probability of 'no revisit'. Secondly, the next significant factors are 'festival convenience' and 'festival recognition in advance'. So the providers of the festival will intend to prepare the festival focused on the important factor proposed by this results.

• Journal of Korean Society of Transportation
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• v.13 no.4
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• pp.47-59
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• 1995

The main purpose of this study is identifying the factors which affect the mode choice behavior of work trips. Disaggregate behavioral approach is used for the analysis . The data were collected using the questionnaire survey method in Taegu. Two models were developed in this study which are multinomial logit model(MODEL-1) for auto, taxi and bus and multinomial logit model (MODEL-2) for auto, taxi, bus and subway. The stated preference (SP) data were used for the analysis of the subway mode choice behavior. MODEL-1 provide reasonable results for the future application. A multinomial model (MODEL-2) developed using the stated preference(SP) data was tested for the use of future transportation mode. It is four that the those models provides reasonable results in terms of behavioral and statistical consideration.

• Journal of Korean Society of Rural Planning
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• v.24 no.4
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• pp.27-35
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• 2018

This study analyzed the factors influencing the choice of new farming type in order to prepare the countermeasures against structural changes of farm labor force. The analytical model was the multinomial logit model(MNL). The test for Independence and Irrelevance Alternatives(IIA) assumption in MNL shows that the IIA assumption in our data is rejected. Alternatively, we chose the multinomial probit model(MNP) that does not assume IIA. Data were obtained from 2010 census of Agriculture, Forestry and Fisheries of Statistics Korea. New farming types are succession(13.9%), return-to-farming(45.0%), part-time-farming(32.5%) and etc(8.6%). Analysis results showed that the characteristics of farms, commodity, management, and region influenced the choice of new farming type. This study is expected to help policy makers to produce support policies by new farming types in order to increase the number of new farmers and to make them easier to settle down in agriculture.

• Journal of the Korean Data and Information Science Society
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• v.27 no.1
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• pp.217-223
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• 2016

Outcome misclassification is widespread in classification problems, but methods to account for it are rarely used. In this paper, the problem of inference with misclassified multinomial logit data with a large number of multinomial parameters is addressed. We have had a significant swell of interest in the development of novel methods to infer misclassified data. One simulation study is shown regarding how seriously misclassification issue occurs if the number of categories increase. Then, using the group lasso regression, we will show how the best model should be fitted for that kind of multinomial regression problems comprehensively.

• Journal of the Korean Society for Railway
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• v.14 no.4
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• pp.383-389
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• 2011

Until now, in planning and constructing KTX and the Express Way, the connectivity and transfer between these facilities have not been considered. In this study the effect of mode choice behavior by connecting KTX and the Express Way is analyzed through estimating Multinomial Logit Model and Binary Logit Model. The SP and RP surveys to develop these models were carried out and the data were selected from the passengers using the KTX station, Express Bus Terminals and Rest Areas in the Express Way. To test the effect of connectivity and transfer in the field, the case study for Dongtan KTX station was carried out. According to the results, connecting the KTX station and the Express Way has the effect of increasing the demand by 30%. And this is caused by saving about 120 minutes of traveling time from Seoul to Pusan. This study shows that the connectivity and transfer can increase the efficiency of transportation system and the improvement in the mobility and accessibility will maximize the usages of these two facilities.

• Journal of Korean Society of Transportation
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• v.2 no.1
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• pp.103-119
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• 1984

복잡다기해지는 도시교통문제를 효율적으로 대처하려면 제도시교통정책에 의한 교 통분담율효과를 사전에 추정할 수 있어야 한다. 단기간의 교통분담율효과를 추정하는데 미 국 및 구라파 등지에서 널리 이용되고 있는 모형이 개별교통모형(Disaggregate Travel Demand Model)이다. 본 연구의 목적은 로짓모형(Multinomial Logit Model)을 서울시의 종 로축을 이용하는 출근통행자를 대상으로 실시한 조사결과에 적용하여 매개함수(Parameters) 를 추정함에 있다. 조사는 1980년7월5일부터 7월15일까지 10일간 종로축을 이용하는 통행자 536명에게 실시되었다. 조사실시전 서울시의 교통체계의 특성과 통행자의 행태를 면밀히 분 석하여 적합한 변수를 선정하였다. 여러 가지로 변수와 표본의 변형을 시도한 결과 교통비 용을 소득으로 나눈 변수와 시기시간(OVTT)을 거리로 나눈 변수를 포함한 모형이 가장 논 리적인 것으로 나타났다. 한편 표본은 고소득층과 저소득층으로 구분하여 추정한 모형이 비 교적 만족스러운 결과를 나타내었다. 이는 우리나라 대도시의 경우 소득계층에 따라 교통수 단선택범위가 한정되기 때문이다. 마지막으로 고소득층과 저소득층의 시간가치를 각각 산정 하였는바, 이는 교통시간의 매개변수와 교통비용의 매개변수를 나눔으로서 구해질 수 있다. 시간가치는 고소득층은 910원 저소득층은 582원으로 각각 산출되었다.

• Journal of Korean Institute of Industrial Engineers
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• v.36 no.2
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• pp.87-93
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• 2010

The partial least squares (PLS) method is popularly used for estimating the structural equation model, but the existing algorithm may not be directly implemented when probabilities are involved in some constructs or manifest variables. We propose a structural equation model including the brand choice as one construct having brand choice probabilities as its manifest variables. Then, we develop a PLS-based algorithm for the structural equation model by utilizing the multinomial logit model. A case is introduced as an application and simulation studies are performed to validate the proposed algorithm.

• Korean Journal of Organic Agriculture
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• v.21 no.2
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• pp.125-137
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• 2013

The Purpose of this paper is to estimates consumers' willingness to pay for Urban Agriculture Park attributes. we analysis the marginal WTP by choice experiment method. Choice experiment (CE) is designed to elicit the marginal WTP differences among urban agriculture park attributes (garden scales, learning and experience area, leisure and relaxation area and fund). The results of multinomial logit model are meaningful, the total marginal WTP on the urban agriculture park attributes is 18,852 won. gardens scales is 2,949 won, learning and experience area is 11,284 won, leisure and relaxation area is 4,619 won. In the current laws, the facilities related to urban agriculture park is not. Taking advantage of the new urban agriculture park, Amendments of the law is required.

• Journal of Korean Institute of Industrial Engineers
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• v.27 no.2
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• pp.176-180
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• 2001

In Korea, the mobile telecommunication service market is expanding rapidly and becoming more competitive. For service providers in such a dynamic environment, it is very important to accurately forecast demand including market potential in order to work out marketing strategies. In this paper, we suggest a general approach to forecast the market potential using a multinomial logit model, which is applied to individual-level market survey data. Then we develop a dynamic market potential model that can adapt to changes in the external environment without requiring further market survey. The proposed model is applied to the mobile telecommunication service market in Korea.

• Journal of Navigation and Port Research
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• v.31 no.2
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• pp.133-139
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• 2007

Relative importance of maritime transport that takes charge of main current of freight in country' economy is very large. Especially, port and facility carry out important role which treats freight of import and export smoothly and improves international trade as turning point, to achieve key role on connection and association between sea and land. For such reason, enlargement of port facilities or development of port needs to grasp exactly the utilization of port, attributes and selective factors of shipper. On the other hand, the amounts of physical distribution on Mokpo port located in Korean west coast are increasing, with fast economic growth of East Asian including China. This study uses discrete choice model that is measuring to analyze attribute and characteristic of Mokpo port, and analyzes port selection by decision factors of shipper. This paper composed a questionnaire using the result of preceding research, to decide port selection factor among competitive ports. Through factor analysis on a basis of the questionnaire' result, five principal components were extracted. These are resorted out by Logit model, to grasp competitive elements of port. This research fin present direction which raises competitive power of ports in west coast of Korea, especially on alternative and concentration of middle-class port as Mokpo may be useful.