• 디지털콘텐츠학회 논문지
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• 제19권4호
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• pp.673-683
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• 2018

세월호 사건은 재난의 일반적인 피해 수준을 넘어 온 국민들에게 정신적 충격을 준 참사이다. 이 연구는 세월호 사건과 관련한 미디어 이용으로 대리된(vicarious) 재난 경험과 이용자의 외상 후 스트레스 장애(post-traumatic stress disorder: PTSD) 간의 연관성을 탐색하는 데 목적이 있다. 이를 위해 세월호 사건 발생 직후인 2014년 4월 28일부터 12일 동안 수도권 소재 종합대학과 중고등학교 학생 417명을 대상으로 수집한 답변 자료를 분석한 결과, 세월호 사태 기간 중에 주요 재난 사건 뉴스정보를 접하는 채널이 소셜 미디어인 경우 신문이나 TV방송보다 더 높은 수준의 외상을 나타냈다. 또한 재난 사건 뉴스정보와 소셜 미디어 이용량이 많을수록 PTSD와 정적인 인과관계를 나타냈다. 본 연구 결과는 재난 사건에 대한 미디어 매개 심리적 외상 문제의 작동기제와 경험적 결과를 제시하며 후속 연구를 촉발한다는 데 의의가 있다.

• 한국콘텐츠학회논문지
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• 제17권3호
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• pp.462-473
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• 2017

본 연구는 서울 인근 초등학교 중학년 학생과 학부모를 대상으로 각각 수행된 미디어 심성모형 관련 두 연구의 결과에 기초하여, 현재 한국 상황에 적합한 한국형 미디어 교육 모형을 문헌 고찰을 통해 제안하였다. 미디어 교육이 성공적으로 시행되고 있는 서구의 대표적 미디어 교육 모형, 즉 버킹엄의 창작 중심 교육 모형, 홉스의 실천 중심 교육 모형, 포터의 분석 중심 교육 모형, 밴후저의 세계관 중심 교육 모형을 검토해 보고, 이들 각 모형들의 장점들을 종합한 후, 한국의 수요자들의 필요를 반영하여 이를 수정하고 재편하였다. 새로 개발된 수요자 중심 교육 모형은 '세계관과 관점,' '사용(접근),' '분석과 평가,' '성찰,' '사회적 실천' 단계로 구성된 순환 모형인데, 각 단계는 앞서 살펴본 4개의 대표적 모형이 각각 강조하고 있는 각 목표 영역의 핵심 내용들을 차용하되 한국 수요자들의 특수한 현실을 반영했다. 중독이나 사이버 폭력 등의 미디어 사용태도에 관한 필요는 '세계관과 관점' 영역에 반영하였고, 인쇄 매체인 도서의 미디어로서의 위상 교육은 '사용(접근)'에, 디지털 미디어의 높은 사용 빈도의 현실은 '사회적 실천' 영역에 반영하였다.

• 한국학교ㆍ지역보건교육학회지
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• 제9권2호
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• pp.1-13
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• 2008

Objectives: Literature has shown the relationship between the use of harmful media and sexual behaviors among adolescents. Laws and regulations of violent and sexual mass media are getting stricter, but young children reported that they were still accessible to these harmful materials. It might be due to the development of new techniques in media delivery and new trends of game addict among Korean adolescents. Since there were very few studies on recent harmful media available to young children, the authors explore the usability of harmful media and identify related factors that can predict adolescent sexual attitudes and activities. Methods: This study was conducted secondary analysis using the internal data that were drawn from National Youth Committee's survey of adolescent harmful environment in 2007. The self-reported questionnaires were administered to 13,721 adolescents who were randomly selected based on strata of geography, school, and gender. Results: Adolescents accessed mostly to NC-19(No Children under 19) TV programs(35.8%) and AO(Adult Only) games(35.5%). Most of them reported that they did not have difficulty in the contact of these harmful media. The factors that can predict adolescent sexual intercourse are male adolescents, attending high school, not being satisfied with family life and school, contact with phone-advertising of sex, AO games and other online games, viewing adult videos, or reading adult books. Conclusions: When sex education is designed, an instructor considers not only students' demographic characteristics but also the strategies to deter the use of harmful media especially for game materials.

• Asia pacific journal of information systems
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• 제15권4호
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• pp.61-87
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• 2005

This paper has two primary objectives: (1) to propose a comprehensive theoretical model that incorporates valuable insights from two complementary streams of research, and (2) to empirically test the model that explain the task-media fit and satisfaction of customer contact center users. The comprehensive model was tested using LISREL analysis on the sample of 232 users who have experience with the customer contact center. The model was supported in customer contact center context, accounting for 29% of the variance in the task-media fit, 53% of the variance in the perceived ease of use, 61% of the variance in the perceived usefulness, and 52% of the variance in the user satisfaction. The results showed that the task-media fit, the perceived ease of use, and the perceived usefulness play a significant role in influencing the user satisfaction of the customer contact center. In addition, task analyzability, media richness, media interactivity, and self-efficacy were found to influence the task-media fit. The paper concludes with discussions and implications for researchers and practitioners.

• International Journal of Knowledge Content Development & Technology
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• 제6권2호
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• pp.43-66
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• 2016

The primary objective of this study was to investigate the perception of informational professionals' knowledge sharing practices in social media platforms. The specific objectives of the study included learning professionals' perceptions and awareness of knowledge sharing using social media, understanding their opinions and beliefs, and gaining familiarity with and reasons for using these tools. Open & close ended web-based questions were sent out by email to the international training program (ITP) participants. Findings indicated that most of the respondents' were aware of using social media and that they used social media for knowledge sharing. Speed and ease of use, managing personal knowledge, easier communication with users and colleagues and powerful communication tool are the areas that motivated them to use it. It also stated some barriers like lack of support, familiarity, trust, unfiltered information and fear of providing information. The study was limited to the perceptual aspect of the issue, specifically from the individuals' opinions and sentiments.

• Asia pacific journal of information systems
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• 제30권3호
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• pp.568-589
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• 2020

Recently, Social media has become a concern for businesses, including Small and Medium Enterprises (SMEs). SMEs began to adopt social media to support their performance. To benefit from the application of social media, SMEs must implement the right strategy. This study aims to analyze the factors that influence the use of social media in SMEs. Furthermore, alignment between social media functionalities and strategies and their effect on SME's performance are investigated. A case study is conducted in Gymi, a garment SMEs in East Java, Indonesia. The data collection includes interviews with the owner of SMEs, observations, and document analysis. Data analysis is performed by pattern matching, which matches the patterns from the literature with data from the case study. The results of this study show that cost-effectiveness, interactivity, and compatibility are factors that influence the use of social media in Gymi. The social media used by Gymi are Instagram, Facebook, YouTube, WhatsApp, and LINE. However, the main social media used to support Gymi's functions is Instagram. Gymi has a relatively good social media strategy as it has defined a specific goal, target audience, and channel selection for social media (Instagram). It also has specific resources and policies to handle social media. Gymi monitors and evaluates their social media content activities. These strategies are aligned with the Instagram feature used to support Gymi's function, particularly marketing, sales, customer service, and to some extent, internal operation. The alignment contributes to Gymi's performance measured by the increase in reputation (number of Instagram followers) and sales.

• 방송공학회논문지
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• 제26권5호
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• pp.583-591
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• 2021

본 논문은 OTT서비스 이용경험과 무료(AVOD)/유료(SVOD)서비스 이용의사 예측에 영향을 미치는 변인들이 무엇인가에 대해 살펴 보았다. 연구 결과, 성별, 연령, 개인소득, 가구구성형태, 전자상거래 이용경험 유무, 5개 변인들이 OTT서비스 이용경험과 무료/유료서비스 이용 여부를 식별하는데 유의미한 영향을 미치는 것으로 나타났다. 또한, 뉴스와 드라마 장르를 선호하고 OTT서비스 이용시간이 많을수록 SVOD 이용 확률이 높아지는 것으로 나타났다. 요약하자면, 상대적으로 젊으면서 개인소득이 많고 전자상거래와 같은 디지털 환경에 더 많이 적응된 사람일수록 SVOD 이용 확률이 높았다.

• 한국멀티미디어학회논문지
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• 제23권8호
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• pp.1049-1058
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• 2020

'Instagrammable' is a new term which means a photo or a series of pictures are worth posting on Instagram. Since Instagram is an image-oriented social media platform, it is important to give users proper awareness through images in order to be an instagrammable post. In this study, we explored the proper delivery method of messages within instagrammable posts through the use of hashtags(#). Specifically, we paid attention to the use of 'Card News', which involves a series of images that form a short narrative. Hashtags play an important role that they often describe sharing intention of the post, and we found analyzing the use of hashtags in Card News posts is a good indicator of users' Instagram activities. Currently, there are more than 580k posts are found with the search keyword Card News, and the number is increasing. In this study, we collected and analyzed more than 50k hashtags on Instagram to explore how news stories are posted from both the general users and news media accounts. Furthermore, we conducted interviews with journalists to analyze how news media are making use of Instagram as a legitimate place to share news stories with impact.

• 동서간호학연구지
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• 제25권2호
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• pp.147-156
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• 2019

Purpose: The purpose of this study was to examine the health information media use, health interest, and health promoting behaviors of nursing college students, and the influence factors of health promoting behaviors. Methods: Participants were 144 nursing students in D city. Data collection was conducted from August 21st to 30th, 2019. Data were collected with structured questionnaires and analyzed using t-test, ANOVA, Pearson's correlation analysis, and multiple regression analysis. Results: There were positive correlations between the health information media use and health interest with health promoting behaviors. Factors affecting health promoting behaviors of nursing college students were grade, health information media use, and health interest, which explained 28.2% of the variance. Conclusion: Characteristics of nursing students should be taken into consideration to improve their abilities for screening of health and using correct health information. In addition, health promotion programs should be developed and implemented for increasing nursing students' health interests.

• 유통과학연구
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• 제19권5호
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• pp.49-60
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• 2021

Purpose: This study aimed to explore the variables that may play a significant role in inducing Facebook users to use Facebook as online information distribution channels continuously. Research design, data, and methodology: The population of this study are all Facebook users who have actively used Facebook as a social media as online information distribution for at least one year. Purposive sampling technique was used in this study and 290 respondents were enrolled. The data was collected using a questionnaire and further analyzed with path analysis and SEM-PLS approach. Result: The results showed that perceived ease of use, perceived critical mass, perceived enjoyment, and perceived information intelligence have a positive and a significant effect towards perceived usefulness. Perceived usefulness also has a positive and significant effect on users' attitude, and users' attitude has a positive and significant effect on intentions to use Facebook continuously among its users. Conclusions: Hence, it is important for Facebook as an online information distribution channel to maintain its perceived usefulness in order to create a positive impact on its users' and induce Facebook users' to use social media continuously.