• Title/Summary/Keyword: local terrestrial broadcasting

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Strategies of Local Terrestrial Broadcasting Companies since the Introduction of Comprehensive Programming Channels (종합편성채널 도입에 따른 지역 지상파방송 대응 전략)

  • Jeong, Jong-Geon
    • The Journal of the Korea Contents Association
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    • v.11 no.7
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    • pp.192-209
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    • 2011
  • This study looked into coping strategies of local terrestrial broadcasting companies in the media market, since the introduction of comprehensive programming channels was confirmed. Local terrestrial broadcasting companies vulnerable to market competitiveness are driven more out to the difficulty of survival in a limited advertising market with the advent of comprehensive programming channel. and Local terrestrial broadcasting receive discriminative application than comprehensive programming channel. They have reverse discrimination in must-carry, broadcasting area, programming regulation, advertisement regulation, broadcasting development fund. Hence, Local terrestrial broadcasting needs diverse countermeasures at difficult media circumstances. Above all, Competitive content reinforcement is desperately needed. That's why content distribution structure needs diversification. And, It is necessary for local terrestrial broadcasting companies to diversify the content distribution system. As a way to expand distribution structure of local broadcasting, the introduction of local programming regulations for total amount will be highlighted in the nationwide network program. The mandatory policy that programs produced by local terrestrial broadcasting companies will be broadcast regularly in prime time through a nationwide network is an example. In addition to developing high content independently, 2nd Multiple channels of distribution is needed. It has to be supplied to various platforms including local broadcasting, SO and etc. In addition, it is necessary to activate regional co-production program between local terrestrial broadcasting companies and regions. Time rate between central stations and local terrestrial broadcasting companies must be distributed practically. And also, local terrestrial broadcasting companies in addition to ad revenue model to themselves and their own businesses by expanding the sponsorship to strengthen the competitiveness will have to nurture self-sustaining. Moreover they must have enlarge economy of scale through widen of broadcasting area.

A Study on System of Local TV Broadcasting Station - Focusing on the Program Production System of the Local Terrestrial TV Broadcasters - (TV프로그램 제작관련 소요공간의 배치계획에 대한 연구 - 지상파TV 지방방송사의 자체TV프로그램 제작 운영체계를 중심으로 -)

  • Hwang, Dae-Young;Lee, Sang-Ho
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.05a
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    • pp.114-118
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    • 2007
  • The space for production, such as studios and control rooms, is a space for TV program production, which is the main function of broadcast. A block planning for such space should be carefully designed, because it can significantly affect the efficiency of production, as well as future productivity and the development and expandability of production. From the results of comparative analysis of 7 local terrestrial broadcasters built since the late 1990s, this study will. propose an ideal block planning for the future construction of local terrestrial broadcasters. Also, the results can be used a basic data when constructing new buildings for local broadcasters.

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Terrestrial Broadcasting Content Distribution Strategy in the Multi Platform Environment (멀티 플랫폼 시대 지상파 방송 콘텐츠 유통 전략 방안)

  • Chung, Dong Hun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.2
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    • pp.117-130
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    • 2012
  • Due to the development of network and device, it is called mobile age that boosts various distribution routes of multi-media content and it constructs a new digital content consumption trend. N-screen is one of the new-introduced examples in the digital age and broadcasting industry believes it as a crisis and challenge as well. It becomes a ubiquitous multi-media environment that people watch multi-media content everywhere and any time they want to and competition happens beyond the boundaries such as network industry, terminal industry, pay TV market, traditional terrestrial TV, etc. And then how should the broadcasting service prepare for the N-screen business? The present research proposes a few terrestial broadcasting content strategies in the multi platform environment. First, instead of N-screen, it proposes multi platform, especially One Source Multi Platform(OSMP). Second, so-called 'Integrated Terrestrial Broadcasting OSMP Alliance(IBPA)' must be founded. Third, IBPA should support multi-tasking UX for viewers to have rich experience. Last, it becomes more important and necessary to support local terrestrial broadcasting service for public service in the multi platform age.

An Embedded Multifunctional Media System for Mobile Devices in Terrestrial DTV Relaying

  • Huang, Jun;Yin, Haibing
    • Journal of Information Processing Systems
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    • v.14 no.5
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    • pp.1272-1285
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    • 2018
  • The paper presents a novel embedded multifunctional media sever (EMMS) for mobile devices to receive various media programs. Being different from other contemporary system research, the paper mainly studies how to design a reception solution for terrestrial digital television (DTV) on mobile devices and how to enable mobile devices can receive DTV program, enjoy video-on-demand (VOD), achieve video surveillance and relay Internet video program via local Wi-Fi simultaneously. In the system design, we integrate broadcasting-terrestrial DTV tuner, streaming media re-transmission system, VOD disk, video camera and access interface to the Internet into EMMS, which can either receive terrestrial DTV radio signals and demodulate out digital transport stream (TS), or can read streaming media bit-stream from VOD disk, surveillance camera or access interface to the Internet. The experimental results show the proposed system is stable and quality-efficient. Comparing with the other systems, the proposed system has the least packet loss rate and response time.

The Changes in the Internal Organization and Members' Role Identity of Local Broadcasting Companies due to Management Crisis : Focusing on the In-depth Interview (경영 악화에 따른 지역방송사 내부 조직과 구성원의 인식 변화 : 심층인터뷰를 중심으로)

  • Jeon, Oh-Yeol;Lee, Hee-Chung;Na, Mi-Su
    • Journal of Digital Convergence
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    • v.18 no.2
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    • pp.427-437
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    • 2020
  • This article researched the changes of terrestrial local broadcasting companies in a crisis of management. According to the following: First, the structure of the internal organization of local broadcasting companies has been changed to put more emphasis on 'management'. Second, most of the interviewees responded that this change was an inevitable choice. However, some responded that their 'role identity' was changing in a negative direction. Third, these changes have led to the emergence of programs that could undermine public interest. It also showed an increase in the production of 'funding-based' programs and 'mobile first' programs.

Could Cable Local Channels Be an Alternative to Strengthen Broadcast Locality? Exploring the Possibility of Linking Local Terrestrial and Cable Local Channels (케이블 지역채널은 방송 지역성 강화의 대안일 수 있을까? 지역 지상파와 케이블 지역채널 간 접목 가능성 탐색)

  • Kim, Jaeyoung
    • Korean journal of communication and information
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    • v.84
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    • pp.7-27
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    • 2017
  • This study explores the possibility of maximizing locality through synergy between local terrestrial broadcasters and cable local channels. To this end, it examines the significance of the concept of locality in the changing environment represented by the 4th Industrial Revolution. It also analyzes the existing situation of broadcasting locality and the terrain of existing studies concerning cable local channels. Based on the reviews, the study searches for the connection points between local terrestrial and cable channels, which are still heterogeneous operators. The difference in the size of broadcast region and the programming time constitutes the optimum condition. As a result of this, the study discusses the issue of appropriateness and feasibility of bundling the local terrestrial and pay-TV channels in the same legal system. By doing so, it reveals the biggest obstacle in institutionalizing the cable channel into the public category is the emotional rejection towards cable TV. In order to overcome this problem, the study suggests to abolish both the current policy guideline characterized as the same service, same regulation principle and the abolition of local business right of cable TV. It also proposes to allow news commentary function of cable local channels and strengthen cable TV's own capabilities.

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Current Situation on the Construction of Program Production Systems in the Local Broadcasting : Centering around the Terrestrial Broadcasting Systems in Daejeon (지역 지상파방송의 프로그램 제작시스템 구축 현황 - 대전지역 지상파방송을 중심으로 -)

  • Lee, Jong-Tak;Jeong, Jong-Geon
    • The Journal of the Korea Contents Association
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    • v.9 no.4
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    • pp.172-180
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    • 2009
  • This study considers some changes in the program production by the local broadcasting stations through the analysis of their programs. Currently, one of the biggest changes in the local broadcasting systems is that they focus on the self-produced contents about the community and expand the joint-production. In the case of KBS Daejeon, they try to activate various joint-produced programs together with the local broadcasting stations in Yeongnam province. MBC Daejeon has also strengthened the joint-production systems since 2002 by classifying MBC's 19 subsidiary stations around the country into 5 groups in order to strengthen the competitiveness. As for TJB, they work in the cooperation with other commercial broadcasting stations in other cities, including Busan, Kwangju, Jeonju, Ulsan, Daegu by sharing the programs which they produced. In conclusion, the local broadcasting systems should depart from the function as a mediating center of the central broadcasting network and strengthen the ability of producing programs in order to be able to function as a source of producing programs. Thus, local broadcasting stations should expand the joint production of the programs about the communities and the ratio of the organization of the self-produced programs.

A Study on Possibility of RO as a Local Media (지역매체로서의 중계유선방송(RO)의 가능성에 대한 연구)

  • Nam, Chong-Hoon
    • Journal of Digital Contents Society
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    • v.9 no.2
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    • pp.213-223
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    • 2008
  • This study attempted to analyze background and industrial difference of RO and SO. RO was launched for solving a problem of terrestrial broadcasting. After solving a problem of terrestrial broadcasting system, RO has played a roll as a local media. On the other hand, SO was launched by government's policy so SO has been protected and brought up by government. Because market of RO and SO is overlap and competitive, RO has been restricted by government for issuing new license and renewal of permission. Presently, environment of media has been changed very dramatically, so various niche media are needed for various customer's needs. In addition, local media are in trouble of playing a role as a public broadcasting service in Korea. Therefore, RO might be a good solution. In this study for the analysis of the user's needs a survey was conducted. This study shows possibility of RO's roll and function as a local media.

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Broadband Content Insertion Technology based on Terrestrial UHD Broadcasting MMT/ROUTE (지상파 UHD 방송 MMT/ROUTE기반 브로드밴드 콘텐츠 삽입 기술)

  • Kim, Doohwan;Lee, Dongkwan;Kim, Kyuheon
    • Journal of Broadcast Engineering
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    • v.24 no.2
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    • pp.329-340
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    • 2019
  • Recently, broadcasting technologies have evolved as high-quality AV services such as domestic terrestrial UHD(Ultra-High Definition) broadcasting have been increasing, and broadcasting standards have been newly defined. Also, as network technology develops, contents are consumed not only in the country but also the world. Accordingly, content insertion technology, which is a method of providing suitable contents in accordance with the national and local environments, will be needed. This paper proposes a content insertion service system model and synchronization scheme using ATSC(Advanced Television Systems Committee) 3.0 Event Signaling standard under heterogeneous network environment of broadcasting network and internet network based on transmission standard DASH(Dynamic Adaptive Streaming over HTTP)/ROUTE(Real time Object delivery Over Unidirectional Transport) and MMT(MPEG Media Transport) of terrestrial UHD broadcasting. It also verifies that the service operates in an environment that meets the broadcast standard.

A Study on the Current Status and Improvement Methods for Records Management in Local Broadcasting Stations (지역방송국 기록관리 현황과 개선 방안)

  • Kim, Eunchong;Kim, Soojung
    • Journal of the Korean Society for information Management
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    • v.34 no.4
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    • pp.293-320
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    • 2017
  • This study aims to analyze the current status of records management in local broadcasting stations. To that end, it conducted interviews with personnels in charge of keeping records in KBS in J province, MBC in J province, and 2 local commercial broadcasting stations as well as KBS headquarter. The findings show that the local broadcasting stations keep digital files of born-digital broadcast records in a server in a relatively systematic way. However, they never digitalized their analog records and do not even know the exact volume of total records they own. In addition, they have significant difficulties in preserving and utilizing broadcast records because of outdated preservation facilities and information retrieval systems. Based on the findings, this study suggests ways to improve current broadcast record management such as preparation of record management guidelines, construction of an inventory for owned records, digitalization initiative, and provision of metadata education for PDs, etc.