• Fashion & Textile Research Journal
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• v.17 no.3
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• pp.382-391
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• 2015

People are exposed to diverse images and naturally find images to express themselves to others for personalsatisfaction. They present ideal images that they desire to obtain or actual images that they already have. People find differences between ideal images and actual images as well astry to overcome differences by managing appearance or purchasing fashion items. The congruence between real and ideal self-images and perceived body images stimulate clothing involvement or consumer confidence to influence fashion innovativeness and fashion opinion leadership. Fashion leaders are known for confidence when making buying decisions on new fashion products and are more likely to influence other consumers to buy new items. This study useda structural equation model to understand the influence of perceived self and body image on clothing involvement and consumer confidence as well as define how perceived images influence fashion leadership through clothing involvement and consumer confidence. The results of this study indicated that self-image congruence has a positive impact on social body image and personal body image. A positive influence of perceived body image on clothing involvement and consumer confidence was also detected. Fashion opinion leadership could be explained by clothing involvement and consumer confidence; however, fashion innovativeness could only be explained by consumer confidence.

• The Research Journal of the Costume Culture
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• v.18 no.3
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• pp.476-487
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• 2010

The purpose of this study was to identify the determinants of decision-making confidence of clothing. As determinants, this study examined consumer susceptibility to interpersonal influence, vanity, and clothing knowledge. Data were collected through surveying university students in Seoul metropolitan area using convenience sampling method. Out of 324 distributed, 300 useful questionnaires were returned. The results showed that identical conformity among consumer susceptibility to interpersonal influence factors significantly influences, both directly and indirectly, decision making confidence through vanity. Although normative conformity does not influence decision-making confidence directly, it does significantly influence decision-making confidence indirectly through influencing vanity and clothing knowledge. The results suggest clothing is a manifestation tool for managing public self, which finally leads to increased clothing knowledge and decision-making confidence of clothing. These findings may be used by marketers in developing strategies for product development and promotion.

• Journal of the East Asian Society of Dietary Life
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• v.24 no.6
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• pp.906-914
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• 2014

This study conducted an exploratory factor analysis to examine how consumers' confidence on the local foods used at tasty farm eateries influence their purchase behaviors. The four factors of perception of local foods used at tasty farm eateries and the factors of consumer confidence and purchase behaviors were extracted for a reliability analysis, correlation analysis of variables, and simple and multiple regression analysis. The following are the findings: first, among the four factors of perception of local foods used at tasty farm eateries, safety, sociality and product value had statistically significant influences on consumer confidence, whereas regional economic value did not. In other words, safety referring to the nutritional value and sanitary safety of food ingredients used for the native foods at the tasty farm eateries, product value referring to the characteristics differentiated from general Korean cuisine, and sociality referring to the various related experiences for the interests in farm culture and local food, leads to consumer confidence, whereas regional economic value referring to farm household income, local job creation, and development of farm tourism does not. Second, consumer confidence had a statistically significant positive impact on consumers' purchase behaviors. Among the five principles of local foods, reliability is the most important factor. When consumers gain confidence on local food items and are satisfied with them, they make additional purchases and revisits. Therefore, confidence is a very important aspect for the loyalty and sustainability of business.

• Journal of Fisheries and Marine Sciences Education
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• v.27 no.5
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• pp.1413-1423
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• 2015

This research paper looks into the interrelationships between physical self-perception, performance confidence, physical self-efficacy, dance flow and dance performance satisfaction with dance major students as the central figure. It also looks into the needs of dance majors, and in order to understand the accomplishment in dance and performance satisfaction, studies were carried out on 313 dance major students. According to this research, firstly, in the difference from physical self-perception according to general characteristics, specialists that major in dance have perception about one's body when specialists have a longer dancing time and experience. In the relationship between dancing experience and self-efficacy it could be seen that self-efficacy is postirely comelated with dancing experience. Also, in dance performance satisfaction, the more experience or time one encounters dance the higher the satisfaction. Secondly, when looking at the effect physical self-perception has on performance, confidence and self-efficacy, among the lower factors of physical self-perception, sports competence, condition and fitness have notable amount of effect on performance confidence. Thirdly, when looking at the effect on physical self-perception and self-efficacy, sports competence and condition have a certain amount of influence on body competence. Also sports competence, condition and fitness have some influence on physical confidence. Fourth, when looking at the influence of performance confidence and self-efficacy on dance flow, performance confidence, body competence and physical attraction have some effect on behavioral devotion. Lastry looking at the influence dance flow has on dance performance satisfaction, only behavioral devotion has much influence on dance performance satisfaction.

• Fashion & Textile Research Journal
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• v.14 no.4
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• pp.544-553
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• 2012

This study examined the influence of consumer self-confidence and self-confidence in fashion coordination on the attitude toward secondhand fashion goods and the purchase intention of secondhand fashion goods. Questionnaire data from 346 university students were analyzed and the results were summarized as follows. First, there were five factor solutions in consumer self-confidence: information acquisition, personal outcomes decision making, social outcomes decision making, consideration-set information, persuasion knowledge. Second, information acquisition, social outcomes decision making, and consideration-set information had significant effects on self-confidence in fashion coordination, while personal outcomes decision making and persuasion knowledge had no effect on self-confidence in fashion coordination. Third, self-confidence in fashion coordination had a significant effect on attitude toward secondhand fashion goods however, it had no effect on purchase intention of secondhand fashion goods. Fourth, attitude toward secondhand fashion goods had a significant effect on the purchase intention of secondhand fashion goods. The results show diverse implications for marketers and managers of secondhand fashion goods.

• Communications for Statistical Applications and Methods
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• v.18 no.5
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• pp.615-623
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• 2011

Several methods are used in interval estimation for binomial proportion; however the coverage probabilities of most confidence intervals depart from the confidence level when the binomial population proportion closes to 0 or 1 due to the extreme value. Vollset (1993), Agresti and Coull (1998), Newcombe (1998), and Brown et al. (2001) suggested methods to adjust the extreme value. This paper discusses the influence of extreme value in a binomial confidence interval through the numerical comparison of 6 confidence intervals.

• Journal of the Korean Home Economics Association
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• v.44 no.9
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• pp.51-59
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• 2006

The role of consumer self-confidence is important in consumer's purchase decision. Nevertheless, the use of self-esteem measures might cause misinformation in the specific situation of the marketing-related point of view. In this study, consumer self-confidence was measured by marketing oriented tools to clarify the dimensions of consumer self-confidence while the influence of consumer self-confidence on clothing satisfaction was also investigated. A total of 325 questionnaires were collected by surveying university students in Seoul and the surrounding metropolitan area using convenient sampling. The data were analysed by factor analysis, ANOVA, t-test, and regression by using SPSSWIN program. The findings of the study were as fellows. First, the consumer self-confidence was composed of 6 sub-scales: information acquisition, personal outcomes decision making, social outcomes decision making, consideration-set formation, persuasion knowledge, and marketplace interfaces. Second, female subjects rated higher on consumer self-confidence than male subjects did in social outcomes decision making and consideration-set formation. Third, higher income was correlated with higher social outcomes decision making and consideration-set formation. Finally, clothing satisfaction was influenced by personal outcomes decision making and information acquisition.

• The Journal of Information Systems
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• v.23 no.2
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• pp.1-23
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• 2014

Companies are required to have adequate understanding and awareness of a partner company within the supply chain, together with the understanding of the imbalance consequent on power types. Therefore, this study intends to look into the power types and make clear their influence on confidence & commitment and causal relationship that is linked to SCM user satisfaction. The concrete research results are as follows. First, the result showed that none of the behavioral coercive, high-handed reward, and relative legitimacy in terms of Mediated power had a significant influence on confidence and commitment. Like this, the result explains that there is a limit to forcibleness power in forming a continuous, long-term relationship. Second, business expertise, professional information and value reference in terms of Non-Mediated power were all found to have a significant influence on confidence and commitment. This could be judged as having an intention of aggressively accepting a partner company's expertise, information strength and imitable culture, etc. Third, both confidence and commitment was found to have a significant influence on SCM user satisfaction.

• The Journal of Korean Academic Society of Nursing Education
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• v.27 no.3
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• pp.251-260
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• 2021

Purpose: This study uses a descriptive research design to identify the influence of critical thinking disposition, deep approaches to learning, and interaction between learners on the degree of nursing process confidence for nursing students. Methods: The subjects of the study were second-year students in the Department of Nursing at a university in G city. The data included general characteristics, critical thinking disposition, deep approaches to learning, learner-to-learner interaction, and nursing process confidence were analyzed utilizing an independent t-test, one-way ANOVA, and Scheffe's test to identify differences in the variables according to general characteristics. To identify the correlation between the factors related to the nursing process and nursing process confidence, Pearson's correlation was analyzed, and hierarchical regression was used to determine the factors affecting the confidence of the subject's nursing process. Results: Gender, critical thinking disposition, and in-depth learning approach were statistically significant as factors affecting the nursing process confidence of nursing students, and these factors were shown to explain 62% of nursing course performance (F=23.80, p<.001), among which in-depth learning access has the greatest influence (β=.41, p<.001). Conclusion: Critical thinking disposition and deep approaches to learning arbitration program development are necessary to improve nursing students' nursing process confidence.

• The Research Journal of the Costume Culture
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• v.21 no.4
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• pp.562-575
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• 2013

The purpose of this study was to test the determinants of fashion savvy. As determinants, this study examined fear of negative evaluation by others and self esteem as subject-related variables and consumer confidence in fashion decisions as the product-related variable. It was hypothesized that fear of negative evaluation and self esteem influence fashion savvy both directly and indirectly through consumer confidence in fashion decisions. Data were gathered by surveying university students in Seoul metropolitan area, using convenience sampling, and 311 questionnaires were used in the statistical analysis. In analyzing data, factor analysis and path analysis were conducted. Tests of the hypothesized path show that one factor of fear of negative evaluation and self esteem influence fashion savvy directly and indirectly through consumer confidence in fashion decisions. More specifically, 'fear of negative impression and judgment' factor negatively influences 'marketing literacy' and 'consumer selfefficacy' of fashion savvy, whereas self-esteem positively influences 'consumer self-efficacy' of fashion savvy. In addition, consumer confidence in fashion decisions influences all six factors of fashion savvy. The implications of these findings and suggestions for future study are also discussed.