• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.15 no.3
• /
• pp.1478-1488
• /
• 2014

The purpose of this study was to forecast which factors provided satisfaction for the foreign medical tourist. The study concluded that the following key factors most affected the satisfaction of medical tourism: total travel budget, number of visits for medical services, occupation, education, monthly household income, budget for medical expenses, and the visiting period. Overall satisfaction of medical tourism explained was 43.5%. The influence of satisfaction on medical tourism through a word-of-mouth and the revisit intention was significant. These conclusions suggest that overall satisfaction with medical tourism based on this study's key factors may be an important factor for increasing the word-of-mouth and the revisit intention by the medical tourist in the future.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.14 no.4
• /
• pp.1663-1674
• /
• 2013

The purpose of this study was a methodological research to develop an instrument to assess the medical tourism satisfaction of foreign tourist. A primary instrument with 63 questions was developed based on literature review. A group of experts revised individual questions and removed 9 irrelevant questions. This secondary instrument, then, was distriuted from Jury 1, 2012 to October 20, 2012. It was tested with 589 members of foreign tourist. After factor analysis on the final 42 questions, 7 factors were identified; quality of medical service, correspondance, tourism connection, sympathy, convenience, believability, and economical efficiency. The total variance explained was 60.9%. This instrument was statistically reliable and valid to measure medical tourism satisfaction of foreign tourist.

• The Journal of Industrial Distribution & Business
• /
• v.9 no.5
• /
• pp.47-62
• /
• 2018

Purpose - Based on preceding studies, this thesis focuses on the finding of the definition and category of mobile tourism application and deriving out its characteristics. And after looking for how they make influences on continuous intention to use, we make empirical study with TAM model. Research design, data, and methodology - There are many Chinese tourist who visit Korea with user's constant intention to use of tourism application. This study is to find out the definition and category of mobile tourism application through research of preceding study and to fomulate the research model and hypothesis that how tourism application attributes (convenience, interaction, accessibility, local basis, security) affect constant intention to use of mobile tourism application. In order to verify a hypothesis, we conducted a survey for Chinese users of tourism application. In empirical study, we analyzed a structure model for frequency analysis, reliability analysis, exploratory factor analysis, validity analysis through IBM SPSS Statistics 21.0 and IBM SPSS AMOS 21.0 Results - Among tourism applications, convenience, interaction, accessibility and local basis have positive effects on both perceived usefulness and perceived easiness respectively. But security does not. Also perceived easiness has a positive effect on perceived usefulness. Finally, perceived usefulness and perceived easiness have positive effect on constant intent to use. Conclusions - Tourism application enterprises should put emphasis on design such as menu or function in order to simplify the operation of new services for new customers. Therefore, comfortable user interface and development of useful function can improve tourism application. Consequently, it leads to the promotion of tourism application. Also, when users perceive tourism application as a useful media which is easy, comfortable and useful content, the degree of constant intention to use becomes increased. It is important to provide plentiful and useful contents for customers and to develop user interface such as easy operation because these factors have positive effects on constant demand and use of tourism application.

• International Journal of Internet, Broadcasting and Communication
• /
• v.15 no.4
• /
• pp.326-331
• /
• 2023

Korea's cultural content industry can develop into another unique tourism industry. However, since other prior studies focus on the Japanese content industry, this study identifies modern industrial trends by combining the unique characteristics of Korean content, that is, cultural content tourism, and the analysis ability of big data. The current status and direction of the cultural content tourism industry were studied by utilizing the extensive information collection and in-depth analysis capabilities of big data, and as a result, it was confirmed that the trend of the cultural content industry is related to the business aspect of cultural content, not the pure content interest of cultural content. This shows that Korean cultural contents have a strong business aspect. As a limitation, when research design was conducted using social media big data, the age, gender, etc. of the subject analyzed with unique anonymity could not be known. The Korean cultural content industry is expected to be successful in terms of business.

• Proceedings of the KAIS Fall Conference
• /
• 2010.05b
• /
• pp.1033-1036
• /
• 2010

본 연구는 한국 의료관광의 국제 경쟁력 향상을 위한 전략으로 한식의 도입가능성을 알아보고 이를 활용할 수 있는 방안을 제시하기 위한 목적으로 연구되었다. 연구 결과 한식은 의료관광에 있어서 잠재적 가능성이 높은 자원으로 활용이 가능하며, 이를 위한 전략으로 약선음식과 같은 전통음식을 차용한 의료관광상품의 개발, 한국 의료관광에 한식의 이미지 도입을 통한 차별화 전략을 제시하였다.

• Proceedings of the Korea Society for Industrial Systems Conference
• /
• 2006.05a
• /
• pp.172-177
• /
• 2006

본 논문은 모바일커머스 사이트의 신뢰도에 영향을 미치는 요인들을 거래안전성, 사이트이미지, 검색기능성, 그리고 결제편의성으로 분류하여 관련 연구들을 통해 검증된 요인들을 추출하였다. 그리고 모바일커머스 사이트에서 이용 경험이 있는 고객들을 대상으로 직접 설문조사를 통해 사이트의 신뢰도 형성에 영향을 미치는 요인들을 식별해내고 구매의도에 어떠한 영향을 미치는 지를 분석한 결과를 바탕으로 고객과의 신뢰에 기반한 모바일커머스의 실제적인 활성화에 기여하고자 한다.

• Proceedings of the KAIS Fall Conference
• /
• 2011.05b
• /
• pp.901-903
• /
• 2011

본 논문에서는 산업연관표를 활용한 관광산업의 유발승수효과 및 경제적 파급효과를 분석함으로써 관광산업과 다른 산업과의 경제적 효과를 비교분석한다. 다른 산업과의 비교분석을 통해 관광정책의사 결정을 위한 기초자료를 제공하는 데 연구의 주된 목적이 있다.

• Proceedings of the Safety Management and Science Conference
• /
• 2001.11a
• /
• pp.161-168
• /
• 2001

Global tourism has increased throughout the 1990s, with the biggest surge occurring in the Asia-Pacific region. Long-distance travel is also increasing, and at a rate faster than the global average. The opportunities for event tourism appear to be strong almost everywhere, although we know from recent history that recessions like IMF impacted on these destinations. Along with this upward trend, competition for more desirable tourists is also surging, so destinations cannot be complacent (Getz, i997). Event tourism is appearing as the powerful method In the fierce competition around the tourism industry. This paper investigated the safety factors considered by visitors of 2000 Gyeongju World Culture Expo in Korea and analyzed the correlation between the safety factors and the demographic characteristic of the visitors.

• The Journal of Society for e-Business Studies
• /
• v.22 no.3
• /
• pp.43-55
• /
• 2017

The market for medical tourism services in the world is steadily increasing and the medical tourism market in the South Korea is also showing high growth. However, they have also problem such as informal various information and services, irregularity price competition etc. In order to solve this problem, We have designed a medical tourism service model based on ICT specific on domestic medical ecosystem. First, analysis trends of domestic and overseas medical ecosystem and identify current problem of medical tourism. In order to solve existed problem we also have designed a medical tourism strategy. Based on the strategy, we have designed business service model based on ICT platform for as fit as Korea medical tourism status. The proposed medical tourism business service model can provide usability to customer and also can solve current medical tourism problem. We expect industrial effect and contribution to the activation.

• Journal of Industrial Convergence
• /
• v.17 no.4
• /
• pp.1-8
• /
• 2019

The purpose of this study is to analyze the actual condition of tourism complex and to apply IoT-based integrated management system to tourism complex to improve the utilization and management of tourism complex. Tourists need various information to take the lead in tourism activities, and all of these necessary information is collected through various routes such as information of the Internet, travel agencies, newspapers, and surrounding experiences. Recently, information provision through the Internet has taken a large part due to the development of information technology, and systems that combine IoT technology are being constructed. This is because the popularization of IoT technology improves the diversity, accessibility and convenience of information and makes it convenient to use. The purpose of this study is to suggest the importance of tourism information service using IoT-based system and future research directions. The previous studies on IoT-based system construction were also reviewed considering the efficiency of IoT technology. In order to solve the problems of tourism complex, this study improved the IoT-based tourism complex operation system and conducted operation management. IoT-based management system is expected to be improved as a tourism complex platform and is expected to be improved by overall management cases and experiences.