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http://dx.doi.org/10.5762/KAIS.2014.15.3.1478

A Study on the Forecasting of Satisfaction Influence in the Foreign Medical Tourist  

Kim, Sa-Young (Dept. of Hotel & Tourism, Taegu Science University)
Publication Information
Journal of the Korea Academia-Industrial cooperation Society / v.15, no.3, 2014 , pp. 1478-1488 More about this Journal
Abstract
The purpose of this study was to forecast which factors provided satisfaction for the foreign medical tourist. The study concluded that the following key factors most affected the satisfaction of medical tourism: total travel budget, number of visits for medical services, occupation, education, monthly household income, budget for medical expenses, and the visiting period. Overall satisfaction of medical tourism explained was 43.5%. The influence of satisfaction on medical tourism through a word-of-mouth and the revisit intention was significant. These conclusions suggest that overall satisfaction with medical tourism based on this study's key factors may be an important factor for increasing the word-of-mouth and the revisit intention by the medical tourist in the future.
Keywords
Medical Tourism; Medical Tourism Satisfaction; Satisfaction Influence;
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Times Cited By KSCI : 1  (Citation Analysis)
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