• Title/Summary/Keyword: in-depth-interview

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Voting Behavior for the 19th President Elections and Audience Analysis for Political Campaigns & Political Advertising: Focused on In-depth Interview (제 19대 대통령 선거의 유권자 투표행태와 정치캠페인 및 정치광고에 대한 수용자 분석: 심층인터뷰를 중심으로)

  • Cha, Young-Ran
    • The Journal of the Korea Contents Association
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    • v.18 no.6
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    • pp.385-398
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    • 2018
  • This study aims to explore implications by analyzing voters' behaviors and attitudes of political campaigns & political advertising audience in the 19th presidential election. For this purpose, in-depth interviews with 59 voters who voted in the last election were conducted, and interviewees were allocated by their gender and age. As a result, the motivation to ballot for a candidate was based on the candidates' political affiliations to a party, political inclinations, and election pledges. Voters also determined whom they would vote for after watching the final TV debate. The biggest issue of this election was to create jobs in the public sector, an economical issue. TV was the most trusted medium among the voters, and TV debates had the greatest influence in changing the minds of the voters. Voters thought that Shim, Sang Jung was the best on TV debates and that An, Chul Soo was the worst. Also, voters recalled An, Chul Soo the most among all election posters, but they recalled Moon, Jae In the most out of other political advertisement methods. Therefore, the results elucidated the voters' behaviors and the audience's attitudes in political advertising, and this study provided theoretical and practical implications to be utilized in future presidential election campaigns and political advertising endeavors.

Investigation of Korean Forest Carbon Offset Program : Current Status and Cognition of Program Participants (산림탄소상쇄제도의 사업참여자 인식 및 현황 분석)

  • Sa, Yejin;Woo, Heesung;Kim, Joonsoon
    • Journal of Korean Society of Forest Science
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    • v.111 no.1
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    • pp.165-176
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    • 2022
  • To raise awareness of carbon reduction in climate change, the Korea Forest Service has developed and adopted a forest carbon offset program, which aims to reduce carbon levels based on forest management. However, to maintain the forest carbon offset program, challenges such as the lack of a forest monitoring system to manage and maintain the program, must be faced. In this context, we investigated the limitations of conducting forest carbon offset programs using a number of interview techniques, including in-depth interview and questionnaire survey methods. The questionnaire surveys were developed based on the results of a literature review along with a preinterview and in-depth survey of the people in charge of the forest carbon offset program. The Irving Seidman technique was adopted for the in-depth interviews. Additionally, descriptive and frequency analyses were conducted to identify the characteristics of perception. Lastly, logistic regression was used to identify the limiting factors that affect the willingness to perform forest carbon offset monitoring activity. Results showed that the project managers or people in charge of the forest carbon offset program lacked expertise in forest carbon offset programs, which negatively affected their willingness to perform monitoring activity. Additionally, the study revealed a number of limiting factors that hindered the monitoring of forest carbon offset projects. Improving understanding using the approaches presented in this study may contribute to increasing the benefits associated with the forest carbon offset program in South Korea.

A Phenomenological Study of the Lived Experience of Nurses Caring for Patients with COVID-19 in Korea (코로나바이러스 감염증-19 환자를 간호한 간호사의 경험: 현상학적 연구)

  • Oh, Hee;Lee, Na Kyoung
    • Journal of Korean Academy of Nursing
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    • v.51 no.5
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    • pp.561-572
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    • 2021
  • Purpose: This study aimed to understand nurses' lived experiences of caring for patients with COVID-19. Methods: The phenomenological research method was used. The study participants were 16 Korean nurses who had experiences in caring for patients with COVID-19 in clinical settings. Data was collected using one-on-one in-depth interviews, from June 30 to September 30, 2020. During the interview, the quarantine rules were observed. Results: The study derived four themes clusters and thirty-eight sub themes. Four theme clusters were identified, i.e., 'a repetitive sense of crisis', 'enduring a drastic change,' 'sacrifice of personal life,' and 'pride in nursing'. The nurses' experiences of caring for patients with COVID-19 were an uneasy, unfamiliar, and threatening experiences for an individual, but it is an opportunity for a nursing organization to renew. Accordingly, it was found that nurses faithfully fulfill their individual roles with a vocation and responsibility. Conclusion: The study provides an in-depth understanding of the situational, psychological, and environmental aspects of challenges facing nurses in the pandemic situation. Based on the findings, institutional follow-up measures should be provided to establish support systems for better nursing care. In addition, studies are needed to track nurses' experiences in the prolonged COVID-19 situation.

Strategies for Globalization of Korean Food through in-depth interviews with Korean restaurants owners in Vietnam (베트남 소재 한식당 경영주 사례조사를 통한 한식세계화 방안)

  • Chung, Hae-Kyung;Kim, Mi-Hye;Kim, Hang-Ran;Kim, Yang-Suk;Choe, Jeong-Sook;Woo, Na-Ri-Yah
    • Journal of the Korean Society of Food Culture
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    • v.26 no.4
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    • pp.383-393
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    • 2011
  • This study aimed to identify efficient methods for the globalization of Korean food in Vietnam. For this, we interviewed owners of 11 Korean restaurants in Hanoi and 9 Korean restaurants in Ho Chi Minh. Due to the rapid economic development of Vietnam, the restaurant industry for the middle class has drastically increased. For the globalization of Korean food, new positioning of Korean restaurants is needed. Research has shown that Korean restaurants need to change their style of management. Although the first generation of Korean restaurant owners managed restaurants as a family business, a new professional management system is now required. Above all, it is necessary to develop and support a comprehensive food culture system in which the menu is suited to the taste of the natives and its recipe is distributed with food material quality control, hygienic control, and operation of a localized management system.

A Study on Curricula for Training of Specialist in Textile Design (텍스타일 디자인 전문 인력양성을 위한 교과과정 연구)

  • Lee, Hyun Jin;Choo, Tae Gue;Ku, Yang Suk
    • Fashion & Textile Research Journal
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    • v.15 no.6
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    • pp.899-911
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    • 2013
  • This study investigated the current curricula for the training of textile design specialists. In-depth interviews were conducted with 6 practitioners working in the textile design industry; subsequently, the curricula offered by 20 textile design-related departments at 4-year and 2-year colleges in Korea were used for the data analysis. The results of this study were: First, the problems of textile design education were (1) a limited understanding of commercial designs, (2) an education system concentrated on pattern designs, (3) limited creativity and design expression capacity, (4) limited practical ability and the analysis of collection. Second, most textile design departments at Korean colleges were located in the Seoul/Gyeonggi district and Gyeongbuk/Gyeongnam district. Third, textile material and imagination/expression subjects were a limited part of the curricula; subsequently, a long-term and systematic education system (by college year) was required for the use of basic education subjects. Fourth, there was a shortage of practical subjects in college education despite the perception of commercial designs; in addition, a professional design education (by material and use) were an important part of practical business.

Distribution of Periodontal Status and Treatment Need between Smoker and Nonsmoker (흡연자와 비흡연자의 치주상태 및 치주치료요구도 - 일부 대학생 흡연자 중심 -)

  • Cho, Myung-Sook;Kim, Young-Sun;Jeong, Hyun-Ja
    • Journal of Korean society of Dental Hygiene
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    • v.1 no.1
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    • pp.111-123
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    • 2001
  • Objectives : The purpose of this study was to investigate distribution of periodontal status and treatment need between smokers and nonsmokers. Methods : Interview and measurement was completed by 82 smoker students and 59 nonsmoker students in Taegu Health College from April 1 to 31, 2001. The community periodontal index of treatment needs(CPITN) was analyzed by percentage. Results : In distribution of CPITN by age, almost all subjects had periodontal diseases except for aged 20~24 years nonsmokers(4%). Smoking 5 cigarettes per a day, up to 10, and above 10 increased 5.3%. 7.1%. and 9.5% in 4 score of CPITN, respectively. In years of smoking, smokers who had above 5 years(13.5%) were higher than below those(6.7%), 20% for smoker who take tooth brushing once per a day had higher than 8.3%(or three in depth of pocket above 6mm. In treatment need, all subjects should take education(or oral health except for aged 20~24 years nonsmokers(4%), 96% of smokers and nonsmokers were need scaling. Conclusion : This study indicated that treatment needs for periodontal diseases and scaling in smoker were higher than nonsmoker those.

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Dwelling Needs of Residents Interested in Urban Cohousing (도시형 코하우징 관심자의 거주요구)

  • Park, Hye-Sun;Ha, Mi-Kyoung
    • Journal of the Korean housing association
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    • v.25 no.6
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    • pp.1-10
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    • 2014
  • The purpose of this study is to gain an in-depth understand of the dwelling needs of residents who are interested in Cohousing. To do this, we interviewed 18 urban residents who wanted a community life; investigated consciousness of neighbor relationships; and analyzed their consciousness of Cohousing residences, preference types, and spatial needs. At first the research has revealed that the neighbor relationships of the participants were not very close and that there was a difference in awareness levels between a 'good neighbor' and 'strange neighbor' with regard to neighbors, though all of the participants required a vitalization of these relationships. Second, Cohousing residence types could be divided into the 'life preferred type' and 'space preferred type', depending on the differences of pursued dwelling interests. These could be further segmented into the 'leisure life preferred type' and 'daily life preferred type', 'public space preferred type' and 'individual space preferred type'. Thirdly, preferences for Cohousing types varied depending on differences in priority with regard to important concepts of the social-physical environment (e.g., community property, effectiveness, naturalness, economic feasibility, and individuality). Finally, we found that the greatest needs were for public gardens and exercise space as aspects of the common spaces. Agreements pertaining to special use were considered as most important during the design process of the common spaces.

Consumers’Purchasing Process of Fashion Products on the Internet: A Qualitative Approach (인터넷을 통한 패션상품 구매행동의 탐색적 연구)

  • 김현정;이은영;박재옥
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.6
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    • pp.907-917
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    • 2000
  • Although interest in the potential and actual usage of the Internet as a transaction medium is increasing, the market for fashion merchandise on the Internet in Korea has yet to take off. As the Internet environment is expected to bring about a transformation of conventional consumer buying behavior, the purpose of this exploratory research is to investigate the buying behavior of fashion products on the Internet to identify relevant concepts and generate hypotheses for further empirical research. The research methods selected for the study were observation and in-depth interview. Twelve subjects who had purchased fashion products on the Internet were selected and interviewed. Those who could not participate in face-to-face in-depth interviews because of the geographic locations were interviewed on-line. The results are as follows: First, subjects went through the stages of shopping motivation stage, site choice behavior stage, in-site behavior stage, and postpurchase behavior stage. Second, a model was extracted for each shopping stage, and a final model was completed based on comparisons with the participants processes. The information content of each phase was discussed. Finally, each participant was classified using their purchasing process, revealing six possible mixed usage patterns of the Internet marketing system and the traditional marketing system.

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School Dieticians' Awareness of Necessity for Nutrition Education and Need for Better Working Environment: In-Depth Interview (심층면접을 이용한 학교급식 회계직영양사의 영양교육 필요성 인식 및 직무환경 개선 요구도 조사)

  • Park, Mi-Young;Kim, Joungmin
    • Journal of the Korean Society of Food Culture
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    • v.30 no.5
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    • pp.695-702
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    • 2015
  • The aim of this study was to investigate school dieticians' awareness of the necessity for nutritional education and job satisfaction via qualitative research. For this purpose, in-depth interviews were carried out with 10 school dieticians. Results revealed that all participants said that schools urgently need nutritional education, and dietary attitude and unbalanced eating habits were the most urgent matters to be addressed. They made various suggestions related to revitalization of nutritional education: turning dieticians into nutritional educators, improving awareness of teachers and parents, receiving training on appropriate teaching methods, and so on. In response to their tasks, they considered bargaining with vendors and examination foods as the most burdensome tasks. In response to questions about how participants were treated in their workplaces, all participants reported low job satisfaction due to excessive work, lack of promotion opportunities, and low salary. To improve this, participants recommended creating a task manual, strengthening their role as managers, increasing their salary, and so on. Therefore, institutional support is necessary for dieticians to efficiently handle their excessive workload. In addition, an educational environment where dieticians can effectively carry out nutritional education needs to be created.

Why Do Employees Behave Entrepreneurially? A Case of Thailand

  • NAKSUNG, Rungluck;PIANSOONGNERN, Opas
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.10
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    • pp.129-139
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    • 2020
  • The objective of this study is twofold: first, to investigate how organizations encourage factors that have an impact on employees' entrepreneurial behavior from employee's perspectives and experiences; and second, to discover how and why employees behave entrepreneurially within the organization. A case study method is considered as an appropriate approach to scrutinize intrapreneurial behavior because it principally concentrates on an investigation into a contemporary organizational phenomenon and context concerning entrepreneurial activities in-depth within its real situation. In data collection, an Asian multinational retail company was selected. Semi-structured interviews were carried out with 24 executive-level employees who had been working in various departments for more than 5 years. Each in-depth interview lasts for a duration of 40 to 60 minutes. The results reveal several understandings into the combination of individual-level and organizational-level factors that promote the intrapreneurial behavior and activities of the established firm in the context of Thailand. In this regard, six factors have been found as the key determinants that make an impact on innovativeness, proactiveness, and risk-taking behaviour of the employees. Those factors are personal preference, organizational stability, management support, compensation, reward system, teamwork, quality of relationship with colleagues, work autonomy and the quality of relationship with the superiors.