• 한국보육지원학회지
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• 제15권5호
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• pp.87-111
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• 2019

Objective: The purpose of this study is to investigate the effect of the level of communication difficulty between child-care teachers and parents and teachers' job satisfaction on teacher's emotional labor. Methods: The data of 137 questionnaires collected in Y city, Gyeongggi-do were analyzed. The respondents of the questionnaires were teachers of 0-5 year old children. Statistical analyses were performed using frequency analysis, explorative factor analysis, independent t-test, One-way ANOVA, and multiple regression analysis at the p < .05 by SPSS 24.0 program. Results: First, there was no statistically significant difference on child-care teachers' communication difficulties with parents by sociological variables of child-care teachers. Second, there was no statistically significant difference on teachers' job satisfaction by sociological variables of child-care teachers. However, there were significant differences on the sub-factors of job satisfaction by teaching careers, types of workplace, and marital status. Third, these two factors were found to be important predictors of child-care teachers' emotional labor. Conclusion/Implications: In order to reduce the emotional labor experienced by child-care teachers in early childhood care settings, it will be necessary to pursue a multi-faceted approach to improving the working environment.

• 아태비즈니스연구
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• 제11권4호
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• pp.167-176
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• 2020

Purpose - In this study, we tried to find that the relationship between the perception of customers on the airline service quality, customer satisfaction, and intention to reuse in Chinese low-cost carriers industry. Design/methodology/approach - We conducted the empirical study for hypotheses testing using the survey data of experienced users in Chinese low-cost carriers service. In this study, reliability and factor analysis were conducted using SPSS 26.0, the path analysis was performed using AMOS 24. Findings - We found that the customer's perception of aviation operation, reservation/ ticketing, online information service provided by Chinese low-cost carriers are positively associated with customer satisfaction. In addition, it was confirmed that customer satisfaction is positively related to the intention to reuse. Research implications or Originality - Based on the results of analysis, it was confirmed that the basic sub-services of the airline are also important in the low-cost carriers services market.

• 아태비즈니스연구
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• 제12권4호
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• pp.153-161
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• 2021

Purpose - In this study, we tried to find out the determinants of the customer satisfaction in using mobile banking applications. Design/methodology/approach - We conducted an empirical study for hypotheses testing through the analysis using survey data of experienced users in Mongolia. In this study, reliability test, factor analysis, and regression were conducted using SPSS 26.0. Findings - We found that the customer's perception of information quality and system quality in using the mobile banking application is positively associated with the customer satisfaction. in addition, it was found that the convenience in using banking applications is also positively related with the customer satisfaction. Research implications or Originality - Based on the results of an analysis, it was confirmed that the quality of the banking applications is important in retaining customers. the number of viewers is found in most American films released in Korea.

• 한국조리학회지
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• 제11권3호
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• pp.40-55
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• 2005

The purpose of this study was to understand the effect of customers' repurchase intention, extract important factors, systematically analyze them and suggest the direction of bakery industry through studying the customers' satisfaction with bakeries. The researcher modified the questionnaire developed by Park, CH(1998), Lee, JH(2000), Yoon, YC(2000), and Kim SE(2002). In order to assess the level of customers' satisfaction with bakeries, a five point Likert scale was used. The used statistical methods for the data analysis were frequency analysis, reliability analysis, t-test factor analysis, ANOVA, multiple regression analysis. For all analyses of the research question, an alpha level of.05 was used. The major findings obtained from this study were as fellows. First on the factors of reliability and service ability, there was a high difference between males and females, and singles and the married. Second, on the factors of accessibility using convenience, service ability, and service response, there was a high difference among using frequence. Third, on the reliability factors, there was a high difference among average using amount per month. Forth, on the factors of accessibility using convenience, and service response, there was a high difference among types of customers' residing styles. Fifth, on the factors of income level, there was statistically no difference. Lastly, on the factors of accessibility using convenience, tangibleness, and service response, these factors significantly influenced customers' repurchase intention.

• 동아시아식생활학회지
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• 제18권5호
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• pp.841-848
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• 2008

This study attempted to find more efficient ways of managing human resources through the effect of service quality and affect response on job satisfaction of the employee in the food service industry. Quality of service to the customer has an effect on the response of the employee. Therefore providing a high quality of service quality to. the customer is an important factor that contributes to a positive work environment for employees in the food service industry. For this study, research data was collected from employees of various restaurants. Among a total of 170 collected questionnaires, 20 incomplete samples were eliminated and consequently a final 150 completed questionnaires were provided. The SPSS/win 12.0 was used for statistical analysis: frequency analysis, factor analysis, reliability analysis and regression analysis. It is recommended that the food service industry should provide a positive work atmosphere which is satisfactory to the employee based on the needs of the employee. This study indicated that the quality of service quality affected the response and job satisfaction of employees in the food service industry.

• 한국의류학회지
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• 제31권7호
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• pp.1075-1084
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• 2007

The purpose of this study is to find out the important factors and efficient strategies concerning internet marketing. This study tries to examine satisfaction of the on-line consumers on internet shopping mall via fashion products. To fulfill this objectives, a survey was conducted from May 15 to May 30 in 2006, and an subject of study is men and women aged from 10s to 40s in purchase experience of the fashion merchandise to internet shopping malls. Data collected over the internet, and analyzed the 205 subjects. The statistical analysis methods was frequency analysis, reliability analysis, factor analysis, multiple regression analysis. The empirical studies were summarized as follows. First, internet shopping mall's fashion goods attributes(goods characteristics, aesthetic expression, variety of goods) significantly affect consumer's utilitarian shopping value. Second, internet shopping mall good's price attributes(economical efficiency of price, price reasonableness, price value, price information, price discount) significantly affect consumer's shopping utilitarian shopping value and hedonic shopping value. Third, consumer's utilitarian shopping value and hedonic shopping value are positively related to the internet consumer's shopping satisfaction.

• 한국IT서비스학회지
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• 제21권3호
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• pp.73-87
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• 2022

As the COVID-19 pandemic continues to prolong, non face-to-face, online classes has become the new normal in education. To examine the effect of course types and course delivery modes on student course satisfaction, the study analyzed survey data collected from 2,743 students enrolled in a 4-year university located in a metropolitan area. Basic Frequency analysis as well as keyword network analysis were used to analyze student survey data. The main results and implications of the study are as follows. First, the survey results indicated that students preferred asynchronous classes over synchronous online classes. This tendency was consistent regardless of student grades and majors as well as the course type. However, students majoring in more practice-oriented disciplines tend to prefer synchronous online classes and blended classes, and this tendency gets stronger with courses in major. Second, the keyword network analysis results further indicated that interactivity may play an important role in both synchronous and asynchronous online course satisfaction.

• 한국조경학회지
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• 제29권4호
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• pp.44-52
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• 2001

This study performed factor analysis for 21 independent variables related to the effect of illumination and suggested the effect by multiple regression analysis on the relationship between the effect of illumination and the satisfaction of use of a dependent variable to find the effect of illumination in urban parks at night and the effect of illumination on the satisfaction of use. The results of this study are as follows; 1) Of the 21 independent variables used to study the effect of illumination in urban parks at night, the impact on safety and possibility of crime was highly. The effects of illumination by factor analysis were abstracted as effects of removing anxiety, securing safety, increasing use. 2) As a result of multiple regression analysis, independent variables influencing satisfaction of use in urban park were proved as effects of removing anxiety, securing safety, increasing identity, preparing atmosphere and increasing use. Also, the effect of securing safety was the most important factor; it showed a level of importance 2 times higher than the effect of removing anxiety, and 7.7 times higher than the effect of preparing atmosphere in relative contribution of the effect of illumination to satisfaction of use. 3) Of the effects of illumination influencing satisfaction of use in urban parks, the effect of securing safety and the effect of increasing visibility were more significant than the effects of removing anxiety, preparing atmosphere and increasing use. This fact means that personal safety an the identity of persons or facilities in the space of use should be considered with priority in planning or designing illumination. Also, it implies hat, for night use in urban parks, lightness of the space is required for general safety of use at parks, and proper illuminance on the activity in the space of use should be required. The subject parks of this study are 8 urban neighborhood parks. The model on the effect of illumination and the satisfaction of use depends on characteristics and conditions of location of he park and user class, so the subject parks and persons should be varied, and the difference by sex or ages should be suggested.

• 한국산학기술학회논문지
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• 제20권10호
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• pp.341-350
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• 2019

본 연구는 에너지 환경 분야 연구자의 셀프리더십이 자기효능감, 직무만족 및 직무성과 간의 관계를 규명하기 위하여 연구가설들을 수립하고 실증분석을 추진하였다. 실증분석을 위한 자료는 약 3주 동안 회수된 200건의 설문지 중 에너지, 환경 분야 연구자 165명의 설문결과를 추출하여 사용하였다. SPSS 22.0 통계 프로그램을 통해 신뢰도, 빈도, 기술통계, 상관분석, 다중회귀분석, Sobel-test 등을 실시하였다. 연구자의 셀프리더십은 자기효능감과 직무만족, 직무성과에 모두 유의한 정(+)의 영향을 미치며, 연구자의 자기효능감은 직무만족과 직무성과에 모두 유의한 정(+)의 영향을 미치는 것을 확인하였다. 또한 자기효능감과 직무만족은 셀프리더십, 자기효능감과 직무성과간의 관계를 매개하는 것으로 확인되었다. 그러므로 연구자의 직무성과 제고를 위해서는 우선적으로 셀프리더십과 자기효능감 제고를 위한 소속 기관의 인적자원관리 제도 마련과 교육 활성화가 필요하다. 또한 연구자가 직무에 대한 즐거움, 만족감, 신뢰 등을 충족시킬 수 있도록 적절한 보상체계 마련이 필요하다. 특히 자기효능감은 직무성과에 대해 매우 중요한 영향 인자이므로 연구자의 자기효능감 강화를 위한 기관 차원의 전략마련이 요구된다.

• 산학경영연구
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• 제22권1호
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• pp.125-138
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• 2009

본 연구는 강릉지역의 대표적인 향토문화관광축제인 허 균 허난설헌 문화제를 대상으로 독특한 정체성과 향토성이 축제관광 프로그램 개발의 질적 향상을 가져다주며, 지역의 특성 및 관광자원을 활용한 프로그램 개발과 지역 활성화의 관점에서 고찰하였다. 그 결과 첫째, 허 균 허난설헌 문화제에 대하여 참가자들의 정보는 대부분 옥외 광고물이나 구전 혹은 친지나 동료들에게 들어 참가한 것으로 조사되었다. 둘째, 연령에 따른 만족도에서는 화장실과 편의시설 등의 시설성과 강릉시 이미지 고양 그리고 가족, 친지와의 친목도모 등의 효과성에 만족도의 차이를 보이고 있다. 셋째, 각종 행사에 참여한 사람들은 행사의 종류에 따라 만족도에 차이를 보이고 있다. 넷째, 강릉지역에서 개최되는 지역축제에 대하여 미리 인지하고 참여한 참가자는 인지하지 못하고 참여한 참가자보다 대부분 만족도가 높았다.