• Title/Summary/Keyword: importance of financial activities

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Korean Public Relations Trend and Social Acceptance in 1960s (1960년대 한국의 PR 상황 및 사회적 수용에 대한 연구)

  • Chae, Myung-Jin;Seon, Hye-Jin
    • Korean journal of communication and information
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    • v.35
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    • pp.292-328
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    • 2006
  • This study examined Korean Public Relations trend and social acceptance in 1960s. It centers on the acceptance conditions of PR concept, corporate PR and governmental PR. It analyzed PR recognition and practical activities of the general corporations, financial institutions and public corporations in dealing with corporate PR. It also analyzed Korean governmental PR through examining the structure of governmental PR system, PR activities in rural communities and the police. In those days, PR concept had been misused to no small degree and not been accepted correctly that the necessity to let people know PR in its proper meaning was raised. Laying emphasis upon the technical side, corporate PR activities had centered on publicity. Especially, at that time, the banks, the insurance companies and the public corporations had perceived the importance of PR and implemented a set of PR activities. It can be said that a special feature in government PR in 1960s lies in the expansion of the public information system and reinforcement of PR policies. Also, PR in rural communities had been doing to give information relating to agriculture technique and to improve the living conditions of the farm area. The importance of PR in police had been on the side of promoting relations with people and improving treatment of the people by policeman.

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Study of the Priority of Baby Boomer Policy: Emotional Psychology through Analytic Hierarchy (AHP 분석방법을 통한 감성심리 기반의 베이비부머 정책 우선순위 결정)

  • Kang, Ju-Ree;Lee, Chung-Real;Hwang, Du-Kyung
    • Science of Emotion and Sensibility
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    • v.22 no.1
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    • pp.77-88
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    • 2019
  • As the social interest of the Baby Boomer generation is increasing, this study derives implications for lifelong education policy through identification of the need and support for lifelong education among baby boomers lifelong learning, taking into account such aspects of quality of life as emotional psychology-based self-development and self-realization. To optimally explore support for lifelong learning for the baby-boomer generation, first-tier (top-level), sixth-tier (bottom-level), and five-other evaluation criteria were available. For the first layer, we examined whether potentiality or realizability was more desirable, and for the second layer, detailed criteria for realizability were set up, dividing them into financial, legal, and administrative feasibility. A study conducted by experts on the policy priority analysis of Baby Boomers showed that their support for lifelong learning places a greater priority on its feasibility (the more feasible alternative) than desire (the more desirable option). Among the six criteria, lifestyle activities had high priority, and the relative importance of the five assessment alternatives for lifetime learning activities was shown to be higher for employment skills education (0.377), civil participation education (0.181), lifestyle activities (0.200), and 'lifetime activities' (06.11). These results are meaningful: they can help shape and refine the needs of lifelong education, assess their relative importance, and prepare basic data for lifelong learning policies for baby boomers who are about to enter their old age.

전략적 성과측정 및 평가시스템의 개발과 적용에 관한 연구

  • 이승규;라준영;이수열
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 1998.10a
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    • pp.114-117
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    • 1998
  • Failure to link business or operations strategy with the activities of operations is a critical problem in strategy implementation process. This problem comes from malfunction of a coordination and control mechanism to support the strategic direction by effective communication throughout the firm. A performance measurement and evaluation system (PMES) is thought as a core mechanism to monitor, direct. and induce desirable activities. We have developed a new strategic PMES (SPMES) that can effectively support the manufacturing strategy by utilizing customized performance measures. They are selected from a pool of four distinct but closely related sets of performance measures; financial, market, internal competency, and performance driver. In this paper, we briefly review the structure of the SPMES and explain the change process of PMES into SPMES in manufacturing business units. First we analyze the business environment and manufacturing strategy to identify short- and long-term issues facing the management. Next step is scrutinizing the objectives and activities of every function and process in the business unit. Using the information obtained, we can diagnose the gaps between currently effective PMES and desirable SPMES supporting the strategies. Once the problems in existing system are identified, we reconfigure the existing and new measures to establish a SPMES through a series of analyses, discussions and workshops. In organizing the selected measures in the new system, we use AHP method to reflect the relative importance of the measures in a specific business. Finally, modification or development of information system to support the SPMES wraps up the development process, and implementation begins. We explain the entire process using two cases to clarify the real meanings and the difficulties of PMES change process.

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IMS지향성과 기업문화 적합도가 IMS활동의 이행수준과 성과에 미치는 영향

  • Kim, Gyeong-Il
    • Proceedings of the Korea Database Society Conference
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    • 2010.06a
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    • pp.5-12
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    • 2010
  • With a sample of 147 Korean small and medium size companies, this study examined the relationships among degree of information orientation, corporate culture, degree of information management implementation and selected business performances in the process of implementing IMS improvement programs, such as IMS(Information Management System). Information orientation is defined as company-wide understanding and implementation of the underlying philosophy, principles, approached, and tools of information improvement programs. It is assumed that successful implementation of information improvement programs requires a information-oriented mind-set of the employees. The key elements of information orientation include continious improvement structured processes, organixation-wide participation and customer-focused spirit. Culture id defined as the value and beliefs of em organization that shape its behavior. It is also assumed that successful implementation of information improvement programs require strong support from s corporate culture that emphasizes cintinious improvement. Adopting the competing values model of Quinn and McGrath(1985), corporate culture is classified into 'flexible' versus 'controlled culture' and 'outer-directed' versus 'inner-directed culture'. Fitness was defined through the relationship between levels of information oriented and types of corporate culture. The results were as follows. First, it was found that when a company with high information orientation promoted information innovation programs, such as IMS, it reported higher degree of information management implementation and improvement in business performances. Second, the results showed the importance of 'flexible culture' and 'outer-directed culture' in performing information, innovation. Regarding the types of corporate culture, the analysis found that developmental culture, rational culture and group culture were effective. Third, companies with high information oriented and flexible culture or companies with high information orientation and outer-directed culture reported the highest implementation in Information management activities. Fourth, the results showed that the level of information management implementation had a mediating effect on the relationship between information orientation and business performance. It was also found that enhanced non-financial performance led to the improvement of financial performance. This study attempted to exaime the factor that lead information management program to success. In order to reach success, first, it is suggested that companies have positive mind set toward continious information improvement. Secondly, it is recommended that a flexible and outer-directed culture appropriate for continious information improvement is cultivated.

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Deep neural network for prediction of time-history seismic response of bridges

  • An, Hyojoon;Lee, Jong-Han
    • Structural Engineering and Mechanics
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    • v.83 no.3
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    • pp.401-413
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    • 2022
  • The collapse of civil infrastructure due to natural disasters results in financial losses and many casualties. In particular, the recent increase in earthquake activities has highlighted on the importance of assessing the seismic performance and predicting the seismic risk of a structure. However, the nonlinear behavior of a structure and the uncertainty in ground motion complicate the accurate seismic response prediction of a structure. Artificial intelligence can overcome these limitations to reasonably predict the nonlinear behavior of structures. In this study, a deep learning-based algorithm was developed to estimate the time-history seismic response of bridge structures. The proposed deep neural network was trained using structural and ground motion parameters. The performance of the seismic response prediction algorithm showed the similar phase and magnitude to those of the time-history analysis in a single-degree-of-freedom system that exhibits nonlinear behavior as a main structural element. Then, the proposed algorithm was expanded to predict the seismic response and fragility prediction of a bridge system. The proposed deep neural network reasonably predicted the nonlinear seismic behavior of piers and bearings for approximately 93% and 87% of the test dataset, respectively. The results of the study also demonstrated that the proposed algorithm can be utilized to assess the seismic fragility of bridge components and system.

Development of a methodology for analysing and quantifying the impact of delay factors affecting construction projects

  • Shebob, Abdulhamid;Dawood, Nashwan;Shah, Raj K.
    • Journal of Construction Engineering and Project Management
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    • v.2 no.3
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    • pp.17-29
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    • 2012
  • Delays are one of the biggest problems facing by the construction industry and they have significant financial and social impact in construction projects. The paper presents a framework of Delay Analysis System (DAS) with the aim of analysing the impact of delay factors in Libyan construction projects. The system has designed by integrating the possible delay factors, critical activities of a project using@risk simulator. A case study of building project was demonstrated to identify the impact of delays and the sensitivity of delay factor. The case study result showed that the project might be delayed by 97 to 103 days in comparison to the planned duration. The developed DAS is a tool for analysing and identify the impacts of delay factors and assist to construction manager to take necessary measure in reducing the delay impact. The paper provides a methodology for analysing the possible delay impact in a construction project and informing to construction manager in advance of the possible delay factors.

Cost of Treatment for Cancer: Experiences of Patients in Public Hospitals in India

  • Nair, Kesavan Sreekantan;Raj, Sherin;Tiwari, Vijay Kumar;Piang, Lam Khan
    • Asian Pacific Journal of Cancer Prevention
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    • v.14 no.9
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    • pp.5049-5054
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    • 2013
  • Background: To assess the treatment pattern and expenditure incurred by cancer patients undergoing treatment at government tertiary hospitals in India. Materials and Methods: A cross-sectional study of 508 cancer patients randomly selected from tertiary cancer hospitals funded by central/state governments located in major cities of five states in India, namely Kerala, Maharashtra, Rajasthan, West Bengal and Mizoram, during March - May 2011 was conducted. Information related to direct costs, indirect costs and opportunity costs incurred on investigations and treatment, major source of payment and difficulties faced by patients during the course of treatment was collected. Results: About 45% of the patients used private health facilities as the first point of contact for cancer related diseases as against 32% in public hospitals. About 47% sought private health facilities for cancer investigations, 21% at district/sub-district hospitals, and about 4% contacted primary health care facilities. A majority of the patients (76%) faced financial problems while undergoing treatment. Conclusions: The results highlight the importance of involving the primary health care system in the cancer prevention activities.

A Study on the Development of Green-tourism Performance Indicators by Using BSC on Rural Village (BSC에 의한 농촌마을 그린투어리즘 성과지표 개발에 관한 연구)

  • Um, Dae-Ho;Kim, Dae-Sik;Kim, Tai-Cheol;Kim, Eun-Soon
    • Journal of Korean Society of Rural Planning
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    • v.12 no.3 s.32
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    • pp.43-55
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    • 2006
  • Recently, increases of leisure activities and 5-day workweek system enforce government employ rural tourism policy and projects. Operating projects are Green Rural Experience Village, Rural Tradition Theme Village, etc. In this study under investigation of Green Rural Experience Village site, Green-Tourism performance indicators were developed. Green-Tourism performance indicators of rural village were developed by BSC(balanced scorecard) and AHP(Analytic hierarchy process). Four perspective of BSC are divided into financial perspective, customer, internal-business process, and teaming and growth perspectives. To develop green-tourism performance indicators of rural village, low perspectives of BSC are converted into investment effect, visitor, internal process, and village inhabitants perspectives. By these perspectives, green-tourism performance indicators of rural village were developed. Weighting values on importance were calculated by AHP. Performance indicators developed in this study applied in 12 villages. With the result, generally well-known villages gained high score, and in accord with survey content.

Factors that Influence User Intention of IPTV Banking Service (IPTV 뱅킹 서비스 이용 의도에 영향을 미치는 요인)

  • Kim, Moon-Sun;Kim, Moon-Oh;Kim, Hyo-Jin;Ryoo, Sung-Yul
    • Journal of Information Technology Applications and Management
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    • v.16 no.2
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    • pp.79-98
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    • 2009
  • IPTV has risen as a new driving force amid concerns against the saturated internet market and gained enormous attention of both the government and industry as niche market. Especially, IPTV banking which is one of the major services, IPTV has risen up recently as another financial service channel. Prior to the expansion of the new technology, this study attempts to predict its success possibility. In order to grasp variables that would effect formation of user intention of potential adopters, and external variables that influence user intention of IPTV banking have been confirmed and studied empirically based on Technology Acceptance Model(TAM). As a result, it was validated that self?efficacy, facilitating condition, social influence, and perceived importance to TV banking needs are the influential variables. Therefore, one may able to find appropriate direction of marketing activities for effective expansion of IPTV banking service through this study. Also, considering the fact that the number of service users has absolute influence over profit determination in the IPTV banking service industry, the study about characteristics and intention of such potential adopters could certainly be significant.

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A Comparative Static Study on the Variables' Significance to Urban Quality of Life (도시인의 '삶의 질' 결정요인에 관한 비교정태분석)

  • Kim, Dong-Yoon
    • Journal of The Korean Digital Architecture Interior Association
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    • v.13 no.3
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    • pp.15-23
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    • 2013
  • As a succeeding analysis on the variables' significance to 'Quality of Life(QOL)'(Kim, Dong-Yoon, 2012a), which has a purpose of trying to enhance the intersubjectiveness by means of quantitive methods to find the factors on the QOL, this study aims at finding the time serial change in the deciding factors to deepen the related researches on the theme. Using the similar statistical methods such as multiple regression and factor analysis for "2012 Seoul Survey" this study shows two similar points and one differentia. The similarities include the fact that five subcategories of happiness have relative statistical importance in the order of (1)financial condition, (2)health condition, (3)social activities, (4)community relationship and (5)family life and the fact that the five subcategories are conceptually different from the 5 deciding factors, which means the possibility to improve the survey design. And the difference is the 5 factors such as (1) social trust - amenities, (2)cultural life, (3)social indiscrimination - hope for elevation, (4)sharing - giving and (5)community spirit which are largely different from preceding study. Although only the first two factors have statistical significance this result has a implication that they reflect the new paradigm of social capital and the essential necessity of human survival; sharing-community-culture.