• Title/Summary/Keyword: identification

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A study on factors that influence organizational identification among employees who work for foreign multinational corporations in Korea (국내 진출 다국적기업 자회사 종사자들의 조직동일시에 미치는 요인에 대한 연구)

  • Jeong Hun Kim;Duckjung Shin
    • Korea Trade Review
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    • v.45 no.6
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    • pp.55-75
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    • 2020
  • This study examines factors that influence organizational identification of employees who work for foreign multinational corporations in Korea. First, we test whether employee perceptions on leader-member exchange, trust in CEO, and career growth opportunity can influence their organizational identification. second, we also investigate moderation effects of employee perception on subsidiary level factors such as co-operation between the subsidiary and its HQ, firm reputation of the subsidiary, and opportunity to work overseas. 391 survey results from 350 subsidiaries of multinational corporations in Korea has been collected for this study. We found that leader-member exchange, trust in CEO and career growth opportunity had a positive effect on organizational identification of employees who work for foreign subsidiaries of multinational corporations in Korea. We also found partial support for the moderation effects of HQ-subsidiary interrelationship and opportunity to work overseas in the relationship between predictors and organizational identification. With this in mind, I hope this help to reconsider competitiveness of global companies in Korea by increasing organizational identification.

Preliminary Research for Development of Instrument for Cold-Heat & Deficiency-Excess Pattern Identification of Dementia (치매(痴呆)의 한열허실(寒熱虛實) 변증(辨證)을 위한 지표 문항 개발에 관한 기초 연구)

  • Heo, Eun Jung;Kang, Hyung Won;Jeon, Won Kyung
    • Journal of Physiology & Pathology in Korean Medicine
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    • v.27 no.5
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    • pp.553-562
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    • 2013
  • This study was performed to develop cold-heat and deficiency-excess pattern identification for dementia, as well as for standard Korean medicine diagnosis and treatment. Five experts comprised of 4 neuropsychiatrists of Korean medicine and 1 statistician to develop cold-heat and deficiency-excess pattern identification for dementia. We searched studies about pattern identification and selected 507 articles using Oasis search terms provided by the KIOM. As a result, 10 pattern identification research study were recruited. Moreover, we analyzed neuropsychological assessments for dementia that evaluate Behavioral and Psychological Symptoms of Dementia (BPSD) and cognitive function using experts conferences and we selected neuropsychological instruments using pattern identification. Six cold patterns, six heat patterns, ten deficiency patterns, and four excess patterns were identified according to the cold-heat and deficiency-excess pattern identification of dementia. We selected the Caregiver-Administered Neuropsychiatric Inventory and the Korean Mini-Mental State Examination as neuropsychological assessments of dementia, which examine behavioral symptoms and cognitive function, suspectively. We formed positive and negative correlation between Korean medicine pattern identification and neuropsychological assessments for dementia. We developed and suggested a forecast module of pattern identification for dementia. But, it is necessary to perform additional clinical trials to verify its validity and accuracy.

The Effect of Identification to Sponsorship Response (일체감이 스폰서십에 대한 반응에 미치는 효과)

  • Lee, Jun-Youb
    • The Journal of the Korea Contents Association
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    • v.8 no.1
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    • pp.93-102
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    • 2008
  • The attitude of community member plays a key role for sponsorship response. Theory of identification is very important to understand the attitude of community members. community identification can effect to behavior and attitude to sponsors of community members. This study examines antecedents of community identification and relations between community identification and sponsorship response. I found that sense of community effect to community identification and community loyalty. Satisfaction of need, membership, and emotional ties effect to community identification and community loyalty. But influence effect only to community loyalty. community identification effect to community loyalty. And community loyalty effect to sponsorship response.

Effects of Salesperson Brand Identification on Conceptual Fluency, Satisfaction, and Brand Evaluation (판매원 브랜드 동일시가 개념적 유창성, 서비스 만족도, 브랜드 평가에 미치는 영향)

  • Choi, Soonhwa
    • Journal of Distribution Science
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    • v.16 no.4
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    • pp.75-82
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    • 2018
  • Purpose - As the role of salespersons in retail stores has expanded from selling products to sharing brand experiences with customers, the importance of research on the effects of salesperson-brand relationships has grown. The purpose of this research is to investigate the influences of salespersons' brand identification on conceptual fluency and customers' service and brand evaluations. It was supposed that salespersons' brand identification is affected by brand knowledge, which is a core dimension of internal branding. Research design, data, and methodology - The author developed a structural model in which salespersons' brand knowledge influences brand identification, hence customers' perception of salesperson-brand image congruence. And it is hypothesized that salesperson-brand image congruence influences conceptual fluency which affects customers' satisfaction and brand evaluation. Data were collected from five department stores in Seoul. Results - First, salespersons' brand knowledge was found to have a significant effect on brand identification. The more a salesperson knows about the affiliated brand, the higher her level of brand identification. Second, salespersons' brand identification influenced salesperson-brand image congruence. Third, salesperson-brand image congruence had a significant effect on brand conceptual fluency. Customers who perceive salesperson-brand image congruent are more likely to process information easily. Finally, conceptual fluency was found to be a significant determinant of store loyalty and brand value evaluation. Conclusions - The results of this study verify importance of salesperson's brand identification on customers' service and brand evaluations. To enhance salespersons' brand identification, retailers should emphasize the importance of internal branding and communication, especially by sharing brand vision, values, and identity with employees at customer contact points. Also, as brand conceptual fluency is a significant determinant of customer responses, retailers need to deliver consistent messages through various components of store environments, including salespersons' attitudes, appearances, and manners, as well as physical store design. With a deeper understanding of the effects of salesperson-brand relationship and brand conceptual fluency, retailers will be able to create more effective brand strategies to enhance their performances. Future studies should consider data from various retail types, such as discount stores, to generalize the findings.

Structural Relationship of Content Trait, Identification, Loyalty on Online Brand Community (온라인 브랜드 커뮤니티에서 콘텐츠 특성, 동일시, 충성도간의 구조적 관계)

  • Lee, Jong-Ho;Ock, Jung-Won;Yun, Dae-Hong
    • The Journal of the Korea Contents Association
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    • v.11 no.2
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    • pp.385-396
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    • 2011
  • The purpose of this study was to investigate contents identification and brand community identification on the brand community. Analysis was performed for the empirical study where important variables of this framework included attractiveness, similarity, intimacy, information quality, contents identification, and community identification, loyalty. I collected the 184 data through survey and analyzed them. The data were recorded and analyzed using the SPSS 14.0 and LSREL 8.30. The brief findings of the study were as below: Given the finding of the study, users who have contents identification directly don't affect on purchase loyalty. Therefore, company intensifies users' visiting community. Users who consistently visit community have purchase loyalty. Existing studies on online brand community is a study for the identification. This study identified the dimensions of the content attribute of the content identification and brand community identification were examined by questionnaires. Accordingly, the company operating the brand community to provide more useful suggestions.

Correlation Analysis between Sasang Constitution and Oriental Pattern Identification by Using Oriental Diagnosis System (한의전문가시스템을 활용한 사상체질과 한의변증 간의 상관관계 분석)

  • Jo, Hye Jin;Noh, Yun Hwan;Cho, Young Seuk;Shin, Dong Ha;Kwon, Young Kyu
    • Journal of Physiology & Pathology in Korean Medicine
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    • v.33 no.5
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    • pp.255-260
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    • 2019
  • Oriental Diagnosis System(ODS) is an artificial intelligence program that utilize entered diagnosis knowledge, determine patient's disease and decide right medicine. The purpose of this study is to find a correlation between pattern Identification in Korean medicine and each sasang types(So-Yang, So-Eum and Tae-Eum) by analyzing ODS diagnosis result. Eventually our study secure availability of using ODS program at clinical training or developing diagnosis program. Subject of this study is 32 students participating in Sasang medical practice(12 subjects were So-Yang, 7 subjects were So-Eum, and 13 subjects were Tae-Eum). We analyze subject's clinical practice result reports by using ODS program and obtained result about pattern Identification. We used SPSS statistics 23 in analyzing the differences of the scores of Eight Principle Pattern Identification, Qi-Blood Pattern Identification, Bing-xie Pattern Identification, and Visceral Pattern Identification in each Sasang types (So-Yang, So-Eum, Tae-Eum). In the case of Heat-moisture, Tae-Eum showed higher score than So-Eum, but So-Yang showed no difference from the other two Sasang types(p<0.05). And in the case of Food-accumulation, Tae-Eum and So-Yang showed significantly higher score than So-Eum(p<0.05). It is hard to generalize the result because subject of this study was not enough. However, we explained correlation between pattern Identification in korean medicine and each sasang types based on quantifiable and objective evidence system. Therefore use of ODS program in student clinical practice training help to understand the relationship and correlation between different pattern Identification and will help standardization of clinical practice education.

System Identification of Building Structure using Subspace Identification Method (부분공간법에 의한 건축구조물의 동특성 식별)

  • Bae, Gi-Hwan
    • Journal of Korean Association for Spatial Structures
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    • v.3 no.4 s.10
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    • pp.53-58
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    • 2003
  • In order to control seismic responses of building structures effectively and stably, it is very important to estimate the dynamic characteristics of target structure exactly based on input-output signal data. In this paper, it is shown that Subspace Identification Method is able to be applied effectively to system identification of building structures. To verify the efficiency of Subspace Identification Method, the vibration experiments were conducted on a specimen structure which is a 5-storied building structure model consisted of H-shaped steel beam, and the simulated seismic responses of the identified structure model were compared with the observed ones under the same excitation. It was observed that the experimental results coincided with the analyzed ones proposed in this paper.

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HMM-Based Transient Identification in Dynamic Process

  • Kwon, Kee-Choon
    • Transactions on Control, Automation and Systems Engineering
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    • v.2 no.1
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    • pp.40-46
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    • 2000
  • In this paper, a transient identification based on a Hidden Markov Model (HMM) has been suggested and evaluated experimentally for the classification of transients in the dynamic process. The transient can be identified by its unique time dependent patterns related to the principal variables. The HMM, a double stochastic process, can be applied to transient identification which is a spatial and temporal classification problem under a statistical pattern recognition framework. The HMM is created for each transient from a set of training data by the maximum-likelihood estimation method. The transient identification is determined by calculating which model has the highest probability for the given test data. Several experimental tests have been performed with normalization methods, clustering algorithms, and a number of states in HMM. Several experimental tests have been performed including superimposing random noise, adding systematic error, and untrained transients. The proposed real-time transient identification system has many advantages, however, there are still a lot of problems that should be solved to apply to a real dynamic process. Further efforts are being made to improve the system performance and robustness to demonstrate reliability and accuracy to the required level.

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Neural Networks Based Identification and Control of a Large Flexible Antenna

  • Sasaki, Minoru;Murase, Takuya;Ukita, Nobuharu
    • 제어로봇시스템학회:학술대회논문집
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    • 2004.08a
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    • pp.1711-1716
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    • 2004
  • This paper presents identification and control of a 10-m antenna via accelerometers and angle encoder data. Artificial Neural Networks can be used effectively for the identification and control of nonlinear dynamical system such as a large flexible antenna. Some identification results are shown and compared with the results of conventional prediction error method. And we use a neural network inverse model for control the large flexible antenna. In the neural network inverse model, a neural network is trained, using supervised learning, to develop an inverse model of the antenna. The network input is the process output, and the network output is the corresponding process input. The control results show the validation of the ANN approach for identification and control of the 10-m flexible antenna.

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Mutual Friendly Force Identification Protocol based on Hash-Chain for Personal Combat Systems

  • Lee, Jongkwan
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.14 no.9
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    • pp.3858-3869
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    • 2020
  • In this paper, we propose a hash-chain based friendly force identification protocol for personal combatants equipped with a personal combat system in a tactical wireless network. It is imperative in military operations to effectively and quickly identify friendly forces. If the identification of friendly forces is not correct, this can cause friendly fire. In current ground operations, the identification of friendly forces by personal combatants is neither secure nor safe. To address this issue, the proposed protocol uses a hash-chain to determine if a detected person is friendly. Only friendly forces with the same materials that are assigned before they deploy can construct an initial hash-chain. Moreover, the hash-chain is changed at specific times. The performance of the proposed protocol is evaluated on the assumption that the secret key is leaked, which is the worst scenario in the security research field. We verify that the proposed protocol is secure for the various attack scenarios, such as message replay attack, fabrication attack, and Denial of Service attack.