• Culinary science and hospitality research
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• v.9 no.1
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• pp.51-64
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• 2003

The study aimed at conducting the comparative analysis of the service quality and the degree of satisfaction in the area of foods and beverages between recreational hotels and business hotels. Thus the quality of service was set up as tangibleness, reliability, responsive quality, confidentiality and sympathetic quality; the customer satisfaction was classified into the overall satisfaction and the degree of satisfaction of experience in using and analyzed. As the result of it, business hotels indicated higher than recreational hotels in tangibleness, reliability, confidentiality, the overall satisfaction and the degree of satisfaction of experience in using. Even in the effects of the service quality on the degree of satisfaction, there was difference between recreational hotels and business hotels. In conclusion, there is difference in the service quality and the degree of satisfaction on foods and beverages between recreational hotels and business hotels. Besides, to improve the degree of satisfaction on the field of foods and beverages of hotels, it is most important to understand the characteristics of main customers who use hotels.

• Korean Institute of Interior Design Journal
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• v.13 no.5
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• pp.125-132
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• 2004

The purpose of this study is focused on defining the types of spatial configuration of internal functions in city hotels by researching and analyzing city hotels in Korea and Japan. The scope of this study is limited to the period of early 1980's to the end of 1990's and 18 city hotels in Korea and Japan are selected as subject. Researching existing records and analyzing plans, surveys are used as the method of the study. The result of this study is as follow. First, block composition of floor plans that is used for hotel construction could be divided into three types (immanent type-6hotels, combined type-7hotels, adjacent type-4hotels). Second, the result of analysis about the internal functions and structural types of public area in city hotels is as follow. More Korean city hotels are taking concourse type (Korea 77.8%, Japan 55.6%) and hall type (Korea 22.2%, Japan 11.1%) than Japanese city hotels. However, the mixed type (concourse type +hall type) is only used in Japan (Korea 0%, Japan 33.3%). Third, as the result of the comparison of the size of public area between Korea and Japan, Korean hotels (36.70%) have larger space than Japanese hotels only in the service area. public (Korea 33.98% < Japan 34.71%), business (Korea 27.68% Japan 31.41%)and empty (Korea 1.64% < Japan 6.13%) area is taking larger space in Japanese city hotels than Korean.

• Korean Institute of Interior Design Journal
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• v.23 no.5
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• pp.131-138
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• 2014

The purpose of this study is to examine spatial composition elements of the public sector through medium-sized first class urban hotels of Korea and Japan, the two countries with geopolitical closeness and high cultural and economic correlation, and to provide data needed for devising future urban hotel plans. The scope of this study included case studies on medium-sized first class urban hotels (10 urban hotels with concours composition type in the public sector) located in downtowns of Korea (5 hotels) and Japan (5 hotels). The study was conducted by analysis of drawing based on review of preceding studies and literature, and on-site survey. The results of survey and analysis on physical spatial elements shown in medium-sized urban hotels of Korea and Japan with concours composition type among composition types in the public sector are as follows. First, as a result of analyzing spatial elements of medium-sized urban hotels in the public sector, an in-depth checklist must be prepared with consideration on intimate correlation between elements to devise a construction spatial plan for urban hotel in the future. Second, as a result of comparatively analyzing area ratio for each function (public sector, sales sector and service sector) through area analysis on the lower floors of medium-sized urban hotels, reference data for planning were found in regards to spatial composition ratio of the public sector. Third, as a result of analyzing spatial elements of lobby hall and traffic line of visitors on the lower floors of medium-sized urban hotels in the public sector, there was a substantial difference between hotels of Korea and Japan.

• Korean Institute of Interior Design Journal
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• v.25 no.4
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• pp.13-22
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• 2016

With the change of the times, the hotel industry of modern city also becomes diversified. Especially the appearance of boutique hotels gives customers a new understanding of hotels. Boutique hotels are different from ordinary hotels which only provide accommodation. It provides customers with different experiences and innovation space of life style. Therefore, the appearance of boutique hotels could be considered as the mature performance of hotel industry. Therefore, the purpose of this research is to discuss the design features of guest rooms of boutique hotels. The methodologies of this research are to investigate the concept and characteristics of boutique hotels, to grasp the direction of the guest room design and to come to the conclusion using the method of case study. The scope of this research is based on the hotel design characteristics mentioned in preliminary studies of Korea and China (after 2010). The guest room design characteristics of boutique hotels are classified. The scope of the selected examples is the 20 boutique hotels opened in recent 5 years (newly opened or re-opened) since 2010, in which there are 2 Korean cases and 18 foreign cases. Chapter 4 classifies the guest room design characteristics of boutique hotels into four characteristics of hybrid, experiential, regional and environmental by literature review.

• Korean Institute of Interior Design Journal
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• no.38
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• pp.153-163
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• 2003

In order to overcome such limits of hotel sales, the role of hotel public section, such as eating and drinking facilities, is very important. Moreover, city hotels increase the value of public section by providing various event for citizens as well as and services for banquet. Since Jeju has urban hotels and resort hotels mixed together, their Plane types and area composition based on the characters of customers using the public section are different from ones of other cities. The purpose of this study is to provide basic material for the qualify improvement of the luxury resort hotels in Jeju. We examine the tendency of the systematic Plane composition of the Public sections which take different types of customers, such as Jeju people and tourists, into consideration, analyzing the plane types and the area composition of the luxury resort hotels in Jeju. The study shows that the public part of hotels always had great impact on hotels sales depending on the compositions of plane and area.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.9
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• pp.163-185
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• 1998

It is expected that marketing environment of the hotel industry will change much this year. Hotels should make strategic marketing activities to cope with the rapid change of the environment positively. With the case study of marketing activities for American market of "L" Hotel, a deluxe hotel in Seoul, this study is to present the ways of improving marketing activities of a tourist hotel. U.S.A market has been emerging as the most important market in deluxe hotels with strong value of U.S. dollar currency. To get more Ameriean staying guests. hotels had better make effortis in American market as follow. First, hotels should select corporate market as main target market in U.S.A market. Second, hotels should make preferred corporate rate contracts with corporate travel departments of corporate accounts as their house agents Third, hotels should recognize Global Distribution System as major eservation network in U.S.A Fourth, hotels should advertise effectively in G.D.S in order that agents may reserve the hotel with its visual information. Fifth, hotels had better make the most use of three branch offices of K.N.T.O and sale offices of their affiliated reservation system to get useful information on corporates and travel agents.el agents.

• Korean Institute of Interior Design Journal
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• v.13 no.3
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• pp.129-136
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• 2004

The purpose of this study is to provide basic information and guide line for designing hotels located in metropolis by analyzing the spatial configuration of public area. As the sample of analysis, ten hotels are selected in Tokyo area, which were constructed during 1970 to 1990; the period was characterized by booming hotel constructions. The findings of the above analytical survey might be summarized as follows. First of all, it was found that all hotels constructed during the above mentioned periods could be classified into two categories according to their block type such as interlocking form and form within form types. It also observed the six hotels out of then had adopted form within form, beside, the left four hotels were constructed along the interlocking form type. Secondly, as regard to the functional space configuration of the public area, it was found that, in case of eight hotels, the upper part of the building which allocated as residential quarter are configured as linear type. As regard the lower part, however, it was found that different types are adopted. For instance, five hotels had adopted con-course types for the lower level that is spared for the public/service area. Beside, it was also found that, out of above five hotels, three hotels took form within type and the other two adopted compromising type. Thirdly, as regard to the composition of public area, it was found that, the quarters are allocated as follows, such as 34.11 percent for public, 28.99 percent for sales and 33.07 percent for service quarter.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.15 no.1
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• pp.81-97
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• 2004

The purpose of this study is to suggest management information through the analysis of relationships between financial characteristics and financial performance to the owners and managers of super deluxe hotels in Korea. The data of super deluxe hotels were collected by the electronic F/S announcement system. Forty-two hotels, which have financial statements for the previous three consecutive years were chosen as the sample of analysis. Return on total assets and times interest earned, asset turnover, current ratio of the super deluxe hotels are correlated. Return on total assets and asset turnover, sales growth rate, times interest earned are also correlated. And productivity and asset turnover of chain hotels are correlated. Based on this study, it can be concluded that chain hotels are maily correlated with growth ratio and activity ratio. Otherwise non-chain hotels are mainly correlated with current ratio and safety ratio.

• Korean Journal of Community Nutrition
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• v.11 no.1
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• pp.116-123
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• 2006

The purposes of this study were to develop a tool for assessing internal branding performance and to identify the difference of internal branding performance between local and international hotels. The internal branding performance measure was developed through literature studies and face-to-face in-depth interviews with managers in various departments of 5 deluxe hotels. The questionnaires were distributed to 460 employees in food and beverage departments of 11 deluxe hotels in Seoul, and a total of 398 questionnaires were used for analysis ($86.5\%$). The statistical analyses were completed using SPSS Win (12.0) for descriptive analysis, reliability analysis and t-test, and AMOS (5.0) for confirmatory factor analysis. The results of this study showed that the measure developed in this study was reliable and valid for assessing internal branding performances of hotels. In addition, the internal branding performances of hotels were high at understanding of brand dimensions and relatively low at work and organizational culture and human resource management dimensions, and local hotels showed lower levels of performance than international hotels at the dimensions of work and organizational culture (t = -3.801, P < 0.001) and human resource management(t = -5.397, p < 0.001). In conclusion, it is considered that a strong internal branding strategy should be established for successful brand management, and the practical measure for internal branding performance would be a key factor.

• Korean Institute of Interior Design Journal
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• v.25 no.6
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• pp.116-126
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• 2016

In modern society which changes from quantity-seeking society to value-seeking one, people's various lifestyles have great effect on consumption patterns and work as an important factor in choosing hotels. The fact that design hotels, which provide unique experiences with differentiated and sensitive designs by reflecting various lifestyles, recently attract attention can be understood in the same context. As a matter of fact, design hotels recently serve as destinations as they become cultural and artistic icons which reflect customer lifestyles. Especially, the designs of lobby spaces in hotels play deciding role in customers' choices while representing the nature of hotels. In this respect, under the premise that the kinds of accumulated experiences are different depending on lifestyles and preferences for specific interior spaces are influenced by association mechanism formed by experiences, this study analyzed lobby spaces of design hotels which focus on specific lifestyles from the perspective of association mechanism based on experiences. As the method of analysis, this study classified the types of lifestyles and conducted case analysis to investigate what association mechanism works to enhance the preference of design hotels by types. Study classified lifestyles into experiential activity type, social meeting type, fashion-pursuing type and hideout-preferring type and analyzed cases of lobby designs in design hotels. The results of this case analysis are as follows; First, experiential activity type mainly utilized quasi-association and approach association through senses and social meeting type utilized quasi-association and memory association through emotions while fashion-pursuing type utilized quasi-association and presumption association through intuition and hideout-preferring type utilized quasi-association and approach association through thoughts. Second, it was found that most lobby designs are characterized by association mechanism in visual formative nature and that in temporal spatial nature working in complex way, and, through such process of association expansion, space stories are created. Stories of spaces created this way become unique identities of design hotels that provide new experiences for customers.