• 가정과삶의질연구
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• 제34권3호
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• pp.129-145
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• 2016

This study focuses on the differences in family values, which is a cause of family dissolution and conflicts of marriage immigrant women. This study was conducted on 441 women in Vietnam. It was done to explore their family values. Specifically, the following were examined: the overall family values and martial status of Vietnamese women; differences in their family values by region (northern, central, southern). The survey questionnaire consists of the following content: 'family perception'; 'gender-role values'; 'elderly parent support value'. The characteristics of family values of Vietnamese women are as follows. First, the scope of family perceived by them was relatively narrow. In particular, most of them didn't perceive the parents of a spouse as a familymember. Second, in terms of gender-roles, they perceived men and women as equal and didn't have strong perception of traditional gender roles. Third, they felt strongly about supporting elderly parents. The perception of supporting elderly parents is based on equal gender roles, instead of the paternalistic approach. They preferred financial support to living with parents. There were also differences in family values by region. Also, their values seemed to be the opposite of the ones well-known by region. In addition, their values were changing amid economic growth and modernization. Residents in Can Tho in the south - known to have open-minded Southeast Asian values - had the most patrilineal, traditional values with strong perception towards supporting elderly parents. Residents in Hanoi in the north - known to have heavy influence of Confucian culture - had non-traditional values with positive attitude towards liberal sex culture, divorce, and remarriage. Residents in Da Nang, a central region, had a mixture of northern and southern characteristics in terms of family values.

• 가족자원경영과 정책
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• 제24권1호
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• pp.1-19
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• 2020

The purpose of this study is to identify the perceptions of and willingness for marriage among people in their 20s and 30s. The data came from the Korean General Social Survey of the Survey Research Center at Sungkyunkwan University. The sample data set included 292 men and women aged 20 to 39. The major findings are as follows. First, gender, satisfaction with one's household economic conditions, and significantly affect the individuals' perceptions of marriage. The results show that the men's education level, value of family succession, value of gender roles, and value of parents' role are the significant factors that affect their perceptions of marriage. In the case of the women's perceptions of marriage, the significant factors are their household economic conditions, value of family succession, value of gender roles, and value of childbirth. Second, the willingness for marriage among unmarried people is decided by age, education level, whether one has an income or not, satisfaction with one's household economic conditions, and value of one's childbirth. Overall, gender is the most significant factor that affects the perceptions of marriage among all the other variables. However, men's and women's values of gender roles and family succession, respectively, both significantly affect their perceptions of marriage but show opposite coefficient directions. Another finding shows that unmarried people who are willing to marry tend not to have children. This implies that they do not perceive the decision on having a child as a necessary factor behind marriage decisions.

• Asian Journal for Public Opinion Research
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• 제9권4호
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• pp.352-367
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• 2021

Purpose: This research aims to examine gender preferences for men and women advertising models in Saudi advertisements. Saudi Arabia is known as one of the most gender-segregated society in the world, and it has gender-specific roles, characteristics, and behaviors that are undesirable for the other gender. Methodology: The questionnaire was developed with the help of earlier studies on perceptions towards advertising models and validated by a jury of experts and focus groups. The gender preferences for ten product categories (including automobiles, baby care products, cigarettes, cosmetics for women, fashion, food & beverages, motorcycles, personal care for men, personal care for women, sporting goods) were examined for men and women models. Similarly, three personal preferences characteristics for both genders (face beauty, voice quality, and Islamic dress), two characteristics for women models (body shape, femininity), and two characteristics for men models (height-weight balance, masculinity) were examined for men and women models separately. Finally, a survey was conducted to solicit responses from respondents (N=412). Findings: Results indicated significant gender preferences for gender-specific product categories and typical gender stereotypes in advertising models. Men models were preferred in men-specific products, and women models were required in women-specific products. Some product categories (including personal care for men and sporting goods) were ranked higher for men advertising models, while for women advertising models, other product categories (including personal care for women and cosmetics for women) were ranked higher. Masculinity was ranked highest as the preferred personal characteristic for men advertising models, while voice quality was highest for women advertising models. Finally, there is a significant difference between the preferred personal characteristic for men and women advertising models for three characteristics, including face beauty, Islamic dress, and masculinity and femininity. Implications: Saudi Arabia is a unique society with predominantly unique cultural dominance. Consequently, local culture greatly influences advertisements. It has stereotyped gender roles even in advertisements. This study will establish a baseline for further research on the subject area.

• 한국컴퓨터정보학회논문지
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• 제24권6호
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• pp.189-197
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• 2019

The purpose of this study was to investigate about the effects of parental rearing behavior on self-esteem and gender role stereotype during adolescence and to reveal the mediating effect of self-esteem on adolescents' gender role strerotype. Also investigated the relationship among these variables and condition variables. For this purpose, used the Second Grade longitudianl Panel data of Middle School from the Korea Youth Panel Survay(KYPS). And the latent growth model was analyzed 3,449 men and women adolescents' cases of the first, the fourth and the sixth wave of the Korea Youth Panel Survey(KYPS) administered by Korea Institute for Youth development. And the structural equation model was used to investigate whether self-esteem mediates parental rearing behavior and male and female gender role Strerotype. The results of this study, the direct effect between variable factors showed that the more positive the parenting behavior of the second grader of middle school is, the more positive the self-esteem of male adolescents and the initial value of stereotypes of male gender role. It also affects the self-esteem of female adolescents and stereotypes of female gender roles but not statistically significant. The male gender role stereotypes were decreased in influence by the rate of change of parental rearing behaviors, and the initial value and the rate of change of self-esteem were statistically influenced to the male gender role stereotypes and the higher the self-esteem, the higher the self-esteem. However, there was no significant effect on stereotypes of female gender roles. As a result of analyzing the mediating effect of self-esteem, partially mediated between the initial value of parental rearing behavior and initial stereotype of male gender role, but there was no longitudinal mediation effect. There was no mediating effect of self-esteem between parental rearing behaviors and stereotypes of female gender roles and there was no longitudinal mediation effect. The effect of condition variable gender was found that female adolescents are more affected by paretal rearing behavior than male adolescents and also affected by the growth process. The monthly income of households influenced the initial value of parental rearing behaviors and showed a difference in parental rearing behavior according to household income. And the higher the mother 's educational level, the more the self-esteem of male adolescents was affected.

• 유통과학연구
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• 제13권3호
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• pp.93-100
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• 2015

Purpose - Since the early 1990s, it has been observed that the number and substance of studies on female leadership have been increasing. One of the reasons for this development may be concerned with the increasing number of female labor market participants as well as the greater opportunities for them to take higher positions in various organizations. In addition to this, the transition from mechanistic organizational structures that emphasize authority, control, and efficiency toward organic ones that focus on environmental adaptability, equality, and trust has also encouraged research on female leadership. The research tendency is based on the assumption that male and female leaders tend to exhibit different leadership styles according to their gender differences. Recent research has cast doubt on this assumption, by showing that the sociological gender roles of men and women are independent such that some female leaders show authoritative and control-oriented leadership, which were once considered to be male leadership styles. Research design, data, and methodology - This research attempts to carry out an empirical study on the gender-related leadership styles of female leaders and to examine their effect on group performance in the K business organization. This study also focuses on leader attributes such as trust, and it aims to discover whether these attributes should be regarded as independent or as moderating variables between leadership styles and performance. For these purposes, this study generated four hypotheses based on a review of the literature and it tested them using a survey. Female workers in the sales departments of the K Company, all of whom are women, were asked to provide answers to the presented questionnaires. This study hypothesizes that the type of gender roles played by women leaders will affect the job satisfaction and organizational commitment among the members of the sales group, and that the level of trust that is garnered by women leaders will also affect the types of gender roles that they play as well as employee job satisfaction and organizational commitment. Results - The results of this study show that both androgynous and masculine leadership styles are superior to the feminine leadership style in terms of employee job satisfaction and organizational commitment. However, contrary to our expectations, this study fails to show the superiority of the androgynous leadership style over the masculine leadership style. Moreover, there are no significant differences between these two leadership styles with regard to group performance. Conclusions - This study shows that it is important that different attributes of leaders, such as how trusted they are, be treated as moderating variables between leadership and performance rather than as independent variables. Finally, as this is the first attempt to view the role of the gender in a new perspective, the managerial implications of this study for leadership research, as well as its limitations, are presented. Suggestions for future related research are also proposed.

• 한국보육지원학회지
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• 제11권1호
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• pp.43-61
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• 2015

본 연구는 유아가 인식한 남성보육교사의 역할과 남성보육교사의 역할 수행에 따른 유아의 성역할 개념을 알아보는데 목적을 두었다. 유아교사의 역할을 분석하기 위해 수도권에 위치한 어린이집 유아 34명을 대상으로 심층면담과 그림 그리기를 실시하고, ${\chi}2$ 검증 및 내용분석을 실시하였다. 또한 유아 38명을 대상으로 유아의 성역할 개념의 평균, 표준편차를 산출하였다. 연구결과 유아가 인식한 남성보육교사의 역할은 가르치는 역할이 가장 높게 나타났고, 일상을 돌보는 역할, 놀이자의 역할이 그 다음으로 많이 나타났다. 반면에 환경을 조직하는 역할, 업무를 지원하는 역할, 컴퓨터로 일하는 역할은 낮게 나타났다. 성역활 개념에서는 남성보육교사의 역할 수행에 따라 남성보육교사의 유아가 여성보육교사의 유아보다 성역할 개념이 높은 것으로 나타났다. 본 연구는 아동권리협약에 명시된 유아의 참여권을 보장하기 위해 유아와의 인터뷰뿐만 아니라 유아의 그림 자료도 분석에 활용하여 유아가 인식하는 남성보육교사의 역할을 심층적으로 분석했다.

• 한국콘텐츠학회논문지
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• 제20권2호
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• pp.288-299
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• 2020

성 주류화 전략은 1995년 베이징에서 열린 제4차 UN 세계여성회의에서 공식화되었으며 빠르게 지구적으로 확산된 새로운 성평등 전략이다. 한국영화산업은 핵심창작인력인 감독, 작가, 프로듀서의 남녀 성비가 매우 불균형하다. 스태프도 여성직군과 남성직군으로 나뉘어 있으며 남녀 임금 격차도 나타난다. 한국영화산업에서 성평등을 이루어내기 위해서는 독립적인 의제설정과 핵심성과지표가 수반되는 성 주류화 전략의 수용이 필요하다.

• Human Ecology Research
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• 제56권1호
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• pp.1-14
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• 2018

Technology and Home Economics are associated with gender-related roles. In this respect, students' attitude toward these subjects may be influenced by gender equity awareness with attitudes that may perpetuate gender-biased images of subjects. This study examined the influence of gender equity awareness of middle school students on attitudes toward Technology and Home Economics. Data were collected through a survey to 442 students from eight purposively sampled middle schools in Seoul. Three gender equity awareness groups were identified through a cluster analysis: Equity in house work group (n=163), Traditional gender role group (n=102), and Equity in all areas group (n=152). The analyses of variances enabled an examination of the effects of gender and gender equity awareness. Differences were found among gender and gender equity awareness groups on attitudes toward Home Economics, but not toward Technology. Girls showed higher preference, higher perceived usefulness than boys, but with a lower importance for career preparation for Home Economics. Traditional gender role group scored the lowest on usefulness and importance for everyday life, yet highest on importance for career preparation. Equity in all areas group perceived lowest importance of Home Economics for career preparation. The results show that Home Economics is more strongly gender-typed than Technology, and that effort is needed to change the gender-biased image of the subject.

• 대한정형도수물리치료학회지
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• 제20권2호
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• pp.21-26
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• 2014

Background: In the present study, we examined gender roles, job satisfaction, and the relationship between the two among orthopedic manual physical therapists (OMT). Methods: The subject of this study was 208 physical therapists working in the general hospital and rehabilitation in Daejeon. In order to examine the nature of the subject, we calculated the ratio of second finger length for fourth finger of predominant hand and completed the questionnaire to determine the general characteristics and job satisfaction. Results: The OMT and NOMT (non OMT) digit ratio results were not significantly different (p>.05). Digit ratio based on gender was also not significantly different between groups (p>.05). Among the job satisfaction survey items, OMT was significantly higher than NOMT in terms of Pride, Reflection of opinions, aptitude match, and field satisfaction (p<.05); however, there were no significant differences between groups for the remaining items. Digit ratio was not significantly related to any of the job satisfaction items (p>.05). Conclusions: We determined that gender roles had a limited influence on selecting and continuing with orthopedic physical therapy.

• 디지털융복합연구
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• 제10권11호
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• pp.635-640
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• 2012

오늘날 특히 여성의 높은 사회진출로 양성평등화 사회에 돌입한 이래 남성의 메이크업 행위가 갖는 의미는 점차 변화되었다. 사회에서 성(gender)의 역할이 분명히 구분되지 않고, 여성과 남성이기 보다는 '인간'으로서 삶의 가치를 추구하고, 그 과정에서 권리와 책임이 양분되지 않고 양성평등화 사회 속에서 메이크업의 의미 역시 여성의 미적 본능만을 위한 것이 아닌 남성의 아름다움을 추구하려는 본능을 부각시켰다. 급변하는 남성들의 메이크업의 트랜드를 파악하고 좀더 구체적인 미래지향적 남성 뷰티 이미지 형성의 실질적인 기초 자료로 활용되리라 본다.