• 제목/요약/키워드: display perceptions

검색결과 30건 처리시간 0.024초

여성 기성복 의류업계 머천다이저들의 역할 및 인식분석 (A Study on the Roles and Perceptions of Fashion Merchandisers in Women's Apparel Industry)

  • 원명심
    • 한국의류학회지
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    • 제15권3호
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    • pp.251-262
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    • 1991
  • The roles of fashion merchandisers (merchandise managers) in women's apparel industry and their perceptions of the job requirements as a fashion merchandiser were investigated to understand present fashion merchandising activities in the industry and suggest desirable roles of fashion merchandiser for further development of the industry. The research questionnaires were administered to fashion merchandisers working in the ten national brand women's apparel firms. The results of the study were as follows . 1. Annual sales volumes of most surveyed firms were more than five billions won and eight out of ten surveyed firms have fashion merchandisers in their firms. 2. Fashion merchandisers worked at a specific brand merchandising division sales and operations division or merchandise planning division. A fashion merchandiser generally supervised one brand. 3. Fashion merchandiser's work experience ranged from four to fifteen years showing a great deal of experience in the apparel industry. Their majors at university were mostly business and few majored in clothing and textiles, or textiles. 4. In general, the role of fashion merchandiser was a management specialist who was responsible for identifying target markets analyzing fashion trends, planning of the merchandise development budget planning, manufacturing planning, selling, advertising and sales promotion and distributing the merchandise. At some firms fashion merchandi-sers were not responsible for advertising, display, and receiving the orders. 5. Surveyed fashion merchandisers perceived the desirable fashion merchandiser's role as a management specialist conducting overall business activities in the areas of merchandise planning, manufacturing, selling and distribution. They also mentioned the following personal characteristics such as vision leadership, and persuasion as desirable characteri-stics for those who aspire to a career in fashion merchandising. 6. Surveyed fashion merchandisers emphasized relevant and realistic experiences in fashion merchandising education. Several ways were suggested to help the educator keep in touch with business and bring reality to students. They are . field work, bringing professionals into the classroom to speak to the students, emphasizing clothing and textiles education including merchandising area, and establishing a Department of Fashion Merchandising.

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헌신적인 교사가 갖추어야 할 창의성에 대한 중등교사와 예비교사의 인식 비교 (Comparison of Perception Between Secondary School Teacher and Pre-service Teacher about the Creativity as an Essential Quality of Highly Professional and Committed Teachers)

  • 윤마병;서재복
    • 대한지구과학교육학회지
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    • 제7권3호
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    • pp.303-312
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    • 2014
  • In order to foster 'creative convergence talents' teachers and pre-service teachers who possess a certain degree of creativity must learn about this new approach as part of their teacher training. In this study, we attempted to identify the implications on the curriculum of the teacher education-training college in question by analysing secondary school teachers' and pre-service teachers' creativity and by collecting sufficient data to develop a positive feedback model for selecting, cultivating, and appointing pre-service teachers who fulfil the requirements of said college of education. Such teachers will display the commitment and professionalism to fulfil their teaching duties in the best possible manner and will consistently produce valuable contributions to their chosen subject matter and integrate these into their daily teaching. These teachers will complete all their tasks in a creative way, including student guidance, administrative duties, and academic lessons. The factors that distinguished creative teachers from others included originality and fluency. Our test group comprised 216 pre-service teachers as well as 137 fully qualified teachers. Teachers' understanding of the factors required in order to qualify as a 'creative and committed teacher' was very low. We provided data to the college of education to increase creativity when selecting teachers and curricula based on an analysis of perceptions of creativity provided by teachers and pre-service teachers.

패스트패션 리테일링에서의 비주얼머천다이징 효과 (Effect of Visual Merchandising in Fast Fashion Retailing)

  • 강유진;이미아;김현숙
    • 한국의류학회지
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    • 제40권4호
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    • pp.716-732
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    • 2016
  • Focusing on the communication effects of fast fashion visual merchandising (VM), this paper examines the effects of a fast fashion store's VM attributes on consumer's perceptions of store image towards newness and prestige that influence the time spent at stores as well as the frequency of visits. This study was conducted by collecting data online using males and females in their twenties to forties; subsequently, a total of 382 samples were analyzed. The VM communication effect model utilized in fast fashion stores was developed and tested on structural equation modeling. The findings of the study were as follows. First, the show window presentation and ancillary facilities of VM elements have a positive effect on the perception of newness, while merchandise display, layout, and signage have a positive influence on the perception of prestige. Therefore, the VM elements in the fast fashion stores that affect the perception of newness and prestige are unique. Second, the perceptions of newness and prestige have a positive impact on time spent in fast fashion stores; however, only the perception of store's newness has a significant effect on the frequency of visits. Third, show window presentation and facilities are VM elements that directly influence the time spent and frequency of visits. Finally, we confirm that store image partially mediate between VM elements and shopping behavior at a fast fashion store.

외식 영양표시 제도에 대한 소비자의 사용동기, 장애요인과 확대 실시에 대한 인식 (Customer' Perceptions of Motivators, Barriers, and Expansion of Menu Labeling in Restaurants)

  • 정유선;양일선;함선옥
    • 한국식생활문화학회지
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    • 제30권2호
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    • pp.190-196
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    • 2015
  • Restaurants implement menu labeling to provide nutritional information to customers in an attempt to help customers select healthy menu items. Considering the increase in food-away-from-home consumption, the purpose of this study was to identify motivators and barriers in restaurant customers regarding use of menu labeling. Data were collected from a survey on restaurant customers in Seoul, Korea. The findings of this study indicate that customers used menu labeling for health reasons. However, barriers to using menu labeling were identified as small font size, difficulty in locating nutritional information display, and difficulty in interpreting nutritional information. In addition, they also suggested expanding the scope of menu labeling for restaurants by including chain restaurants with less than 100 units. The findings of this study offer strategies for the government to improve menu labeling practices for customers.

직물색의 지각에 미치는 광원의 영향 (The Influence of Luminous Source Affecting on the Perception of Textile Color)

  • 최나영;양리나;이종숙
    • 복식문화연구
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    • 제15권2호
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    • pp.214-220
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    • 2007
  • The purpose of this study is to derive the use of the luminous source corresponding to the intention and contribute to product display by visually evaluating the relations between luminous source and colors, analyzing and reviewing the subjective perceptions depending on the luminous source, and clarifying the colors of artificial luminous source that look close to natural lights by each color. Hence, the researcher objectified the subjective evaluation for which they used sensory evaluation method with four colors of luminous sources(natural colors, 2800K, 4200K, and 6500K) and five colors of textiles(purple, blue, green, yellow, and red) by quantifying the evaluation. As a result, we could obtain the conclusion as follows. As for the temperature of textile colors under artificial luminous sources that appeared most close to the colors of textiles under natural luminous sources, 6500K was most frequent, and the temperature of the luminous sources that appeared most different was 2800K. However, as there were also 4200K colors that looked most close to the textile colors under natural light source, it was observed that the temperature differs depending on the textile colors. In addition, less glossy textiles exhibited more visual changes by luminous source colors than comparatively more glossy textiles, and it was observed that the most influenced color was purple, as purple has shown the largest difference among colors.

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아동의 적응에 있어서 사회적 지지와 사회적 문제해결 기술의 스트레스 완충 효과에 대한 연구 (Stress-Buffering Effects of Social Support and Social Problem Solving Skills in the Adjustment of Children)

  • 강성희;이재연
    • 아동학회지
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    • 제13권2호
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    • pp.175-188
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    • 1992
  • This study investigated the relation between stressful life events and adjustment in elementary school children, with particular emphasis on the potential main and stress-buffering effects of social support and social problem solving skills. 4-6 graders (N=170) completed the Social Support Appraisals Scale(SSAS) and social problem solving skills task. The SSAS is a 31-item measure that taps the child's perceptions or appraisals of family, peer, and teacher support. Their parents provided ratings of stress in the child's environment and ratings of the child's behavioral adjustment. Teachers provided ratings of the child's behavioral and academic adjustment. Hierarchical multiple regression analyses and graphic display were used to analyze the data. The major findings were that (1) The results for parent-rated problems supported a stress-buffering model for family support and problem solving. (2) The results for teacher-rated problems were consistent with the stress-buffering model of social support. (3) The results for grade-point average supported a main effect model for problem solving. peer support, and family support. In addition, teacher support had the strongest stress-buffering effect on grade-point average.

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푸드스타일링에 따른 소비자 인식과 음식 구매의도에 관한 연구 (A Study on the Customers' Perception and Intention to Purchase Food according to Food Styling)

  • 임희랑;김학선
    • 한국조리학회지
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    • 제23권3호
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    • pp.1-7
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    • 2017
  • This study aimed to find out how food styling (plating and the size of the dishes) can increase customer purchasing intention, and propose a marketing measure to increase revenue growth and boost image growth after examining perceptions of customers and their intention to purchase food according to the food styling of cream pasta, which is a type of western food item. SPSS 20.0 statistical package program was utilized to run the Paired t-test. As a result, consumers' awareness of the amount of food according to food styling indicated that the amount of food accompanied by vegetables and meat was perceived more than vegetables alone. Second, according to food styling (size of dishes), customers perceived that there was more food with smaller sized dishes. Therefore, in order to increase the level of satisfaction with the amount of food of the customers, it is recommended that the foods which display high calorie content are more highly visible. Moreover, customers' intention to purchase food as well as their perception of the amount of food could also be increased by adjusting the size of containers for food.

대학생의 자아존중감과 사회성, 주관적외모만족 간의 연계성 (Correlations between Self-esteem, Sociality, and Subjective Appearance Satisfaction among College Students)

  • 허은서;조고미
    • 한국의류산업학회지
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    • 제25권4호
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    • pp.481-489
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    • 2023
  • This study aims to explore the relationships between self-esteem, sociality, appearance satisfaction, and subjective appearance satisfaction among college students. A self-administered questionnaire was used to survey students from 4-year colleges in Gwangju Metropolitan City. The findings reveal that personal self-esteem significantly impacts autonomy and activity, while social self-esteem significantly affects sociability and activity. Both physical and psychological self-esteem exhibit a significant influence on sociability, autonomy, and activity, underscoring their pivotal role in shaping social interactions. Further, both social and physical self-esteem significantly affect subjective appearance satisfaction, while bearing no significant influence on personal and psychological self-esteem. Thus, all self-esteem factors influence subjective appearance satisfaction, although some are not statistically significant. In addition, both sociability and activity display a statistically significant influence, whereas autonomy exhibits no such significance. This underlines the centrality of subjective appearance satisfaction in fostering sociability and activity. In sum, the outcomes underscore the interconnectedness of self-esteem, sociality, and subjective appearance satisfaction in college students. Moreover, the results indicate that higher subjective appearance satisfaction is linked with increased perceptions of self-esteem and sociality. Therefore, the development of programs oriented toward enhancing self-esteem and sociality among college students is imperative, enabling them to navigate their academic and social experiences with self-assurance.

실감미디어 아트 분석을 통한 3D 입체영상의 미래 조망 (Future of Stereoscopic 3D through the Analysis of Realistic Media Art)

  • 김희영;신창옥
    • 한국콘텐츠학회논문지
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    • 제12권1호
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    • pp.91-102
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    • 2012
  • 오늘날 문화산업은 전반적으로 예술에 대한 관심보다 상업적 경제적 가치에 치중해 왔으나, 본 연구는 예술적 문화적 의미가 궁극적으로 상업적 경제적 가치를 포괄하여 뛰어넘을 수 있는 돌파구가 될 수 있을 것이다. 이를 위해 본 논문은 실감미디어 아트의 사례분석과 실감미디어 현황살피기를 통하여 3D 입체영상이 나아갈 바를 예측하고 제시한다. 먼저 기술개발과 소비환경의 변화를 살펴보면, SF영화 '마이너리티 리포트'에 나온 모션인식기술이 현재 실현가능한 기술이다. 3D 입체영상은 테마파크와 체험관에서 단체 상영되었지만 오늘날 3D TV와 3D 모니터 개발은 개별적인 소비환경으로 변화시키고 있다. 따라서 본 연구는 국내에서 거의 연구되지 않았던 실감미디어 아트를 크게 세 분류로 나누어 분석한다. 그 결과는 첫째, CAVE방식에서 관람자들이 자유롭게 인터페이스를 조작하거나 관람자의 직접적인 움직임에 따라 연동할 수 있는 관람자의 영향력 확대를 예상한다. 둘째, HMD방식과 센서슈트 혹은 통신장비를 통해 관람자의 지각확장과 상호 네트워크적인 형태를 예측한다. 셋째, HMD와 모션트래킹 재킷의 활용도 예견된다. 이 세 가지 특징의 융합적 활용을 통해 관람자의 시점에서 디스플레이 기기 착용으로 3D 입체영상을 체감하고 개입할 수 있는 능동적 4D의 가능성을 전망한다.

과학 용어 및 과학 용어 교육에 대한 과학 교사들의 인식 조사 (Research on Science Teacher's Perception of Teaching Science Terminology)

  • 윤은정;박윤배
    • 한국과학교육학회지
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    • 제33권7호
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    • pp.1343-1353
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    • 2013
  • 본 연구는 학생들이 과학 용어에 대한 이해도가 낮음으로 인해 발생하는 여러 가지 문제점들을 해결하기 위한 방안으로 과학 용어 교육을 별도로 실시할 것을 제안하며, 이를 위한 기초 조사로 현장의 과학 교사들을 대상으로 과학 용어 교육에 대한 인식을 조사하고자 실시되었다. 조사는 설문 조사를 통해 진행되었으며 설문 문항은 과학 용어에 대한 인식, 과학 교육에서 과학 용어에 대한 인식, 과학 용어 교육에 대한 인식, 과학 용어 교육 방안에 대한 의견으로 구성하였다. 그 결과 과학 교사들 역시 학생들과 마찬가지로 과학 용어를 어려워하고 친숙하지 못한 것으로 인식하고 있었으며, 과학 용어가 학생들의 과학 학습에 중요한 영향을 미치므로 별도의 용어 교육을 실시할 필요가 있으나 현재는 용어를 어떻게 교육하면 좋을지에 대한 방법적 지식을 갖고 있지 않아 어려움을 겪는 것으로 나타났다. 교사들이 원하는 과학 용어 교육의 형태는 교과서에 새로운 용어가 나올 때 마다 해당 페이지에 새로운 용어라는 표시와 함께 설명을 제시해 주는 것이었다. 과학 용어 교육을 실시하기 위해서는 방대한 양의 조사를 바탕으로 한 체계적인 기초 연구가 이루어져야 하므로 관련 전문가들의 많은 관심과 연구가 필요하다.