• Title/Summary/Keyword: creative response

Search Result 154, Processing Time 0.026 seconds

An Exploratory Study on the Continuity of Consumer Empathy Response -Can Consumer Empathy Response expand on a Self-empathetic basis?- (소비자 공감반응의 연속성에 관한 연구 -소비자 공감반응은 자기 공감적으로 확장할 수 있는가?-)

  • Ock, Jung-Wo
    • Management & Information Systems Review
    • /
    • v.39 no.1
    • /
    • pp.75-91
    • /
    • 2020
  • The purpose of this study is to examine the application of in-depth interviews in terms of exploration on the basis of the theoretical basis of various aspects of consumer empathy, and the question of whether the consumer can expand to the process of self empathy. Most studies related to consumer empathy divide the responsive dimension of consumer empathy into rational and emotional dimension based on empathy theory, and look at the empathic response perceived by consumers to the stimulus presented from the current point of view. In this study, however, we want to go one step further and confirm that the consumers themselves can ultimately go to the self-empathy stage by forming a creative street of reproduction and redevelopment. As a result of exploratory research through in-depth interviews, it was indirectly confirmed that consumer's empathetic response to specific marketing stimulus exists at the level of creative and self-empathetic as well as the emphasis of previous studies. Based on these findings, this study confirmed that consumer empathetic responses could go beyond a single dimension to form a multidimensional structure and move toward an expanded structure of empathic self-creation. This suggests that consumers' empathic responses should be grasped in terms of continuity of empathic responses rather than explained in a specific dimension. Although this study is meaningful as an early research of exploratory nature, it is necessary to supplement various content validity and refine the research method through subsequent studies. This study is expected to expand the understanding that consumer's empathy can be extended to other people's empathy and to be self-empathy.

Effect of Water State in Electroactive Chitosan/Poly (Diallyldimethylammonium Chloride) Hydrogels on Bending Behavior at Various pH Conditions (키토산/폴리디아릴디메틸암모늄클로라이드 전기감응성 고분바 하이드로겔의 굽힘 거동에서 물 상태에 따른 영향 분석)

  • Yoon, Seong-Gil;Kim, Seon-Jeong;Kim, In-Young;Kim, Sun-I.
    • Journal of Biomedical Engineering Research
    • /
    • v.28 no.3
    • /
    • pp.344-347
    • /
    • 2007
  • A interpenetrating polymer network (IPN) hydrogel, composed of chitosan (CS) and poly(diallydimethylammonium chloride) (PDADMAC) was prepared, which exhibited electrical sensitive behavior. The swelling behavior of the CS/PDADMAC SIPN hydrogel was studied by immersion of the gel into various pH buffer solutions, and their stimuli response in electric fields also investigated. In order to clarify the relationship between the equilibrium swelling ratio and bending behavior of the SIPN hydrogels, the state of water in the SIPN hydrogel was also investigated using differential scanning calorimetry (DSC).

Teaching mathematically gifted students through Mentor-Project Studying (사사프로젝트 학습을 통한 수학영재 지도)

  • Jeon, Young-Ju
    • Journal of the Korean School Mathematics Society
    • /
    • v.9 no.2
    • /
    • pp.163-177
    • /
    • 2006
  • A new teaching-learning method is needed to improve creative problem-solving ability of the gifted students at mathematics. In response to this demand, I applied mentor-project studying to the mathematically gifted class students of Chungnam Science High School. The purpose of this monograph is to analyze in what situations they demonstrated mathematical creativity and whether the interactions among the gifted in the process of studying were of great help toward improving creativity. The effectiveness of mentor-project studying was especially verified by the analysis of creative problem-solving test results.

  • PDF

A Study of the Creative Application of Performing Arts Archives in the Fourth Industrial Revolution (4차 산업혁명 시대의 공연예술아카이브와 창조적 활용)

  • Choi, Haeree
    • Trans-
    • /
    • v.6
    • /
    • pp.1-15
    • /
    • 2019
  • Performing arts is an intangible arts that disappears immediately at the moment it is presented and remains only in the memory of the performer's body and audience. The same repetition, restoration and reproduction of the disappeared performance is impossible, but artists of all times and places have tried various recording methodology to leave their performances in the tangible form. The performing arts archive is where performing arts are recorded, preserved, and utilized. In the fourth industrial Revolution era, library institutions in developed countries are turning into institutions that support creative activity by not only artists but also the general public. Korea's performing arts archives should also shift from the role of an old archive to a platform to create new cultural contents. This paper summarizes the changes in the Korean performing arts archive and presents the creative application of the performing arts archive in response to the fourth industrial revolution.

  • PDF

The Application of Gordon’s Creative Problem Solving Method(Synectics)to the Area of Human Development and Family Relations among Male Students in A junior High School (중학교 가정과 ‘인간발달과 가족관계’영역에서 Gordon의 창의적 문제해결법의 적용)

  • 최기옥;채정현
    • Journal of Korean Home Economics Education Association
    • /
    • v.12 no.3
    • /
    • pp.1-17
    • /
    • 2000
  • The purpose of this research was to apply and conduct a class with Gordon’s Creative Problem Solving Method(Synectics) to the area of ’human development and family relations’among male students in a jr. high school. Subject matters which were appropriate for applying Gordon’s Creative Problem Solving method were selected from ’human development and family relations’area, with problem circumstances set to reflect to the highest degree the interests of individuals and families. An 8 hour teaching instructional guide was constructed with $\boxdr$strategy 1$\boxul$of Gordon’s Creative Problem Solving method in order to solve creatively the established problem. This was practically implied to 70 students(each class had 34 and 36 students respectively) in K middle school located in Seoul. The period of this application was for 3 months during March through May of 1999. The perception of this method was examined by the teachers and students through open-ended questions. The record of perception showed that 56 students out of 70(with no response from 5 students) through that the class done by the creativity problem solving method was good. The majority of reasons mentioned for the positive answers were ’being able to receive different thoughts which were unusual of daily life’. In addition the students who participated in the class were able to foster a joint experience which improved their understanding of relationships and sens of community. moreover students who did not do well n the class or were diffident were encouraged to participate which in result showed that there was even an internal effect.

  • PDF

A "Dynamic Form-Finding" Approach to Environmental-Performance Building Design

  • Yao, Jia-Wei;Lin, Yu-Qiong;Zheng, Jing-Yun;Yuan, Philip F.
    • International Journal of High-Rise Buildings
    • /
    • v.7 no.2
    • /
    • pp.145-151
    • /
    • 2018
  • Newly-designed high-rise buildings, both in China and abroad, have demonstrated new innovations from the creative concept to the creative method. from the creative concept to the creative method. At the same time, digital technology has enabled more design freedom in the vertical dimension. "Twisting" has gradually become the morphological choice of many city landmark buildings in recent years. The form seems more likely to be driven by the interaction of aesthetics and structural engineering. Environmental performance is often a secondary consideration; it is typically not simulated until the evaluation phase. Based on the research results of "DigitalFUTURE Shanghai 2017 Workshop - Wind Tunnel Visualization", an approach that can be employed by architects to design environmental-performance buildings during the early stages has been explored. The integration of a dynamic form-finding approach (DFFA) and programming transforms the complex relationship between architecture and environment into a dialogue of computer language and dynamic models. It allows the design to focus on the relationship between morphology and the surrounding environment, and is not limited to the envelope form itself. This new concept of DFFA in this research consists of three elements: 1) architectural form; 2) integration of wind tunnel and dynamic models; and 3) environmental response. The concept of wind tunnel testing integrated with a dynamic model fundamentally abandons the functional definition of the traditional static environment simulation analysis. Instead it is driven by integral environmental performance as the basic starting point of morphological generation.

Marketing Organization's Regulatory Focus and NPD Creativity: The Moderating Role of Creativity Enhancement Tools (마케팅 부서의 조절초점과 신제품 개발 창의성: 창의성 증진수단의 조절효과)

  • Kang, Seong-Ho;Son, Jung-Min
    • Journal of Distribution Science
    • /
    • v.14 no.7
    • /
    • pp.71-81
    • /
    • 2016
  • Purpose - Because creativity, which is an intangible resource embedded within the company, can offer a competitive advantage, most companies have an interest in promoting creativity among their employees and division(e.g., marketing organization). Creativity renders a sustainable competitive advantage to a firm because it is a strategic resource that is valuable, flexible, rare, and imperfectly imitable or substitutable. Although most companies broadly recognize the importance of creativity, the methods for developing creativity remain elusive. Therefore, the present study investigates how to structure incentives to motivate employees to be more creative and how to develop tools to facilitate creativity. In detail, the present study aimed to examine the relationship between the regulatory focus of marketing organizations(e.g., promotion focus vs prevention focus) and creativity of marketing organizations. In addition, the present study set out to examine the moderating role of interaction of financial reward and creative training in addition to investigating the direct relationship between creativity and regulatory focus in New Product Development(NPD) context. Research design, data, and methodology - The data used to test the hypotheses are drawn from a survey of full time NPD project members(including project manager, designer, engineer, and marketer). The present study utilized data obtained mainly from a database compiled by the Korea Investors Service-Financial Analysis System which provides comprehensive corporate and financial information on firms listed on the Korea Stock Exchange. A study population comprising 1,000 South Korean firms was obtained from this database. We selected 864 firms from the database, and the firms have experiences of new product development project. We collected a total of 162 responses, for a 18.8% response rate. After we excluded 14 questionnaire because of incomplete responses, a total of 148 questionnaire remained(final response rate: 17.1%). Working with a sample of 148 responses in South Korea, hierarchical moderated regression is employed to test research hypotheses(

    The relationship between promotion focus and creativity of marketing organization,

    The relationship between prevention focus and creativity of marketing organization,

    The moderating effect of joint influences(interaction between financial rewards and creativity training) on the relationship between promotion focus creativity of marketing organization,

    The moderating effect of joint influences(interaction between financial rewards and creativity training) on the relationship between prevention focus creativity of marketing organization). SPSS 18.0 and AMOS software were used in the data analysis. Results - The empirical study confirmed that promotion focus of marketing organization is positively related to creativity of marketing organization. Also, prevention focus of marketing organization is positively affected to creativity of marketing organization. In addition, the interaction between financial rewards and creativity training moderated the relationship between regularity focus(e.g.), promotion focus vs prevention focus) and creativity of marketing organization. These results suggest that managers can improve the performances of their creative efforts by providing the use of financial rewards and creativity training in combination. Conclusion - Based on results of this study that examine the effects of regulatory focused creative efforts on creativity of marketing organization, promotion focus is helpful with marketing organizations to enhance their service innovation and performance. Prevention focused organization should allow monetary rewards and creativity training to increase their creativity for innovation of new products.

Math Creative Problem Solving Ability Test for Identification of the Mathematically Gifted Middle School Students (중학교 수학 영재 판별을 위한 수학 창의적 문제해결력 검사 개발)

  • Cho, Seok-Hee;Hwang, Dong-Jou
    • Journal of Gifted/Talented Education
    • /
    • v.17 no.1
    • /
    • pp.1-26
    • /
    • 2007
  • The purpose of this study was to develop a math test for identification of the mathematically gifted on the basis of their math creative problem solving ability and to evaluate the goodness of the test. Especially, testing reliability and validity of scoring method on the basis of fluency only for evaluation of math creative problem solving ability was one of the main purposes. Ten closed math problems and 5 open math problems were developed requiring math thinking abilities such as intuitive insight, organization of information, inductive and deductive reasoning, generalization and application, and reflective thinking. The 10 closed math test items of Type I and the 5 open math test items of Type II were administered to 1,032 Grade 7 students who were recommended by their teachers as candidates for gifted education programs. Students' responses were scored by math teachers. Their responses were analyzed by BIGSTEPS and 1 parameter model of item analyses technique. The item analyses revealed that the problems were good in reliability, validity, item difficulty and item discriminating power even when creativity was scored based on the single criteria of fluency. This also confirmed that the open problems which are less-defined, less-structured and non-entrenched were good in measuring math creative problem solving ability of the candidates for math gifted education programs. In addition, it was found that the math creative problem solving tests discriminated applicants for the two different gifted educational institutions.

The estrogen-related receptor γ modulator, GSK5182, inhibits osteoclast differentiation and accelerates osteoclast apoptosis

  • Kim, Hyun-Ju;Yoon, Hye-Jin;Lee, Dong-Kyo;Jin, Xian;Che, Xiangguo;Choi, Je-Yong
    • BMB Reports
    • /
    • v.54 no.5
    • /
    • pp.266-271
    • /
    • 2021
  • Estrogen-related receptor γ (ERRγ), a member of the orphan nuclear receptor family, is a key mediator in cellular metabolic processes and energy homeostasis. Therefore, ERRγ has become an attractive target for treating diverse metabolic disorders. We recently reported that ERRγ acts as a negative regulator of osteoclastogenesis induced by receptor activator of nuclear factor-κB ligand (RANKL). In the present study, we explored the effects of an ERRγ-specific modulator, GSK5182, on ERRγ-regulated osteoclast differentiation and survival. Interestingly, GSK5182 increased ERRγ protein levels much as does GSK4716, which is an ERRγ agonist. GSK5182 inhibited osteoclast generation from bone-marrow-derived macrophages without affecting cytotoxicity. GSK5182 also attenuated RANKL-mediated expression of cFos and nuclear factor of activated T-cells cytoplasmic 1 (NFATc1), pivotal transcription factors for osteoclastogenesis. Arrested osteoclast differentiation was associated with reduced RANK expression, but not with the M-CSF receptor, c-Fms. GSK5182 strongly blocked the phosphorylation of IκBα, c-Jun N-terminal kinase, and extracellular signal-regulated kinase in response to RANKL. GSK5182 also suppressed NF-κB promoter activity in a dose-dependent manner. In addition to osteoclastogenesis, GSK5182 accelerated osteoclast apoptosis by caspase-3 activation. Together, these results suggest that GSK5182, a synthetic ERRγ modulator, may have potential in treating disorders related to bone resorption.

A direction of creative thinking training for disaster prevention and response (재난 예방 및 대처를 위한 창의적 발상 교육의 방향)

  • Suh, Myoungwon
    • Proceedings of the Korean Society of Disaster Information Conference
    • /
    • 2015.11a
    • /
    • pp.117-119
    • /
    • 2015
  • 본 논문에서는 재난 예방 및 대처에 있어 창의적 발상이 기여할 수 있는 역할과 적용할 수 있는 방법이 무엇인지 모색하고, 그간 이루어 져왔던 아이디어들이 실제 적용되지 못했던 이유와 실패 사례를 확인해보고 그 보완책으로 아이디어 발상에서부터 발전과정의 방법을 찾아보도록 하겠다. 창의적 발상이 가진 장점을 극대화 하며 이론적, 실제적 가치를 만들기 위해 교육 과정에서부터 그 방법이 적용되어야 함을 명시함으로서 이후 재난 예방 및 대처에 있어 긍정적 영향을 미칠것으로 사료된다.

  • PDF