• Title/Summary/Keyword: business activation

Search Result 542, Processing Time 0.04 seconds

Environmentally Friendly Behavior of Chinese Consumers on Electric Vehicle Purchase Intention: Norm-activation Theory and Theory of Planned Behavior (전기자동차 구매의도에 대한 중국 소비자의 친환경적 행동: 규범활성화이론과 계획된 행동이론을 중심으로)

  • Wang Chao;Jihun Choi;Subin Park;Taewoo Roh
    • Korea Trade Review
    • /
    • v.47 no.5
    • /
    • pp.1-20
    • /
    • 2022
  • As a part of environmental pollution mitigation in China, the number of environmentally friendly vehicles in China is proliferating, attention to vehicles that use environmentally friendly energy continues to increase, and China's new energy vehicle market is also growing rapidly. Similar to existing research, the focus of the subsidy is to provide financial support for electric vehicle buyers and the expansion of new energy vehicle charging infrastructure. Under these circumstances, this study attempts to understand the influence of Chinese consumers' green responsibility and other psychological factors on electronic vehicle purchase intention based on norm activation theory and theory of planned behavior. PLS-SEM examined the proposed hypotheses with 369 valid Chinese consumers, and all were supported. Our findings contribute to the extension of the research scope of Chinese consumers' intention to purchase electric vehicles and provide practical information for domestic and foreign firms entering China, the world's largest electric vehicle market.

The Study for the Introduction Activation Plan of Advanced Transit System (신교통시스템 도입 활성화 방안에 관한 연구)

  • Park Kwang-Bok;Lee Hang
    • Proceedings of the KSR Conference
    • /
    • 2005.11a
    • /
    • pp.305-311
    • /
    • 2005
  • This report was studied about to be any problems on government po]icy and business for introduction of advanced transit system in several Cities. And we should be proposed the adequate activation plans against those matters for efficiently introduction of advanced transit system.

  • PDF

The Implementation of Enterprise Application Integration System in ERP Environment (ERP 환경에서 EAI시스템 실증적 적용 사례 연구)

  • Nam, Ho-Ki;Park, Sang-Min;Kim, Jhong-Hyun;Jung, Sung-Ah
    • Journal of the Korea Safety Management & Science
    • /
    • v.12 no.3
    • /
    • pp.197-205
    • /
    • 2010
  • The company protects the information of legacy system to satisfy all member in company. Integrating between applications is increasing recently because of e-Business activation. The e-Business activation also make between extra companies and intra companies integrated. This paper suggest on implementing the ERP using Phased Approach Method and the EAI(Enterprise Application Integration) with legacy system. This paper also suggest the standard method which would be used in implementing the EAI in another company and reduce the mistake during the EAI project. Therefore, it would be the one system between complicated systems through application integration, it would be also make shop floors visualized. This research would help users and service suppliers getting more advantages of e-Business system.

A Study on the scheme for Ship Management for the Activation of the Oil Business (유류 화물 영업력 강화를 위한 특수선 안전 관리 방안에 관한 연구)

  • Shin, Dong-Sook;Park, Jin-Soo
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
    • /
    • 2009.06a
    • /
    • pp.267-269
    • /
    • 2009
  • This study investigated & analyzed the scheme for Ship Management for the Activation of world-wide Oil business. Shipping safety & marine pollution accidents occurred a huge property loss not only a shipping companies but also a oil companies, and marine accident may affect to a shipping company to go out of existence. On that score, oil companies have executed the evaluation by periods on each shipping companies and ships, and SIRE is inter-sharing by internet homepage on OCIMF & CDI, and its most important data when oil cargo transport. Therefore this study is provided a practical method to PIC of tanker shipping business & Designated Person, and it will be a basic of Ship Management for the activation of the Oil business.

  • PDF

A Study on the Effect of Online Activation Business Transaction Factors of Fresh Food Shopping Mall on e-Customer Relationship Quality and e-Customer Loyalty

  • Shin, Jong-Kook;Lee, Sang-Youn
    • East Asian Journal of Business Economics (EAJBE)
    • /
    • v.7 no.1
    • /
    • pp.1-16
    • /
    • 2019
  • Purpose - For the development of fresh food shopping malls, consumers should continue to experience loyalty and favorability for the company's products or brands, and this should lead directly to purchase so that active word-ofmouth and recommendation should be encouraged. Therefore, the purpose of this study is to investigate the effect of e-service quality and e-ERM on e-loyalty with customer satisfaction and commitment as mediators. Research design, data, and methodology - This study was conducted by sample survey method on 320 online customers who have experience in using major online fresh food shopping malls for more than one year. Data analysis methods were frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation model analysis. Result - Hypothesis 1 through Hypothesis 7 were all supported. The results of this study suggest that e-service quality and e-CRM of online fresh food shopping malls have a significant effect on satisfaction and commitment. Therefore, the conclusion has been derived that the focus of this study, that such satisfaction and commitment have a significant effect on e-customer loyalty. has been supported theoretically and empirically. Conclusion - This study suggests that studies on customer loyalty based on activation commerce factors related to fresh food in online shopping malls will be an index that can reflect on customer's needs corresponding with future trends of not only online shopping malls but also offline shopping malls.

Forecasting of new businesses after restructuring of power industry

  • Koo, Young-Duk;Kim, Eun-Sun;Park, Young-Seo
    • Journal of information and communication convergence engineering
    • /
    • v.2 no.2
    • /
    • pp.116-118
    • /
    • 2004
  • In the power industry after restructuring of Power industry will be appeared on-site type business, power retail sales business, and power wholesales business, power dealing business, customer inclination business & delivery of power facilities. Among them, power trade business, customer inclination business and on-site type business will be rapidly increased and occupied attention. In addition, it is forecasted to advent the broker, provider, market place, power marketer, system operator and generator as a main player. Meanwhile, it needs protection of existing power industry and activation of new energy market for accomplishment of restructuring of power industry.

A Structural Analysis of Developing Strategies for Activation in Gunsan Free Trade Zone (군산자유무역지대 활성화를 위한 개발방향 구조분석에 관한 연구)

  • Yeo, Ki-Tae
    • Journal of Navigation and Port Research
    • /
    • v.27 no.5
    • /
    • pp.569-576
    • /
    • 2003
  • Although the Free Trade Zone(FTZ) are actually competing with various strategies, the definition and structural understanding of activation strategies are not known very much Therefore this study has launched from this fact, and has the objective of obtaining the structural model for activation strategies in Gunsan FTZ, and understanding the components of activation in these region The process began by abstracting the components that composed the success factors in FTZ through recent research, and grouping it by the most core components. Also, by using the FSM(Fuzzy Structural Modeling) method to understand the structure of the grouped components, and the structural model for activation of FTZ was able to obtain as the result. When analyzing the obtained structural model, expansion of tax reduction, flexibility of law systems and good business environment came out to be the most important component groups, and especially flexibility of law systems and good business environment were the most effective component that effected all the other components overall.

Effects of Information Processing Types and Product Ownership on Usage Intention

  • CHOI, Nak-Hwan
    • The Journal of Industrial Distribution & Business
    • /
    • v.12 no.5
    • /
    • pp.47-58
    • /
    • 2021
  • Purpose - Current research aimed at exploring the effect differences between the two types of processing product information such as the imagining and the considering on psychological product ownership which could influence the intent to purchase or use the product, and focused on identifying the interaction effects of activated memory information type and advertising information type on each of the information processing types. Research design, data, and methodology - This study divided the information processing types into imagining and considering, and the consumer's memories were divided into autobiographical or episodic and semantic memory. The advertising information was approached in each of event information being together with the product and product feature information. At empirical study, 2(two types of memory activation: episodic and semantic memory activation) ∗ 2(two types of advertising information: event-focused and product feature-focused advertising information) between-subjects design was used to make four types of questionnaire according to the type of experimental groups. Through the survey platform, 'questionnaire stars' of 'WeChat' in China, 219 questionnaire data were collected for empirical study. The structural equation model in AMOS 26 and Anova were used to verify hypotheses. Results - First, the ownership affected the usage intent positively. Second, the imagining did not affect the psychological ownership but did directly affect the usage intention, and the considering affected the ownership positively. Third, the episodic memory activation positively influenced the imagining and negatively affected the considering, whereas the semantic memory activation positively influenced the considering and negatively affected the imagining. Fourth, event-advertising information increased the effects of the activated episodic memory on the imagining, and feature-advertising information increased the effects of the activated semantic memory on the considering. Conclusions - marketers should develop and advertise their product-related event message to trigger the imaging that directly increase the intent to purchase or use their product, when consumers are under the activation of their episodic memory. And marketers should advertise their product feature-related message to trigger the considering that could induce consumers' ownership for their product to increase the intent to purchase or use their product, when they are under the activation of their semantic memory.

A Study on Project Success Factors and Individual Personality for Project Team Activation - Based on ERP Project - (프로젝트팀 활성화를 위한 개인성향과 프로젝트 성공 요인에 대한 연구 -ERPProject중심으로-)

  • Park, Jong-Ki;Kang, Kyong-Sik
    • Proceedings of the Safety Management and Science Conference
    • /
    • 2006.11a
    • /
    • pp.279-286
    • /
    • 2006
  • Since 1990's, many enterprises have implemented ERP System. Especially, they want to become an advanced company use ERP implementation. Already, ERP system come to high level which is stabilized and support independent business process of many industry sectors. Although most companies had previous good plans, but those are not satisfied. Because of failed to change management and had many problem about Project team operation. Therefore, important success factors for ERP project are change management and organization activation for Project team. The purpose of this study is suggest to improve method about team activation through analysis the Project team member's individual personality as a factor that makes the success of Project team. This paper studied success factors of project team and plan for organization activation. The results of this study can be used for a successful implementation of the ERP system as make of Project team consider of individual personality and administer a Project team.

  • PDF

Building an Agrophotovoltaic System and Suggesting Activation Plans (영농형 태양광 발전 시스템 구축 및 활성화 방안 연구)

  • Cho, Young Hyeok;Cho, Seok Jin;Kwon, Hyug Soo;Yoo, Dong Hee
    • The Journal of Information Systems
    • /
    • v.28 no.1
    • /
    • pp.115-132
    • /
    • 2019
  • Purpose The purpose of this study is to explain the agrophotovolatic system built by the Korea South-East Power Company and to propose methods to activate the agrophotovolatic system for the development of the renewable energy industry. Design/methodology/approach We conducted a three-step simulation in order to design a photovoltaic module, and we built the agrophotovolatic system based on the results of the simulation. Then, we analyzed the monthly generation of power and the rice harvests produced on farmland using the photovoltaic module. Based on the results of the analysis, we proposed institutional improvements to increase the use of the agrophotovolatic system, and we proposed new business models to increase the participation of farmers and business persons. Findings When we compared the agrophotovolastic system with the general photovoltaic system, we found that the agrophotovoltaic system had higher utilization rates and power generation. An analysis of rice produced on farmland using the photovoltaic module showed that more than 80% of the rice produced on general farmland was harvested. We suggested activation plans that involved the revision of the farmland law and the introduction of renewable energy certificate (REC). We also proposed a land lease model and a farmer participation model as two new business models, and we conducted economic evaluations and sensitivity analyses for both models.